Author: Felicity Barnes
Publisher: McGill-Queen's Press - MQUP
ISBN: 0228012163
Category : History
Languages : en
Pages : 164
Book Description
From the 1920s until the outbreak of the Second World War, Australia, Canada, and New Zealand filled British shop windows, newspaper columns, and cinema screens with “British to the core” Canadian apples, “British to the backbone” New Zealand lamb, and “All British” Australian butter. In remarkable yet forgotten advertising campaigns, prime ministers, touring cricketers, “lady demonstrators,” and even boxing kangaroos were pressed into service to sell more Dominion produce to British shoppers. But as they sold apples and butter, these campaigns also sold a Dominion-styled British identity. Selling Britishness explores the role of commodity marketing in creating Britishness. Dominion settlers considered themselves British and marketed their commodities accordingly. Meanwhile, ambitious Dominion advertising agencies set up shop in London to bring British goods, like Ovaltine, back to the dominions and persuade their fellow citizens to buy British. Conventionally nationalist narratives have posited the growth of independent national identities during the interwar period, though some have suggested imperial sentiment endured. Felicity Barnes takes a new approach, arguing that far from shaking off or relying on any lasting sense of Britishness, Dominion marketing produced it. Selling Britishness shows that when constructing Britishness, advertisers employed imperial hierarchies of race, class, and gender. Consumption worked to bolster colonialism, and advertising extended imperial power into the everyday. Drawing on extensive new archives, Selling Britishness explores a shared British identity constructed by marketers and advertisers during advertising’s golden age.
Selling Britishness
Author: Felicity Barnes
Publisher: McGill-Queen's Press - MQUP
ISBN: 0228012163
Category : History
Languages : en
Pages : 164
Book Description
From the 1920s until the outbreak of the Second World War, Australia, Canada, and New Zealand filled British shop windows, newspaper columns, and cinema screens with “British to the core” Canadian apples, “British to the backbone” New Zealand lamb, and “All British” Australian butter. In remarkable yet forgotten advertising campaigns, prime ministers, touring cricketers, “lady demonstrators,” and even boxing kangaroos were pressed into service to sell more Dominion produce to British shoppers. But as they sold apples and butter, these campaigns also sold a Dominion-styled British identity. Selling Britishness explores the role of commodity marketing in creating Britishness. Dominion settlers considered themselves British and marketed their commodities accordingly. Meanwhile, ambitious Dominion advertising agencies set up shop in London to bring British goods, like Ovaltine, back to the dominions and persuade their fellow citizens to buy British. Conventionally nationalist narratives have posited the growth of independent national identities during the interwar period, though some have suggested imperial sentiment endured. Felicity Barnes takes a new approach, arguing that far from shaking off or relying on any lasting sense of Britishness, Dominion marketing produced it. Selling Britishness shows that when constructing Britishness, advertisers employed imperial hierarchies of race, class, and gender. Consumption worked to bolster colonialism, and advertising extended imperial power into the everyday. Drawing on extensive new archives, Selling Britishness explores a shared British identity constructed by marketers and advertisers during advertising’s golden age.
Publisher: McGill-Queen's Press - MQUP
ISBN: 0228012163
Category : History
Languages : en
Pages : 164
Book Description
From the 1920s until the outbreak of the Second World War, Australia, Canada, and New Zealand filled British shop windows, newspaper columns, and cinema screens with “British to the core” Canadian apples, “British to the backbone” New Zealand lamb, and “All British” Australian butter. In remarkable yet forgotten advertising campaigns, prime ministers, touring cricketers, “lady demonstrators,” and even boxing kangaroos were pressed into service to sell more Dominion produce to British shoppers. But as they sold apples and butter, these campaigns also sold a Dominion-styled British identity. Selling Britishness explores the role of commodity marketing in creating Britishness. Dominion settlers considered themselves British and marketed their commodities accordingly. Meanwhile, ambitious Dominion advertising agencies set up shop in London to bring British goods, like Ovaltine, back to the dominions and persuade their fellow citizens to buy British. Conventionally nationalist narratives have posited the growth of independent national identities during the interwar period, though some have suggested imperial sentiment endured. Felicity Barnes takes a new approach, arguing that far from shaking off or relying on any lasting sense of Britishness, Dominion marketing produced it. Selling Britishness shows that when constructing Britishness, advertisers employed imperial hierarchies of race, class, and gender. Consumption worked to bolster colonialism, and advertising extended imperial power into the everyday. Drawing on extensive new archives, Selling Britishness explores a shared British identity constructed by marketers and advertisers during advertising’s golden age.
