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Author: Phil Bradley
Publisher: Facet Publishing
ISBN: 185604713X
Category : Language Arts & Disciplines
Languages : en
Pages : 193
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Book Description
Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.
Author: Phil Bradley
Publisher: Facet Publishing
ISBN: 185604713X
Category : Language Arts & Disciplines
Languages : en
Pages : 193
Get Book Here
Book Description
Social Media for Creative Libraries explains how librarians and information professionals can use online tools to communicate more effectively, teach people different skills and to market and promote their service faster, cheaper and more effectively. Based on his acclaimed work How to Use Web 2.0 in Your Library, Phil Bradley has restructured and comprehensively updated this new book to focus on the activities that information professionals carry out on a daily basis, before then analysing and explaining how online tools can assist them in those activities. The book includes: - a discussion of authority checking and why information professionals are needed more than ever in a social media world - a guide to creating great presentations online - how online tools can make teaching and training sessions easier and more enjoyable for information professionals - useful tips for implementing new strategies in libraries and a discussion of the practicalities of library marketing and promotion - how to create a good social media policy and why - a look at a few social media disasters and how they could have been avoided Readership: Packed with features and accompanied by introductory videos on the Facet Publishing YouTube channel, Social Media for Creative Libraries is essential reading for all library and information professionals.
Author: Troy Swanson
Publisher: Elsevier
ISBN: 1780633777
Category : Computers
Languages : en
Pages : 195
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Book Description
Web 2.0 first created a scramble among librarians to participate in Facebook, YouTube, blogs, and other social media applications, and the turn is now towards management and consolidation. Managing Social Media in Libraries explores the developing information environment, the collaboration among library organizations, and the ways social media may convert the loose connections between library staff members. The book takes librarians beyond the mechanics of using social media, and establishes a framework to move library managers and leaders toward making social media effective. Managing Social Media in Libraries is structured around key topics in this area, including: refocusing after the first use of Web 2.0; library organisations as loosely coupled systems; social media within such systems; defining a purpose for the use of social media; connecting messages and tools; and integrating social media into standard websites. - Provides practical ways of thinking about social media for library managers and leaders - Provides examples of policies, workflows, and uses of social media tools for library managers and leaders - Defines organizations as coordinated systems and discusses how social media tools can emphasize the benefits of coordination
Author: Charles Harmon
Publisher: Scarecrow Press
ISBN: 0810887495
Category : Language Arts & Disciplines
Languages : en
Pages : 119
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Book Description
In this book, nine librarians from across the country describe their libraries’ best practices in this key area. Their contributions range from all-encompassing customer service policies and models any library can both adapt and be proud of to micro-approaches that emphasize offering excellent user-focused technology planning, picture book arrangement with patrons in mind, Web 2.0 tools to connect users with the library, establishing good service delivery chains, and making your library fantastic for homeschoolers. As past Public Library Association President Audra Caplan writes in her introduction to this book, “There is nothing magical about providing excellent customer service; it just takes the right people, the right philosophy and the passion to make it a reality.” If you’ve got all that, here are the best practices to make stellar customer service a reality for your library’s users.
Author: Denise E. Agosto
Publisher: Bloomsbury Publishing USA
ISBN: 1598845764
Category : Language Arts & Disciplines
Languages : en
Pages : 209
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Book Description
Learn how teens use social networking technologies and how these same technologies can be used to engage them in library services. Teens and Social Networking Now: What Librarians Need to Know is organized around ten major topics, including using social networking sites to connect teens to young adult literature, social networking and legislative issues, social networking and safety/privacy issues, and the social and educational benefits of social networking. Expert practitioners explain how such issues can and should impact library services to young adults, focusing on concrete suggestions and specific steps for best practices and program designs that will help librarians utilize social networking tools to enhance library services to teens, both online and in the library. As background, the book explores the reasons so many teens use these sites. It also shares a profile of an award-winning public library's use of social networking to engage teen library users and a national survey of the ways YA librarians are using social networking to deliver public library services.
