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Author: Liz Goodgold
Publisher: Happy About
ISBN: 1600052045
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
Goodgold directs her work towards the business-to-business market to help small business owners, entrepreneurs, sales professionals, or anyone who is looking to create an indelible image. She offers quick and easy techniques that business owners can learn today and implement tomorrow.
Author: Liz Goodgold
Publisher: Happy About
ISBN: 1600052045
Category : Business & Economics
Languages : en
Pages : 253
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Book Description
Goodgold directs her work towards the business-to-business market to help small business owners, entrepreneurs, sales professionals, or anyone who is looking to create an indelible image. She offers quick and easy techniques that business owners can learn today and implement tomorrow.
Author: Bernadette Martin
Publisher: Happy About
ISBN: 1600051456
Category : Business & Economics
Languages : en
Pages : 169
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Book Description
Demonstrating how stories have transformed corporate images as well as professionals' careers, this book guides you in developing your own compelling story and then covers the gamut of online and offline opportunities available to reach your target and impactfully market the Brand Called You. --
Author: Bill Chiaravalle
Publisher: John Wiley & Sons
ISBN: 111895808X
Category : Business & Economics
Languages : en
Pages : 390
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Book Description
Discover how brands are created, managed, differentiated, leveraged, and licensed Whether your business is large or small, global or local, this new edition of Branding For Dummies gives you the nuts and bolts to create, improve, and maintain a successful brand. It'll help you define your company's mission, the benefits and features of your products or services, what your customers and prospects already think of your brand, what qualities you want them to associate with your company, and so much more. Packed with plain-English advice and step-by-step instructions, Branding For Dummies covers assembling a top-notch branding team, positioning your brand, handling advertising and promotions, avoiding blunders, and keeping your brand viable, visible, and healthy. Whether you're looking to develop a logo and tagline, manage and protect your brand, launch a brand marketing plan, fix a broken brand, make customers loyal brand champions—or anything in between—Branding For Dummies makes it fast and easy. Includes tips and cautionary advice on social media and its impact on personal and business branding programs Covers balancing personal and business brand development References some of the major brand crises—and how to avoid making the same mistakes Shows brand marketers how to create brands that match their employers' objectives while launching their own careers If you're a business leader looking to set your brand up for the ultimate success, Branding For Dummies has you covered.
Author: Jim Joseph
Publisher: Happy About
ISBN: 1600052096
Category : Business & Economics
Languages : en
Pages : 199
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Book Description
As every customer knows, the shopping experience is critical to brand satisfaction and loyalty. We all care deeply about the overall experience of the buying process--the marketing message, subliminal cues, the sales approach, personal human interaction...and more. When all of these elements come together in a cohesive and seamless package, a loyal customer is born. Brand strategist "Jim Joseph" calls this the experience effect. In a groundbreaking volume called The Experience Effect (2010), Jim showed big business how to create the total brand experience. Now he customizes that very same expertise for the backbone of the American economy, small business. While it is often said that small business is key to recovery, all around us we still see small business suffering the most. Flex and wiggle room is at a minimum, small business simply cannot afford the resources and the access to big brand thinking that the corporations do. Jim believes that there's simply no reason why a small business cannot perform like a big brand, even within our turbulent times. His perspective makes "The Experience Effect For Small Business a timely and compelling read, particularly now. Filled with practical advice and real-life examples that will resonate with readers, "The Experience Effect For Small Business" teaches small business owners how to understand their brand's target audience, conduct effective market research, connect with customers on an emotional level, establish unique and engaging touchpoints, and much, much more. Readers learn how to replicate these activities on limited budgets and few resources. Loaded with inspiration, Jim Joseph's book will touch a chord with you, the small business owner in today's America economy.
Author: Paul Lancaster
Publisher: John Wiley & Sons
ISBN: 1118730771
Category : Marketing
Languages : en
Pages : 384
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Book Description
Small Business Marketing For Dummies helps you promote your business. It is designed specifically for the busy small business owner, giving you simple but powerful ways to spread your message - all at little or no cost. It shows you how to build your company's profile, attract new customers and keep them coming back for more. Inside you will learn how to: Create an achievable marketing plan Use social media and the web to attract and keep customers Communicate with your customers through winning emails, newsletters, blogs and more Make use of affordable advertising solutions in print and other media Get great PR for your business.
