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Author: Liz Yeomans
Publisher: Routledge
ISBN: 1317417313
Category : Business & Economics
Languages : en
Pages : 223
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Book Description
Inextricably linked to neoliberal market economies, public relations’ influence in our promotional culture is profound. Yet many aspects of the professional role are under-researched and poorly understood, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients. The emotionally demanding nature of this aspirational work, and how this is symptomatic of "always on" culture, is particularly overlooked. Drawing on interviews with practitioners and agency directors, together with the author’s personal insights from observations in the field, this book fills a significant gap in knowledge by presenting a critical-interpretive exploration of everyday relational work of account handlers in PR agencies. In underscoring the relationship-driven, highly contingent nature of this work, the author shows that emotional labour is a defining feature of professionalism, even as public relations is reconfigured in the digital age. In doing so, the book draws on a wide range of related contemporary social and cultural theories, as well as critical public relations and feminist public relations literature. Scholars, educators and research students in PR and communications studies will gain rich insights into the emotion management strategies employed by public relations workers in handling professional relationships with clients, journalists and their colleagues, thereby uncovering some of the taken-for-granted aspects of this gendered, promotional work.
Author: Liz Yeomans
Publisher: Routledge
ISBN: 1317417313
Category : Business & Economics
Languages : en
Pages : 223
Get Book Here
Book Description
Inextricably linked to neoliberal market economies, public relations’ influence in our promotional culture is profound. Yet many aspects of the professional role are under-researched and poorly understood, including the impact on workers who construct displays of feeling to elicit a desired emotional response, to earn trust and manage clients. The emotionally demanding nature of this aspirational work, and how this is symptomatic of "always on" culture, is particularly overlooked. Drawing on interviews with practitioners and agency directors, together with the author’s personal insights from observations in the field, this book fills a significant gap in knowledge by presenting a critical-interpretive exploration of everyday relational work of account handlers in PR agencies. In underscoring the relationship-driven, highly contingent nature of this work, the author shows that emotional labour is a defining feature of professionalism, even as public relations is reconfigured in the digital age. In doing so, the book draws on a wide range of related contemporary social and cultural theories, as well as critical public relations and feminist public relations literature. Scholars, educators and research students in PR and communications studies will gain rich insights into the emotion management strategies employed by public relations workers in handling professional relationships with clients, journalists and their colleagues, thereby uncovering some of the taken-for-granted aspects of this gendered, promotional work.
Author: Paresh Wankhade
Publisher: Taylor & Francis
ISBN: 1000860426
Category : Business & Economics
Languages : en
Pages : 104
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Book Description
An expert guide to contemporary research in the field of emergency services management, this short-form book will help academics, scholars, and practitioners to appreciate the important role and contribution of these services. Contemporary emergency services have been rapidly changing in response to increasing demand, reducing resources, the impact of COVID-19 and the increasingly complex threats to public safety. Academics, practitioners, the emergency services and their key stakeholders all need to have a clear understanding of the changing role and contribution of these services as well as finding ways to improve their management and performance so that policy solutions to new and emerging threats may be efficiently developed and effectively implemented. The book looks at the application of public management theories to emergency services and the development of professionalism within the police, fire and rescue, and ambulance services. It examines the increasing need for better collaboration and identifies the nature and extent of the academic and practitioner divide and the research gap between the academic and professional communities in each of the services. This book will be invaluable to researchers, scholars, practitioners, and students in the fields of governance, leadership, and management, especially those focusing on emergency services and management during crises.
Author: Joy Higgs
Publisher: BRILL
ISBN: 9004400796
Category : Education
Languages : en
Pages : 259
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Book Description
“What might the futures of practice be like?” is far from a straightforward question. Emphasising "the" before the word future, implies one future. But futures thinkers have identified a range of futures that people think about. In this book we reflect on possible, probable, and preferable futures in relation to practice and work. Readers are invited to consider how their own engagement in shaping possible futures will support ways of working that they deem preferable, even those they can hardly imagine. Challenging Future Practice Possibilities also examines influences that are maintaining the status quo and others that are pushing interest-driven change. Authors consider the major challenges that practice and practitioners face today such as wicked problems, fears for the future and complex demands and opportunities posed by the digital revolution. A number of examples of future-oriented work directions such as protean careers and artificial intelligence enhancing or even replacing human workforces, are considered along with concerns like the vulnerability of many work situations and workers. In some cases workers and employers alike are unprepared for these challenges, while others see adapting to these situations as yet another pathway of practice futures evolution.
Author: Matthias Kipping
Publisher: OUP Oxford
ISBN: 0191628085
Category : Business & Economics
Languages : en
Pages : 579
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Book Description
Management consultants of various kinds play an important role in the world of business, and within other types of organization. The Oxford Handbook on Management Consulting is a comprehensive overview of thinking and research on management consultancy with contributions from leading international scholars. The first section provides an account of the historical developments in management consulting research, and how current thinking has evolved from prior work. The second section focuses on disciplinary and theoretical perspectives, their diversities, areas of synergy, and parallel concerns. The following sections examine consulting as a knowledge business, consultants and management fashion, and the relationship between management consultants and their clients. The Handbook concludes with an assessment of areas of future research and debate. By bringing together a wide range of research and thinking on management consulting across different disciplines, sub-disciplines, and conceptual approaches, the Handbook provides a comprehensive understanding of both current thinking and future directions for research.