Author: Nina Verishagen
Publisher: Chandos Publishing
ISBN: 008102410X
Category : Social Science
Languages : en
Pages : 302
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Book Description
Social Media: The Academic Library Perspective provides a step-by-step guide on social media as written by somebody who has already done the work. Made up of case studies written by authors at various institutions who provide different perspectives on their institution's use of social media, the book highlights successes and failures, while also focusing on tips for social media management in the academic library that anybody in the community can interpret and adapt. Social media platforms are dealt with systematically, making this an essential guide for librarians who want to use social media to the benefit of their library. - Includes a step-by-step guide on the use of social media for academic libraries - Presents practical experience leveraged in the form of case studies - Provides quick, concise, and systematic recommendations for the use of social media - Written by academic librarians for academic librarians
Author: Ned Potter
Publisher: Facet Publishing
ISBN: 1856048063
Category : Business & Economics
Languages : en
Pages : 241
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Book Description
This Toolkit provides you with everything you need to successfully market any library. As libraries continue to fight for their survival amid growing expectations, competition from online sources and wavering public perceptions, effective marketing is increasingly becoming a critical tool to ensure the continued support of users, stakeholders and society as a whole. This unique practical guide offers expert coverage of every element of library marketing and branding for all sectors including archives and academic, public and special libraries, providing innovative and easy-to-implement techniques and ideas. The book is packed with case studies highlighting best practice and offering expert advice from thought-leaders including David Lee King and Alison Circle (US), Terry Kendrick and Rosemary Stamp (UK), Alison Wallbutton (New Zealand) and Rebecca Jones (Canada), plus institutions at the cutting-edge of library marketing including the British Library, New York Public Library, the National Archive, Cambridge University, JISC, the National Library of Singapore and the State Library of New South Wales. The key topics covered in the text are: • Seven key concepts for marketing libraries • Strategic marketing • The library brand • Marketing and the library building • An introduction to marketing online • Marketing with social media • Marketing with new technologies • Marketing and people • Internal marketing • Library advocacy as marketing • Marketing Special Collections and archives. Readership: The book is supplemented by a companion website and is essential reading for anyone involved in promoting their library or information service, whether at an academic, public or special library or in archives or records management. It’s also a useful guide for LIS students internationally who need to understand the practice of library marketing.
Author: David Lee King
Publisher: ALA Editions
ISBN: 9780838959497
Category : Internet marketing
Languages : en
Pages : 0
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Book Description
Addresses the management of social media channels: setting goals, assigning roles for staff, and using analytical tools to measure effectiveness.
Author: Katy Kavanagh Webb
Publisher: Chandos Publishing
ISBN: 0081022735
Category : Language Arts & Disciplines
Languages : en
Pages : 214
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Book Description
Development of Creative Spaces in Academic Libraries: A Decision Maker's Guide includes innovative ways libraries are engaging students, including the practice of setting aside high-tech spaces for creativity. Five models of library creative spaces are explored in this book, including digital media labs, digital humanities labs, makerspaces, data visualization labs and knowledge markets. The book explores creative spaces currently offered in libraries, with a focus on academic libraries. It gives real-world advice for the process of crafting a new space in the library, including tactics on how to find campus partners, conduct a needs analysis, and answer important questions. Case studies of innovators of library creativity further highlight the successes—and pitfalls—of embarking on the process of developing a new service or space in the library. - Shows administrators what other institutions are doing to enable media literacy - Helps university library administrators determine their best course of action - Provides detailed, unique case studies on up to 10 leading institutions, along with the service models they are providing
Author: Meredith G. Farkas
Publisher: Information Today, Inc.
ISBN: 157387275X
Category : Computers
Languages : en
Pages : 346
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Book Description
Social software lets libraries show a human face online, helping them communicate, educate, and interact with their communities. This nuts-and-bolts guide provides librarians with the information and skills necessary to implement the most popular and effective social software technologies: blogs, RSS, wikis, social networking software, screencasting, photo-sharing, podcasting, instant messaging, gaming, and more. Success stories and interviews highlight these tools ease-of-use and tremendous impact.
Author: Starr Hoffman
Publisher: Facet Publishing
ISBN: 1783300493
Category : Language Arts & Disciplines
Languages : en
Pages : 177
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Book Description
This inspiring book will enable academic librarians to develop excellent research and instructional services and create a library culture that encompasses exploration, learning and collaboration. Higher education and academic libraries are in a period of rapid evolution. Technology, pedagogical shifts, and programmatic changes in education mean that libraries must continually evaluate and adjust their services to meet new needs. Research and learning across institutions is becoming more team-based, crossing disciplines and dependent on increasingly sophisticated and varied data. To provide valuable services in this shifting, diverse environment, libraries must think about new ways to support research on their campuses, including collaborating across library and departmental boundaries. This book is intended to enrich and expand your vision of research support in academic libraries by: Inspiring you to think creatively about new services. Sparking ideas of potential collaborations within and outside the library, increasing awareness of functional areas that are potential key partners. Providing specific examples of new services, as well as the decision-making and implementation process. Encouraging you to take a broad view of research support rather than thinking of research and instruction services, metadata creation and data services etc as separate initiatives. Dynamic Research Support in Academic Libraries provides illustrative examples of emerging models of research support and is contributed to by library practitioners from across the world. The book is divided into three sections: Part I: Training and Infrastructure, which describes the role of staff development and library spaces in research support Part II: Data Services and Data Literacy, which sets out why the rise of research data services in universities is critical to supporting the current provision of student skills that will help develop them as data-literate citizens. Part III: Research as a Conversation, which discusses academic library initiatives to support the dissemination, discovery and critical analysis of research. This is an essential guide for librarians and information professionals involved in supporting research and scholarly communication, as well as library administrators and students studying library and information science.
