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Author: Hunter Fujak
Publisher: Taylor & Francis
ISBN: 1000597431
Category : Sports & Recreation
Languages : en
Pages : 147
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Book Description
This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professionals can manage sport broadcasting as an essential component of their work. Drawing on cutting-edge theory and research into sport broadcasting around the world, the book introduces the history and core concepts of sport broadcasting, before showing how broadcasting intersects with sport management practice. It covers key themes and issues such as the law and regulation, valuation and negotiation, strategy, logistics and consumer behaviour. Outlining best practice for sport managers, this book is essential reading for any course on sport business and management, sport marketing or sport media, and a useful companion to courses on broadcast production, sports journalism or digital media.
Author: Hunter Fujak
Publisher: Taylor & Francis
ISBN: 1000597431
Category : Sports & Recreation
Languages : en
Pages : 147
Get Book Here
Book Description
This is the first book to focus on sport broadcasting as a core aspect of contemporary sport business and management. It explains how sport business professionals can manage sport broadcasting as an essential component of their work. Drawing on cutting-edge theory and research into sport broadcasting around the world, the book introduces the history and core concepts of sport broadcasting, before showing how broadcasting intersects with sport management practice. It covers key themes and issues such as the law and regulation, valuation and negotiation, strategy, logistics and consumer behaviour. Outlining best practice for sport managers, this book is essential reading for any course on sport business and management, sport marketing or sport media, and a useful companion to courses on broadcast production, sports journalism or digital media.
Author: Kevin Hull
Publisher: Human Kinetics
ISBN: 1492598577
Category : Radio broadcasting of sports
Languages : en
Pages : 258
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Book Description
"This undergraduate textbook provides students with the information and skills needed to be a well-rounded sports television or radio broadcaster. Students will learn how to write for broadcast, shoot and edit video, and prepare for all the additional tasks needed along the way"--
Author: Chris Gratton
Publisher: Routledge
ISBN: 1134325614
Category : Business & Economics
Languages : en
Pages : 244
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Book Description
Sports now constitute one of the most valuable forms of broadcast entertainment in today’s lucrative international market. This textbook explains the economics underlying the sports broadcasting phenomenon. The specific regulatory culture governing sports broadcasting means that the financial economy of this area has many unique features. The Economics of Sports Broadcasting provides an accessible, detailed introduction to all aspects of economics in this fascinating area. The book contains a wealth of textbook features and has been written and designed to facilitate student learning. It includes: questions of ownership, trade and commodity in sport the historical context for contemporary sports broadcasting the key players – viewers, TV channels, sponsors, clubs, event owners and authorities the regulations governing televised sport the international context for broadcast sport competition and game theory in sports broadcasting sports broadcasting’s changing landscape of ownership and supply channels. This book will be useful for courses in media and broadcasting, economics, sport management and sports development.
Author: Dennis Deninger
Publisher: Routledge
ISBN: 1000512002
Category : Sports & Recreation
Languages : en
Pages : 195
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Book Description
In Live Sports Media: The What, How and Why of Sports Broadcasting, Dennis Deninger provides an all-encompassing view of the sports television industry from his own perspective as an Emmy Award-winning producer at ESPN, at a time of seismic shifts in the industry. Technological advances and the proliferation of sports content across multiple media platforms have increased accessibility to sports events of all kinds across the world. Shifts in viewing habits and audience preferences are changing the dynamic of sports media and the sports industry as a whole. The result: more power for some sectors and diminished power for many others, to which professionals in the field need to rapidly adapt. This second edition has been substantially updated to explore the impact of COVID-19 disruptions on sports and the growth of women's sports broadcasting and evolving sports, as well as political statements made in sports: Black Lives Matter, and "taking a knee." It illustrates the origins, impact, reach, economics, production, and presentation of sports on video media – including, but not limited to, television. It takes the reader behind the scenes to describe the forces and processes that have shaped and continue to change sports content, its delivery, and how it connects with fans. Dennis Deninger draws from his experiences as an expert in the industry to expose how the choices and decisions that are now being made affect the programming, content, storytelling, production, advertising, and delivery of the sports broadcasting that we will see next season and how it will evolve in the years to come. This practical, entertaining book provides insights into sports broadcasting that sports management, media, and journalism students and learning practitioners will not find anywhere else.
Author: James J. Zhang
Publisher: Routledge
ISBN: 1000375358
Category : Sports & Recreation
Languages : en
Pages : 314
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Book Description
This book showcases new research in sport business management around the world, offering a platform for the international exchange of ideas, best practices, and scientific inquiries in a globalized sport economy. Featuring work from leading sport management scholars from around the world – including North America, South America, Europe, Africa, and Asia – the book addresses a variety of global, regional, national, and community issues that are central to successful sport management. Combining both qualitative and quantitative studies, it explores key themes such as the emergent environment, managing change, organizational transformation, application of technology, marketing and promotion, and research protocols. New case studies cover topics such as entrepreneurship and innovation, sport broadcasting, digital technologies, youth and college sports, and the development of the sport management curriculum. International Sport Business Management is a fascinating reading for all students and scholars of sport management, sport business, and sport marketing, as well as for any professional working in the sport and leisure industries.
