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Author: Carol J. Pardun
Publisher: John Wiley & Sons
ISBN: 1118587626
Category : Business & Economics
Languages : en
Pages : 346
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Book Description
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion
Author: Carol J. Pardun
Publisher: John Wiley & Sons
ISBN: 1118587626
Category : Business & Economics
Languages : en
Pages : 346
Get Book Here
Book Description
Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion
Author:
Publisher:
ISBN:
Category : Income tax
Languages : en
Pages : 412
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Book Description
Author: Charles Dickens
Publisher: Everyman's Library
ISBN: 0679436391
Category : Fiction
Languages : en
Pages : 162
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Book Description
A gorgeous hardcover edition of the timeless holiday classic, featuring stunning full-color illustrations by Arthur Rackham, with a gilt-stamped cloth cover, acid-free paper, sewn bindings, and a silk ribbon marker. No holiday season is complete without Charles Dickens's dramatic and heartwarming story of the transformation of miserly Ebenezer Scrooge through the efforts of the Ghosts of Christmas Past, Present, and Future. Set on a cold Christmas Eve in Victorian London, and featuring Scrooge's long-suffering and mild-mannered clerk, Bob Cratchit; Bob’s kindhearted son, Tiny Tim; and a host of colorful characters, A Christmas Carol was an instant hit and has been beloved ever since by generations of readers of all ages.
Author: William Emmett Studwell
Publisher: Psychology Press
ISBN: 9780789003980
Category : Music
Languages : en
Pages : 182
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Book Description
Get yourself a cup of eggnog, sit down in front of a warm fire (chestnut roasting is optional), and let Publishing Glad Tidings: Essays on Christmas Music thrill and inspire you as you learn about those who have dedicated their lives to preserving, collecting, and creating the traditional art form of the Christmas carol. This enlightening volume's personal and historical perspective will help you see why Christmas carols continue to fill our lives with simple, lasting joy and why they endure as cultural, religious, and artistic gifts to humanity. Publishing Glad Tidings will help you see how major, but once nearly forgotten, Christmas carols have stayed with us throughout the years. You'll get detailed information as to how these carols were written, compiled, collected, and ultimately wrapped up in eye- and ear-catching packages for us to enjoy every year when December rolls around. Inside this joyously decorated book, you'll find information about: carol pioneers Theodoric Petri, Davies Gilbert, and William Sandys carol historians Edmondstoune Duncan, Charles L. Hutchins, and Edward Bliss Reed carol compiling, collecting, translating, and editing how relative obscurity has made some carols classics So come all ye faithful who are interested in keeping this grand old tradition alive. Publishing Glad Tidings is just the invitation you need to come in from the cold and wassail your way through an intriguing, heartfelt part of yuletide history. If you're a church musician, musical historian, pastor, or just a general reader interested in Christmas and music, you'll find everything you need to know about the carol's history and future right here.
Author: Michael Bonshor
Publisher: Rowman & Littlefield
ISBN: 1538102803
Category : Music
Languages : en
Pages : 214
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Book Description
The Confident Choir is an exploration of conditions affecting the confidence levels in singers of all levels to create an accessible synthesis of the psychological models and offer practical confidence-building strategies for conductors, teachers, community musicians, and workshop leaders. Michael Bonshor combines his experience as a singing teacher and choral director with a series of in-depth interviews that give an intimate depiction of the challenges faced by the contemporary choral singer. These insights provide the basis for a range of suggested techniques to bolster confidence and reduce anxiety in the group-singing context. This book is primarily designed as a guide for leaders of amateur group singing activities and is relevant to choirs of all sizes and genres. The content will appeal to singers, teachers, and choir leaders; students and scholars in the fields of choral research, community music, music psychology, and adult education; and educators training the musical leaders of the future.
Author: American Association of University Women
Publisher:
ISBN:
Category : Women
Languages : en
Pages : 744
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Book Description
Includes the Association's Register.
Author: Carol Weston
Publisher: Sourcebooks, Inc.
ISBN: 1492631353
Category : Juvenile Fiction
Languages : en
Pages : 305
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Book Description
From award winning author Carol Weston comes an uplifting, heartfelt tale of bravery and strength in the face of loss and grief, perfect for tweens, teens and adults alike. "I will eagerly place it on my daughter's bookshelf, so that she, like Sofia, can find her own resilience and voice in our painful, joyful, speeding world."—New York Times Sofia lost her mother eight months ago, and her friends were 100% there for her. Now it's a new year and they're ready for Sofia to move on. But being a motherless daughter is hard to get used to, especially when you're only fourteen. Problem is, Sofia can't bounce back, can't recharge like a cellphone. She decides to write Dear Kate, an advice columnist for Fifteen Magazine, and is surprised to receive a fast reply. Soon the two are exchanging emails, and Sofia opens up and spills all, including a few worries that are totally embarrassing. Turns out even advice columnists don't have all the answers, and one day Sofia learns a secret that flips her world upside down. 2018 Best Fiction for Young Adults - American Library Association A 2018 Best Children's Book of the Year - Bank Street College of Education 2017 Best Fiction for Older Readers - Chicago Public Library 2019–2020 Young Hoosier Book Award Longlist Four STARRED Reviews Read the first page from Speed of Life: WARNING: This is kind of a sad story. At least at first. So if you don't like sad stories, maybe you shouldn't read this. I mean, I'd understand if you put it down and watched cat videos instead. I like cat videos too. Then again, this book is already in your hands. It starts and ends on January 1, and I was thinking of calling it The Year My Whole Life Changed. Or Life, Death, and Kisses. Or maybe even The Year I Grew Up. For me, being fourteen was hard. Really hard. Childhood was a piece of cake. Being a kid in New York City and spending summers in Spain, that was all pretty perfect, looking back. But being fourteen was like climbing a mountain in the rain. In flip-flops. I hoped I'd wind up in a different place, but I kept tripping and slipping and falling and wishing it weren't way too late to turn around. This book does have funny parts. And I learned two giant facts: Number one: everything can change in an instant—for worse, sure, but also for better. Number two: sometimes, if you just keep climbing, you get an amazing view. You see what's behind you and what's ahead of you and—the big surprise—what's inside you.
Author: Music Teachers National Association
Publisher:
ISBN:
Category : Music
Languages : en
Pages : 296
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Book Description
Author: Winifred Gregory Gerould
Publisher:
ISBN:
Category : Bibliographical literature
Languages : en
Pages : 1596
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Book Description
Author:
Publisher: UM Libraries
ISBN:
Category : Education, Higher
Languages : en
Pages : 1932
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Book Description
