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Author: Robbin Phillips
Publisher: John Wiley & Sons
ISBN: 111853333X
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business. If you think you are in the marketing business, think again. You’re in the people business, and The Passion Conversation teaches you how to get people to fall passionately and madly in love with your organization or cause. The author’s mash-up of the latest in wonky academic research with practical, real-world stories shows how any business can spark and sustain word of mouth marketing. Readers learn how loving your customers results in not just building a thriving community, but also driving meaningful conversations, ultimately impacting the financial success of a business. The Passion Conversation will change your perspective on marketing by: Explaining the three motivations for people to talk about businesses and causes Detailing how every marketing problem is a people problem in disguise Giving heartfelt evidence that marketing materials are now conversation tools Showing how customer communities sustain word of mouth while also sparking financial impact Helping your business apply these marketing lessons through a series of workbook exercises called "Passion Explorations" The time is now for marketers and businesses to go beyond the product conversation to understanding, sparking and sustaining the passion conversation for why your business is in business.
Author: Robbin Phillips
Publisher: John Wiley & Sons
ISBN: 111853333X
Category : Business & Economics
Languages : en
Pages : 224
Get Book Here
Book Description
No passion, no conversation. No conversation, no word of mouth. No word of mouth, no successful business. If you think you are in the marketing business, think again. You’re in the people business, and The Passion Conversation teaches you how to get people to fall passionately and madly in love with your organization or cause. The author’s mash-up of the latest in wonky academic research with practical, real-world stories shows how any business can spark and sustain word of mouth marketing. Readers learn how loving your customers results in not just building a thriving community, but also driving meaningful conversations, ultimately impacting the financial success of a business. The Passion Conversation will change your perspective on marketing by: Explaining the three motivations for people to talk about businesses and causes Detailing how every marketing problem is a people problem in disguise Giving heartfelt evidence that marketing materials are now conversation tools Showing how customer communities sustain word of mouth while also sparking financial impact Helping your business apply these marketing lessons through a series of workbook exercises called "Passion Explorations" The time is now for marketers and businesses to go beyond the product conversation to understanding, sparking and sustaining the passion conversation for why your business is in business.
Author: Madeline B. Stern
Publisher: Main Street Books
ISBN: 0307874532
Category : Biography & Autobiography
Languages : en
Pages : 307
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Book Description
Louisa May Alcott once wrote that she had taken her pen for a bridegroom. Leona Rostenberg and Madeleine Stern, friends and business partners for fifty years, have in many ways taken up their pens and passion for literature much in the same way. The "Holmes & Watson" of the rare book business, Rostenberg and Stern are renowned for unlocking the hidden secret of Louisa May Alcott's life when they discovered her pseudonym, A.M. Barnard, along with her anonymously published "blood and thunder" stories on subjects like transvestitism, hashish smoking, and feminism. Old Books, Rare Friends describes their mutual passion for books and literary sleuthing as they take us on their earliest European book buying jaunts. Using what they call Finger-spitzengefühl, the art of evaluating antiquarian books by handling, experience, and instinct, we are treated to some of their greatest discoveries amid the mildewed basements of London's booksellers after the Blitz. We experience the thrill of finding one of the earliest known books printed in America between 1617-1619 by the Pilgrim Press and learn about the influential role of publisher-printers from the fifteenth century. Like a precious gem, Old Books, Rare Friends is a book to treasure about the companionship of two rare friends and their shared passion for old books.
Author: Rebecca Kingston
Publisher: McGill-Queen's Press - MQUP
ISBN: 0773586067
Category : Political Science
Languages : en
Pages : 256
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Book Description
Taking a broad historical perspective, Public Passion traces the role of emotion in political thought from its prominence in classical sources, through its resuscitation by Montesquieu, to the present moment. Combining intellectual history, philosophy, and political theory, Rebecca Kingston develops a sophisticated account of collective emotion that demonstrates how popular sentiment is compatible with debate, pluralism, and individual agency and shows how emotion shapes the tone of interactions among citizens. She also analyzes the ways in which emotions are shared and transmitted among citizens of a particular regime, paying particular attention to the connection between political institutions and the psychological dispositions that they foster. Public Passion presents illuminating new ways to appreciate the forms of popular will and reveals that emotional understanding by citizens may in fact be the very basis through which a commitment to principles of justice can be sustained.
Author: David Francis
Publisher: D & J Holdings LLC
ISBN: 0981550908
Category : Family & Relationships
Languages : en
Pages : 168
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Book Description
Packed with revolutionary ideas and practical techniques for developing a deeper connection with one's partner and greater personal awareness, this breakthrough approach to intimacy and gender offers a new blueprint for establishing energetically balanced and enhanced relationships.
Author: Enrico Baraldi
Publisher: Springer Nature
ISBN: 3030479331
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Providing new perspectives on the interface between passion and entrepreneurship, this book recognizes that entrepreneurship is not just based on the search for profit. Instead, the entrepreneurial experience incorporates more complex processes, often based on less rational behavior motivated by reasons other than revenue. ‘Passion’ refers both to emotional elements that may fuel an entrepreneurial effort as well as something that feeds the business. The book challenges established views and shows the complexity of the link between passion and entrepreneurship. The authors discuss the main implications for businesses, and explore how passion at the individual and community level influences entrepreneurial efforts. Offering case studies from multiple sectors alongside conceptual frameworks, this edited volume is a useful tool for scholars, practitioners, and policymakers working on entrepreneurship.
