The Art of Relevance PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download The Art of Relevance PDF full book. Access full book title The Art of Relevance by Nina Simon. Download full books in PDF and EPUB format.
Author: Nina Simon
Publisher: Museum 2.0
ISBN: 9780692701492
Category : Art
Languages : en
Pages : 196
Get Book
Book Description
What do the London Science Museum, California Shakespeare Theater, and ShaNaNa have in common? They are all fighting for relevance in an often indifferent world. The Art of Relevance is your guide to mattering more to more people. You'll find inspiring examples, rags-to-relevance case studies, research-based frameworks, and practical advice on how your work can be more vital to your community. Whether you work in museums or libraries, parks or theaters, churches or afterschool programs, relevance can work for you. Break through shallow connection. Unlock meaning for yourself and others. Find true relevance and shine.
Author: Nina Simon
Publisher: Museum 2.0
ISBN: 9780692701492
Category : Art
Languages : en
Pages : 196
Get Book
Book Description
What do the London Science Museum, California Shakespeare Theater, and ShaNaNa have in common? They are all fighting for relevance in an often indifferent world. The Art of Relevance is your guide to mattering more to more people. You'll find inspiring examples, rags-to-relevance case studies, research-based frameworks, and practical advice on how your work can be more vital to your community. Whether you work in museums or libraries, parks or theaters, churches or afterschool programs, relevance can work for you. Break through shallow connection. Unlock meaning for yourself and others. Find true relevance and shine.
Author: Deirdre Wilson
Publisher: Cambridge University Press
ISBN: 052176677X
Category : Language Arts & Disciplines
Languages : en
Pages : 397
Get Book
Book Description
When people speak, their words never fully encode what they mean, and the context is always compatible with a variety of interpretations. How can comprehension ever be achieved? Wilson and Sperber argue that comprehension is a process of inference guided by precise expectations of relevance. What are the relations between the linguistically encoded meanings studied in semantics and the thoughts that humans are capable of entertaining and conveying? How should we analyse literal meaning, approximations, metaphors and ironies? Is the ability to understand speakers' meanings rooted in a more general human ability to understand other minds? How do these abilities interact in evolution and in cognitive development? Meaning and Relevance sets out to answer these and other questions, enriching and updating relevance theory and exploring its implications for linguistics, philosophy, cognitive science and literary studies.
Author: Harrison Coerver
Publisher: John Wiley & Sons
ISBN: 1118834143
Category : Business & Economics
Languages : en
Pages : 159
Get Book
Book Description
Race for Relevance provides a no-nonsense look at today's realities and how associations operate and what they need to do to remain relevant in the future. Based on more than 40 years of combined experience working with more than 1,000 organizations, the authors examine 5 key areas where the traditional approach that organizations have taken in the past needs to be altered. The 5 key areas of change are: Overhaul the governance model and committee operations (and get the right people focused on the right things). Empower the CEO and leverage staff expertise. Zero in on your member market. Rationalize programs and services--and focus where you can have an effect. Get the supporting technology framework right. The book includes worksheets, checklists, and case studies all geared towards helping association leaders--staff and volunteers alike--to kick off the thought-provoking discussions that are generally at the forefront of change, be prepared for those fighting for the status quo, and to implement change without sacrificing your influence. Order a copy today for all of your association leaders and start your drive to thrive.
