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Author: Takashi Inoue
Publisher: Routledge
ISBN: 1351679627
Category : Business & Economics
Languages : en
Pages : 321
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Book Description
Achieving your goals quickly and efficiently is both more difficult and more important in today’s hyper-globalized world. A new environment is being created by disruptive technology, radical new business models, digital communications, and a highly integrated global supply chain. It is a world in which a reality TV host and businessman became President of the United States, in which terrorists use social media to recruit members and to broadcast executions, in which the very existence of the nation state is in question, where everyone can communicate globally 24 hours a day at no cost, and in which a leader is much more likely to be at the center of a crisis. Today, successful global leaders will be those that have a working knowledge of strategic public relations as described in this book. For current and future leaders of business and government it is essential to understand the forces creating this very challenging new environment and to acquire a new skill set. This book provides the needed understanding and teaches you the skill of public relations as multi-stakeholder relationship management. It shows how to achieve your goals and objectives when others fail by building win-win outcomes with current and future employees, investors, suppliers, distributors, customers, governments and all the other stakeholders. Written by a veteran public relations professional and a visiting professor of major graduate schools of management.
Author: Takashi Inoue
Publisher: Routledge
ISBN: 1351679627
Category : Business & Economics
Languages : en
Pages : 321
Get Book Here
Book Description
Achieving your goals quickly and efficiently is both more difficult and more important in today’s hyper-globalized world. A new environment is being created by disruptive technology, radical new business models, digital communications, and a highly integrated global supply chain. It is a world in which a reality TV host and businessman became President of the United States, in which terrorists use social media to recruit members and to broadcast executions, in which the very existence of the nation state is in question, where everyone can communicate globally 24 hours a day at no cost, and in which a leader is much more likely to be at the center of a crisis. Today, successful global leaders will be those that have a working knowledge of strategic public relations as described in this book. For current and future leaders of business and government it is essential to understand the forces creating this very challenging new environment and to acquire a new skill set. This book provides the needed understanding and teaches you the skill of public relations as multi-stakeholder relationship management. It shows how to achieve your goals and objectives when others fail by building win-win outcomes with current and future employees, investors, suppliers, distributors, customers, governments and all the other stakeholders. Written by a veteran public relations professional and a visiting professor of major graduate schools of management.
Author: Krishnamurthy Sriramesh
Publisher: Routledge
ISBN: 1351700405
Category : Business & Economics
Languages : en
Pages : 392
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Book Description
In this third edition, The Global Public Relations Handbook: Theory, Research, and Practice offers state-of-the-art discussions of the global public relations industry, blending research-based theory with practice, and presented in essays from both academics and practitioners. This edition's 28 essays in three sections take into account changes in the global communication landscape especially in the last ten years. The first section contains essays that provide conceptual linkages between public relations and international political systems, economic systems and levels of development, societal culture, different media systems including digital media, and activism. Essays in the second section discuss the communication of various global actors such as corporations (including family-owned enterprises), non-profits, governments (and public sector enterprises), global public relations agencies, IGOs such as the European Union and NATO and "informal" organizations such as hactivist groups, terrorists, and failed states. The third section discusses key global communication issues such as climate change, character assassination as a communication tool, internal communication, risk and crisis communication, public affairs, and public diplomacy. This will be an essential resource for students and researchers of public relations, strategic communication, and international communication.
Author: Olga Bertelsen
Publisher: BoD – Books on Demand
ISBN: 383821529X
Category : Political Science
Languages : en
Pages : 420
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Book Description
The contributions gathered in this fascinating collection, in which scholars from a diverse range of disciplines share their perspectives on Russian covert activities known as Russian active measures, help readers observe the profound influence of Russian covert action on foreign states’ policies, cultures, people’s mentality, and social institutions, past and present. Disinformation, forgeries, major show trials, cooptation of Western academia, memory, and cyber wars, and changes in national and regional security doctrines of states targeted by Russia constitute an incomplete list of topics discussed in this volume. Most importantly, through a nexus of perspectives and through the prism of new documents discovered in the former KGB archives, the texts highlight the enormous scale and the legacies of Soviet/Russian covert action. Because of Russia’s annexation of Crimea in 2014 and its on-going war in Ukraine’s Donbas, Ukraine lately gained international recognition as the epicenter of Russian disinformation campaigns, invigorating popular and scholarly interest in conventional and non-conventional warfare. The studies included in this collection illuminate the objectives and implications of Russia’s attempts to ideologically subvert Ukraine as well as other nations. Examining them through historical lenses reveals a cultural clash between Russia and the West in general.
Author: Alison Wakefield
Publisher: SAGE
ISBN: 1526453681
Category : Social Science
Languages : en
Pages : 263
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Book Description
Security and Crime is an authoritative and multidisciplinary analysis of the relationship between security and crime, addressing much of the confusion about its nature and meaning, clarifying its relevance to criminological analysis, and giving due attention to the interdisciplinary nature of the topic. Providing an historical and prospective look at issues within security the book will: trace the development of ′security′ across disciplines situate this contested concept within criminological discourse and concerns explore the rising attention in politics and academic scholarship to ′security′ issues as they relate to crime examine the nature and organisation of interventions to deliver security establish clearly the relationship between security, crime and criminology. International in scope, and broad in coverage, Security and Crime sets out the need to broaden the study of security in a clear, concise style that is easy for students to digest. With comprehensive pedagogical feature including chapter overviews, key terms, study questions, further reading and a glossary, this book is essential for students studying security in criminology, criminal justice, international relations, and related disciplines.