Author: Kenda Creasy Dean
Publisher: Wm. B. Eerdmans Publishing
ISBN: 9780802847126
Category : Religion
Languages : en
Pages : 280
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Book Description
Youth and the Quest for a Passionate Church.
Author: Satapolceo
Publisher: satapol Channarong
ISBN:
Category : Fiction
Languages : en
Pages : 79
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Book Description
Tuscan Passion Embark on a captivating journey through the lush landscapes of Tuscany with "Tuscan Passion" by SatapolCEO. This enchanting ebook unravels the story of Sophia, whose life is transformed when she steps into the heart of Italy—a place where passion is as abundant as the rolling hills and vineyards. With her heart set on exploring the rich tapestry of Italian cuisine, Sophia's adventure begins with a chance encounter with Matteo, a charismatic vintner whose deep connection to his land and passion for winemaking ignites a spark that promises to set their worlds alight. As Sophia delves deeper into the culinary arts under the tutelage of the spirited Giulia, her journey is peppered with delectable tastes, from mastering the perfect tomato sauce to the art of wine tasting amidst the sun-kissed vineyards. But it's not just the flavors of Italy that captivate her; it's the burgeoning love between her and Matteo, a love as complex and nuanced as the finest Italian wine. Their story, a delicate blend of shared passions and heartfelt choices, unfolds against the backdrop of Tuscany's breathtaking beauty, from its sunflower-strewn fields to the historic charm of its towns. "Tuscan Passion" is a testament to the enduring power of love and the unbreakable bonds formed in the pursuit of passion. Join Sophia and Matteo as they navigate the challenges of love and ambition, discovering that true happiness lies in following one's heart. SatapolCEO masterfully weaves a narrative that celebrates the beauty of Tuscany, the art of cuisine, and the timeless journey of discovering where one's true passions lie. Dive into this heartwarming tale and let "Tuscan Passion" transport you to a world where love, food, and wine intertwine to create a story that is as unforgettable as it is enchanting.
Author: Noeline Kirabo
Publisher: John Wiley & Sons
ISBN: 1394216440
Category : Self-Help
Languages : en
Pages : 391
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Book Description
A hands-on manual for discovering what makes you tick and going after your dreams Finding Your Passion For Dummies offers you guidance and practical advice on how to identify and pursue your passion. With exercises to help you understand your values, interests, and natural talents, you can identify what you are passionate about—at any age. This self-discovery process will help you find more happiness, and a sense of purpose and direction in life. When you find your passion, you’ll be able to pursue it in a way that aligns with your values and interests. This book provides the motivation, the inspiration, and the how-to. In the friendly Dummies style you know and love, you’ll get guidance on setting goals, exploring your interests, pursuing education, and overcoming any obstacles that stand between you and what you really want out of life. Identify your natural skills and talents Discover hobbies and activities that excite you Learn how to overcome obstacles as you change your life Embrace your authentic self and gain the courage to live fully This book is for anyone looking to discover a life path that will lead to true fulfillment. Finding Your Passion For Dummies is great for recent graduates, mid-career professionals looking for a change, and for anyone looking to find more meaning in life.
Author: Richard Y. Chang
Publisher: John Wiley & Sons
ISBN: 9780787959029
Category : Business & Economics
Languages : en
Pages : 304
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Book Description
In his best-selling book, The Passion Plan, Richard Chang showed individuals how to discover their passion and turn it into personal and professional fulfillment. Now, in The Passion Plan at Work he shows how to bring passion into the workplace--and turn good companies into great ones. Adapting his seven-step model for individuals to an organizational perspective, Chang explains how passion can provide direction and improve performance at all levels of a company. Carefully leading readers through his do-it-yourself process, Chang provides specific guidelines for creating an action plan that galvanizes an organization around passion. Along the way he provides practical tools--questionnaires, worksheets, and checklists--to help assess an organization's Passion Profile and make passion a big part of your company's ongoing success.
Author: S.IDEA
Publisher: satapol Channarong
ISBN:
Category : Art
Languages : en
Pages : 79
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Book Description
Tuscan Passion Embark on a captivating journey through the lush landscapes of Tuscany with "Tuscan Passion" by SatapolCEO. This enchanting ebook unravels the story of Sophia, whose life is transformed when she steps into the heart of Italy—a place where passion is as abundant as the rolling hills and vineyards. With her heart set on exploring the rich tapestry of Italian cuisine, Sophia's adventure begins with a chance encounter with Matteo, a charismatic vintner whose deep connection to his land and passion for winemaking ignites a spark that promises to set their worlds alight. As Sophia delves deeper into the culinary arts under the tutelage of the spirited Giulia, her journey is peppered with delectable tastes, from mastering the perfect tomato sauce to the art of wine tasting amidst the sun-kissed vineyards. But it's not just the flavors of Italy that captivate her; it's the burgeoning love between her and Matteo, a love as complex and nuanced as the finest Italian wine. Their story, a delicate blend of shared passions and heartfelt choices, unfolds against the backdrop of Tuscany's breathtaking beauty, from its sunflower-strewn fields to the historic charm of its towns. "Tuscan Passion" is a testament to the enduring power of love and the unbreakable bonds formed in the pursuit of passion. Join Sophia and Matteo as they navigate the challenges of love and ambition, discovering that true happiness lies in following one's heart. SatapolCEO masterfully weaves a narrative that celebrates the beauty of Tuscany, the art of cuisine, and the timeless journey of discovering where one's true passions lie. Dive into this heartwarming tale and let "Tuscan Passion" transport you to a world where love, food, and wine intertwine to create a story that is as unforgettable as it is enchanting.
