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Author: Maribel Lopez
Publisher: John Wiley & Sons
ISBN: 1118942892
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
Grasp how mobile, big data, and analytics are combining to change business processes Right Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data illustrates how businesses can use mobility, big data, and analytics to enhance or change business processes, improve margins through better insight, transform customer experiences, empower employees with real-time, actionable insight, and more. The book depicts how companies can create competitive differentiation using mobile, cloud computing big data, and analytics to improve commerce, customer service, and communications with employees and consumers. In the past, the technologies used to deliver personalized and contextual services were either unavailable, unaffordable, or reserved solely for the consumer market. Today, however, the next wave of computing—mobile, cloud computing. big data, and analytics—has provided the foundation for businesses to create adaptive, personalized applications and services. Delivered point-of-need, these smarter services allow enterprise products and services to meet the burgeoning demand for always-connected, accurate, and real-time information. Right Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data is your guide to the new way of doing things. The book includes: Real world examples that illustrate how companies across various industries are creating better business processes by integrating new technologies A three step action plan for getting started and overcoming obstacles An electronic checklist with numerous actions that help get you up and running with incorporating mobile, big data, and analytics A guide to drawing insight from mobile, social, and other sources to create richer experiences If you're a CEO, chief marketing officer, marketing director, or business manager, Right Experience, Right Results gives you everything you need to harness technology to breathe new life into your business.
Author: Maribel Lopez
Publisher: John Wiley & Sons
ISBN: 1118942892
Category : Business & Economics
Languages : en
Pages : 320
Get Book Here
Book Description
Grasp how mobile, big data, and analytics are combining to change business processes Right Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data illustrates how businesses can use mobility, big data, and analytics to enhance or change business processes, improve margins through better insight, transform customer experiences, empower employees with real-time, actionable insight, and more. The book depicts how companies can create competitive differentiation using mobile, cloud computing big data, and analytics to improve commerce, customer service, and communications with employees and consumers. In the past, the technologies used to deliver personalized and contextual services were either unavailable, unaffordable, or reserved solely for the consumer market. Today, however, the next wave of computing—mobile, cloud computing. big data, and analytics—has provided the foundation for businesses to create adaptive, personalized applications and services. Delivered point-of-need, these smarter services allow enterprise products and services to meet the burgeoning demand for always-connected, accurate, and real-time information. Right Experience, Right Results: Improving Profits, Margin, and Engagement with Mobile and Big Data is your guide to the new way of doing things. The book includes: Real world examples that illustrate how companies across various industries are creating better business processes by integrating new technologies A three step action plan for getting started and overcoming obstacles An electronic checklist with numerous actions that help get you up and running with incorporating mobile, big data, and analytics A guide to drawing insight from mobile, social, and other sources to create richer experiences If you're a CEO, chief marketing officer, marketing director, or business manager, Right Experience, Right Results gives you everything you need to harness technology to breathe new life into your business.
Author: Maribel Lopez
Publisher: John Wiley & Sons
ISBN: 1118847350
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
"This book illustrates how businesses can use mobility, big data, and analytics to enhance or change business processes, improve margins through better insight, transform customer experiences, and empower employees with real-time, actionable insights. The author depicts how companies can create competitive differentiation using mobile, cloud computing big data, and analytics to improve commerce, customer service, and communications with employees and consumers"--
Author: Marlo Thomas
Publisher: Simon and Schuster
ISBN: 9780743446501
Category : Biography & Autobiography
Languages : en
Pages : 422
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Book Description
"For everyone who needs a hero or loves a good story, here is an inspiring collection of personal revelations from more than 100 remarkable men and women who share a moment when words changed their lives"--Jacket.
Author: Jorge Canestri
Publisher: Routledge
ISBN: 0429920717
Category : Psychology
Languages : en
Pages : 253
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Book Description
In contemporary psychoanalysis, the concepts of time and history have become increasingly complex. It is evident that this trend offers us an opportunity to think about the intercrossing of the different temporal dimensions imbuing the subject, an inevitable aspect of the analytic process. History is time past but what is recovered is now the working through of the subject history, which carries the mark of both passing time and re-signifying time. It is precisely the notion of history that gains different dimensions when a purely deterministic analysis is disassembled. Continuities and breaks are found between subjective time and chronological time; between the inevitable decrepitude of the biological body with the passing of time and the timelessness of the unconscious; between linear, circular times and retroactive re-signification; between facts, screen memories, memory and the work of constructing history; between the times of repetition and the times of difference; between reversible and irreversible time; between the timelessness of the unconscious and the temporalities of the ego.
Author: Teri S. Lesesne
Publisher: Stenhouse Publishers
ISBN: 1571103813
Category : Education
Languages : en
Pages : 249
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Book Description
Explains how teachers and librarians can steer students to the literature they love by focusing on three key areas: knowing the readers, knowing the books, and knowing the strategies to motivate students to read.