Author: Phil Styrlund
Publisher: Mary Mae & Sons
ISBN: 9780996018302
Category : Business & Economics
Languages : en
Pages : 176
Get Book
Book Description
Relevance: Matter More harnesses the power of authenticity, mastery, empathy, and action to help people and companies become more relevant in their lives and in the marketplace. In today's age of commoditization, people, products, brands, and companies are becoming interchangeable. The competition to stake a flag on the career path of one's dreams grows fiercer, and downsizing can reverse fortunes in a heartbeat. Security is a myth. People and companies are asking some very fundamental questions, "Am I relevant, or am I simply replaceable? Is there a way to matter more in this world?" Phil Styrlund and Tom Hayes, with Marian Deegan, have identified four key dynamics of relevance--authenticity, mastery, empathy, and action--in a formula that can be applied to the life of a person, an organization, or a product. Drawing upon their personal and business experience, and upon examples from the lives of Theodore Roosevelt, Ada Lovelace, Harper Lee, Ulysses S. Grant, and other men and women whose accomplishments illuminate history, they have created a powerful formula for achieving relevance. As business leaders working in marketing and sales, the authors have developed methods to distinguish themselves, and their clients, from the masses. In Relevance, they share their toolbox of strategies and tactics to help people elevate their relevance--in both their professional and personal lives. They believe that the decision to put authenticity, mastery, and empathy into action is the great differentiator between dreams of potential and the reality of accomplishment.This lively book brings together the best thinking of today with the best thinking ever to help anyone who truly wants to matter more. Styrlund and Hayes invite readers to apply these principles, and explore what it means to matter more in their own lives, and in the lives of others.
Author: David A. Aaker
Publisher: John Wiley & Sons
ISBN: 0470613580
Category : Business & Economics
Languages : en
Pages : 400
Get Book
Book Description
Branding guru Aaker shows how to eliminate the competition and become the lead brand in your market This ground-breaking book defines the concept of brand relevance using dozens of case studies-Prius, Whole Foods, Westin, iPad and more-and explains how brand relevance drives market dynamics, which generates opportunities for your brand and threats for the competition. Aaker reveals how these companies have made other brands in their categories irrelevant. Key points: When managing a new category of product, treat it as if it were a brand; By failing to produce what customers want or losing momentum and visibility, your brand becomes irrelevant; and create barriers to competitors by supporting innovation at every level of the organization. Using dozens of case studies, shows how to create or dominate new categories or subcategories, making competitors irrelevant Shows how to manage the new category or subcategory as if it were a brand and how to create barriers to competitors Describes the threat of becoming irrelevant by failing to make what customer are buying or losing energy David Aaker, the author of four brand books, has been called the father of branding This book offers insight for creating and/or owning a new business arena. Instead of being the best, the goal is to be the only brand around-making competitors irrelevant.
Author: Rob Barnard
Publisher:
ISBN: 9780578890661
Category :
Languages : en
Pages :
Get Book
Book Description
A Search for Relevance collects previously published essays by Rob Barnard, a modern potter, that chronicle the thoughts, feelings and beliefs that helped confirm his perception that pottery is capable of expressing the same kind of serious thoughts and feelings found in all other forms of art. These articles act as a public diary of Barnard's search for relevance as a potter in contemporary Western society. The analyses and opinions contained in these essays are not theoretical. They are a direct consequence of Barnard's material struggle to understand the ability of pottery to profoundly address the human condition. Barnard argues that the making of any kind of serious art, whether it is painting, sculpture, photography or pottery, can only be sustained if this kind of powerful experience is at the core of the motivation for its creation. In exploring how pottery, and other so-called traditional crafts, might still be relevant in modern culture Barnard asks; Where should contemporary craftspeople look for influence? What is in the basic nature of all crafts throughout history that makes it so important to us as human beings? By what standards should we judge contemporary crafts? For serious artists searching for relevancy these essays highlight one path towards living on the frontiers of your art.
Author: A. Albee
Publisher: Springer
ISBN: 1137452811
Category : Business & Economics
Languages : en
Pages : 240
Get Book
Book Description
Digital Relevance teaches readers the knowledge, strategies, and skills need to create content, instantly engage customers, and compel them to action by sharing ideas so seamlessly matched to each audience's context that they can't help but take next steps toward purchase.
