Applied Social Research

Applied Social Research PDF Author: NA Hall
Publisher: Macmillan Education AU
ISBN: 9781420256123
Category : Social Science
Languages : en
Pages : 324

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Book Description
Applied Social Research focuses on the real world context of applied research. It discusses the often overlooked, yet essential process of planning: poor planning inevitably produces inadequate research. The text helps researchers decide how to approach their applied research problems and to think through the major issues in the design and analysis of their project. 'Applied Social Research' also discussed the idea that in applied social research the use of a single method type is unlikely to provide answers to the often complex set of research questions being addressed and highlights the benefits of using two or more research methods in the one study. The author argues that such mixed method designs are becoming widely used in applied social research, particularly where the methods combine qualitative and quantitative data, thereby enabling a richer set of data to provide various perspectives on the research topic, removing limitations imposed by using single methods. Examples of such designs are provided throughout, useful mixed method designs are outlined and their advantages discussed.

Applied Social Research

Applied Social Research PDF Author: NA Hall
Publisher: Macmillan Education AU
ISBN: 9781420256123
Category : Social Science
Languages : en
Pages : 324

Get Book Here

Book Description
Applied Social Research focuses on the real world context of applied research. It discusses the often overlooked, yet essential process of planning: poor planning inevitably produces inadequate research. The text helps researchers decide how to approach their applied research problems and to think through the major issues in the design and analysis of their project. 'Applied Social Research' also discussed the idea that in applied social research the use of a single method type is unlikely to provide answers to the often complex set of research questions being addressed and highlights the benefits of using two or more research methods in the one study. The author argues that such mixed method designs are becoming widely used in applied social research, particularly where the methods combine qualitative and quantitative data, thereby enabling a richer set of data to provide various perspectives on the research topic, removing limitations imposed by using single methods. Examples of such designs are provided throughout, useful mixed method designs are outlined and their advantages discussed.

How to Use SPSS®

How to Use SPSS® PDF Author: Brian C. Cronk
Publisher: Routledge
ISBN: 1351390007
Category : Psychology
Languages : en
Pages : 322

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Book Description
How to Use SPSS® is designed with the novice computer user in mind and for people who have no previous experience of using SPSS. Each chapter is divided into short sections that describe the statistic being used, important underlying assumptions, and how to interpret the results and express them in a research report. The book begins with the basics, such as starting SPSS, defining variables, and entering and saving data. It covers all major statistical techniques typically taught in beginning statistics classes, such as descriptive statistics, graphing data, prediction and association, parametric inferential statistics, nonparametric inferential statistics and statistics for test construction. More than 250 screenshots (including sample output) throughout the book show students exactly what to expect as they follow along using SPSS. The book includes a glossary of statistical terms and practice exercises. A complete set of online resources including video tutorials and output files for students, and PowerPoint slides and test bank questions for instructors, make How to Use SPSS® the definitive, field-tested resource for learning SPSS. New to this edition: Fully updated to SPSS 24 and IBM SPSS Statistics Cloud New chapter on ANOVA New material on inter-rater reliability New material on syntax Additional coverage of data entry and management

Logistic Regression

Logistic Regression PDF Author: Scott W. Menard
Publisher: SAGE
ISBN: 1412974836
Category : Mathematics
Languages : en
Pages : 393

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Book Description
Logistic Regression is designed for readers who have a background in statistics at least up to multiple linear regression, who want to analyze dichotomous, nominal, and ordinal dependent variables cross-sectionally and longitudinally.

Practical Statistics

Practical Statistics PDF Author: David Kremelberg
Publisher: SAGE Publications
ISBN: 150631791X
Category : Social Science
Languages : en
Pages : 529

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Book Description
Making statistics—and statistical software—accessible and rewarding This book provides readers with step-by-step guidance on running a wide variety of statistical analyses in IBM® SPSS® Statistics, Stata, and other programs. Author David Kremelberg begins his user-friendly text by covering charts and graphs through regression, time-series analysis, and factor analysis. He provides a background of the method, then explains how to run these tests in IBM SPSS and Stata. He then progresses to more advanced kinds of statistics such as HLM and SEM, where he describes the tests and explains how to run these tests in their appropriate software including HLM and AMOS. This is an invaluable guide for upper-level undergraduate and graduate students across the social and behavioral sciences who need assistance in understanding the various statistical packages.

