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Author: Doug Engel
Publisher: Xlibris Corporation
ISBN: 9781441521187
Category : Education
Languages : en
Pages : 124
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Book Description
America 2009: In the midst of a national recession, restaurants are losing frequency of visit to people driven to stay home by the economy. Worse yet, grocery stores are moving in on their territory. Searching for ways to put more butts in seats, the Engel boys take those with the desire to invite people over to their house thru a fast-read on the good news--the return of invention to the restaurant industry. Along the way speed, convenience, price and quality give way to a place they call Storyville and 59 ways to find differentiation there. Faced with the harsh realities of restaurant saturation, rising commodity costs, and empty seats, restaurants discover that invention is king and ways to tell a story only they can own. Putting More Butts In Your Seats is an unexpected guide meant to jolt you into re-discovering your differentiation and leading the way there.
Author: Doug Engel
Publisher: Xlibris Corporation
ISBN: 9781441521187
Category : Education
Languages : en
Pages : 124
Get Book Here
Book Description
America 2009: In the midst of a national recession, restaurants are losing frequency of visit to people driven to stay home by the economy. Worse yet, grocery stores are moving in on their territory. Searching for ways to put more butts in seats, the Engel boys take those with the desire to invite people over to their house thru a fast-read on the good news--the return of invention to the restaurant industry. Along the way speed, convenience, price and quality give way to a place they call Storyville and 59 ways to find differentiation there. Faced with the harsh realities of restaurant saturation, rising commodity costs, and empty seats, restaurants discover that invention is king and ways to tell a story only they can own. Putting More Butts In Your Seats is an unexpected guide meant to jolt you into re-discovering your differentiation and leading the way there.
Author: Travis Sago
Publisher: Travis Sago
ISBN:
Category : Business & Economics
Languages : en
Pages : 116
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Book Description
How Can Make ‘Em Beg to Buy Help Me? If you’re trying to go broke, try to change people’s beliefs and sell them stuff. BUT... If you’re trying to get rich, PRE-SELL your stuff, shine insight where they haven’t looked and change people’s focus. Where the light of insight goes, focus follows. When focus changes, thoughts change (on their own). When thought changes, behavior changes. Then they credit you - forever! And all you did was give them a new place to look. I got rich by PRE-SELLING stuff. Where do I get them to look? I get people to focus on five focal points (The 5 P’s) before a “sales pitch.” When I invite them to look, the pitch is rarely needed, and people ask to buy before I even make them an offer. This book is the only how-to manual on the planet on how I’ve pre-sold everything from ladders to big-ticket coaching with prices up to $60,000 – with no sales calls! Preselling works for affiliate marketers, coaches, consultants, experts, physical product sellers or anyone who needs to market and sell something to keep the lights on! Rooting for Ya, Travis
Author: Caleb Briggs
Publisher: MIT Press
ISBN: 026204899X
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
A timely, practical guide to AI—its strengths, weaknesses, and real-world applications—for business professionals and policymakers. Artificial intelligence, or AI, can recognize a pattern from any set of data it is given, which is what makes it such an extraordinarily powerful tool. But because not all patterns are authentic or reliable, AI’s pattern-finding superpower can lead to spurious patterns—and to disastrous results for business and government entities that rely on them. Hence the conundrum at the heart of AI: its greatest strength can also be its greatest weakness. Targeting the businessperson who needs to know how to use AI profitably and responsibly, Caleb Briggs and Rex Briggs offer in this book a foundational understanding of AI that is easy to grasp yet thorough enough to be used effectively. The AI Conundrum: • Draws on the authors’ diverse expertise—in pure math, computer science, marketing, data science, and business—to make AI concepts and applications approachable for readers of all tech levels. • Provides a framework for comparing AI to the next best alternative, and for gauging where AI is likely be successful—or to pose greater risk than benefits. • Includes dozens of real-world case studies highlighting the successes and failures of AI applications across various industries. • Offers actionable insights for responsible implementation and risk mitigation. • Provides a worksheet for identifying potential problem areas, a cost-benefit analysis, and a companion website. The AI Conundrum is an invaluable resource for professionals and students seeking a full understanding of AI—its applications, limitations, and ethical considerations—as we enter a brave new era.
Author: Joe Kohler
Publisher: Wipf and Stock Publishers
ISBN: 1610976770
Category : Religion
Languages : en
Pages : 231
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Book Description
Gate Crashers: The Offensive Church makes the case that God desires to work through the church to do abundantly beyond all that we ask or think, according to the power that works within us, not because we deserve it, but for the praise, honor, and glory of his own name (Eph 3:20-21). Although much modern experience within the ranks of the professing church would cast doubt on this, the Scriptures reveal God's amazing plan and model for his church. While it may be true that our present system of church has drifted away from God's perfect design, the good news is that we can get back on track by submitting to his perfect will! Are you ready to get onboard the Offensive Church and become a gate crasher?
