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Author: Adrian Swinscoe
Publisher:
ISBN: 9781714096756
Category :
Languages : en
Pages :
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Book Description
LIMITED EDITION - 7'x7' HARDBACK - ORIGINAL CONCEPTEmerging in the 1970s, prog rock was often accused of being overly technical, too elaborate, not focused on its audience and often in danger of disappearing up it's own a---!One could argue that the service and experience space is starting to exhibit some of the same characteristics namely it's in danger of becoming overly technical, benchmarked, frameworked, measured, codified, certified, specialized and functionalized etc etc.Punk exploded out of the back of prog rock with it's democratic, DIY, back to basics approach that inspired both a cultural and musical movement and change in mindset. It dared to be different and was OK with the fact that not everyone liked that.So, is it time to consider what a punk rock version of CX would look and feel like, particularly given that many reports suggest that around 70 percent of customer experience projects fail to deliver on their promises? If so, what would that look and feel like.Adrian Swinscoe in his new book 'Punk CX', tackles some of these questions and shares some key insights and practical takeaways that will allow you harness your inner punk and transform your own customer experience.
Author: Adrian Swinscoe
Publisher:
ISBN: 9781714096756
Category :
Languages : en
Pages :
Get Book Here
Book Description
LIMITED EDITION - 7'x7' HARDBACK - ORIGINAL CONCEPTEmerging in the 1970s, prog rock was often accused of being overly technical, too elaborate, not focused on its audience and often in danger of disappearing up it's own a---!One could argue that the service and experience space is starting to exhibit some of the same characteristics namely it's in danger of becoming overly technical, benchmarked, frameworked, measured, codified, certified, specialized and functionalized etc etc.Punk exploded out of the back of prog rock with it's democratic, DIY, back to basics approach that inspired both a cultural and musical movement and change in mindset. It dared to be different and was OK with the fact that not everyone liked that.So, is it time to consider what a punk rock version of CX would look and feel like, particularly given that many reports suggest that around 70 percent of customer experience projects fail to deliver on their promises? If so, what would that look and feel like.Adrian Swinscoe in his new book 'Punk CX', tackles some of these questions and shares some key insights and practical takeaways that will allow you harness your inner punk and transform your own customer experience.
Author: Adrian Swinscoe
Publisher: Pearson UK
ISBN: 1292116870
Category : Business & Economics
Languages : en
Pages : 239
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Book Description
Looking to improve your customer experience? These 68 strategies will show you how to stand out from your competitors, whatever your business. Full of practical tips, inspiring insights and interviews with a wide range of leaders and entrepreneurs, How to Wow reveals all you need to deliver a world-class customer experience. Covering both the customer and business side of the equation, you’ll learn how to attract new customers, design a leading customer experience and quickly resolve a wide range of problems, plus much more. Don’t let your business fall behind, look inside and take your customer experience to the next level. “Essential and powerful insights for everyone who aspires to map out and enhance the customer journey and drive growth.” Keith Lewis, COO, Matchtech Group plc “At last – a book that provides practical ways of delivering the superior experience that today’s customers demand.” Olivier Njamfa, Co-Founder and CEO of customer experience software company Eptica
Author: Sascha Stronach
Publisher: Simon and Schuster
ISBN: 1982187050
Category : Fiction
Languages : en
Pages : 352
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Book Description
Gideon the Ninth meets Black Sun in this queer, Māori-inspired debut fantasy about a police officer who is murdered, brought back to life with a mysterious new power, and tasked with protecting her city from an insidious evil threatening to destroy it. The port city of Hainak is alive: its buildings, its fashion, even its weapons. But, after a devastating war and a sweeping biotech revolution, all its inhabitants want is peace, no one more so than Yat Jyn-Hok a reformed-thief-turned-cop who patrols the streets at night. Yat has recently been demoted on the force due to “lifestyle choices” after being caught at a gay club. She’s barely holding it together, haunted by memories of a lover who vanished and voices that float in and out of her head like radio signals. When she stumbles across a dead body on her patrol, two fellow officers gruesomely murder her and dump her into the harbor. Unfortunately for them, she wakes up. Resurrected by an ancient power, she finds herself with the new ability to manipulate life force. Quickly falling in with the pirate crew who has found her, she must race against time to stop a plague from being unleashed by the evil that has taken root in Hainak.
Author: B. Joseph Pine
Publisher: Harvard Business Press
ISBN: 9780875848198
Category : Business & Economics
Languages : en
Pages : 276
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Book Description
This text seeks to raise the curtain on competitive pricing strategies and asserts that businesses often miss their best opportunity for providing consumers with what they want - an experience. It presents a strategy for companies to script and stage the experiences provided by their products.
Author: Ivaylo Yorgov
Publisher: Taylor & Francis
ISBN: 1000781550
Category : Business & Economics
Languages : en
Pages : 142
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Book Description
A comprehensive guide to a burgeoning field, this book shows how to design and implement a future-proof post-sales service program focused on proactively addressing customers’ needs in a personalized way. For too long, companies have detached from customers after the moment of purchase and done post-sales service in a way that is reactive, generic, and not scalable. Empowered by the boom in data availability and analytics, future-ready companies will offer their customers proactive personalized post-sales service and reap tangible benefits, including higher customer satisfaction and retention and less negative word of mouth – leading to increased sales and customer lifetime value. As the stories in this book demonstrate, companies like Amazon, Adobe, Garmin, and Liberty Global are leading the way, but companies do not have to be global giants to capitalize on the techniques presented in this guide. To excel at customer experience (CX) management, companies need to implement the best customer feedback and data collection and management practices, develop state-of-the-art analytical models, and have the willingness to act. This book’s strong vision and actionable roadmap, illustrated with real-life success stories, make this a compelling read for CX and customer analytics leaders, practitioners, and students alike.
