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Author: Eric Tyson
Publisher: John Wiley & Sons
ISBN: 1118051882
Category : Business & Economics
Languages : en
Pages : 476
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Book Description
Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies, 3rd Edition provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond. This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You’ll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You’ll also find out to use the latest technology to improve your business’s performance at every level. Discover how to: Make sure that small-business ownership is for you Find your niche and time your start-up Turn your ideas into plans Determine your start-up costs Obtain financing with the best possible terms Decide whether or not to incorporate Make sense of financial statements Navigate legal and tax issues Buy an existing business Set up a home-based business Publicize your business and market your wares Keep your customers coming back for more Track cash flow, costs and profits Keep your business in business and growing You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies, 3rd Edition, provides the rest.
Author: Eric Tyson
Publisher: John Wiley & Sons
ISBN: 1118051882
Category : Business & Economics
Languages : en
Pages : 476
Get Book Here
Book Description
Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies, 3rd Edition provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond. This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You’ll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You’ll also find out to use the latest technology to improve your business’s performance at every level. Discover how to: Make sure that small-business ownership is for you Find your niche and time your start-up Turn your ideas into plans Determine your start-up costs Obtain financing with the best possible terms Decide whether or not to incorporate Make sense of financial statements Navigate legal and tax issues Buy an existing business Set up a home-based business Publicize your business and market your wares Keep your customers coming back for more Track cash flow, costs and profits Keep your business in business and growing You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies, 3rd Edition, provides the rest.
Author: Barbara Findlay Schenck
Publisher: John Wiley & Sons
ISBN: 1118054458
Category : Business & Economics
Languages : en
Pages : 386
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Book Description
Having your own business isn’t the same as having customers, and one is useless without the other. Whether your business is a resale store or a high-tech consulting firm, a law office or a home cleaning service, in today’s competitive environment, strategic marketing is essential. Small Business Marketing For Dummies, Second Edition is updated from the original version that won rave reviews and inspired thousands of small businesses on their way to becoming big businesses. Updates include more information on online marketing, a whole new section on getting and keeping customers, new cost-effective, fast-acting ideas for instant impact, and more. The book covers: Marketing basics that prepare you to rev up your business and jumpstart your marketing program Information to help you define your business position and brand Advice on bringing in professionals A quick-reference guide to mass media and a glossary of advertising jargon How-tos for creating print and broadcast ads that work Ideas for getting the word out without advertising, including information on direct mail, brochures, publicity, promotions, and more Ten steps to follow to build your own easy-to-assemble marketing plan With pages of ideas for low-cost, high-impact marketing from author Barbara Findlay Schenck, a marketing consultant with more than 20 years experience with clients ranging from small businesses to Fortune 500 companies, Small Business Marketing For Dummies, Second Edition helps you reach and keep new customers. Whether you’re running a home office, a small firm, a family business, a nonprofit organization, or a retail operation, you’ll discover how to: Custom design your own marketing program Create effective marketing messages Produce marketing communications that work No matter what field you’re in, Small Business Marketing For Dummies, 2nd Edition will help you make your dreams come true. If you buy it, read it, and implement some of the marketing strategies discussed, customers will come.
Author: Eric Tyson
Publisher: John Wiley & Sons
ISBN: 1119868564
Category : Business & Economics
Languages : en
Pages : 663
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Book Description
All the essential information in one place Starting a Business All-in-One For Dummies, 3rd Edition is a treasure trove of useful information for new and would-be business owners. With content compiled from over ten best-selling For Dummies books, this guide will help with every part of starting your own business—from legal considerations to business plans, bookkeeping, and beyond. Whether you want to open a franchise, turn your crafting hobby into a money-maker, or kick off the next megahit startup, everything you need can be found inside this easy-to-use guide. This book covers the foundations of accounting, marketing, hiring, and achieving success in the first year of business in any industry. You'll find toolkits for doing all the paperwork, plus expert tips for how to make it work, even when the going is rough. Access six books in one, covering the whole process of starting and running a new business Learn how to easily jump the hurdles that many new business owners face Tackle taxes, determine the best business model for you, and create a solid plan Keep the engine running with marketing tips, accounting ideas, and the basics on how to be a manager This book is perfect for any new or veteran entrepreneur looking to build a business from the ground up.
Author: Eric Tyson
Publisher: John Wiley & Sons
ISBN: 1119861144
Category : Business & Economics
Languages : en
Pages : 312
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Book Description
Get your taxes right the first time and save $ If you run a small business, you’ve likely got more work than you already feel able to handle. The last thing you need is to be running around trying to figure out your taxes at the last minute. So, if you need a hands-on guide to small business taxes that doesn’t mess around, look no further than Small Business Taxes For Dummies. In this book, nationally recognized personal finance expert Eric Tyson clearly and concisely delivers the best methods to save on your taxes and make the process as easy as possible. You’ll get the latest info about all the newest tax deductions and credits (including COVID-19-related breaks), as well as location-specific incentives and other little-known tips. You’ll also find: Expanded discussions of new retirement account options for small business owners The latest advice on how to deal with online and software tax prep and filing options to make life easier at tax time Explorations of likely new changes coming A can’t-miss resource for small business owners, managers, and employees, Small Business Taxes For Dummies is the book to help you make sure you don’t pay more than you need to pay at tax time!