Data Mining with SPSS Modeler

Data Mining with SPSS Modeler PDF Author: Tilo Wendler
Publisher: Springer
ISBN: 3319287095
Category : Mathematics
Languages : en
Pages : 1068

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Book Description
Introducing the IBM SPSS Modeler, this book guides readers through data mining processes and presents relevant statistical methods. There is a special focus on step-by-step tutorials and well-documented examples that help demystify complex mathematical algorithms and computer programs. The variety of exercises and solutions as well as an accompanying website with data sets and SPSS Modeler streams are particularly valuable. While intended for students, the simplicity of the Modeler makes the book useful for anyone wishing to learn about basic and more advanced data mining, and put this knowledge into practice.

Research Methods, Statistics, and Applications

Research Methods, Statistics, and Applications PDF Author: Kathrynn A. Adams
Publisher: SAGE Publications
ISBN: 1071817876
Category : Education
Languages : en
Pages : 697

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Book Description
Research Methods, Statistics, and Applications is designed to let students experience being a researcher by integrating research methods and statistics throughout the process. The Third Edition of this best-selling text features new examples, practical applications from across the social and behavioral sciences, and a conversational voice throughout to keep students engaged in the research process.

Guide to Training Opportunities

Guide to Training Opportunities PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 100

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Book Description


Marketing-Related Motives in Mergers & Acquisitions

Marketing-Related Motives in Mergers & Acquisitions PDF Author: Denise Dahlhoff
Publisher: Springer Science & Business Media
ISBN: 3663107361
Category : Business & Economics
Languages : en
Pages : 197

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Book Description
Prompted by an increasing number of mergers and acquisitions (M&As), Denise Dahlhoff investigates the role of marketing-related motives in M&As in the U.S. food industry.

Discovering Statistics Using IBM SPSS Statistics

Discovering Statistics Using IBM SPSS Statistics PDF Author: Andy Field
Publisher: SAGE
ISBN: 152644030X
Category : Social Science
Languages : en
Pages : 2026

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Book Description
With an exciting new look, math diagnostic tool, and a research roadmap to navigate projects, this new edition of Andy Field’s award-winning text offers a unique combination of humor and step-by-step instruction to make learning statistics compelling and accessible to even the most anxious of students. The Fifth Edition takes students from initial theory to regression, factor analysis, and multilevel modeling, fully incorporating IBM SPSS Statistics© version 25 and fascinating examples throughout. SAGE edge offers a robust online environment featuring an impressive array of free tools and resources for review, study, and further exploration, keeping both instructors and students on the cutting edge of teaching and learning. Course cartridges available for Blackboard, Canvas, and Moodle. Andy Field is the award winning author of An Adventure in Statistics: The Reality Enigma and is the recipient of the UK National Teaching Fellowship (2010), British Psychological Society book award (2006), and has been recognized with local and national teaching awards (University of Sussex, 2015, 2016).

Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics

Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics PDF Author: Kumar, Anil
Publisher: IGI Global
ISBN: 1522509984
Category : Business & Economics
Languages : en
Pages : 455

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Book Description
The success of any organization is largely dependent on positive feedback and repeat business from patrons. By utilizing acquired marketing data, business professionals can more accurately assess practices, services, and products that their customers find appealing. The Handbook of Research on Intelligent Techniques and Modeling Applications in Marketing Analytics features innovative research and implementation practices of analytics in marketing research. Highlighting various techniques in acquiring and deciphering marketing data, this publication is a pivotal reference for professionals, managers, market researchers, and practitioners interested in the observation and utilization of data on marketing trends to promote positive business practices.