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Author: Alexander Halavais
Publisher: John Wiley & Sons
ISBN: 1509516867
Category : Social Science
Languages : en
Pages : 240
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Book Description
Search engines have become a key part of our everyday lives. Yet there is growing concern with how algorithms, which run just beneath the surface of our interactions online, are affecting society. This timely new edition of Search Engine Society enlightens readers on the forms of bias that algorithms introduce into our knowledge and social spaces, drawing on recent changes to technology, industries, policies, and research. It provides an introduction to the social place of the search engine and addresses crucial questions such as: How have search engines changed the way we organize our thoughts about the world, and how we work? To what extent do politics shape search, and does search shape politics? This book is a must-read for those who wish to understand the future of the social internet and how search shapes it.
Author: Alexander Halavais
Publisher: John Wiley & Sons
ISBN: 1509516867
Category : Social Science
Languages : en
Pages : 240
Get Book Here
Book Description
Search engines have become a key part of our everyday lives. Yet there is growing concern with how algorithms, which run just beneath the surface of our interactions online, are affecting society. This timely new edition of Search Engine Society enlightens readers on the forms of bias that algorithms introduce into our knowledge and social spaces, drawing on recent changes to technology, industries, policies, and research. It provides an introduction to the social place of the search engine and addresses crucial questions such as: How have search engines changed the way we organize our thoughts about the world, and how we work? To what extent do politics shape search, and does search shape politics? This book is a must-read for those who wish to understand the future of the social internet and how search shapes it.
Author: Alexander Halavais
Publisher: John Wiley & Sons
ISBN: 1509516867
Category : Social Science
Languages : en
Pages : 240
Get Book Here
Book Description
Search engines have become a key part of our everyday lives. Yet there is growing concern with how algorithms, which run just beneath the surface of our interactions online, are affecting society. This timely new edition of Search Engine Society enlightens readers on the forms of bias that algorithms introduce into our knowledge and social spaces, drawing on recent changes to technology, industries, policies, and research. It provides an introduction to the social place of the search engine and addresses crucial questions such as: How have search engines changed the way we organize our thoughts about the world, and how we work? To what extent do politics shape search, and does search shape politics? This book is a must-read for those who wish to understand the future of the social internet and how search shapes it.
Author: Alexander Halavais
Publisher: Polity
ISBN: 9781509516858
Category : Social Science
Languages : en
Pages : 240
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Book Description
Search engines have become a key part of our everyday lives. Yet there is growing concern with how algorithms, which run just beneath the surface of our interactions online, are affecting society. This timely new edition of Search Engine Society enlightens readers on the forms of bias that algorithms introduce into our knowledge and social spaces, drawing on recent changes to technology, industries, policies, and research. It provides an introduction to the social place of the search engine and addresses crucial questions such as: How have search engines changed the way we organize our thoughts about the world, and how we work? To what extent do politics shape search, and does search shape politics? This book is a must-read for those who wish to understand the future of the social internet and how search shapes it.
Author: Dirk Lewandowski
Publisher: Emerald Group Publishing
ISBN: 1780526369
Category : Language Arts & Disciplines
Languages : en
Pages : 337
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Book Description
Provides an understanding of Web search engines from the unique perspective of Library and Information Science. This book explores a range of topics including retrieval effectiveness, user satisfaction, the evaluation of search interfaces, the impact of search on society, and the influence of search engine optimization (SEO) on results quality.
Author: Ian H. Witten
Publisher: Elsevier
ISBN: 0080469094
Category : Computers
Languages : en
Pages : 285
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Book Description
Web Dragons offers a perspective on the world of Web search and the effects of search engines and information availability on the present and future world. In the blink of an eye since the turn of the millennium, the lives of people who work with information have been utterly transformed. Everything we need to know is on the web. It's where we learn and play, shop and do business, keep up with old friends and meet new ones. Search engines make it possible for us to find the stuff we need to know. Search engines — web dragons — are the portals through which we access society's treasure trove of information. How do they stack up against librarians, the gatekeepers over centuries past? What role will libraries play in a world whose information is ruled by the web? How is the web organized? Who controls its contents, and how do they do it? How do search engines work? How can web visibility be exploited by those who want to sell us their wares? What's coming tomorrow, and can we influence it? As we witness the dawn of a new era, this book shows readers what it will look like and how it will change their world. Whoever you are: if you care about information, this book will open your eyes and make you blink. - Presents a critical view of the idea of funneling information access through a small handful of gateways and the notion of a centralized index--and the problems that may cause - Provides promising approaches for addressing the problems, such as the personalization of web services - Presented by authorities in the field of digital libraries, web history, machine learning, and web and data mining - Find more information at the author's site: webdragons.net
Author: Jutta Haider
Publisher: Routledge
ISBN: 0429828012
Category : Language Arts & Disciplines
Languages : en
Pages : 247
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Book Description
Invisible Search and Online Search Engines considers the use of search engines in contemporary everyday life and the challenges this poses for media and information literacy. Looking for mediated information is mostly done online and arbitrated by the various tools and devices that people carry with them on a daily basis. Because of this, search engines have a significant impact on the structure of our lives, and personal and public memories. Haider and Sundin consider what this means for society, whilst also uniting research on information retrieval with research on how people actually look for and encounter information. Search engines are now one of society’s key infrastructures for knowing and becoming informed. While their use is dispersed across myriads of social practices, where they have acquired close to naturalised positions, they are commercially and technically centralised. Arguing that search, searching, and search engines have become so widely used that we have stopped noticing them, Haider and Sundin consider what it means to be so reliant on this all-encompassing and increasingly invisible information infrastructure. Invisible Search and Online Search Engines is the first book to approach search and search engines from a perspective that combines insights from the technical expertise of information science research with a social science and humanities approach. As such, the book should be essential reading for academics, researchers, and students working on and studying information science, library and information science (LIS), media studies, journalism, digital cultures, and educational sciences.
