Seven Simple Steps for Direct Mailing Success PDF Download
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Author: Gareth Baker
Publisher: CreateSpace
ISBN: 9781503204409
Category :
Languages : en
Pages : 104
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Book Description
A short easy to use, practical guide to home-based and small business direct mail: designed to help all home-based and small business direct marketers and entrepreneurs understand how to produce direct mail. Includes a step-by-step breakdown of all the steps required to prepare and run a direct mail advertising campaign; along with information on sales letter copy, mail preparation and printing, the best types of products to sell and why direct mail is by far one of the easiest and fastest money-making marketing methods available.
Author: Gareth Baker
Publisher: CreateSpace
ISBN: 9781503204409
Category :
Languages : en
Pages : 104
Get Book Here
Book Description
A short easy to use, practical guide to home-based and small business direct mail: designed to help all home-based and small business direct marketers and entrepreneurs understand how to produce direct mail. Includes a step-by-step breakdown of all the steps required to prepare and run a direct mail advertising campaign; along with information on sales letter copy, mail preparation and printing, the best types of products to sell and why direct mail is by far one of the easiest and fastest money-making marketing methods available.
Author: Patrick Forsyth
Publisher:
ISBN:
Category :
Languages : en
Pages : 0
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Book Description
Author: Richard Goldsmith
Publisher:
ISBN: 9780764549991
Category : Advertising, Direct-mail
Languages : en
Pages : 132
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Book Description
Author: Stevan Roberts
Publisher: McGraw Hill Professional
ISBN: 9780658001369
Category : Business & Economics
Languages : en
Pages : 364
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Book Description
Direct marketing via the Internet is the best way to avoid the rising printing and mailing costs of traditional direct mail. Plus, it's more effective! An online campaign will often turn a profit even if the entire mailing produces only 1 percent response or less! If you're ready to try e-mail marketing, or if you're already doing it and want to know more, Internet Direct Mail has all the information you need. From selecting products and offers to writing copy and incorporating rich media-like video clips or audio into an e-mail, Internet Direct Mail shows you step by step how to create, send, and track a highly successful e-mail campaign. This guide also includes the authors' carefully compiled, invaluable lists of resources for: E-mail list brokers and service bureaus Credit card companies and corporations offering merchants accounts Books and software on Web marketing Online advertising services Internet Direct Mail offers insight, advice, and step-by-step assistance from seasoned direct-marketing professionals who have experienced great success with Internet campaigns. Their expert guidance will help you make sound decisions about your offer, your creative, your list, your fulfillment, your method of measurement, and many other issues--allowing you to start and run a smooth, professional, results-oriented e-mail campaign.
Author: Craig Simpson
Publisher: Entrepreneur Press
ISBN: 1599185180
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
Fact: More commerce and wealth is created by direct mail than by any other media (true before the internet and true now) Reported in 2013 as the marketing channel that "delivers the best ROI for customer acquisition and retention" by Target Marketing’s Seventh Annual Media Usage Forecast survey of B2C, direct mail is surprisingly outdated and under-represented on the marketing bookshelves for small business owners — authors Simpson and Kennedy change that. Millionaire-maker Dan S. Kennedy and direct mail marketing specialist Craig Simpson urge small business owners to drive the momentum built via social media and other marketing avenues into the mailboxes of their target consumers. Unlike other direct mail marketing books on the shelf that specialize in one aspect of preparing a campaign such as copywriting or design, this comprehensive solution covers all — the organizational, technical, and creative including designing, budgeting, tracking, and assessing effectiveness. Also covered is how direct mail can be used in today's online marketing funnels. Benefiting from the authors' combined 30 years in direct marketing, business owners are given the guidelines for what works and what doesn’t, illustrated by real-life business campaigns that show step-by-step how to build a results-producing promotional campaign.
Author: Travis Lee
Publisher:
ISBN: 9780692059241
Category :
Languages : en
Pages : 108
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Book Description
Any Size Business Can Profit From Direct Mail, You Just Need These THREE THINGS... Direct mail can provide a great return on your marketing dollar, if done correctly. But too many businesses go at it haphazardly, with no strategy or game plan in place before they start. They simply 'wing it' and hope for the best. That's a bad business strategy for anything, but it can be multiplied and worsened with direct mail. In this book, Travis Lee (co-founder and president of 3D Mail) reveals the 3-pronged "plan of attack" that virtually ensures direct mail success. While this 3-pronged direct mail system is nothing new (it's been around since the late 1800's), it's rarely spoken about, except for in the most exclusive direct mail circles. If you're considering the use of direct mail, this book will save you thousands of dollars and hundreds of hours in mistakes, errors and frustration. Don't' play blind archery. Don't do this by yourself. Uncover the secrets used by elite direct mail professionals throughout the world that any business owner can use to multiple their sales and income.
Author: Denny Hatch
Publisher: McGraw Hill Professional
ISBN: 9780844203492
Category : Business & Economics
Languages : en
Pages : 374
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Book Description
Despite its long and profitable history, no one has assembled a single collection of all the basic secrets (or rules) of direct marketing. Until now. In these pages Denny Hatch and Don Jackson blitz you with the secrets, rules, and wisdom of nearly 200 of the great masters: from Claude Hopkins, David Ogilvy, and Max Sackheim to such modern greats as Jay Abraham, Dick Benson, Malcolm Decker, Bob Doscher, John J. Fleider, Jerry Gould, Bob Hacker, Dick Hodgson, Cecil Hoge, Sr., Bill Jayme, Ted Kikoler, Jim Kobs, Herschell Gordon Lewis, Malcolm McCluskey, Don Nicholas, J. Peterman, Max Ross, Jim Rutz, Emily Soell, Lew Smith, Bob Stone, Joan Throckmorton, and John Yeck.
Author: Rose Harper
Publisher: McGraw-Hill Companies
ISBN: 9780070266759
Category : Business & Economics
Languages : en
Pages : 213
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Book Description
Explains how to rent and exchange mailing lists, discusses list brokers, file evaluation, the ethics of privacy, and cost analysis, and describes techniques for selecting productive mailing lists
Author: Joe Rubino
Publisher: John Wiley & Sons
ISBN: 111804035X
Category : Business & Economics
Languages : en
Pages : 238
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Book Description
Millions of people around the world participate daily in network marketing sales. This book offers, for the first time, a step-by-step plan for building a profitable, long-lasting network marketing business. This simple, proven system—from an author who built his own million-dollar network marketing business—gives everyone in the network marketing industry the tools and tactics they need to succeed spectacularly. Rubino’s seven-step system covers every aspect of the network marketing business, from planning to prospecting to training, and gives you the confidence and attitude you need to make your business work and keep it profitable.
Author: Richard V. Benson
Publisher:
ISBN:
Category : Advertising, Direct-mail
Languages : en
Pages : 0
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Book Description
