The SAGE Handbook of Public Opinion Research

The SAGE Handbook of Public Opinion Research PDF Author: Wolfgang Donsbach
Publisher: SAGE
ISBN: 1446206513
Category : Political Science
Languages : en
Pages : 641

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Book Description
′Some of the most experienced and thoughtful research experts in the world have contributed to this comprehensive Handbook, which should have a place on every serious survey researcher′s bookshelf′ - Sir Robert Worcester, Founder of MORI and President of WAPOR ′82-′84. ′This is the book I have been waiting for. It not only reflects the state of the art, but will most likely also shape public opinion on public opinion research′ - Olof Petersson, Professor of political science, SNS, Stockholm, Sweden ′The Handbook of Public Opinion Research is very authoritative, well organized, and sensitive to key issues in opinion research around the world. It will be my first choice as a general reference book for orienting users and training producers of opinion polls in Southeast Asia′ - Mahar K. Mangahas, Ph.D., President of Social Weather Stations, Philippines (www.sws.org.ph) ′This is the most comprehensive book on public opinion research to date′ - Robert Ting-Yiu Chung, Secretary-Treasurer, World Association for Public Opinion Research (WAPOR); Director of Public Opinion Programme, The University of Hong Kong Public opinion theory and research are becoming increasingly significant in modern societies as people′s attitudes and behaviours become ever more volatile and opinion poll data becomes ever more readily available. This major new Handbook is the first to bring together into one volume the whole field of public opinion theory, research methodology, and the political and social embeddedness of polls in modern societies. It comprehensively maps out the state-of-the-art in contemporary scholarship on these topics. With over fifty chapters written by distinguished international researchers, both academic and from the commercial sector, this Handbook is designed to: - give the reader an overview of the most important concepts included in and surrounding the term ′public opinion′ and its application in modern social research - present the basic empirical concepts for assessing public opinion and opinion changes in society - provide an overview of the social, political and legal status of public opinion research, how it is perceived by the public and by journalists, and how it is used by governments - offer a review of the role and use of surveys for selected special fields of application, ranging from their use in legal cases to the use of polls in marketing and campaigns. The Handbook of Public Opinion Research provides an indispensable resource for both practitioners and students alike.

The SAGE Handbook of Public Opinion Research

The SAGE Handbook of Public Opinion Research PDF Author: Wolfgang Donsbach
Publisher: SAGE
ISBN: 1446206513
Category : Political Science
Languages : en
Pages : 641

Get Book Here

Book Description
′Some of the most experienced and thoughtful research experts in the world have contributed to this comprehensive Handbook, which should have a place on every serious survey researcher′s bookshelf′ - Sir Robert Worcester, Founder of MORI and President of WAPOR ′82-′84. ′This is the book I have been waiting for. It not only reflects the state of the art, but will most likely also shape public opinion on public opinion research′ - Olof Petersson, Professor of political science, SNS, Stockholm, Sweden ′The Handbook of Public Opinion Research is very authoritative, well organized, and sensitive to key issues in opinion research around the world. It will be my first choice as a general reference book for orienting users and training producers of opinion polls in Southeast Asia′ - Mahar K. Mangahas, Ph.D., President of Social Weather Stations, Philippines (www.sws.org.ph) ′This is the most comprehensive book on public opinion research to date′ - Robert Ting-Yiu Chung, Secretary-Treasurer, World Association for Public Opinion Research (WAPOR); Director of Public Opinion Programme, The University of Hong Kong Public opinion theory and research are becoming increasingly significant in modern societies as people′s attitudes and behaviours become ever more volatile and opinion poll data becomes ever more readily available. This major new Handbook is the first to bring together into one volume the whole field of public opinion theory, research methodology, and the political and social embeddedness of polls in modern societies. It comprehensively maps out the state-of-the-art in contemporary scholarship on these topics. With over fifty chapters written by distinguished international researchers, both academic and from the commercial sector, this Handbook is designed to: - give the reader an overview of the most important concepts included in and surrounding the term ′public opinion′ and its application in modern social research - present the basic empirical concepts for assessing public opinion and opinion changes in society - provide an overview of the social, political and legal status of public opinion research, how it is perceived by the public and by journalists, and how it is used by governments - offer a review of the role and use of surveys for selected special fields of application, ranging from their use in legal cases to the use of polls in marketing and campaigns. The Handbook of Public Opinion Research provides an indispensable resource for both practitioners and students alike.

