Winning the Profit Game: Smarter Pricing, Smarter Branding

Winning the Profit Game: Smarter Pricing, Smarter Branding PDF Author: Robert G. Docters
Publisher: McGraw Hill Professional
ISBN: 0071458433
Category : Business & Economics
Languages : en
Pages : 337

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Book Description
How to use pricing as a strategic tool to increase revenues and win the war for profit One of the greatest pitfalls in the war for profits is corporate strategists' lack of a practical understanding of the link between overall revenues and overall costs. In Winning the Profit Game, the thought leaders at A. T. Kearney unveil a revolutionary new approach to establishing clear, strategic links between the top and bottom lines. No dry academic treatise, Winning the Profit Game is a guide to growing profits, in boom times and bust, using smart top-line strategies that optimize price, costs, customer behavior, and volumes. The authors clearly lay out the basic principles involved and also include: Proven strategies for transforming added value into revenues and winning the war for profits Prescriptive frameworks for putting the principles and strategies into action, immediately Numerous success stories based on experiences of A. T. Kearney clients worldwide

Winning the Profit Game: Smarter Pricing, Smarter Branding

Winning the Profit Game: Smarter Pricing, Smarter Branding PDF Author: Robert G. Docters
Publisher: McGraw Hill Professional
ISBN: 0071458433
Category : Business & Economics
Languages : en
Pages : 337

Get Book Here

Book Description
How to use pricing as a strategic tool to increase revenues and win the war for profit One of the greatest pitfalls in the war for profits is corporate strategists' lack of a practical understanding of the link between overall revenues and overall costs. In Winning the Profit Game, the thought leaders at A. T. Kearney unveil a revolutionary new approach to establishing clear, strategic links between the top and bottom lines. No dry academic treatise, Winning the Profit Game is a guide to growing profits, in boom times and bust, using smart top-line strategies that optimize price, costs, customer behavior, and volumes. The authors clearly lay out the basic principles involved and also include: Proven strategies for transforming added value into revenues and winning the war for profits Prescriptive frameworks for putting the principles and strategies into action, immediately Numerous success stories based on experiences of A. T. Kearney clients worldwide

Smarter Pricing, Smarter Profit

Smarter Pricing, Smarter Profit PDF Author: Stuart J. T. Dodds
Publisher:
ISBN: 9781641055758
Category : Lawyers
Languages : en
Pages :

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Book Description
"This book seeks to provide you with an easy-to-read roadmap, guiding you through how you can drive improvements to your law firm's existing pricing and legal project management capability and also to the overall profit contribution made in this ever-changing legal environment"--

The Profit in Smarter Pricing

The Profit in Smarter Pricing PDF Author: Howard Muson
Publisher:
ISBN:
Category : Profit
Languages : en
Pages : 0

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Book Description


The Profit in Smarter Pricing

The Profit in Smarter Pricing PDF Author:
Publisher:
ISBN:
Category :
Languages : en
Pages :

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Book Description
Brief reports, produced weekly by the Conference Board, Inc., that address the most pressing business issues of the day.

Smarter, Faster, Cheaper

Smarter, Faster, Cheaper PDF Author: David Siteman Garland
Publisher: John Wiley & Sons
ISBN: 047093381X
Category : Business & Economics
Languages : en
Pages : 182

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Book Description
Save time and money in building, marketing and promoting your business With huge recent shifts in the way enterprises are built, marketed, and monetized, these are "wild west" times for business. In this new landscape, entrepreneurs and small business owners actually have an edge in marketing without spinning their wheels or going broke. Smarter, Faster, Cheaper gives you an innovative, approachable new guide on how to market, promote and improve your business drawing on real world examples and offering practical advice as opposed to fluffy theory. It presents a complete roadmap for marketing and promoting your business with the latest techniques. Draws from author David Siteman Garland's extensive experiences as a successful entrepreneur Based on countless interviews with successful leaders, including conversations with entrepreneurs and owners of businesses large and small Strategies and ideas are easy to understand, digest, and immediately put to use From learning when to skimp and when to splurge to mastering the art of online schmoozing, Smarter, Faster, Cheaper will save you time, money, and aggravation whether you're building your tenth business or your first.