The UK Buying & Selling a Business Manual
Author:
Publisher: Corporate Acquisitions Inc.
ISBN: 0978025326
Category :
Languages : en
Pages : 142
Book Description
Publisher: Corporate Acquisitions Inc.
ISBN: 0978025326
Category :
Languages : en
Pages : 142
Book Description
Selling Empire
Author: Jonathan Eacott
Publisher: UNC Press Books
ISBN: 1469622319
Category : History
Languages : en
Pages : 472
Book Description
2017 Bentley Book Prize, World History Association Linking four continents over three centuries, Selling Empire demonstrates the centrality of India--both as an idea and a place--to the making of a global British imperial system. In the seventeenth century, Britain was economically, politically, and militarily weaker than India, but Britons increasingly made use of India's strengths to build their own empire in both America and Asia. Early English colonial promoters first envisioned America as a potential India, hoping that the nascent Atlantic colonies could produce Asian raw materials. When this vision failed to materialize, Britain's circulation of Indian manufactured goods--from umbrellas to cottons--to Africa, Europe, and America then established an empire of goods and the supposed good of empire. Eacott recasts the British empire's chronology and geography by situating the development of consumer culture, the American Revolution, and British industrialization in the commercial intersections linking the Atlantic and Indian Oceans. From the seventeenth into the nineteenth century and beyond, the evolving networks, ideas, and fashions that bound India, Britain, and America shaped persisting global structures of economic and cultural interdependence.
Publisher: UNC Press Books
ISBN: 1469622319
Category : History
Languages : en
Pages : 472
Book Description
2017 Bentley Book Prize, World History Association Linking four continents over three centuries, Selling Empire demonstrates the centrality of India--both as an idea and a place--to the making of a global British imperial system. In the seventeenth century, Britain was economically, politically, and militarily weaker than India, but Britons increasingly made use of India's strengths to build their own empire in both America and Asia. Early English colonial promoters first envisioned America as a potential India, hoping that the nascent Atlantic colonies could produce Asian raw materials. When this vision failed to materialize, Britain's circulation of Indian manufactured goods--from umbrellas to cottons--to Africa, Europe, and America then established an empire of goods and the supposed good of empire. Eacott recasts the British empire's chronology and geography by situating the development of consumer culture, the American Revolution, and British industrialization in the commercial intersections linking the Atlantic and Indian Oceans. From the seventeenth into the nineteenth century and beyond, the evolving networks, ideas, and fashions that bound India, Britain, and America shaped persisting global structures of economic and cultural interdependence.
Selling American Goods in British India
Author: Charles C. Batchelder
Publisher:
ISBN:
Category : India
Languages : en
Pages : 28
Book Description
Publisher:
ISBN:
Category : India
Languages : en
Pages : 28
Book Description
The Politics of British Arms Sales Since 1964
Author: Mark Phythian
Publisher: Manchester University Press
ISBN: 9780719059070
Category : Business & Economics
Languages : en
Pages : 356
Book Description
Drawing on documents, this is an analysis of British arms sales policy. It provides an overview of the course of British arms sales policy, sets the related issues in context, and explains Britain's continuing addiction to the arms sales fix.
Publisher: Manchester University Press
ISBN: 9780719059070
Category : Business & Economics
Languages : en
Pages : 356
Book Description
Drawing on documents, this is an analysis of British arms sales policy. It provides an overview of the course of British arms sales policy, sets the related issues in context, and explains Britain's continuing addiction to the arms sales fix.