Improving Public Opinion Surveys

Improving Public Opinion Surveys PDF Author: John H. Aldrich
Publisher: Princeton University Press
ISBN: 0691151466
Category : Political Science
Languages : en
Pages : 403

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Book Description
The American National Election Studies (ANES) is the premier social science survey program devoted to voting and elections. Conducted during the presidential election years and midterm Congressional elections, the survey is based on interviews with voters and delves into why they make certain choices. In this edited volume, John Aldrich and Kathleen McGraw bring together a group of leading social scientists that developed and tested new measures that might be added to the ANES, with the ultimate goal of extending scholarly understanding of the causes and consequences of electoral outcomes. The contributors--leading experts from several disciplines in the fields of polling, public opinion, survey methodology, and elections and voting behavior--illuminate some of the most important questions and results from the ANES 2006 pilot study. They look at such varied topics as self-monitoring in the expression of political attitudes, personal values and political orientations, alternate measures of political trust, perceptions of similarity and disagreement in partisan groups, measuring ambivalence about government, gender preferences in politics, and the political issues of abortion, crime, and taxes. Testing new ideas in the study of politics and the political psychology of voting choices and turnout, this collection is an invaluable resource for all students and scholars working to understand the American electorate.

Public Opinion

Public Opinion PDF Author: Vincent Price
Publisher: SAGE Publications
ISBN: 1452246157
Category : Language Arts & Disciplines
Languages : en
Pages : 123

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Book Description
What is perhaps most amazing about this little book is its comprehensiveness. In little more than a 100 pages, Price manages to discuss the relevance of ′public opinion′ to just about every major mass communication theory. . . . The reference list alone would be a valuable resource for anyone studying public opinion. . . . Price does a stellar job of explaining in easy-to-understand language what most of these references have to say about public opinion. . . . The two greatest contributions of the book are Price′s organization of the vast literature on public opinion, coupled with his distillation of major works, including some truly hefty tomes, into a few simple words. Those who have grappled with the thoughts of Habermas and Blumer, for example, will greatly appreciate Price′s succinct and insightful descriptions of the relevance of these difficult works to the study of public opinion. Another strong point is the book′s currency: while you will find references to works published in the 1920s, you also will find books, articles, and reports published in the 1990s. . . . If you are new to the study of public opinion and communication, this book is the most painless, yet valuable introduction I can recommend. If you think you already know a lot about public opinion, the book may be even more valuable: it may dispel you of the notion that anyone knows a lot about public opinion." --Journalism Quarterly Public opinion--is it a simple aggregation of individual views, or instead some kind of collective-level, emergent product of debate and discussion? What is the role of public opinion in popular government? How do the mass media shape public opinion, or link it to governmental decision-making? Price′s Public Opinion explores such questions by tracing the historical development and application of the concept of public opinion. It examines the concept′s origins in Enlightenment thought and follows its evolution as a tool for social-scientific research. Intended as a map of the sprawling research terrain, Public Opinion introduces the conceptual mechanisms underlying public opinion research and shows how these concepts are used in an attempt to resolve enduring theoretical, normative, and practical questions. Because public opinion is one of the most vital and enduring concepts in the social sciences, this book will enjoy wide application in psychology, sociology, political science, journalism, and communication research in both academic and applied settings.

The Oxford Handbook of American Public Opinion and the Media

The Oxford Handbook of American Public Opinion and the Media PDF Author: Robert Y. Shapiro
Publisher: OUP Oxford
ISBN: 0199673020
Category : Political Science
Languages : en
Pages : 804

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Book Description
With engaging new contributions from the major figures in the fields of the media and public opinion The Oxford Handbook of American Public Opinion and the Media is a key point of reference for anyone working in American politics today.

Public Opinion in the Middle East

Public Opinion in the Middle East PDF Author: Mark Tessler
Publisher: Indiana University Press
ISBN: 0253223156
Category : History
Languages : en
Pages : 401

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Book Description
Acknowledgments Introduction: Public Opinion Research in the Arab and Muslim Middle East Part One Domestic Politics 1. Regime Orientation and Participant Citizenship in Developing Countries: Hypotheses and a Test with Longitudinal Data from Tunisia (1981) Mark Tessler and Patricia Freeman 2. The Origins of Popular Support for Islamist Movements: A Political Economy Analysis (1997) Mark Tessler 3. Islam and Democracy in the Middle East: The Impact of Religious Orientations on Attitudes toward Democracy in Four Arab Countries (2002) Mark Tessler 4. Political Generations in Developing Countries: Evidence and Insights from Algeria (2004) Mark Tessler, Carrie Konold and Megan Reif 5. The Democracy Barometers: Attitudes in the Arab World (2008) Amaney Jamal and Mark Tessler Part Two Political Culture And Islam 6. Political Culture in Turkey: Connections among Attitudes toward Democracy, the Military, and Islam (2004) Mark Tessler and Ebru Altinoglu 7. Assessing the Influence of Religious Predispositions on Citizen Orientations Related to Governance and Democracy: Findings from Survey Research in Three Dissimilar Arab Societies (2006) Mark Tessler 8. Democracy and the Political Culture Orientations of Ordinary Citizens: A Typology for the Arab World and Perhaps Beyond (2009) Mark Tessler and Eleanor Gao Part Three International Conflict 9. Gender, Feminism, and Attitudes toward International Conflict: Exploring Relationships with Survey Data from the Middle East (1997) Mark Tessler and Ina Warriner 10. Islam and Attitudes toward International Conflict: Evidence from Survey Research in the Arab World (1998) Mark Tessler and Jodi Nachtwey 11. Further Tests of the Women and Peace Hypothesis: Evidence from Cross-National Survey Research in the Middle East (1999) Mark Tessler, Jodi Nachtwey and Audra Grant 12. The Political Economy of Attitudes toward Peace among Palestinians and Israelis (2002) Jodi Nachtwey and Mark Tessler 13. What Leads Some Ordinary Men and Women in Arab Countries to Approve of Terrorist Acts against the West: Evidence from Survey Research in Algeria and Jordan (2007) Mark Tessler and Michael D.H. Robbins Bibliography Index.

