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Author: Peng Wu
Publisher: John Benjamins Publishing Company
ISBN: 9027253269
Category : Language Arts & Disciplines
Languages : en
Pages : 204
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Book Description
Responding to Questions at Press Conferences makes clear how the spokespersons at China’s diplomatic press conferences maneuver strategically in defining the issues in the empirical counterpart of the confrontation stage when responding to the journalists’ questions and how this confrontational maneuvering is meant to be instrumental in convincing the intended audience. The detailed and systematic analysis of the various modes of confrontational maneuvering adopted by the spokespersons elucidate how China’s recently established “progressive” diplomatic style is shaped by its spokespersons’ argumentative discourse.
Author: Peng Wu
Publisher: John Benjamins Publishing Company
ISBN: 9027253269
Category : Language Arts & Disciplines
Languages : en
Pages : 204
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Book Description
Responding to Questions at Press Conferences makes clear how the spokespersons at China’s diplomatic press conferences maneuver strategically in defining the issues in the empirical counterpart of the confrontation stage when responding to the journalists’ questions and how this confrontational maneuvering is meant to be instrumental in convincing the intended audience. The detailed and systematic analysis of the various modes of confrontational maneuvering adopted by the spokespersons elucidate how China’s recently established “progressive” diplomatic style is shaped by its spokespersons’ argumentative discourse.
Author: Ralf Leinemann
Publisher: Gower Publishing, Ltd.
ISBN: 9780566087271
Category : Business & Economics
Languages : en
Pages : 276
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Book Description
This volume is a handbook for PR professionals containing food for thought and recommendations of what to consider when planning and executing international press conferences.
Author: Martha Joynt Kumar
Publisher: JHU Press
ISBN: 0801899524
Category : Political Science
Languages : en
Pages : 381
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Book Description
Winner, 2008 Richard E. Neustadt Award, Presidency Research Group organized section of the American Political Science Association Political scientists are rarely able to study presidents from inside the White House while presidents are governing, campaigning, and delivering thousands of speeches. It’s even rarer to find one who manages to get officials such as political adviser Karl Rove or presidential counselor Dan Bartlett to discuss their strategies while those strategies are under construction. But that is exactly what Martha Joynt Kumar pulls off in her fascinating new book, which draws on her first-hand reporting, interviewing, and original scholarship to produce analyses of the media and communications operations of the past four administrations, including chapters on George W. Bush and Bill Clinton. Kumar describes how today’s White House communications and media operations can be at once in flux and remarkably stable over time. She describes how the presidential Press Office that was once manned by a single presidential advisor evolved into a multilayered communications machine that employs hundreds of people, what modern presidents seek to accomplish through their operations, and how presidents measure what they get for their considerable efforts. Laced throughout with in-depth statistics, historical insights, and you-are-there interviews with key White House staffers and journalists, this indispensable and comprehensive dissection of presidential communications operations will be key reading for scholars of the White House researching the presidency, political communications, journalism, and any other discipline where how and when one speaks is at least as important as what one says.
Author: United States. Congress. House. Committee on Government Operations
Publisher:
ISBN:
Category : Government publicity
Languages : en
Pages : 594
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Book Description
Author: Christopher H. Sterling
Publisher: SAGE Publications
ISBN: 1452261520
Category : Language Arts & Disciplines
Languages : en
Pages : 3131
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Book Description
"Written in a clear and accessible style that would suit the needs of journalists and scholars alike, this encyclopedia is highly recommended for large news organizations and all schools of journalism." —Starred Review, Library Journal Journalism permeates our lives and shapes our thoughts in ways we′ve long taken for granted. Whether we listen to National Public Radio in the morning, view the lead story on the Today show, read the morning newspaper headlines, stay up-to-the-minute with Internet news, browse grocery store tabloids, receive Time magazine in our mailbox, or watch the nightly news on television, journalism pervades our daily activities. The six-volume Encyclopedia of Journalism covers all significant dimensions of journalism, including print, broadcast, and Internet journalism; U.S. and international perspectives; history; technology; legal issues and court cases; ownership; and economics. The set contains more than 350 signed entries under the direction of leading journalism scholar Christopher H. Sterling of The George Washington University. In the A-to-Z volumes 1 through 4, both scholars and journalists contribute articles that span the field′s wide spectrum of topics, from design, editing, advertising, and marketing to libel, censorship, First Amendment rights, and bias to digital manipulation, media hoaxes, political cartoonists, and secrecy and leaks. Also covered are recently emerging media such as podcasting, blogs, and chat rooms. The last two volumes contain a thorough listing of journalism awards and prizes, a lengthy section on journalism freedom around the world, an annotated bibliography, and key documents. The latter, edited by Glenn Lewis of CUNY Graduate School of Journalism and York College/CUNY, comprises dozens of primary documents involving codes of ethics, media and the law, and future changes in store for journalism education. Key Themes Consumers and Audiences Criticism and Education Economics Ethnic and Minority Journalism Issues and Controversies Journalist Organizations Journalists Law and Policy Magazine Types Motion Pictures Networks News Agencies and Services News Categories News Media: U.S. News Media: World Newspaper Types News Program Types Online Journalism Political Communications Processes and Routines of Journalism Radio and Television Technology
