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Author: Alice Pettey
Publisher: NDS Enterprises LLC
ISBN:
Category : Design
Languages : en
Pages : 266
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Book Description
Are you looking to brand your health or wellness practice? Then you’ve found the right book! Between these covers, you’ll find the information you need to understand what branding is, why you need to take control of your practice’s brand, AND - most importantly - the steps on how to do it. That’s right. I’m pulling back the curtain, & giving you the recipe to my secret sauce! Here’s a peek at what you’ll find inside: Part 1: Branding Benefits and Investment Understand what you are undertaking when you set about actively branding your practice and why you need to do it. Part 2: Foundations of Branding Develop an understanding of what branding is, all of the various parts, and how they contribute and intertwine with each other. Part 3: Creating Your Brand Get into the nitty-gritty of building your brand with direct questions that will have you setting benchmarks, defining standards, and determining your brand’s look, feel, and tone. Part 4: Internal Branding & Culture Look inside your practice at how you communicate with your staff and how your staff communicates with patients. Learn how to create a culture that promotes your brand inside the practice. Part 5: Social & Reputation Management How does the outside world see your practice & your brand? Learn about the touch points you have control over and how to optimize them for positive brand interactions. Explore social media and its role in reputation management. Part 6: References & Resources You’ll find all of the tools, worksheets, and websites referenced throughout the book. It is a great toolkit for while you’re initially working on your brand and for the ongoing process of managing it.
Author: Alice Pettey
Publisher: NDS Enterprises LLC
ISBN:
Category : Design
Languages : en
Pages : 266
Get Book
Book Description
Are you looking to brand your health or wellness practice? Then you’ve found the right book! Between these covers, you’ll find the information you need to understand what branding is, why you need to take control of your practice’s brand, AND - most importantly - the steps on how to do it. That’s right. I’m pulling back the curtain, & giving you the recipe to my secret sauce! Here’s a peek at what you’ll find inside: Part 1: Branding Benefits and Investment Understand what you are undertaking when you set about actively branding your practice and why you need to do it. Part 2: Foundations of Branding Develop an understanding of what branding is, all of the various parts, and how they contribute and intertwine with each other. Part 3: Creating Your Brand Get into the nitty-gritty of building your brand with direct questions that will have you setting benchmarks, defining standards, and determining your brand’s look, feel, and tone. Part 4: Internal Branding & Culture Look inside your practice at how you communicate with your staff and how your staff communicates with patients. Learn how to create a culture that promotes your brand inside the practice. Part 5: Social & Reputation Management How does the outside world see your practice & your brand? Learn about the touch points you have control over and how to optimize them for positive brand interactions. Explore social media and its role in reputation management. Part 6: References & Resources You’ll find all of the tools, worksheets, and websites referenced throughout the book. It is a great toolkit for while you’re initially working on your brand and for the ongoing process of managing it.
Author: William Winston
Publisher: Routledge
ISBN: 1317948440
Category : Business & Economics
Languages : en
Pages : 358
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Book Description
Alignment: A Provider’s Guide to Managing the Practice of Health Care uses the method of alignment with proven examples and strategies to help health care providers achieve and maintain optimum effectiveness through continuous enhancement. Focusing on defining information and using it to distinguish your company or practice from the competition, this book is designed to help you take a proactive and cooperative role in health care to benefit patients or your business. From Alignment: A Provider’s Guide to Managing the Practice of Health Care, you’ll receive proven solutions to current problems in order to deliver the best possible services to clients and patients. This book defines alignment as the shortest distance from initiation to successful completion of any desired activity. With this goal in mind, Alignment offers you dozens of recommendations, proven strategies, and examples that will improve your services, including: designing health care systems to meet patient needs and accreditations by stressing clear communication and keeping up with current medical technology developing a checklist that includes four-year goals, defining your capabilities, analyzing finances for cost-effectiveness, and deciding important features to attract new patients and satisfy customers improving service quality by evaluating satisfaction surveys and developing short-term and long-term health care packages that meet employees’individual needs ensuring customer satisfaction by asking patients about their expectations and their needs educating physicians on customer-oriented service and rewarding them for competence and caring reducing the time between the initial patient visit and when the final bill is paid to enhance revenue flow Alignment is complete with graphs, tables, recommendations, objectives and solutions, examples, and a glossary to give you a thorough understanding of current concepts and ideas. Within Alignment: A Provider’s Guide to Managing the Practice of Health Care, you’ll discover innovative and proven techniques that will improve physician/administrator and physician/patient relationships to make your business effective and successful for you and your clients.