Encyclopedia of Survey Research Methods

Encyclopedia of Survey Research Methods PDF Author: Paul J. Lavrakas
Publisher: SAGE Publications
ISBN: 150631788X
Category : Social Science
Languages : en
Pages : 1073

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Book Description
To the uninformed, surveys appear to be an easy type of research to design and conduct, but when students and professionals delve deeper, they encounter the vast complexities that the range and practice of survey methods present. To complicate matters, technology has rapidly affected the way surveys can be conducted; today, surveys are conducted via cell phone, the Internet, email, interactive voice response, and other technology-based modes. Thus, students, researchers, and professionals need both a comprehensive understanding of these complexities and a revised set of tools to meet the challenges. In conjunction with top survey researchers around the world and with Nielsen Media Research serving as the corporate sponsor, the Encyclopedia of Survey Research Methods presents state-of-the-art information and methodological examples from the field of survey research. Although there are other "how-to" guides and references texts on survey research, none is as comprehensive as this Encyclopedia, and none presents the material in such a focused and approachable manner. With more than 600 entries, this resource uses a Total Survey Error perspective that considers all aspects of possible survey error from a cost-benefit standpoint. Key Features Covers all major facets of survey research methodology, from selecting the sample design and the sampling frame, designing and pretesting the questionnaire, data collection, and data coding, to the thorny issues surrounding diminishing response rates, confidentiality, privacy, informed consent and other ethical issues, data weighting, and data analyses Presents a Reader′s Guide to organize entries around themes or specific topics and easily guide users to areas of interest Offers cross-referenced terms, a brief listing of Further Readings, and stable Web site URLs following most entries The Encyclopedia of Survey Research Methods is specifically written to appeal to beginning, intermediate, and advanced students, practitioners, researchers, consultants, and consumers of survey-based information.

Researching the Public Opinion Environment

Researching the Public Opinion Environment PDF Author: Sherry Devereaux Ferguson
Publisher: SAGE
ISBN: 9780761915317
Category : Business & Economics
Languages : en
Pages : 316

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Book Description
Table of Contents

Opinion Polls and the Media

Opinion Polls and the Media PDF Author: C. Holtz-Bacha
Publisher: Springer
ISBN: 0230374956
Category : Social Science
Languages : en
Pages : 368

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Book Description
Opinion Polls and the Media provides the most comprehensive analysis to date on the relationship between the media, opinion polls, and public opinion. Looking at the extent to which the media, through their use of opinion polls, both reflect and shape public opinion, it brings together a team of leading scholars and analyzes theoretical and methodological approaches to the media and their use of opinion polls. The contributors explore how the media use opinion polls in a range of countries across the world, and analyze the effects and uses of opinion polls by the public as well as political actors.

Constructing Public Opinion

Constructing Public Opinion PDF Author: Justin Lewis
Publisher: Columbia University Press
ISBN: 0231529066
Category : Political Science
Languages : en
Pages : 267

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Book Description
Is polling a process that brings "science" into the study of society? Or are polls crude instruments that tell us little about the way people actually think? The role of public opinion polls in government and mass media has gained increasing importance with each new election or poll taken. Here Lewis presents a new look at an old tradition, the first study of opinion polls using an interdisciplinary approach combining cultural studies, sociology, political science, and mass communication. Rather than dismissing polls, he considers them to be a significant form of representation in contemporary culture; he explores how the media report on polls and, in turn, how publicized results influence the way people respond to polls. Lewis argues that the media tend to exclude the more progressive side of popular opinion from public debate. While the media's influence is limited, it works strategically to maintain the power of pro-corporate political elites.

The Oxford Handbook of Political Networks

The Oxford Handbook of Political Networks PDF Author: Jennifer Nicoll Victor
Publisher: Oxford University Press
ISBN: 0190228210
Category : Political Science
Languages : en
Pages : 1011

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Book Description
Politics is intuitively about relationships, but until recently the network perspective has not been a dominant part of the methodological paradigm that political scientists use to study politics. This volume is a foundational statement about networks in the study of politics.