Author: Veechi Curtis
Publisher: John Wiley & Sons
ISBN: 1118222873
Category : Business & Economics
Languages : en
Pages : 462
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Book Description
Secure your business success with this best-selling guide Thinking about starting a new business? Searching for ways to run your small business better? This essential reference covers everything any Australian or New Zealand small business needs to know, including vital topics such as business planning and franchising, budgeting and GST, marketing and online sales. Find out what works for you — decide whether to start from scratch, buy an existing business or purchase a franchise Build a business plan — develop a blueprint for business success with a winning business plan Develop a marketing strategy — find your unique selling point, build your brand and set sales goals Understand the importance of customer service — deliver beyond expectations, listen to customers and transform complaints into sales Ramp up your management skills — understand your legal obligations as an employer, recruit the best employees and build a great team Succeed online — develop a website, secure high rankings on the search engines and build online sales Keep your business profitable — understand Profit & Loss reports, manage profit margins and set budgets
Author: Greg Holden
Publisher: For Dummies
ISBN: 9780764516559
Category : Computers
Languages : en
Pages : 412
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Book Description
Get the scoop on recession-proof online strategies Packed with e-commerce survival stories, best practices, and resources Get the information you need to thrive online ? even in today?s economy! Today is a great time to launch an online business ? the competition is less, the technology is better, and Internet use is at an all-time high. This thoroughly updated guide shows you how to dive right in. From fine-tuning plans and setting up a high-traffic site to marketing, customer service, and security, it?s just what you need to succeed! The Dummies Way Explanations in plain English "Get in, get out" information Icons and other navigational aids Tear-out cheat sheet Top ten lists A dash of humor and fun
Author: Eric Taylor
Publisher: John Wiley & Sons
ISBN: 1118061748
Category : Business & Economics
Languages : en
Pages : 143
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Book Description
The best of the best strategies from leading marketers There are millions of ways to speak to your market today; this makes choosing the best approach all the more important. With methods, tricks, techniques, strategies, and platforms suited for companies and budgets of all sizes, Mastering the World of Marketing reveals how 50 of the top marketers working today generate leads, create brand recognition, and capture new customers. Covering both offline and online channels, this comprehensive guide examines traditional, alternative, and hybrid approaches, giving you the full range of what works today so you can choose what suits your business needs best. Includes networking, word of mouth marketing, customer referrals, yellow page directories, radio, print, email marketing, direct mail, internet marketing, social media marketing, public relations, and advertising Includes chapters from contributors such as Chris Brogan, Tony Hsieh, Jack Trout, David Meerman Scott, Guy Kawasaki, Peter Shankman, Scott Stratten, Mari Smith, Gary Vaynerchuck, and more! A value-packed resource that offers unparalleled access to today's brightest marketing stars, Mastering the World of Marketing gives you all the marketing tools you need to reach your audience with compelling, winning messages
Author: Veechi Curtis
Publisher: John Wiley & Sons
ISBN: 073031538X
Category : Business & Economics
Languages : en
Pages : 45
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Book Description
Understand the ins and outs of running MYOB AccountRight software MYOB Software For Dummies covers everything you need to know about using MYOB, from setting up your accounting file to analysing sales figures, managing payroll to preparing Business Activity Statements — and everything in between. With in-depth coverage of all major updates to the current MYOB software release, plus extensive guidance on utilising MYOB's cloud-accounting features, this fun and friendly guide will help you become a MYOB master! MYOB is the biggest selling accounting software in Australia, and MYOB Software For Dummies is the leading reference guide available to help you manage your accounts with ease. Written by Veechi Curtis, a well-known industry expert, this new edition has been fully updated to cover all the latest updates and new features. So what are you waiting for? It's time to let the trusted help of For Dummies take your skills to the next level! Walks you through creating sales and recording purchases Explains how you can use bank feeds combined with bank rules to automate data-entry Shows you how to create business reports to track business success Explores the opportunities of working in the cloud and sharing data Flags information specific to the latest MYOB AccountRight upgrades so you can quickly update your knowledge Saves you hours of time (every week!) with helpful hints and shortcuts If you're a small business owner who is new to MYOB — or new to the latest version —MYOB Software For Dummies sets you up for success.
Author: Ray Foley
Publisher: John Wiley & Sons
ISBN: 1118791266
Category : Cooking
Languages : en
Pages : 387
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Book Description
Make and serve drinks like a pro This latest edition of Bartending For Dummies features over 1,000 drink recipes in an A-Z format with clear, easy-to-follow instructions. This 5th Edition also provides over 40 new cocktails ideas for those who want to know how to serve cocktails professionally, for themselves, or for their guests. Detailed information on how to properly stock a bar with the latest and greatest glassware and tools Expanded coverage on making exotic frozen/blended specialties and specialty coffees Experimenting with the new flavor/buzz in Bourbons and Scotches: honey The latest flavored rums, gins, ryes, and of course vodkas (buttered, waffle, sherbet, and marshmallow flavored are just a few new editions) New coverage devoted to craft distillers Fun, new ways to garnish drinks (even flaming options), rim, and serve drinks like a master mixologist Tips on creating unique punches and even non-alcoholic drinks The latest tips and advice on curing hangovers and hiccups If you're interested in crafting traditional or modern cocktails, Bartending For Dummies has you covered.
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Category : Libraries
Languages : en
Pages : 458
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Book Description