Author: David Gergen
Publisher: Simon and Schuster
ISBN: 074321949X
Category : Political Science
Languages : en
Pages : 384
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Book Description
From Nixon to Clinton, Watergate to Whitewater, few Americans have observed the ups and downs of presidential leadership more closely over the past thirty years than David Gergen. A White House adviser to four presidents, both Republican and Democrat, he offers a vivid, behind-the-scenes account of their struggles to exercise power and draws from them key lessons for leaders of the future. Gergen begins Eyewitness to Power with his reminiscence of being the thirty-year-old chief of the White House speechwriting team under Richard Nixon, a young man at the center of the Watergate storm. He analyzes what made Nixon strong -- and then brought him crashing down: Why Nixon was the best global strategist among recent presidents. How others may gain his strategic sense. How Nixon allowed his presidency to spin out of control. Why the demons within destroyed him. What lessons there are in Nixon's disaster. Gergen recounts how President Ford recruited him to help shore up his White House as special counsel. Here Gergen considers: Why Ford is one of our most underrated presidents. Why his pardon of Nixon was right on the merits but was so mishandled that it cost him his presidency. Even in his brief tenure, Ford offers lessons of leadership for others, as Gergen explains. Though Gergen had worked in two campaigns against him, Ronald Reagan called him back to the White House again, where he served as the Gipper's first director of communications. Here he describes: How Reagan succeeded where others have failed. Why his temperament was more important than his intelligence. How he mastered relations with Congress and the press. The secrets of "the Great Communicator" and why his speeches were the most effective since those of John Kennedy and Franklin Roosevelt. In 1993, Bill Clinton surprised Gergen -- and the political world -- when he recruited the veteran of Republican White Houses to join him as counselor after his early stumbles. Gergen reveals: Why Clinton could have been one of our best presidents but fell short. How the Bill-and-Hillary seesaw rocked the White House. How failures to understand the past brought Ken Starr to the door. Why the new ways in which leadership was developed by the Clinton White House hold out hope, and what dangers they threaten. As the twenty-first century opens, Gergen argues, a new golden age may be dawning in America, but its realization will depend heavily upon the success of a new generation at the top. Drawing upon all his many experiences in the White House, he offers seven key lessons for leaders of the future. What they must have, he says, are: inner mastery; a central, compelling purpose rooted in moral values; a capacity to persuade; skills in working within the system; a fast start; a strong, effective team; and a passion that inspires others to keep the flame alive. Eyewitness to Power is a down-to-earth, authoritative guide to leadership in the tradition of Richard Neustadt's Presidential Power and the Modern Presidents.
Author:
Publisher:
ISBN:
Category : Disaster relief
Languages : en
Pages : 132
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Book Description
Author: Douglas S. Lavine
Publisher: American Bar Association
ISBN: 9781590312339
Category : Law
Languages : en
Pages : 228
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Book Description
Learn how to respond to a judge's questions directly and persuasively. Written by a trial judge, this book offers practical advice and thoughtfull, analysis that will help you answer questions effectively. that will help you answer questions effectively.
Author:
Publisher: SAGE
ISBN: 9780803942899
Category : Language Arts & Disciplines
Languages : en
Pages : 252
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Book Description
Using the media to promote public health is an innovative and valuable approach. Media Advocacy and Public Health develops the concept of media advocacy as a central strategy for the prevention of public health problems. How we think about health problems, and what we do about them, is largely determined by how they are reported on television, radio, and in the newspaper. Often, crucial issues of public health policy are discussed and decided only after they are made visible by the media. A traditional communication strategy like social marketing focuses on giving people a message. Media advocacy gives people a voice. The first book of its kind, Media Advocacy and Public Health lays out the theoretical framework and practical guidelines to successful media advocacy strategies. Eight case studies, ranging from alcohol to AIDS, vividly illustrate how media advocacy has been successfully applied.
Author: Dato’ R. Palan Ph.D., A.P.T.
Publisher: eBooks2go, Inc.
ISBN: 9675223154
Category : Psychology
Languages : en
Pages : 203
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Book Description
Systematic training cycle, Successful trainers/teachers, Instructional design process model, Effective PowerPoint slides, popular teaching tool, FUN learning, evaluation of training
