The Human Centered Brand PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Human Centered Brand PDF full book. Access full book title The Human Centered Brand by Nela Dunato. Download full books in PDF and EPUB format.
Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322
Get Book Here
Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author: Nela Dunato
Publisher:
ISBN: 9789534817117
Category : Business & Economics
Languages : en
Pages : 322
Get Book Here
Book Description
Promote your business with clarity, ease, and authenticity. The Human Centered Brand is a practical branding guide for service based businesses and creatives, that helps you grow meaningful relationships with your clients and your audience. If you're a writer, marketing consultant, creative agency owner, lawyer, illustrator, designer, developer, psychotherapist, personal trainer, dentist, painter, musician, bookkeeper, or other type of service business owner, the methods described in this book will assist you in expressing yourself naturally and creating a resonant, remarkable, and sustainable brand. Read this book to learn: Why conventional branding approaches don't work for service based businesses. How to identify your core values and use them in your business and marketing decisions. Different ways you can make your business unique among all the competition. How to express yourself verbally through your website, emails, articles, videos, talks, podcasts... What makes your "ideal clients" truly ideal, and how to connect with real people who appreciate you as you are. How to craft an effective tagline. What are the most important elements of a visual brand identity, and how to use them to design your own brand. How to craft an exceptional client experience and impress your clients with your professionalism. How your brand relates to your business model, pricing, company culture, fashion style, and social impact. Whether you're a complete beginner or have lots of experience with marketing and design, you'll get new insights about your own brand, and fresh ideas you'll want to implement right away. The companion workbook, checklists, templates, and other bonuses ensure that you not only learn new information, but create a custom brand strategy on your own. Learn more at humancenteredbrand.com
Author: Jessica Greenwell
Publisher: Usborne Early Years Wipe-clean
ISBN: 9781474998598
Category :
Languages : en
Pages : 0
Get Book Here
Book Description
A perfect way for children to practise pen control and early drawing skills. Engaging activities provide endless opportunities for pen control practice. Children can trace over and add their own marks and drawings to the scenes while developing the fine motor skills they will eventually need for writing. There are lots of ideas for things to draw on each page and the fold-out page at the back can be left open for further inspiration.
Author: Shari Blaukopf
Publisher: Quarry Books
ISBN: 1631596810
Category : Art
Languages : en
Pages : 115
Get Book Here
Book Description
Learn to express yourself through color while painting on location with the in-depth tips and techniques of Working with Color, the fifth volume in the Urban Sketching Handbook series. Expert watercolorist, illustrator, instructor, and co-founder of Urban Sketchers Montreal Shari Blaukopf shares her essential color tips about color-water ratio, achieving bold color, avoiding muddy washes, painting in layers, and using wet-in-wet techniques. This essential handbook covers: supplies and materials sample color palettes color mixing using limited palettes monochrome sketches the power of complementary colors using evocative, expressive color With a focus on using watercolor with greater confidence and knowledge, the book also delves into pencil and ink and watersoluble pencils. The instructional text is enhanced with stunning watercolor illustrations by the author and other expert urban sketchers from beautiful locations around the globe. The illustrations include examples of color swatches showing value; mixing; illustrations of complementary, analogous, and neutral color schemes; and sample galleries. Working with Color is an indispensable guide for on-location artists looking to expand and strengthen their expressive use of color.
