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Author: Timothy Samara
Publisher:
ISBN: 1592531709
Category : Design
Languages : en
Pages : 244
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Book Description
"The work included provides a dynamic cross section of the publicly consumed reading material available today. The startling breadth of subject matter, informational complexity, creative effort, and visual diversity illustrate the challenges that publication designers face everyday. Through close-up examinations of beautiful and effective design solutions and the comprehensive and accessible workshop-style format, readers will develop a clear understanding of necessary, and often elusive, design principles. Fundamentals of form and content are clearly demonstrated with the aid of diagrams, making this the most complete book for designers on applied publication design principles."--BOOK JACKET.
Author: Timothy Samara
Publisher:
ISBN: 1592531709
Category : Design
Languages : en
Pages : 244
Get Book Here
Book Description
"The work included provides a dynamic cross section of the publicly consumed reading material available today. The startling breadth of subject matter, informational complexity, creative effort, and visual diversity illustrate the challenges that publication designers face everyday. Through close-up examinations of beautiful and effective design solutions and the comprehensive and accessible workshop-style format, readers will develop a clear understanding of necessary, and often elusive, design principles. Fundamentals of form and content are clearly demonstrated with the aid of diagrams, making this the most complete book for designers on applied publication design principles."--BOOK JACKET.
Author: Christopher Schwarz
Publisher:
ISBN: 9780990623076
Category :
Languages : en
Pages :
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Book Description
Author: Kristin Cullen
Publisher: Rockport Pub
ISBN: 1592533523
Category : Design
Languages : en
Pages : 241
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Book Description
An inspired resource for creating meaningful design, A Layout Workbook is one of five volumes in Rockport's series of practical and inspirational books that cover the fundamental areas of graphic design. In this edition, author Kristin Cullen tackles the often perplexing job of nailing down a layout that works. A More than a collection of great examples, this book is a valuable resource for students, designers, and creative professionals who seek design understanding and inspiration. The book illuminates the broad category of layout, communicating specifically what it takes to design with excellence. It also addresses the how and why of the creative process. A Cullen approaches layout with a series of step-by-step fundamental chapters addressing topics such as design function, inspiration, process, intuition, structure, organization, the interaction of visual elements, typography, and design analysis.
Author: Timothy Samara
Publisher: Rockport Publishers
ISBN: 9781592533978
Category : Design
Languages : en
Pages : 239
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Book Description
Now in Paperback! Publication Design Workbook is packed with information regarding the ins and outs of publication design. The media featured includes magazines, literature systems, newsletters, exhibition catalogs, annual reports, newspapers, and retail catalogs. Both current and historical approaches are provided to give readers a complete background on design style, application, and techniques involved in creating effective publications. Readers will develop a clear understanding of publication design through a comprehensive and accessible workshop-style format. Fundamentals of form and content are included, along with diagrams to further textual understanding. This is the most complete book for designers on applied publication design principles combined with an awe-inspiring collection of the best work from around the world.
Author: Terry Lee Stone
Publisher: Rockport Pub
ISBN: 9781592534333
Category : Design
Languages : en
Pages : 246
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Book Description
Annotation This workbook allows readers to explore colour through the language of the professionals. It supplies tips on how to talk to clients and use colour in presentations along with historical and cultural meanings and colour theory.
Author: Timothy Samara
Publisher: Rockport Pub
ISBN: 9781592531905
Category : Graphic design
Languages : en
Pages : 260
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Book Description
This guide offers ideas and inspiration through hundreds of successful real-life projects. It also offers advice on choosing fonts, sizes and colours, incorporating text and illustrations, and avoiding common mistakes in text usage.
Author: Sophie Cure
Publisher: Laurence King Publishing
ISBN: 9781786273963
Category : Design
Languages : en
Pages : 0
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Book Description
'Truly something that's just a beautiful, slick, and very enjoyable little publication' – CreativeBoom "Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – Eye Understand how graphic design works and develop your visual sensibility through puzzles and activities! An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work. Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities. Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication. An excerpt from the book: How many ways are there of saying 'hello'? Probably a zillion. And there are surely just as many ways of writing it. In CAPITALS, and with an exclamation mark ! Or with a question mark ? Or maybe both ?! As a tiny black word in the middle of a white page; or with large, multi–coloured, dancing letters ; maybe with a simple shape or an image. Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film. Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers. The four sections of this book – typography, posters, signs, identity – are all invitations to dive in, explore and let your eyes and your hands take you on a voyage of discovery! – Sophie Cure and Aurélien Farina
Author: Kim Baer
Publisher: Rockport Publishers
ISBN: 1631598066
Category : Design
Languages : en
Pages : 242
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Book Description
Information Design Workbook, Revised and Updated takes a methodical, yet comprehensive, approach to conveying the fundamentals of effective, innovative information design by examining history, theory, criticism, technology and media, process, method, and practice. With several new case studies and the latest approaches, you'll learn how to create visually compelling and meaningful graphics. Opening with a very brief history followed by an instructive breakdown of the discipline, get an intimate understanding of the complexities of crafting information designto effectively improve communication both functionally and aesthetically. You'll learn every aspect of the discovery process, including how to work within your client's business structure, create a project timeline, identify and prioritize possible audiences, construct a creative brief, and explore personas (user profiles) and scenarios. Then, explore best practices and get practical tips on creating planning documents and testing your design. An overview of key design principles—including color, type styling, structure, and graphic elements—shows you how to apply these basic tools to develop powerful information design solutions. A wide range of case studies from premier design firms around the world illustrate how all the complex considerations and techniques outlined in the first half of the book come into play. The author critiques and explains why each design is successful in terms of formal quality (Aesthetics) and function (How does it improve communication?). The case studies include cutting edge examples of printed matter, information graphics, interactive experiences, environmental design, as well as experimental projects. Using these principles and methods as a foundation and the real-world examples as a springboard, you can learn to execute well-crafted, functional, and aesthetically beautiful information design.
Author: Cath Caldwell
Publisher: National Geographic Books
ISBN: 146548180X
Category : Art
Languages : en
Pages : 0
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Book Description
Transform your ideas into powerful visuals--to connect with your audience, define your brand, and take your project to the next level. This highly practical design book takes you through the building blocks of design--type, photography, illustration, color--and shows you how to combine these tools to create visuals that inform, influence, and enthral. Grasp the key principles through in-depth how-to articles, hands-on workshops, and inspirational galleries of great design. Find out how to create a brand plan, discover how a typeface sets the mood, and learn how to organize different elements of a layout to boost the impact and meaning of your message. Then apply your skills to do it yourself, with ten step-by-step projects to help you create your own stunning designs--including business stationery, invitations, sales brochure, website, online newsletter and e-shop. There's also plenty of practical advice on publishing online, dealing with printers, commissioning professionals, finding free design tools, and much more. If you're ready to use powerful design to take your pet project or burgeoning business to the next level, Graphic Design for Everyone is your one-stop resource to help you become an effective, inspirational visual communicator.
Author: Allen Hurlburt
Publisher: New York : Van Nostrand Reinhold Company
ISBN:
Category : Design
Languages : en
Pages : 148
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Book Description