The Sale Catalogues of British Government Publications, 1836-1921
Author: Great Britain. Her Majesty's Stationery Office
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 598
Book Description
Publisher:
ISBN:
Category : Government publications
Languages : en
Pages : 598
Book Description
The sale of the Government's interest in British Energy
Author: Great Britain: Parliament: House of Commons: Committee of Public Accounts
Publisher: The Stationery Office
ISBN: 9780215545084
Category : Business & Economics
Languages : en
Pages : 40
Book Description
This report, the 22nd from the Public Accounts Committee (HCP 356, session 2009-10, ISBN 9780215545084), looks at the sale of the Government's interest in British Energy. In January 2009, the Government sold its 36 per cent interest in British Energy, as part of EDF's purchase of the Company. The sale had potentially important implications for future energy security as British Energy, though not financially strong enough to invest in new nuclear power stations itself, owned land viewed by industry as being in the most suitable places for them. The Department did not, however, secure a binding commitment from EDF to build new nuclear power stations. The report adds it also failed to establish whether EDF had previously built any new nuclear power stations without public subsidy. A number of factors, including planning decisions, could result in EDF abandoning its plans to build new nuclear powers stations, with or without public subsidy. The Shareholder Executive hired investment bankers UBS at a cost of £4 million, equivalent to a monthly payment of around £400,000, to advise on sale tactics, assist with negotiations and provide valuations of British Energy. The Committee considers it unacceptable that the Shareholder Executive considered it necessary to spend so much on external advice when it is supposed to possess expertise in these areas. The Government was fortunate in selling its interest in British Energy when energy prices were at a peak. The £4.4 billion sale proceeds were allocated to the Nuclear Liabilities Fund, to put towards the future cost of decommissioning British Energy's existing power stations.
Publisher: The Stationery Office
ISBN: 9780215545084
Category : Business & Economics
Languages : en
Pages : 40
Book Description
This report, the 22nd from the Public Accounts Committee (HCP 356, session 2009-10, ISBN 9780215545084), looks at the sale of the Government's interest in British Energy. In January 2009, the Government sold its 36 per cent interest in British Energy, as part of EDF's purchase of the Company. The sale had potentially important implications for future energy security as British Energy, though not financially strong enough to invest in new nuclear power stations itself, owned land viewed by industry as being in the most suitable places for them. The Department did not, however, secure a binding commitment from EDF to build new nuclear power stations. The report adds it also failed to establish whether EDF had previously built any new nuclear power stations without public subsidy. A number of factors, including planning decisions, could result in EDF abandoning its plans to build new nuclear powers stations, with or without public subsidy. The Shareholder Executive hired investment bankers UBS at a cost of £4 million, equivalent to a monthly payment of around £400,000, to advise on sale tactics, assist with negotiations and provide valuations of British Energy. The Committee considers it unacceptable that the Shareholder Executive considered it necessary to spend so much on external advice when it is supposed to possess expertise in these areas. The Government was fortunate in selling its interest in British Energy when energy prices were at a peak. The £4.4 billion sale proceeds were allocated to the Nuclear Liabilities Fund, to put towards the future cost of decommissioning British Energy's existing power stations.
Britain for Sale
Author: Alex Brummer
Publisher: Random House
ISBN: 1448136814
Category : Business & Economics
Languages : en
Pages : 274
Book Description
‘Buy British!’ we often hear, and many foreign companies have done just that. US food giant Kraft bought Cadbury in 2010, Dutch group AkzoNobel acquired ICI in 2007, Deutsche Bahn now own Arriva, and that’s just the beginning. The truth is that hundreds of billions of pounds’ worth of British businesses have been sold off abroad in recent years. But what does this takeover bonanza mean for our future economic health? In Britain for Sale, award-winning financial journalist Alex Brummer investigates this question, explaining why British companies are so irresistible to overseas buyers and weighing up the true cost of these transactions.
Publisher: Random House
ISBN: 1448136814
Category : Business & Economics
Languages : en
Pages : 274
Book Description
‘Buy British!’ we often hear, and many foreign companies have done just that. US food giant Kraft bought Cadbury in 2010, Dutch group AkzoNobel acquired ICI in 2007, Deutsche Bahn now own Arriva, and that’s just the beginning. The truth is that hundreds of billions of pounds’ worth of British businesses have been sold off abroad in recent years. But what does this takeover bonanza mean for our future economic health? In Britain for Sale, award-winning financial journalist Alex Brummer investigates this question, explaining why British companies are so irresistible to overseas buyers and weighing up the true cost of these transactions.
British Qualifications 2012
Author: Kogan Page Ltd
Publisher: Kogan Page Publishers
ISBN: 0749464127
Category : Education
Languages : en
Pages : 528
Book Description
Now in its 42nd edition, British Qualifications is the definitive one-volume guide to every qualification on offer in the United Kingdom. With full details of all institutions and organizations involved in the provision of further and higher education, this publication is an essential reference source for careers advisors, students and employers. It also includes a comprehensive and up-to-date description of the structure of further and higher education in the UK. The book includes information on awards provided by over 350 professional institutions and accrediting bodies, details of academic universities and colleges and a full description of the current framework of academic and vocational educational. It is compiled and checked annually to ensure accuracy of information.