Smarter Pricing

Smarter Pricing PDF Author: Tony Cram
Publisher: Pearson Education
ISBN: 9780273706137
Category : Business & Economics
Languages : en
Pages : 246

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Book Description
The most neglected element of the marketing mix can have an unrivalled impact on the bottom line. Smarter Pricinghelps managers make more intelligent pricing decisions, implement pricing strategies and structures more effectively in the market and capture more value for their business. At no time has effective pricing been more significant. Buyers are getting stronger, markets more transparent, and manufacturers in new powerhouses such as China, are becoming more and more competitive. Recent McKinsey survey of 2500 companies calculated that a 1% increase in price improves operating profit by 11.1%. Smarter Pricing is a good, hands-on book on pricing for practising managers, providing a developed mix of techniques through international examples from a range of sectors that bring pricing theory into a real-world context. Smarter Pricing joins the developing suite of FTPH books offering executives focused and practical advice on decisive business challenges. Smarter Pricingis a fast and focused companion to practical price management, for executives and marketers in every sector.

The Smartest Money Book You'll Ever Read

The Smartest Money Book You'll Ever Read PDF Author: Daniel R. Solin
Publisher: Penguin
ISBN: 1101553715
Category : Business & Economics
Languages : en
Pages : 272

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Book Description
Stop working for money and put your money to work for you! Tens of thousands of readers trust Dan Solin's advice when it comes to investing, managing their 401(k)s, and planning for retirement. Now Solin offers the smartest guide to money management and financial planning yet. From managing your debt, boosting your savings, and owning (or renting) a home to buying insurance, maximizing investment returns, and retiring when you want to, The Smartest Money Book You'll Ever Read is your road map to financial freedom-and to enjoying yourself along the way.

Smarter Pricing

Smarter Pricing PDF Author: Tony Cram
Publisher:
ISBN:
Category : Business planning
Languages : en
Pages : 232

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Book Description
The most neglected element of the marketing mix can have an unrivalled impact on the bottom line. Smarter Pricing helps managers make more intelligent pricing decisions, implement pricing strategies and structures more effectively in the market and capture more value for their business. At no time has effective pricing been more significant. Buyers are getting stronger, markets more transparent, and manufacturers in new powerhouses such as China, are becoming more and more competitive. Recent McKinsey survey of 2500 companies calculated that a 1% increase in price improves operating profit by 11.1%. Smarter Pricing is a good, hands-on book on pricing for practising managers, providing a developed mix of techniques through international examples from a range of sectors that bring pricing theory into a real-world context. Smarter Pricing joins the developing suite of FTPH books offering executives focused and practical advice on decisive business challenges. Smarter Pricing is a fast and focused companion to practical price management, for executives and marketers in every sector.

Customer Education

Customer Education PDF Author: Adam Avramescu
Publisher: Independently Published
ISBN: 9781791729882
Category : Business & Economics
Languages : en
Pages : 306

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Book Description
Today's software companies can't afford to be passive with their customers. As software moves to the web and becomes more consumerized, software companies can only grow if their current customers renew and grow over time. Otherwise those customers will leave, creating a "leaky bucket" of revenue.So, what are smart, innovative companies doing before they end up with severe churn problems? Forward-thinking companies invest in Customer Education early as a way to drive customer growth and maximize lifetime value in a scalable way. Over time, this function has the potential to differentiate a company in the market.Consider this book a survival guide to investing in a Customer Education function, including: -How to drive a Customer Education strategy across your customer lifecycle-Tips for creating killer content that will actually lead to customer performance-What tools to implement as part of your technology stack-Measurement strategies for improving your content and showing ROI-And more...

Analytics at Work

Analytics at Work PDF Author: Thomas H. Davenport
Publisher: Harvard Business Press
ISBN: 1422177696
Category : Business & Economics
Languages : en
Pages : 231

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Book Description
As a follow-up to the successful Competing on Analytics, authors Tom Davenport, Jeanne Harris, and Robert Morison provide practical frameworks and tools for all companies that want to use analytics as a basis for more effective and more profitable decision making. Regardless of your company's strategy, and whether or not analytics are your company's primary source of competitive differentiation, this book is designed to help you assess your organization's analytical capabilities, provide the tools to build these capabilities, and put analytics to work. The book helps you answer these pressing questions: What assets do I need in place in my organization in order to use analytics to run my business? Once I have these assets, how do I deploy them to get the most from an analytic approach? How do I get an analytic initiative off the ground in the first place, and then how do I sustain analytics in my organization over time? Packed with tools, frameworks, and all new examples, Analytics at Work makes analytics understandable and accessible and teaches you how to make your company more analytical.