Author: Michael R. Solomon
Publisher: Kogan Page Publishers
ISBN: 1398600059
Category : Business & Economics
Languages : en
Pages : 293
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Book Description
WINNER: NYC Big Book Award 2021 - Marketing & PR Consumers are changing but the marketing categories used to identify them have not. Engage with this new generation of consumers who increasingly take for granted that products and advertising will blend their multiple brand identities rather than market to them as a specific subculture. Male or female, work or play, online or offline. These and other market categories are no longer relevant as modern consumers defy traditional boundaries and identify as members of multiple subcultures. The New Chameleons reveals how to engage with this new generation and how to stand out among the competition. Global consumer behavior expert Michael R. Solomon directs marketers to move beyond their traditional categories and communicate with consumers as individuals rather than as a market segment. He explains how traditional marketing is based on the assumption of boundaries between us and them, the individual and the collective, producer and consumer, work and play, humans vs. computers, and editorial vs. commercial. He then shows how those boundaries are blurring: people identify with members of multiple subcultures; individuals seek collective advice before making a purchase; consumers no longer distinguish between purchases online or in-store; consumer-generated content becomes the norm; gender identity is fluid; gamification strategies turn work into play; and identity marketing becomes more popular. Combining history, data, experience and examples, The New Chameleons is written for every marketer (or reader) who wants to offer products and services that resonate with consumers now and in the future.
Author: Paul Greenberg
Publisher:
ISBN: 9781733618205
Category :
Languages : en
Pages : 430
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Book Description
The Commonwealth of Self Interest Business Success Through Customer Engagement provides you with the framework, strategies, programs, systems, technologies and necessary cultural changes to both meet the needs of your very demanding 21st century customers while still getting the value you are looking for. A handbook for a customer engaged company.
Author: Josh Conviser
Publisher: Del Rey
ISBN: 0345493419
Category : Fiction
Languages : en
Pages : 306
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Book Description
“Imaginative and intuitive . . . [Josh] Conviser mines and mints a nonstop stream of visual images.”—Chris Carter, creator of The X-Files In the time it takes to read this sentence, Echelon will intercept more than 70,000 phone calls, e-mails, and faxes. Operated by the National Security Agency, Echelon is the most pervasive global eavesdropping network in history. Today, Echelon will capture three billion electronic communications. Imagine what it will do tomorrow. In the near future, war is unknown, conflict has vanished, and life is picture-perfect. Or so it seems. Once merely a surveillance net, Echelon has severed its ties with the United States to become the covert power shaping world affairs. It manipulates the data flow at will, snuffs out dissent, and controls information–and thus the world–with an iron fist. But after years of silent dominance, Echelon stands on the brink of collapse. Honed, armed, and bioengineered to the hilt, Ryan Laing, a veteran Echelon operator, is thrust into a dark conspiracy to overthrow Echelon and draw the world into new violence and chaos. With his handler, Sarah Peters, a neo-punk hacker out of Scotland, Laing embarks on a desperate race through the halls of power and across the globe–from the flooded beachfront of Venice, California, to a murderous jungle in Southeast Asia–to find out who in Echelon is playing God . . . and what greater hell will soon be unleashed.
Author: Ric (Rxcx) Clayton
Publisher: Gingko Press Editions
ISBN: 9781584236320
Category :
Languages : en
Pages : 192
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Book Description
Artist and musician Ric Clayton has been at the flashpoint of several cultural movements originating in Venice, California. His illustrations for thrash punk band Suicidal Tendencies are instantly recognizable around the world. Clayton was in the mix just as punk and metal cross-pollinated in the early 80s, but he also stood at the crossroads of the Dogtown skating scene and cholo culture in Los Angeles. Impossibly, Clayton embodied and portrayed all of these movements simultaneously in his artwork. In Welcome to Venice you'll enjoy a generous serving of this riveting artist's output.
Author: Mark S. Hamm
Publisher: DIANE Publishing
ISBN: 1437929591
Category : Political Science
Languages : en
Pages : 258
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Book Description
This is a print on demand edition of a hard to find publication. Examines terrorists¿ involvement in a variety of crimes ranging from motor vehicle violations, immigration fraud, and mfg. illegal firearms to counterfeiting, armed bank robbery, and smuggling weapons of mass destruction. There are 3 parts: (1) Compares the criminality of internat. jihad groups with domestic right-wing groups. (2) Six case studies of crimes includes trial transcripts, official reports, previous scholarship, and interviews with law enforce. officials and former terrorists are used to explore skills that made crimes possible; or events and lack of skill that the prevented crimes. Includes brief bio. of the terrorists along with descriptions of their org., strategies, and plots. (3) Analysis of the themes in closing arguments of the transcripts in Part 2. Illus.