Author: Elisa Tamarkin
Publisher: University of Chicago Press
ISBN: 022645326X
Category : Literary Criticism
Languages : en
Pages : 445
Get Book
Book Description
A history of the idea of “relevance” since the nineteenth century in art, criticism, philosophy, logic, and social thought. Before 1800 nothing was irrelevant. So argues Elisa Tamarkin’s sweeping meditation on a key shift in consciousness: the arrival of relevance as the means to grasp how something that was once disregarded, unvalued, or lost to us becomes interesting and important. When so much makes claims to our attention every day, how do we decide what is most valuable right now? Relevance, Tamarkin shows, was an Anglo-American concept, derived from a word meaning “to raise or to lift up again,” and also “to give relief.” It engaged major intellectual figures, including Ralph Waldo Emerson and pragmatists and philosophers—William James, Alain Locke, John Dewey, and Alfred North Whitehead—as well as a range of critics, phenomenologists, linguists, and sociologists. Relevance is a struggle for recognition, especially in the worlds of literature, art, and criticism. Poems and paintings in the nineteenth century could now be seen as pragmatic works that make relevance and make interest—that reveal versions of events that feel apropos of our lives the moment we turn to them. Vividly illustrated with paintings by Winslow Homer, Henry Ossawa Tanner, and others, Apropos of Something is a searching philosophical and poetic study of relevance—a concept calling for shifts in both attention and perceptions of importance with enormous social stakes. It remains an invitation for the humanities and for all of us who feel tasked every day with finding the point.
Author: Billy Clark
Publisher: Cambridge University Press
ISBN: 0521878209
Category : Language Arts & Disciplines
Languages : en
Pages : 419
Get Book
Book Description
The definitive introduction to relevance theory, starting from the basics and covering all its key ideas.
Author: John Danforth
Publisher: Random House
ISBN: 0812997913
Category : Political Science
Languages : en
Pages : 288
Get Book
Book Description
Former United States senator and ambassador to the United Nations John Danforth offers a fascinating, thoughtful, and deeply personal look at the state of American politics today—and how religion can be a bridge over our bitter partisan divide. In an era of extreme partisanship, when running for office has become a zero-sum game in which candidates play exclusively to their ideological bases, Americans on both sides of the political aisle hunger for the return of a commitment to the common good. Too often, it seems, religion has been used as a wedge to divide us in these battles. But is it also the key to restoring our civic virtue? For more than a decade, John Danforth, who is also an ordained Episcopal priest, has written extensively on the negative use of religion as a divisive force in American politics. Now he turns to the positive, constructive impact faithful religious believers have and can have on our public life. The Relevance of Religion is the product of that period of reflection. In the calm and wise voice of the pastor he once aspired to be, Senator Danforth argues that our shared religious values can lead us out of the embittered, entrenched state of politics today. A lifelong Republican, he calls his own party to task for its part in creating a political system in which the loudest opinions and the most polarizing personalities hold sway. And he suggests that such a system is not only unsustainable but unfaithful to our essential nature. We are built to care about other people, and this inherent altruism—which science says we crave because of our neurobiological wiring, and the Bible says is part of our created nature—is a crucial aspect of good government. Our willingness to serve more than our self-interest is religion’s gift to politics, John Danforth asserts. In an era when 75 percent of Americans say they cannot trust their elected leaders, The Relevance of Religion is a heartfelt plea for more compassionate government—and a rousing call to arms for those wishing to follow the better angels of our nature. Praise for The Relevance of Religion “Using well-supported arguments deriving from his ministerial as well as legal background, Danforth asserts that traditional religious values of sacrifice, selflessness and a commitment to the greater good can and should have prominent roles in America’s politics. . . . Danforth’s arguments are staunchly supported and clearly explained. . . . For anyone who is faithful as well as political, he provides much food for thought.”—St. Louis Post-Dispatch “John Danforth does his country another service after many. His book is both a serious critique of politicized religion and a strong defense of religion’s indispensable role in our common life. He talks of faith as an antidote to egotism, as a force for reconciliation, and as a source of public virtue. His case is illustrated through autobiography, in an honest, winsome, and sometimes self-critical tone. Danforth speaks for civility, collegiality, and useful compromise—and is compelling because he has demonstrated all those commitments himself over the decades.”—Michael Gerson, columnist, The Washington Post “In this wise and urgent book, John Danforth stands in the company of our great public theologians—Paul Tillich, Martin Luther King, Jr., and the brothers Niebuhr—as he envisions both religious and political practices that enable our better selves. Political participation, pursued well, cultivates generosity and patience, and is good for the soul. What better remedy for mending our broken politics?”—Charles Marsh, Commonwealth Professor of Religious Studies, University of Virginia