Author: Dirk Lewandowski
Publisher: Springer Nature
ISBN: 3031227891
Category : Computers
Languages : en
Pages : 297
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Book Description
This book provides a broad introduction to search engines by integrating five different perspectives on Web search and search engines that are usually dealt with separately: the technical perspective, the user perspective, the internet-based research perspective, the economic perspective, and the societal perspective. After a general introduction to the topic, two foundational chapters present how search tools can cover the Web’s content and how search engines achieve this by crawling and processing the found documents. The next chapter on user behavior covers how people phrase their search queries and interact with search engines. This knowledge builds the foundation for describing how results are ranked and presented. The following three chapters then deal with the economic side of search engines, i.e., Google and the search engine market, search engine optimization (SEO), and the intermingling of organic and sponsored search results. Next, the chapter on search skills presents techniques for improving searches through advanced search interfaces and commands. Following that, the Deep Web and how its content can be accessed is explained. The two subsequent chapters cover ways to improve the quality of search results, while the next chapter describes how to access the Deep Web. Last but not least, the following chapter deals with the societal role of search engines before the final chapter concludes the book with an outlook on the future of Web search. With this book, students and professionals in disciplines like computer science, online marketing, or library and information science will learn how search engines work, what their main shortcomings are at present, and what prospects there are for their further development. The different views presented will help them to understand not only the basic technologies but also the implications the current implementations have concerning economic exploitation and societal impact.
Author: Dirk Lewandowski
Publisher: Emerald Group Publishing
ISBN: 1780526369
Category : Language Arts & Disciplines
Languages : en
Pages : 337
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Book Description
Provides an understanding of Web search engines from the unique perspective of Library and Information Science. This book explores a range of topics including retrieval effectiveness, user satisfaction, the evaluation of search interfaces, the impact of search on society, and the influence of search engine optimization (SEO) on results quality.
Author: Pereira, Inês Veiga
Publisher: IGI Global
ISBN: 1668489864
Category : Business & Economics
Languages : en
Pages : 347
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Book Description
As the world continues to grapple with issues of diversity, equity, and inclusion (DEI), organizations face numerous challenges in determining the most effective digital marketing strategies to promote DEI and contribute to achieving sustainable development goals (SDGs). These challenges can include determining the main objectives, deciding on the ideal means to communicate with the target market, and measuring the impact of the strategies implemented. Effective Digital Marketing for Improving Society Behavior Toward DEI and SDGs provides a comprehensive solution to these challenges. Edited by Inês Pereira, Paulo Alexandre, and José Duarte Santos, this book offers readers a wide range of knowledge areas, including corporate social responsibility, marginalized communities, and sustainability index, providing the necessary skills to understand and apply different digital marketing and communication strategies. Aimed at a diverse audience, including management and marketing academics, digital marketing managers and consultants, social marketers, NPOs managers, and brand communication managers, this book serves as an essential guide for anyone seeking to develop effective digital marketing and communication strategies that promote DEI and contribute to achieving SDGs. By providing practical guidance on non-profit marketing, storytelling for DEI, and sustainability, the book helps organizations measure their impact, contributing to improved society behavior towards DEI and SDGs.
Author: Bolisani, Ettore
Publisher: IGI Global
ISBN: 1599048183
Category : Education
Languages : en
Pages : 440
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Book Description
"In today's networked societies, a key factor of the social and economic success is the capability to exchange, transfer, and share knowledge. This book provides research on the topic providing a foundation of an emerging and multidisciplinary field"--Provided by publisher.