Publisher: Kogan Page Publishers
ISBN: 0749464127
Category : Education
Languages : en
Pages : 528
Book Description
Now in its 42nd edition, British Qualifications is the definitive one-volume guide to every qualification on offer in the United Kingdom. With full details of all institutions and organizations involved in the provision of further and higher education, this publication is an essential reference source for careers advisors, students and employers. It also includes a comprehensive and up-to-date description of the structure of further and higher education in the UK. The book includes information on awards provided by over 350 professional institutions and accrediting bodies, details of academic universities and colleges and a full description of the current framework of academic and vocational educational. It is compiled and checked annually to ensure accuracy of information.
eBay.co.uk For Dummies
Author: Marsha Collier
Publisher: John Wiley & Sons
ISBN: 1119941229
Category : Computers
Languages : en
Pages : 391
Book Description
Go from eBay beginner to eBay pro in no time! Whether you aim to browse, buy, sell, or open up your own eBay shop, this third edition of Britain's bestselling guide to eBay gets you up and running with everything you need to know. Fully updated and packed with new information on eBay apps, creating and running an eBay business, becoming a PowerSeller and much more, it covers every aspect of eBay.co.uk, from security issues and avoiding scams to making serious cash in your spare time or as a full-time eBay merchant. Get acquainted from registering and setting up a homepage to organising eBay sales and communicating using the 'My eBay' page, you'll quickly feel right at home on eBay Bid and buy with confidence discover how to search for and evaluate items, make bids and win auctions, or use the 'Buy It Now' option Sell like a pro get the lowdown on how to choose and post items for sale, set prices and conduct auctions for maximum profits, as well as how to ship stuff and collect payments Keep the taxman happy how to keep track of your earnings and comply with all the relevant tax rules and regulations, including the VAT Give your auctions pizzazz get expert tips on how to spice up your auctions with pictures and graphics as well as links to other websites Stay safe and secure learn everything you need to know about avoiding fraudsters, scammers and hackers and safeguarding your privacy and your identity Open the book and find: How to register and buy and sell on eBay Advice on bidding and winning eBay auctions Expert tips on choosing items to sell and picking the ideal auction time How to set up sale listings and monitor your transactions Tips for marketing your stuff on eBay The lowdown on avoiding cons and protecting your privacy Guidance on setting up an eBay business account How to open your own eBay shop Learn to: Make serious money selling your wares Bid, win and buy the easy way Build and expand your eBay business Stay safe on eBay.co.uk
Publisher: John Wiley & Sons
ISBN: 1119941229
Category : Computers
Languages : en
Pages : 391
Book Description
Go from eBay beginner to eBay pro in no time! Whether you aim to browse, buy, sell, or open up your own eBay shop, this third edition of Britain's bestselling guide to eBay gets you up and running with everything you need to know. Fully updated and packed with new information on eBay apps, creating and running an eBay business, becoming a PowerSeller and much more, it covers every aspect of eBay.co.uk, from security issues and avoiding scams to making serious cash in your spare time or as a full-time eBay merchant. Get acquainted from registering and setting up a homepage to organising eBay sales and communicating using the 'My eBay' page, you'll quickly feel right at home on eBay Bid and buy with confidence discover how to search for and evaluate items, make bids and win auctions, or use the 'Buy It Now' option Sell like a pro get the lowdown on how to choose and post items for sale, set prices and conduct auctions for maximum profits, as well as how to ship stuff and collect payments Keep the taxman happy how to keep track of your earnings and comply with all the relevant tax rules and regulations, including the VAT Give your auctions pizzazz get expert tips on how to spice up your auctions with pictures and graphics as well as links to other websites Stay safe and secure learn everything you need to know about avoiding fraudsters, scammers and hackers and safeguarding your privacy and your identity Open the book and find: How to register and buy and sell on eBay Advice on bidding and winning eBay auctions Expert tips on choosing items to sell and picking the ideal auction time How to set up sale listings and monitor your transactions Tips for marketing your stuff on eBay The lowdown on avoiding cons and protecting your privacy Guidance on setting up an eBay business account How to open your own eBay shop Learn to: Make serious money selling your wares Bid, win and buy the easy way Build and expand your eBay business Stay safe on eBay.co.uk