Author: Joanna Gray
Publisher: Simon and Schuster
ISBN: 1629142336
Category : Juvenile Fiction
Languages : en
Pages : 17
Get Book Here
Book Description
From cloud to puddle, and puddle to stream, the Little Raindrop is making its way on the remarkable journey that is Earth’s water cycle. In this inviting story—illustrated with pastels for a soft, full color—readers are taught about science and nature through a character driven narrative that leads a little raindrop on a big adventure. With an easy to follow plot that teaches precipitation, water flow, and evaporation, The Little Raindrop offers a sweet story full of learning and discovery. Featuring a heartwarming adventure from author Joanna Gray, and beautiful pastel illustrations by Dubravka Kolanovic, The Little Raindrop takes readers on a fun and educational ride through the water cycle. This is a wonderful introduction for children ages 3 to 6 about the water cycle. They will instantly connect with the cute, smiling little raindrop as it starts its journey in the clouds. The author gives wonderful, age-appropriate explanations and details about the raindrop's journey from air to pond to stream to ocean and back into the air again, making this a wonderful first introduction to science for preschoolers. Parents will appreciate the educational value of the book, as will early educational teachers. This is the type of picture book Scholastic Book Clubs and Fairs are wanting and so it should definitely have a great reception in the school and library market, as well as the general trade. Sky Pony Press, with our Good Books, Racehorse and Arcade imprints, is proud to publish a broad range of books for young readers—picture books for small children, chapter books, books for middle grade readers, and novels for young adults. Our list includes bestsellers for children who love to play Minecraft; stories told with LEGO bricks; books that teach lessons about tolerance, patience, and the environment, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.
Author: Karen Campbell
Publisher:
ISBN: 9780996942713
Category : Art
Languages : en
Pages : 66
Get Book Here
Book Description
A fun and comprehensive guide to drawing simple, beautiful, female faces from the profile and 3/4 view
Author: David R. Ross
Publisher: Luath Press Ltd
ISBN: 1912387972
Category : Biography & Autobiography
Languages : en
Pages : 231
Get Book Here
Book Description
Sir James the Good, one of the finest soldiers Scotland ever produced, is sometimes better known by the name given to him by the English - the 'Black Douglas'. He terrified the northern shires of England throughout the reign of King Robert the Bruce and the Wars of Independence. When Robert the Bruce died Sir James, as his champion, was entrusted with his heart which he carried on the Crusades. David R Ross brings history alive as he tells the story of Sir James' life. Ross' research found him retracing Sir James' journey to the Holy Land and rediscovering battle grounds, providing a personal view of history. With a refreshing look at the subject, and featuring all new information and research, interesting maps, battleplans and photographs, this book will make Scottish history accessible and understandable for the casual reader, while delighting history buffs.
Author: Samantha Dion Baker
Publisher: Watson-Guptill
ISBN: 0399581308
Category : Art
Languages : en
Pages : 146
Get Book Here
Book Description
An instructive guide to creating an illustrated journal based on artist and Instagram sensation Samantha Dion Baker's unique creative process, featuring information on materials, creative inspiration and instruction, prompts, and helpful tips and tricks. Samantha Dion Baker is a widely admired and followed artist on Instagram, where she shares her "sketch journal," an illustrated daily record of her life, drawn in a fresh, modern style. In Draw Your Day, Baker guides you through her inspirational practice and provides guidance for starting your own. Part instructional guide and part encouraging manifesto about how making art--even art that's not museum-worthy--can make your life more mindful and meaningful, Draw Your Day is ideal for both seasoned artists looking for fresh inspiration, as well as aspiring artists who need a friendly nudge to get started.