Author: Samuel Taylor Coleridge
Publisher: DigiCat
ISBN:
Category : Biography & Autobiography
Languages : en
Pages : 246
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Book Description
Samuel Taylor Coleridge (1772-1834) was an English poet, literary critic and philosopher who, with his friend William Wordsworth, was a founder of the Romantic Movement in England and a member of the Lake Poets. He wrote the poems The Rime of the Ancient Mariner and Kubla Khan, as well as the major prose work Biographia Literaria. His critical work, especially on Shakespeare, was highly influential, and he helped introduce German idealist philosophy to English-speaking culture. He coined many familiar words and phrases, including suspension of disbelief. He was a major influence on Emerson, and American transcendentalism. Coleridge is one of the most important figures in English poetry. His poems directly and deeply influenced all the major poets of the age. He was known by his contemporaries as a meticulous craftsman who was more rigorous in his careful reworking of his poems than any other poet, and Southey and Wordsworth were dependent on his professional advice. Table of Contents: Biographia Literaria (By Samuel Taylor Coleridge) Anima Poetae (By Samuel Taylor Coleridge) Bibliographia Epistolaris (Samuel Taylor Coleridge) Complete Letters of S. T. Coleridge The Spirit of the Age: Mr. Coleridge by William Hazlitt A Day With Samuel Taylor Coleridge by May Byron The Life of Samuel Taylor Coleridge by James Gillman
Author: Ursula C. Mentjes
Publisher: Morgan James Publishing
ISBN: 1600378420
Category : Business & Economics
Languages : en
Pages : 186
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Book Description
Every Sales Person and Entrepreneur knows that selling is the key to success, but most never achieve their potential even after attending numerous trainings and reading dozens of books. Why? Most of the training industry focuses on technique without ever addressing the most important part of the sales process – what the Sales Person is saying to themselves. It doesn’t matter how well you implement the concepts and methods if you haven’t addressed the beliefs and behaviors that are sabotaging your efforts. “How we think about selling makes all the difference.” In Selling With Intention, Sales Expert and Certified Sales Coach Ursula Mentjes shares the expertise she uses to help clients double their sales revenues in as short as two months. Her principles and exercises will help you: Transform the way you think about and interact with your target clients, the sales process, and yourself as a sales person; Develop the mindset, systems, and intentional sales plan you need to significantly increase sales; Let go of the fears and limiting beliefs that have been sabotaging your efforts; Move forward with a renewed sense of confidence in solving clients’ problems; and Take a quantum leap toward your greatest sales goals.
Author: National Speakers Association
Publisher: Greenleaf Book Group
ISBN: 1938416023
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
Speak More! Marketing Strategies to Get More Speaking Business provides cutting-edge, road-tested and commonsense marketing strategies to help aspiring and professional speakers achieve their business objectives. From 33 of the world's top speaking professionals, you'll discover real-life experiences describing what works and what doesn't to effectively promote your business, brand, products and services, and to grow your bottom line. LEARN HOW TO: - Cultivate a strong personal brand to stand out in a sea of competitors - Enhance your networking skills to build valuable relationships - Publish a best-selling book that will successfully propel you from a speaker to an expert - Harness the power of social media - Launch your own radio show - Turn cold calls into hot new prospects - Snag and prepare for media interviews in your field - Optimize mobile marketing with QR codes - Go global with your message - And much more! Speak More! is tailored for keynote speakers, consultants, coaches, trainers, authors, and anyone seeking to expand the reach of their message. Many of the proven methods require little or no monetary investment, yet they provide big payoffs, including increased revenues and opportunities to speak more!