Author: Linda Holiday
Publisher: North Atlantic Books
ISBN: 1583946594
Category : Sports & Recreation
Languages : en
Pages : 377
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Book Description
Journey to the Heart of Aikido presents the teachings of Motomichi Anno Sensei, one of the few remaining direct students of Morihei Ueshiba, the legendary founder of Aikido. After a lifetime of practice and teaching in Japan, the United States, and Europe, Anno Sensei conveys through his teachings Aikido's essential spirit of love, harmony, gratitude, and purification with simple authenticity and eloquence. Author and translator Linda Holiday--herself a senior instructor of Aikido--brings to life the intimacy of this communication through translated discourses on the deep practice of Aikido and candid dialogues between Anno sensei and Western students. Journey to the Heart of Aikido includes Linda Holiday's vivid account of her adventure as a young woman studying Aikido in the mystical region of Kumano, Japan, in the 1970s, and a poignant telling of Anno sensei's life and his first-hand experience of training with Aikido's founder. An essential resource for the global Aikido community, Journey to the Heart of Aikido also offers spiritual teachings relevant to all contemporary seekers, touching a wide range of themes such as the meaning of martial arts, the integration of body and spirit, the truth of interconnectedness, and the practice of peace, offering all readers insight into the profound spiritual questions at the heart of life.
Author: Cliff Moser
Publisher: Routledge
ISBN: 1317916840
Category : Architecture
Languages : en
Pages : 348
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Book Description
This book provides a definitive guide for the future direction of the practice and profession of architecture. In five parts, Cliff Moser provides you with all the tools and know-how to implement changes that will serve you and your practice in the short, medium and long term. Written at a crucial time for the industry, this is essential reading for every architect.
Author: Wade Morissette
Publisher: New Harbinger Publications
ISBN: 1572246200
Category : Health & Fitness
Languages : en
Pages : 240
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Book Description
Transformative yoga reveals the key transforative process embedded within the yoga tradition.
Author: Pritam Kumar Sinha
Publisher: AyurYoga Life Institute
ISBN: 8195884504
Category : Health & Fitness
Languages : en
Pages : 280
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Book Description
In a world where stress, anxiety, and other mental health issues are on the rise, many people are looking for holistic solutions to achieve greater physical and mental well-being. Yoga, an ancient practice that has been around for thousands of years, has become increasingly popular as a means of promoting overall health and happiness. In "Yogic Science for Health and Mental Wellbeing," author Pritam Kumar Sinha offers readers a comprehensive guide to understanding and practicing yoga for optimal health and well-being. Drawing on his extensive experience as a yoga teacher and spiritual guide, Sinha takes readers on a journey through the science of yoga, exploring its origins, philosophy, and practical applications. The book begins by delving into the history and philosophy of yoga, from its origins in ancient India to its modern-day relevance. Sinha offers a fresh perspective on the basic principles of yoga, including the idea that the physical, mental, and spiritual aspects of our being are interconnected. From there, Sinha dives into the practical aspects of yoga, including the various asanas (postures), pranayama (breathing exercises), and meditation techniques that can be used to promote physical fitness, mental clarity, and emotional balance. He provides clear and detailed instructions for each posture and exercise, making it easy for readers to follow along and integrate yoga into their daily lives. Throughout the book, Sinha emphasizes the importance of a holistic approach to health and wellness. He offers practical advice on how to maintain a healthy diet, lifestyle, and mindset, and encourages readers to explore other complementary practices, such as mindfulness and Ayurveda. With its engaging writing style and creative approach to yoga and mental health, "Yogic Science for Health and Mental Wellbeing" is a must-read for anyone seeking to deepen their understanding of yoga and harness its power to achieve greater health and happiness. Whether you're a seasoned yogi or a beginner, this book offers valuable insights and tools for cultivating a more balanced and fulfilling life.