Author: Sarah Nisbett
Publisher: Quarry Books
ISBN: 0760370737
Category : Art
Languages : en
Pages : 130
Get Book Here
Book Description
Learn to observe the world more deeply—with curiosity, empathy, and joy—as you sketch the stories unfolding all around you. In Drawn on the Way, Sarah Nisbett shares her techniques for creating captivating line drawings that capture the moments and moods that you encounter on the train, in a café, outdoors, anywhere: a young woman lost in thought, a pair of hands clasped on a lap, a peppy beagle, a pair of jeans-clad crossed legs. Sarah invites you to see the people, animals, places, and objects you draw with compassionate curiosity—as more than a stranger or inanimate object, but as someone or something with a story worth knowing or imagining. Even if you are inexperienced at drawing or don’t consider yourself an artist, you can learn how to create sketches from start to finish employing techniques such as contour drawing, using line work to add texture, and adding spot color—and discover how each sketch tells a story. You’ll begin to focus on important details that reveal something about the subject you’re drawing: the graceful drape of a hand over a purse, the shy way someone tucks their feet underneath them. As you unplug, set aside perfectionism, and explore the world through drawing, you’ll learn: How to translate what you see into a compelling drawing How to silence your inner critic and find joy in drawing what captures your interest Techniques for drawing figures and creating quick portraits How to find the emotion in objects by asking questions How to draw scenes and backgrounds without becoming overwhelmed How to quickly and expressively render the natural world, including plants and animals How key details can take a sketch from plain to captivating Ways to find the extraordinary in the everyday How to transform mistakes into likeable elements Tips for becoming a visual storyteller Life lessons learned from years of live drawing We spend most of our lives on the way, rushing and running from place to place, task to task. When we have a spare minute, we usually reach for our phones and shut everything else out. The techniques, projects, and ideas in Drawn on the Way are designed to help you be more mindful about drawing, to capture the people, places, and things you encounter each day. By doing that, you’ll connect with humanity in a deeper, more meaningful way—and discover a lot about yourself.
Author: Gerald M. Ackerman
Publisher:
ISBN: 9781788840446
Category :
Languages : en
Pages : 336
Get Book Here
Book Description
* Two hundred lithographs that comprised a famous late nineteenth-century drawing course* Introduces the work of a hitherto neglected master: Charles Bargue* Of interest to artists, art students, art historians, and lovers and collectors of art The Bargue-Gérôme Drawing Course is a complete reprint of a famous, late nineteenth-century drawing course. It contains a set of almost two hundred masterful lithographs of subjects for copying by drawing students before they attempt drawing from life or nature. Consequently, it is a book that will interest artists, art students, art historians, and lovers and collectors of drawings. It also introduces us to the work and life of a hitherto neglected master: Charles Bargue.The Drawing Course consists of three sections. The first consists of plates drawn after casts, usually of antique examples. Different parts of the body are studied in order of difficulty, until full figures are presented. The second section pays homage to the western school of painting, with lithographs after exemplary drawings by Renaissance and modern masters. The third part contains almost 60 académies, or drawings after nude male models, all original inventions by Bargue, the lithographer. With great care, the student is introduced to continually more difficult problems in the close observing and recording of nature.Charles Bargue started his career as a lithographer of drawings by hack artists for a popular market in comic, sentimental and soft-porn subjects. By working with Gérôme, and in preparing the plates for the course, Bargue was transformed into a spectacular painter of single figures and intimate scenes; a master of precious details that always remain observation and never became self-conscious virtuosity, and color schemes that unified his composition in exquisite tonal harmonies. The last part of the book is a biography of Bargue, along with a preliminary catalogue of his paintings, accompanied by reproductions of all that have been found and of many of those lost.
Author: Harry Borgman
Publisher: Courier Corporation
ISBN: 0486142159
Category : Art
Languages : en
Pages : 258
Get Book Here
Book Description
Compact but comprehensive, this manual contains the best information available on pencil and ink techniques. Written and beautifully illustrated by an acclaimed artist and advertising illustrator, it's the perfect companion for artists seeking a guide to the variety of techniques and media for rendering their ideas on paper. Pencil drawing and ink drawing receive separate treatments; both sections stress materials and tools — including graphite pencils, charcoal and pastel pencils, wax pencils, pens, brushes, marking pens, scratching tools, and more. They also explore different methods of handling strokes and lines, techniques for stabling and conveying tones and shadows, and technical tips. The 28 step-by-step demonstrations — many of them exquisitely illustrated in full color — range from techniques of fine penwork and cross-hatching to drawing with colored inks and colored markers. In addition, a series of multipart exercises will prove extraordinarily useful to the student. The profusion of skillful illustrations throughout the book, over 540 in all, constitute a treasure in themselves, covering a great diversity of subjects — from portraits and still lifes to landscapes and cityscapes worldwide.