Author: Max Brand
Publisher: Good Press
ISBN:
Category : Fiction
Languages : en
Pages : 10434
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Book Description
This carefully crafted ebook: "MAX BRAND Ultimate Collection: 90+ Novels & Short Stories (Including Western Classics, Historical Novels, Adventure Tales & Detective Mysteries)" is formatted for your eReader with a functional and detailed table of contents. Frederick Schiller Faust (1892-1944) was an American author best known for his thoughtful Westerns under the pen name Max Brand. Prolific in many genres, he wrote historical novels, detective mysteries, pulp fiction stories and many more. Table of Contents: The Untamed The Night Horseman The Seventh Man Dan Barry's Daughter Ronicky Doone Ronicky Doone's Treasure Ronicky Doone's Reward Silvertip The Man from Mustang Silvertip's Strike Silvertip's Roundup Silvertip's Trap Silvertip's Chase Silvertip's Search The Stolen Stallion Valley Thieves The Valley of Vanishing Men The False Rider The Firebrand Claws of the Tigress The Pearls of Bonfadini Internes Can't Take Money The Secret of Dr. Kildare Above the Law Harrigan! Trailin'! Riders of the Silences Crossroads The Man Who Forgot Christmas Black Jack The Cure of Silver Cañon Donnegan Bull Hunter Jerico's Garrison Finish The Long, Long Trail Way of the Lawless Alcatraz The Garden of Eden The Power of Prayer The Rangeland Avenger Wild Freedom The Boy Who Found Christmas His Name His Fortune The Quest of Lee Garrison Rodeo Ranch "Sunset" Wins Soft Metal Under His Shirt The Tenderfoot The Black Rider In the River Bottom's Grip Acres of Unrest Bad Man's Gulch The Whispering Outlaw The Desert Pilot The Mountain Fugitive The Mustang Herder The Sheriff Rides Destry Rides Again Sixteen in Nome The Hair-Trigger Kid The Lightning Warrior The Three Crosses Range Jester Gunman's Gold The Red Bandanna Marbleface Red Devil of the Range Seven Faces King of the Range Seven Mile House John Ovington Returns That Receding Brow Hole-In-The-Wall Barrett The Ghost Out of the Dark Beyond the Finish A Special Occasion The Small World Fixed Wine in the Desert Dust Storm ...
Author: E. Phillips Oppenheim
Publisher: DigiCat
ISBN:
Category : Fiction
Languages : en
Pages : 18359
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Book Description
This edition includes: NOVELS The Great Impersonation The Double Traitor The Battle Of Basinghall Street Murder At Monte Carlo The Yellow House The Black Box The Devil's Paw A Maker Of History The New Tenant Mr. Grex Of Monte Carlo A Monk Of Cruta The Cinema Murder A Modern Prometheus Exit A Dictator The Yellow Crayon The Wrath To Come The Grassleyes Mystery The Golden Beast The Dumb Gods Speak The Peer And The Woman To Win The Love He Sought False Evidence Master Of Sinister House Mr. Marx's Secret The Great Secret The Man Who Changed His Plea The Double Life Of Mr Alfred Burton The Amazing Judgment The Postmaster Of Market Deignton Mysterious Mr. Sabin A Millionaire Of Yesterday The World's Great Snare Enoch Strone The Great Awakening The Survivor The Traitors A Prince Of Sinners Anna The Adventuress The Master Mummer The Betrayal The Malefactor A Lost Leader . . . SHORT STORIES & COLLECTIONS Peter Ruff And The Double Four Michael's Evil Deeds The Tiger On The Mountains The Seven Conundrums False Gods The Money-Spider The Girl From Manchester The Road To Liberty One Luckless Hour One Shall Be Taken No Questions Asked The Actor's Romance A Prince Of Gamblers The Siren Of The Madrid And Still I Cheat The Gallows The Little Grey Lady The Restless Traveller The Café Régal, The Mistral And The Lady The Three Thieves General Besserley's Puzzle Box The Amazing Partnership The Human Chase Nicholas Goade, Detective . . . REMINISCENCES & MEMOIRS The Prince Of Storytellers Tells His Own Story ... E. Phillips Oppenheim, the Prince of Storytellers (1866-1946) was an internationally renowned author of mystery and espionage thrillers. His novels and short stories have all the elements of blood-racing adventure and intrigue and are precursors of modern-day spy fictions.