Author: D L Tracey
Publisher: Author House
ISBN: 1491855665
Category : Humor
Languages : en
Pages : 113
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Book Description
The hectic, sad, ever so funny, you have to be kidding me life of a waiter and the day-to-day life of survival in the restaurant industry. Learn how to eat free and truly understand what the wait staff is thinking as they approach your table. Wait staff are a lot like first responders. We have to be at the tables no matter what is happening in our lives or even on the planet due to, as I like to call it, the "You're kidding me, right?" factor. Even in the midst of a global cataclysm, I do not even bother calling work to see if I need to go in today, as I know the answer is always going to be yes. It can be raining bricks and fireballs, deadly hoards of the living dead can be running the streets, killing at will. A nuclear holocaust of biblical proportions can be imminently poised to strike my city, and still I need to show up, uniform and all. Why, you ask me? Because some wicked stupid idiot and his family will show at the tables up to eat.
Author: Bruce Golden
Publisher: Damnation Books
ISBN: 1615720448
Category : Fiction
Languages : en
Pages : 26
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Book Description
More than a hundred years after baseball's color barrier is broken, there's still another prejudicial hurdle to overcome. When the first artificially created human joins a minor league baseball team, he has to deal with the negative reactions of both fans and teammates. But, despite his origins, this "androne" is human in every sense of the word. The question is, will his skills and character take him to the big leagues, or will those all too human foibles hold him back?
Author: D. Bordner
Publisher: iUniverse
ISBN: 0595376754
Category : Fiction
Languages : en
Pages : 262
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Book Description
After tightening her laces with shaking hands, Lottie glanced at the other skaters, who had already rolled awkwardly around the big track. Each skater's unsteady movements made a low rumble sound that reverberated throughout the empty Armory. The pounding of skates on the wooden surface made it difficult to hear normal voices. The skaters glided and stretched their legs; up on the big track each person appeared larger than life. Lottie noticed that the guys looked so much bigger and faster than the small group of girls. Maybe, she thought, her father was right. What A League of Their Own is to women's baseball, Roller Babes is to women's professional roller derby. Set in the 1950s, Roller Babes dramatically captures the story of Lottie Karla Zimmerman's inspirational rise from the tenements of the Bronx to her stardom as the Roller Derby queen. Her road is anything but smooth as she tangles with love, loss, and the "bad" girls of the banked track. The widely watched yet underappreciated sport of Roller Derby comes to life in Roller Babes, reminding us not only of a simpler time but also of the power of the human spirit to overcome enormous obstacles.
Author: Brett Petersel
Publisher: Penguin
ISBN: 1101585730
Category : Business & Economics
Languages : en
Pages : 381
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Book Description
Twitter has tens of millions of users and its active "tweeters" and followers look to it to answer to the question, "What's happening?" Businesses both large and small can quickly and easily send out highly targeted messages to key customers using Twitter. However, simply grasping only the mechanics of Twitter and flogging a message nobody cares about isn't enough to make a measurable difference. Worse, using Twitter the wrong way can damage a company's brand. The Complete Idiot's Guide® to Twitter Marketing blends an understanding of Twitter's powerful tools and reach with marketing savvy and the key to really engaging followers and converting them to customers. It also covers new features such as the increasing importance of search engine optimization.
Author: Jackson Dean Chase
Publisher: Jackson Dean Chase, Inc.
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 213
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Book Description
Learn to Hook Readers With the Perfect Opening Line How you start your story is the most important part of your book. From the first sentence, you need to know how to keep readers hooked. In this fun to read, fast to learn guide, USA TODAY bestselling author Jackson Dean Chase shows YOU how to write dynamite story hooks for novels, novellas, short stories, and memoirs. Step by step, line by line. This quick and easy guide teaches you clever tips and strategies, including: The Top 10 Best Story Hooks that grab readers and keep them turning pages The Top 10 Worst Story Hooks that make you look like a hack, and How to Fix Them Advanced techniques to Combine Multiple Story Hooks to open your story any way you want A Foolproof Writing Strategy to hook readers with Clear Examples from your favorite bestsellersEveryone loves great writing advice because it helps you sell more books and make more fans. Buy this treasure trove of valuable knowledge now and turn your next book into a compulsive page-turner. NOTE: The Ultimate Author's Guide to Writing Dynamite Story Hooks was previously released as How to Start Your Novel. This "ultimate" edition has been significantly revised and expanded with 50 pages of incredible new content!
Author: R "Ray" Wang
Publisher: Harvard Business Review Press
ISBN: 1625270534
Category : Business & Economics
Languages : en
Pages : 202
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Book Description
Surf the waves of change. We are no longer an economy of products and services. The digital transformation demands that we focus our attention on experiences and outcomes. Business leaders and their organizations must shift to keeping promises—no matter how their customers interact with them. But organizations no longer control the conversation. In this era of social and mobile technology, customers, employees, suppliers, and partners are in direct communication with one another. Those personal networks and the brands they’re passionate about influence their decision making and their spending. The workforce has changed too. Employees expect to be able to determine when and how they will work, the technology they’ll use, and the values their company will espouse. Organizations can take part in this conversation only if they recognize how and where it’s happening. Resisting these changes will leave executives, managers, and their companies powerless. Organizations must pivot with and ahead of these social, organizational, and technological shifts or risk being left behind. Technology guru Ray Wang shows how organizations can surf the waves of change—how they can keep their promises. Current trends, when taken seriously, require a new way of thinking about business that includes five key areas: 1. Consumerization of technology and the new C-suite 2. Data’s influence in driving decisions 3. Digital marketing transformation 4. The future of work 5. Matrix commerce Digital disruption has changed how we do our work. But by mastering these trends you’ll delight your customers with every interaction.