Author: Bill Buxton
Publisher: Morgan Kaufmann
ISBN: 0080552900
Category : Computers
Languages : en
Pages : 445
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Book Description
Sketching User Experiences approaches design and design thinking as something distinct that needs to be better understood—by both designers and the people with whom they need to work— in order to achieve success with new products and systems. So while the focus is on design, the approach is holistic. Hence, the book speaks to designers, usability specialists, the HCI community, product managers, and business executives. There is an emphasis on balancing the back-end concern with usability and engineering excellence (getting the design right) with an up-front investment in sketching and ideation (getting the right design). Overall, the objective is to build the notion of informed design: molding emerging technology into a form that serves our society and reflects its values. Grounded in both practice and scientific research, Bill Buxton's engaging work aims to spark the imagination while encouraging the use of new techniques, breathing new life into user experience design. - Covers sketching and early prototyping design methods suitable for dynamic product capabilities: cell phones that communicate with each other and other embedded systems, "smart" appliances, and things you only imagine in your dreams - Thorough coverage of the design sketching method which helps easily build experience prototypes—without the effort of engineering prototypes which are difficult to abandon - Reaches out to a range of designers, including user interface designers, industrial designers, software engineers, usability engineers, product managers, and others - Full of case studies, examples, exercises, and projects, and access to video clips that demonstrate the principles and methods
Author: Mark Walhimer
Publisher: Rowman & Littlefield
ISBN: 1538150484
Category : Business & Economics
Languages : en
Pages : 203
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Book Description
Designing Museum Experiences is a “how-to” book for creating visitor-centered museums that emotionally and intellectually connect with museum visitors, stakeholders, and donors. Museums are changing from static, monolithic, and encyclopedic institutions to institutions that are visitor-centric, with shared authority that allows museum and visitors to become co-creators in content creation. Museum content is also changing, from static content to dynamic, evolving content that is multi-cultural and transparent regarding the evolution of facts and histories, allowing multi-person interpretations of events. Designing Museum Experiences leads readers through the methods and tools of the three stages of a museum visit (Pre-visit, In-Person Visit, and Post-visit), with a goal of motivating visitors to return and revisit the museum in the future. This museum visitation loop creates meaningful intellectual, emotional, and experiential value for the visitor. Using the business-world-proven methodologies of user centered design, Museum Visitor Experience leads the reader through the process of creating value for the visitor. Providing consistent messaging at all touchpoints (website, social media, museum staff visitor services, museum signage, etc.) creates a trusted bond between visitor and museum. The tools used to increase understanding of and encourage empathy for the museum visitor, and understand visitor motivations include: Empathy Mapping, Personas, Audience segmentation, Visitor Journey Mapping, Service Design Blueprints, System Mapping, Content Mapping, Museum Context Mapping, Stakeholder Mapping, and the Visitor Value Proposition. In the end, the reason for using the tools is to empower visitors and meet their emotional and intellectual needs, with the goal of creating a lifelong bond between museum and visitor. This is especially important as museums face a new post COVID-19 reality; only the most nimble, visitor-centered museums are likely to survive. The companion website to Designing Museum Experiences features: Links to additional visitor-centered museum information Downloadable sample documents and templates Bibliography of sources for further reading Online glossary of museum visitor experience terms Daily checklists of “how-to” provide and receive visitor-centered experiences More than 50 associated Designing Museum Experiences documents
Author: Cynthia D. McCauley
Publisher: John Wiley & Sons
ISBN: 1118458079
Category : Business & Economics
Languages : en
Pages : 86
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Book Description
This book is written for human resource, organization development, and training professionals who need real-world best practices that show who actual workplace learning approaches work and how they can be applied. Co-published with the acclaimed Center for Creative Leadership, this important book offers a compendium of best practices, tools, techniques, processes, and other resource resources to harness the developmental power of work experiences for leadership development. In addition the book includes illustrative case studies of leadership approached that have worked in such forward thinking organizations as Boeing, Microsoft, and Heineken.
Author: Claudia Spahr
Publisher: Hay House, Inc
ISBN: 1848505442
Category : Family & Relationships
Languages : en
Pages : 321
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Book Description
First you need an education, then a career. You might want to see a bit of the world and find yourself. You have to meet the right man (this is often the tricky part!). Before you know it, you're in your thirties and they're telling you to get a move on if you still want to procreate. Hang on a minute, who's in charge here? Later mothers are proven to be more secure emotionally and financially than younger mothers and nearly a quarter of all women in the UK are now having babies after 35. Packed full of useful tips from top medical experts, scientists and pregnancy gurus, this book is a complete guide for the woman who's lived a life before breeding. It includes: • preparing for pregnancy and motherhood • how to improve egg quality and prolong fertility so you can get pregnant naturally • exercises, relaxation techniques, mind-body connection for conception • how to increase your chances of success at IVF • making the most of your pregnancy, month by month • ways to avoid miscarriage • how to have the best birth possible • from me to mum – adjusting to lack of sleep, relationship changes and that other job • parenting secrets and concepts from around the globe to inspire new mothers • the latest research in neuroscience, nutrition and psychology
Author: Wayne Perry
Publisher: AuthorHouse
ISBN: 1467810789
Category : Reference
Languages : en
Pages : 120
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Book Description
Did you see the way that guy acted at that meeting? I cant believe someone would act that way in church! If you have ever heard, or perhaps thought or said, something like this, Listening To Your Sheep is for you. Based on more than ten years of research, Listening To Your Sheep uses the common Biblical image of the people of God as sheep to describe the major types of people who are bound to be in every congregation. Not only does Dr. Wayne Perry describe the sheep and how they are likely to respond in common situations in a congregation, he also gives concrete advice the leaders of the congregation can use to work more effectively with these sheep. The book begins with some necessary background on listening skills and on the rules by which all human systems, from families to congregations to multinational organizations, operate. With this foundation in place, each succeeding chapters describes a particular kind of sheep which will be found in every religious body. Listening is indeed key to diagnosing each type of sheep. As the author points out, to diagnose actually means to listen thoroughly. Dr. Perry shows how to listen to the words and the actions of the people in the congregation to understand what type of sheep you are working with. Each chapter also shows what happens when this type of sheep become a shepherd, that is, when the sheep becomes a leader of the body. The results are often fascinating. All the more so because the practical suggestions Dr. Perry provides are based on research into and observations of many different religious groups. You are sure to hear someone you know in this book.