Author: Stephen Whittier
Publisher: CreateSpace
ISBN: 9781495466380
Category :
Languages : en
Pages : 140
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Book Description
What Works NOW for Marketing a Chiropractic Office?You already know what's NOT working to help you acquire new patients, and you probably know that learning to market your practice more effectively is critical to your success. Without a solid plan you can use to attract and engage new patients every single week, and to keep your existing patients so happy they'd never consider going to your competitor instead, you're headed for disaster.If doubling or tripling your patient load in the next several months sounds good to you, read on. You'll discover:* What thriving chiropractic practices are doing online to get new patients calling them every day.* How to avoid being taken advantage of by "SEO Monkeys" who promise #1 Google listings, take your money, and disappear. * How to get started, if you decide to tackle the learning curve and invest just a couple days a week implementing all the best practices you'll discover in this book.* How to avoid costly pitfalls in marketing by knowing what to do and when to do it.* How you can finally get your marketing strategy running like clockwork, so you can get back to doing what you do best - taking care of your patients.Stephen Whittier is an expert in chiropractic marketing, committed to helping practices thrive by using proven marketing strategies. Never before has it been so crucial to boost the visibility of your practice.The ideas in this book enable chiropractic practices to experience a complete turnaround from floundering to flourishing... and it will show you the way, too.
Author: Hernan Rizo
Publisher: The CFO Group USA
ISBN: 1662917694
Category : Business & Economics
Languages : en
Pages : 139
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Book Description
A Step-by-Step on Doubling the Value of Your Practice Without Seeing More Patients – A Guide to Modern Practice Management- has everything you need to know to navigate your physician and dental career through today’s unparalleled business environment. Even after the pandemic, even after the harsh financial conditions some private practitioners have gone through lately, I can assure you, this is the most exciting and profitable time to be in private practice. You’ll learn how to increase profitability in your practice, enhance revenues, cut costs, optimize operations, all out of your current book of business. You’ll also learn how to value and groom your practice for sale and how to turn the tables on DSO’s and Private Equity Groups allowing you to keep most of the final, realized value of your practice. This is the culmination of 20 years of the CFO Group’s experience working with private practitioners.
Author: David M. Yousem
Publisher: Elsevier Health Sciences
ISBN: 0323044522
Category : Medical
Languages : en
Pages : 544
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Book Description
To succeed in radiology, you not only need to be able to interpret diagnostic images accurately and efficiently; you also need to make wise decisions about managing your practice at every level. Whether you work in a private, group, hospital, and/or university setting, this practical resource delivers the real-world advice you need to effectively navigate day-to-day financial decisions, equipment and computer systems choices, and interactions with your partners and staff. Equips you to make the best possible decisions on assessing your equipment needs · dealing with manufacturers · purchasing versus leasing · and anticipating maintenance costs and depreciation. Helps you to identify your most appropriate options for picture archiving systems and radiology information systems · security issues · high-speed lines · storage issues · workstation assessments · and paperless filmless flow. Offers advice on dealing with departments/clinicians who wish to perform radiological procedures and provides strategies for win-win compromises, drawing the line, inpatient-versus-outpatient considerations, cost and revenue sharing, and more.
Author: Andrew Rothwell
Publisher: Taylor & Francis
ISBN: 1000859304
Category : Language Arts & Disciplines
Languages : en
Pages : 217
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Book Description
To trainee translators and established professionals alike, the range of tools and technologies now available, and the speed with which they change, can seem bewildering. This state-of-the-art, copiously illustrated textbook offers a straightforward and practical guide to translation tools and technologies. Demystifying the workings of computer-assisted translation (CAT) and machine translation (MT) technologies, Translation Tools and Technologies offers clear step-by-step guidance on how to choose suitable tools (free or commercial) for the task in hand and quickly get up to speed with them, using examples from a wide range of languages. Translator trainers will also find it invaluable when constructing or updating their courses. This unique book covers many topics in addition to text translation. These include the history of the technologies, project management, terminology research and corpora, audiovisual translation, website, software and games localisation, and quality assurance. Professional workflows are at the heart of the narrative, and due consideration is also given to the legal and ethical questions arising from the reuse of translation data. With targeted suggestions for further reading at the end of each chapter to guide users in deepening their knowledge, this is the essential textbook for all courses in translation and technology within translation studies and translator training. Additional resources are available on the Routledge Translation Studies Portal.
