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Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 686
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Book Description
Author:
Publisher:
ISBN:
Category : Marketing
Languages : en
Pages : 686
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Book Description
Author: John T. Mentzer
Publisher: SAGE Publications
ISBN: 1452222371
Category : Business & Economics
Languages : en
Pages : 369
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Book Description
Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer and Mark A. Moon in advising companies how to improve their sales forecasting management practices. Their program of research includes two major surveys of companies' sales forecasting practices, a two-year, in-depth study of sales forecasting management practices of 20 major companies, and an ongoing study of how to apply the findings from the two-year study to conducting sales forecasting audits of additional companies. The book provides comprehensive coverage of the techniques and applications of sales forecasting analysis, combined with a managerial focus to give managers and users of the sales forecasting function a clear understanding of the forecasting needs of all business functions.
Author: Vithala R. Rao
Publisher:
ISBN:
Category : Sales forecasting
Languages : en
Pages : 184
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Book Description
Author: John T. Mentzer
Publisher: SAGE
ISBN: 1452238391
Category : Business & Economics
Languages : en
Pages : 369
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Book Description
Incorporating 25 years of sales forecasting management research with more than 400 companies, Sales Forecasting Management, Second Edition is the first text to truly integrate the theory and practice of sales forecasting management. This research includes the personal experiences of John T. Mentzer and Mark A. Moon in advising companies how to improve their sales forecasting management practices. Their program of research includes two major surveys of companies′ sales forecasting practices, a two-year, in-depth study of sales forecasting management practices of 20 major companies, and an ongoing study of how to apply the findings from the two-year study to conducting sales forecasting audits of additional companies. The book provides comprehensive coverage of the techniques and applications of sales forecasting analysis, combined with a managerial focus to give managers and users of the sales forecasting function a clear understanding of the forecasting needs of all business functions. New to This Edition: The author′s well-regarded Multicaster software system demo, previously available on cassette, has been updated and is now available for download from the authors′ Web site New insights on the critical area of qualitative forecasting are presented The results of additional surveys done since the publication of the first edition have been added The discussion of the four dimensions of forecasting management has been significantly enhanced Significant reorganization and updating has been done to strengthen and improve the material for the second edition. Sales Forecasting Management is an ideal text for graduate courses in sales forecasting management. Practitioners in marketing, sales, finance/accounting, production/purchasing, and logistics will also find this easy-to-understand volume essential.
Author: Brealey; Myers;
Publisher: McGraw Hill
ISBN: 0077185048
Category : Business & Economics
Languages : en
Pages : 802
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Book Description
Ebook: Fundamentals of Corporate Finance
Author: Carl Pechman
Publisher: Springer Science & Business Media
ISBN: 1461532582
Category : Business & Economics
Languages : en
Pages : 234
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Book Description
Modem industrial society functions with the expectation that electricity will be available when required. By law, electric utilities have the obligation to provide electricity to customers in a "safe and adequate" manner. In exchange for this obligation, utilities are granted a monopoly right to provide electricity to customers within well-defmed service territories. However, utilities are not unfettered in their monopoly power; public utility commissions regulate the relationship between a utility and its customers and limit profits to a "fair rate of return on invested capital. " From its inception through the late 1970s, the electric utility industry's opera tional paradigm was to continue marketing electricity to customers and to build power plants to meet customer needs. This growth was facilitated by a U. S. energy policy predicated upon the assumption that sustained electric growth was causally linked to social welfare (Lovins, 1977). The electric utility industry is now in transition from a vertically integrated monopoly to a more competitive market. Of the three primary components (generation, transmission, and distribution) of the traditional vertically integrated monopoly, generation is leading this transformation. The desired outcome is a more efficient market for the provision of electric service, ultimately resulting in lower costs to customers. This book focuses on impediments to this transformation. In partiCUlar, it argues that information control is a form of market power that inhibits the evolution of the market. The analysis is presented within the context of the transformation of the U. S.
Author: Library of Congress. Copyright Office
Publisher: Copyright Office, Library of Congress
ISBN:
Category : Copyright
Languages : en
Pages : 1474
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Book Description
Author: James G. Beierlein
Publisher: Waveland Press
ISBN: 1478610794
Category : Business & Economics
Languages : en
Pages : 399
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Book Description
Managers in all areas of the agri-food system must be competent, flexible, and informed. Principles of Agribusiness Management provides the vital insights and information necessary to achieve success in a collaborative and interactive manner. The authors present the material clearly with a step-by-step approach that focuses on strategic planning and management. In conjunction with learning objectives and end-of-chapter highlights and quizzes, each chapter features two case studies that highlight the current trends and practices of agribusiness. The fifth edition includes three exciting, powerful learning tools: Discussion Starters, Strengthen Your Skills, and Start Your Business. Timely and provocative, these features facilitate in-class discussion, develop entrepreneurial skills, and explore key topics affecting the agri-food system. Globalization, leadership, competitiveness, technology, and planning are only some of the areas that are examined within the context of the changing world of agribusiness.
Author: Thomas D. Brunoe
Publisher: Springer Science & Business Media
ISBN: 3319042718
Category : Technology & Engineering
Languages : en
Pages : 548
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Book Description
The MCPC 2014 is a multi‐track conference featuring a combination of high profile keynotes with expert talks, panel discussions, paper sessions, workshops, receptions, and much more. While it is devoted to sharing and discussing the latest research in the field, the MCPC conference has a strong focus on real life applications. Since its beginning, the MCPC conference has had an equal share of participants, practitioners and academics/researchers. This makes the MCPC conference truly unique among many conferences. It strives to connect MCPC thinkers, first movers, entrepreneurs, technology developers, and researchers with people applying these strategies in practice. Twenty years ago Mass Customization was acknowledged as the ”New Frontier in Business Competition”. Ever since, industry has been applying the concept and researchers have developed the topic into a well-established research area and businesses have formed new strategies. More knowledge, methods and technologies are available now than ever before. Along with general Mass Customization topics, this conference addresses Mass Customization from a historical perspective, looking at both mass customization in the past 20 years and towards the new frontiers in the 20 years to come. This book presents the latest research from the worldwide MCPC community bringing together the new thoughts and results from various disciplines within the field.
Author: C. Carl Pegels
Publisher: IAP
ISBN: 1607527553
Category : Business & Economics
Languages : en
Pages : 290
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Book Description
Proven Solutions for Improving Supply Chain Performance is a collection of about 175 descriptions of scientific management studies in the management of supply chains. Each one of the descriptions of the scientific studies is presented in readable and understandable form for individuals who probably have not had the statistical and scientific education and training to fully understand the underlying studies. The book is significantly different from the popular management literature, which is generally based on “armchair” theories that have little basis on fact, and seldom have been scientifically verified. Although the book is targeted for the supply chain manager/administrator, it can also be used as a supplementary reader in such courses as Operations Management, Service Systems Management, Manufacturing Management, Purchasing Management, and, of course, in Supply Chain Management courses.