Author: Lisa Pike Masteralexis
Publisher: Jones & Bartlett Learning
ISBN: 9780763726232
Category : Business & Economics
Languages : en
Pages : 512
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Book Description
This textbook describes the skill sets needed by the professional sports manager, and surveys the various subdisciplines within the sports management field. The 21 chapters discuss financial and legal principles, high school and collegiate sports, facility and event management, broadcasting, and the health and fitness industry. The second edition u
Author: Lisa Pike Masteralexis
Publisher: Jones & Bartlett Publishers
ISBN: 0763762237
Category : Medical
Languages : en
Pages : 543
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Book Description
Principles and Practice of Sport Management, Third Edition, provides students with solid fundamental information on what they need to do to be successful in the sport industry. Updated and expanded, this best-selling text offers a unique blend of information on the foundations and principles on which sport management operates as well as how to apply those foundations and principles to the sport industry. The authors, all well-renowned professors in sport management or sport administration, have produced a text that is thorough, practical, and lively, and which lays the groundwork for students as they study and prepare for successful careers in sport management.
Author: Brenda G. Pitts
Publisher: Routledge
ISBN: 1000203255
Category : Sports & Recreation
Languages : en
Pages : 262
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Book Description
Sport is big business in the USA. From collegiate sport through to the professional leagues, the sport industry generates huge revenues, employs thousands of people and engages millions of fans and consumers. This book offers an evidence-based snapshot of the contemporary sport industry in the USA. Featuring new research from scholars working across every sector of sport business, the book covers key topics such as consumer behaviour, sport marketing, the development of women’s sport, sport broadcasting, internships, and leadership. It adds critical depth to our understanding of the sport industry in the world’s single biggest sport marketplace. Sport Business in the United States offers fascinating new perspectives for researchers, students and industry professionals. It is important reading for anybody working in sport management or sport business, whether inside the US or around the world.
Author: Ian Blackshaw
Publisher: T.M.C. Asser Press
ISBN: 9789067044875
Category : Law
Languages : en
Pages : 0
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Book Description
With a Foreword by Dr Alexander Scheuer, Managing Director of the Institute of European Media Law (EMR), Saarbrücken/Brussels. It is fair to say that our lives in the twenty-first century are, in many respects, dominated by the media and sport; and, when combined, they are a very powerful force and mix indeed. Without the commercial exploitation of broadcasting rights and the resulting spectacular revenues generated, many sports events would never see the light of day. The first part of TV Rights and Sport: Legal Aspects contains several contributions on the very important European Law aspects of sports broadcasting rights in the digital age as well as TV rights relating to major sports events. The second part of the book consists of 27 country studies within and beyond Europe. The authors of the various chapters are all media law and sports law experts and address, from the point of view of the law and practice in their respective countries, amongst others, the following intriguing legal issues: the ownership of broadcasting rights; the commercial exploitation of those rights; and, with sport being such big business nowadays, the impact of competition law, including the vexed questions of the collective sale and purchase of sports broadcasting rights. The book is a veritable mine of useful information and one that can heartily be recommended to all those involved in the creation, promotion, exploitation and protection of sports broadcasting rights around the world. A subject that will continue to challenge sports administrators, event managers, sports marketers, broadcasters and media service providers themselves and regulators, as well as their legal and other professional advisers, for many years to come. The editing team consisted of Prof. Ian Blackshaw, Member of the Court of Arbitration for Sport, Prof. Steve Cornelius, Director of the Centre for Sports Law, University of the Witwatersrand, Johannesburg, and Dr. Robert Siekmann, Director of the ASSER International Sports Law Centre. The book appears in the ASSER International Sports Law Series, under the editorship of Dr. Robert Siekmann and Dr. Janwillem Soek.
Author: Matthew Nicholson
Publisher: Routledge
ISBN: 1317690427
Category : Social Science
Languages : en
Pages : 408
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Book Description
Successful media relations and a sound communication strategy are essential for all sport organizations. Any successful manager working in sport must have a clear understanding of how the media works, as well as the practical skills to manage the communication process. Now in a fully revised and updated second edition, Sport and the Media: Managing the Nexus is still the only textbook to combine in-depth analysis of the rapidly developing sport media industry with a clear and straightforward guide to practical sport media management skills. The book explains the commercial relationships that exist between key media and sport organisations and how to apply a range of tools and strategies to promote the achievements of sport organisations. This updated edition includes a wider range of international examples and cases, as well as four completely new chapters covering new and social media, managing the media at major sports events, the work of the sports journalist, and the role of the sport media manager. The book's online resources have also been updated, with new lecture slides and teaching notes providing a complete package for instructors. Sport and the Media is an essential textbook for any degree level course on sport and the media, sport media management or sport communication, and invaluable reading for any sport media or sport management practitioner looking to improve their professional skills.