Author: Martin Gill
Publisher: Springer Nature
ISBN: 3030917355
Category : Social Science
Languages : en
Pages : 1042
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Book Description
The substantially revised third edition of The Handbook of Security provides the most comprehensive analysis of scholarly security debates and issues to date. It reflects the developments in security technology, the convergence of the cyber and security worlds, and the fact that security management has become even more business focused. It covers newer topics like terrorism, violence, and cybercrime through various offence types such as commercial robbery and bribery. This handbook comprises mostly brand new chapters and a few thoroughly revised chapters, with discussions of the impact of the pandemic. It includes contributions from some of the world's leading scholars from an even broader geographic scale to critique the way security is provided and managed. It speaks to professionals working in security and students studying security-related courses. Chapter 5 is available open access under a Creative Commons Attribution 4.0 International License via link.springer.com.
Author: Nilanjana Bardhan
Publisher: Routledge
ISBN: 1135236828
Category : Business & Economics
Languages : en
Pages : 355
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Book Description
While public relations practice has become increasingly globalized, scholars are still behind in theorizing about the intersections of culture, communication, and power at this level of practice. This volume emphasizes theories and concepts that highlight global interconnectedness through a range of interpretative and critical approaches to understanding the global significance and impacts of public relations. Providing a critical examination of public relations’ contribution to globalization and international power relations, the chapters included here explore alternative paradigms, most notably interpretive and critical perspectives informed by qualitative research. The volume encourages alternative ‘ways of knowing’ that overcome the shortcomings of positivist epistemologies. The editors include multiple paradigmatic approaches for a more complex understanding of the subject matter, making a valuable contribution toward widening the philosophical scope of public relations scholarship. This book will serve well as a core text in classes in international public relations, global public relations, and advanced strategic public relations. Students as well as practitioners of public relations will benefit from reading the perspectives included here.
Author: Dev Nath Pathak
Publisher: Springer
ISBN: 3030174433
Category : Social Science
Languages : en
Pages : 249
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Book Description
Compiling various strands of the dis/enchantment with development discourse in contemporary South Asia, with specific focus on the cases from India, this edited book brings together anthropologists, sociologists, economists, and historians to refresh the understanding of development. It introduces ways of thinking “otherwise” about development discourse and what the contributors term “developmentalism”—the social enchantment with development. The cultural discourse of development in contemporary South Asia manifests not only in the official programs of state agencies, but in cinema, television, and mass media. Dear to various stakeholders—from government leaders and manufacturers to consumers and the electorate—is the axiom of a “development(al) society.” Organized to bridge familiar understandings of development with radical ways of thinking through developmentalism, this book holds value for those engaged in the anthropology and sociology of development, development studies, South Asian studies, as well as for development professionals working for state and non-governmental organizations.
Author: Krishnamurthy Sriramesh
Publisher: Routledge
ISBN: 1135645493
Category : Business & Economics
Languages : en
Pages : 601
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Book Description
This handbook represents the state of the public relations profession throughout the world, with contributions from the Americas, Europe, Asia, and Africa. A resource for scholars and advanced students in public relations & international business.
Author: Luke Strongman
Publisher: Cambridge Scholars Publishing
ISBN: 1443871680
Category : Foreign Language Study
Languages : en
Pages : 165
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Book Description
A bush telegraph is an antipodean slang noun phrase for a grapevine or an informal network of communication. The title of this book on English language use comes from the fact that the book is written from the southern hemisphere (where the idea of a bush telegraph is more widely-known) and because the concept of a bush telegraph describes what the book providesa discussion of salient points in English language use and tertiary teaching across branches of interrelated interests. Each chapter of Bush Telegraph describes aspects of English writing culture. Separately and together, these 20 chapters teach, elucidate, analyse, and discuss crucial aspects of English writing culture, in order to communicate central ideas in, and improve knowledge of, English language writing culture.
Author: Dani Rodrik
Publisher: OUP Oxford
ISBN: 0191634255
Category : Political Science
Languages : en
Pages : 442
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Book Description
For a century, economists have driven forward the cause of globalization in financial institutions, labour markets, and trade. Yet there have been consistent warning signs that a global economy and free trade might not always be advantageous. Where are the pressure points? What could be done about them? Dani Rodrik examines the back-story from its seventeenth-century origins through the milestones of the gold standard, the Bretton Woods Agreement, and the Washington Consensus, to the present day. Although economic globalization has enabled unprecedented levels of prosperity in advanced countries and has been a boon to hundreds of millions of poor workers in China and elsewhere in Asia, it is a concept that rests on shaky pillars, he contends. Its long-term sustainability is not a given. The heart of Rodrik’s argument is a fundamental 'trilemma': that we cannot simultaneously pursue democracy, national self-determination, and economic globalization. Give too much power to governments, and you have protectionism. Give markets too much freedom, and you have an unstable world economy with little social and political support from those it is supposed to help. Rodrik argues for smart globalization, not maximum globalization.