Author: Mike Dent
Publisher: Taylor & Francis
ISBN: 042977415X
Category : Business & Economics
Languages : en
Pages : 95
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Book Description
Professions have long provided a dependable body of expertise that organisations have relied upon to fulfil goals. Issues around equality and diversity alongside challenges to expert knowledge in the neo-liberal era have created profound challenges for this type of worker, even while creating opportunities for newer varieties of expert labour to establish themselves as professionals. This shortform book provides a critical synthesis of the current state of the field from an international perspective. It highlights the key opportunities and challenges for the professions and professionalism within both the public and private sectors as a field of research, practice and policy. The first half of the book deals with the comparative history, theories and inequalities of the professions. This provides a basis for our understanding of how the professions have had to adapt and how governance, management and leadership have come to shape the emerging and evolving models of professions and professionalism. The book draws on case studies and through its analysis illustrates the organisational and sociological dimensions of the field. This book will be of interest to scholars, academics and students in the fields of business, management and sociology, especially those conducting research and studies around the professions and professionalism.
Author: Jacquie L'Etang
Publisher: Routledge
ISBN: 131791886X
Category : Business & Economics
Languages : en
Pages : 447
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Book Description
Critical theory has a long history, but a relatively recent intersection with public relations. This ground-breaking collection engages with commonalities and differences in the traditions, whilst encouraging plural perspectives in the contemporary public relations field. Compiled by a high-profile and widely respected team of academics and bringing together other key scholars from this field and beyond, this unique international collection marks a major stage in the evolution of critical public relations. It will increasingly influence how critical theory informs public relations and communication. The collection takes stock of the emergence of critical public relations alongside diverse theoretical traditions, critiques and actions, methodologies and future implications. This makes it an essential reference for public relations researchers, educators and students around a world that is becoming more critical in the face of growing inequality and environmental challenges. The volume is also of interest to scholars in advertising, branding, communication, consumer studies, cultural studies, marketing, media studies, political communication and sociology.
Author: Mike Dent
Publisher: Routledge
ISBN: 1317699491
Category : Business & Economics
Languages : en
Pages : 409
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Book Description
The Routledge Companion to the Professions and Professionalism is a state-of-the-art reference work which maps out the current developments and debates around the sociology of the professions, and how they relate to management and organizations. Supported by an international contributor team specializing in the disciplines of organizational studies and sociology, the collection provides extensive coverage of this field of research. It brings together the core concepts and issues, and has chapters on all the key aspects of professions in both the public and private sectors, including issues of governance and regulation. The volume closes with a set of international case studies which provide valuable practical insights into the subject. This Companion will be an indispensable reference source for students, scholars and educators within the social sciences, especially within management, organizational studies and sociology. It will also be highly relevant for those working and studying in the area of professional education.
Author: Clea Bourne
Publisher: Springer Nature
ISBN: 3031139569
Category : Language Arts & Disciplines
Languages : en
Pages : 244
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Book Description
This book takes a people-centred approach to the ever-fluid and rapidly-transforming professional world of public relations (PR) in the age of digital platforms. As everyday PR work becomes increasingly shaped by the platform economy, this is transforming how the PR profession talks about itself, its issues and concerns. Drawing on different textual genres and discursive strategies, the author examines the shifting boundaries between PR and adjacent fields such as advertising, marketing and journalism – and illuminates varied lifeworlds of PR professionals from different backgrounds, races and genders. Written for academics, practitioners and those interested in the world of public relations, the book will also be enjoyed by young professionals working in this interesting and fast-changing occupation.
Author: Gordon Redding
Publisher: Routledge
ISBN: 1351361406
Category : Business & Economics
Languages : en
Pages : 195
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Book Description
There are, in simple terms, three principal kinds of capital that come necessarily into play when a society is evolving towards improving the lives, livelihoods, and qualities of life of its people. The first form of capital is financial – this normally includes physical forms of invested money in plant, buildings, and infrastructure. The second form of capital is human – seen simply as the level and range of skills and capabilities that are available for use in the society. When people are literate, numerate, skilled, experienced, informed, cooperative, and inquisitive, they and their societies can do much more. The third form of capital is social. Here cooperativeness shows its effects, and the rules of how that works vary greatly between societies. It is the second of these elements, human capital, that is the main focus of this book, but it overlaps with social capital extensively in these accounts and can only be understood in terms of its connections into the wider societal system. The varying patterns of its workings and influence in different Asian contexts are explained against the background of a theory of societal progress. This book was originally published as a special issue of the Asia Pacific Business Review.
Author: Ted Purinton
Publisher: Rowman & Littlefield
ISBN: 1666908908
Category : Education
Languages : en
Pages : 209
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Book Description
Knowledge Mobility is the New Internationalization: Guiding Educational Globalization One Educator at a Time shows how university-based faculties of education in both developed and developing countries can work together toward professional standards that are based on globally recognized evidence and applied in culturally appropriate, and thus sustainable, ways throughout the world. The last half century of international educational development has generated many positive accomplishments, including school access expansion and curriculum quality improvement. However, it has not produced sustainable or comprehensive results, mainly because key institutions and local culture are frequently ignored. Simultaneous to the production of these mixed results in developing countries, education scholars and faculties of education in wealthier countries have pursued an agenda of professionalization of the educational occupations—through higher qualification requirements, more stringent entry standards, and explicit evidence to guide practice. Furthermore, higher education internationalization has increased its scope and expanded its volume. Yet in these three areas—educational development, educational professionalization, and higher education internationalization—there has rarely been any convergence. This book makes a case for this vital union.
