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Author:
Publisher:
ISBN:
Category : Lithuania
Languages : en
Pages : 430
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Book Description
Author:
Publisher:
ISBN:
Category : Lithuania
Languages : en
Pages : 430
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Book Description
Author: Lietuvos Mokslu Akademija
Publisher:
ISBN: 9789986795025
Category :
Languages : en
Pages : 580
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Book Description
Author:
Publisher:
ISBN:
Category : Lithuania
Languages : en
Pages : 532
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Book Description
Author:
Publisher:
ISBN:
Category : Art, Lithuanian
Languages : en
Pages : 6
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Book Description
Author:
Publisher:
ISBN:
Category : Lithuanian literature
Languages : en
Pages : 48
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Book Description
Author: Virginija Jurėnienė
Publisher: Nova Science Publishers
ISBN: 9781536183269
Category : Art
Languages : en
Pages : 350
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Book Description
"The textbook ART MARKETING is for university and college students who study art management or cultural management, creative industries, or management of creative activities. It is also essential for artists who wish to act in the arts market without agents (galleries, art managers), i.e., to carry out self-management. For an artist, this will become a tool for his/her establishment to act in the arts market because it talks about creating and maintaining a personal brand and further development of storytelling in branding. It is also relevant for arts and cultural organisations because brands help to attract audiences. The most complex task is to figure out how to attract and engage audiences. The textbook provides answers to many relevant questions on marketing subtleties for organisations acting in the global world and modern-day arts market by providing systemic theoretical knowledge that forms various skills (analysis, synthesis, abstraction, etc.). The book analyses various types of art marketing with diverse local and global examples (second chapter). The first chapter presents a detailed analysis of the constituents of the art marketing complex, whereas the third chapter introduces a discussion about the arts market and its constituents, peculiarities of postmuseum activities and virtual reality in contemporary art"--
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 453
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Book Description
Author:
Publisher:
ISBN:
Category : Art, Lithuanian
Languages : en
Pages : 52
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Book Description
Author: Samuel Orchart Beeton
Publisher:
ISBN:
Category : Encyclopedias and dictionaries
Languages : en
Pages : 1244
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Book Description
Author:
Publisher:
ISBN:
Category : Lithuanian studies
Languages : en
Pages : 280
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Book Description
