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Author: Harry T. Lawless
Publisher: John Wiley & Sons
ISBN: 1118684796
Category : Technology & Engineering
Languages : en
Pages : 460
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Book Description
Sensory evaluation is a scientific discipline used to evoke, measure, analyse and interpret responses to products perceived through the senses of sight, smell, touch, taste and hearing. It is used to reveal insights into the way in which sensory properties drive consumer acceptance and behaviour, and to design products that best deliver what the consumer wants. It is also used at a more fundamental level to provide a wider understanding of the mechanisms involved in sensory perception and consumer behaviour. Quantitative Sensory Analysis is an in-depth and unique treatment of the quantitative basis of sensory testing, enabling scientists in the food, cosmetics and personal care product industries to gain objective insights into consumer preference data – vital for informed new product development. Written by a globally-recognised learer in the field, this book is suitable for industrial sensory evaluation practitioners, sensory scientists, advanced undergraduate and graduate students in sensory evaluation and sensometricians.
Author: Harry T. Lawless
Publisher: John Wiley & Sons
ISBN: 1118684796
Category : Technology & Engineering
Languages : en
Pages : 460
Get Book Here
Book Description
Sensory evaluation is a scientific discipline used to evoke, measure, analyse and interpret responses to products perceived through the senses of sight, smell, touch, taste and hearing. It is used to reveal insights into the way in which sensory properties drive consumer acceptance and behaviour, and to design products that best deliver what the consumer wants. It is also used at a more fundamental level to provide a wider understanding of the mechanisms involved in sensory perception and consumer behaviour. Quantitative Sensory Analysis is an in-depth and unique treatment of the quantitative basis of sensory testing, enabling scientists in the food, cosmetics and personal care product industries to gain objective insights into consumer preference data – vital for informed new product development. Written by a globally-recognised learer in the field, this book is suitable for industrial sensory evaluation practitioners, sensory scientists, advanced undergraduate and graduate students in sensory evaluation and sensometricians.
Author: Jacob Beutel
Publisher: SPIE Press
ISBN: 9780819436214
Category : Medical
Languages : en
Pages : 542
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Book Description
This volume describes concurrent engineering developments that affect or are expected to influence future development of digital diagnostic imaging. It also covers current developments in Picture Archiving and Communications System (PACS) technology, with particular emphasis on integration of emerging imaging technologies into the hospital environment.
Author: S.S. Stevens
Publisher: Routledge
ISBN: 1351495879
Category : Psychology
Languages : en
Pages : 527
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Book Description
Psychophysics is a lively account by one of experimental psychology's seminal figures of his lifelong scientific quest for general laws governing human behavior. It is a landmark work that captures the fundamental themes of Stevens's experimental research and his vision of what psycho-physics and psychology are and can be. The context of this modern classic is detailed by Lawrence Marks's pungent and highly revealing introduction. The search for a general psychophysical law—a mathematical equation relating sensation to stimulus—pervades this work, first published in 1975. Stevens covers methods of measuring human psychophysical behavior: magnitude estimation, magnitude production, and cross-modality matching are used to examine sensory mechanisms, perceptual processes, and social consensus. The wisdom in this volume lies in its exposition of an approach that can apply generally to the study of human behavior
Author: Zhong-Lin Lu
Publisher: MIT Press
ISBN: 0262019450
Category : Science
Languages : en
Pages : 473
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Book Description
A comprehensive treatment of the skills and techniques needed for visual psychophysics, from basic tools to sophisticated data analysis. Vision is one of the most active areas in biomedical research, and visual psychophysical techniques are a foundational methodology for this research enterprise. Visual psychophysics, which studies the relationship between the physical world and human behavior, is a classical field of study that has widespread applications in modern vision science. Bridging the gap between theory and practice, this textbook provides a comprehensive treatment of visual psychophysics, teaching not only basic techniques but also sophisticated data analysis methodologies and theoretical approaches. It begins with practical information about setting up a vision lab and goes on to discuss the creation, manipulation, and display of visual images; timing and integration of displays with measurements of brain activities and other relevant techniques; experimental designs; estimation of behavioral functions; and examples of psychophysics in applied and clinical settings. The book's treatment of experimental designs presents the most commonly used psychophysical paradigms, theory-driven psychophysical experiments, and the analysis of these procedures in a signal-detection theory framework. The book discusses the theoretical underpinnings of data analysis and scientific interpretation, presenting data analysis techniques that include model fitting, model comparison, and a general framework for optimized adaptive testing methods. It includes many sample programs in Matlab with functions from Psychtoolbox, a free toolbox for real-time experimental control. Once students and researchers have mastered the material in this book, they will have the skills to apply visual psychophysics to cutting-edge vision science.
Author: Frederick A.A. Kingdom
Publisher: Academic Press
ISBN: 0080993818
Category : Psychology
Languages : en
Pages : 348
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Book Description
Psychophysics: A Practical Introduction, Second Edition, is the primary scientific tool for understanding how the physical world of colors, sounds, odors, movements, and shapes translates into the sensory world of sight, hearing, touch, taste, and smell; in other words, how matter translates into mind. This timely revision provides a unique introduction to the techniques for researching and understanding how the brain translates the external physical world to the internal world of sensation. The revision expands and refines coverage of the basic tools of psychophysics research and better integrates the theory with the supporting software. The new edition continues to be the only book to combine, in a single volume, the principles underlying the science of psychophysical measurement and the practical tools necessary to analyze data from psychophysical experiments. The book, written in a tutorial style, will appeal to new researchers as well as to seasoned veterans. This introduction to psychophysics research methods will be of interest to students, scholars and researchers within sensory neuroscience, vision research, behavioral neuroscience, and the cognitive sciences. - Presents a large variety of analytical methods explained for the non-expert - Provides a novel classification scheme for psychophysics experiments - Disseminates the pros and cons of different psychophysical procedures - Contains practical tips for designing psychophysical experiments
Author:
Publisher: Academic Press
ISBN: 0128054093
Category : Medical
Languages : en
Pages : 5215
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Book Description
The Senses: A Comprehensive Reference, Second Edition, Seven Volume Set is a comprehensive reference work covering the range of topics that constitute current knowledge of the neural mechanisms underlying the different senses. This important work provides the most up-to-date, cutting-edge, comprehensive reference combining volumes on all major sensory modalities in one set. Offering 264 chapters from a distinguished team of international experts, The Senses lays out current knowledge on the anatomy, physiology, and molecular biology of sensory organs, in a collection of comprehensive chapters spanning 4 volumes. Topics covered include the perception, psychophysics, and higher order processing of sensory information, as well as disorders and new diagnostic and treatment methods. Written for a wide audience, this reference work provides students, scholars, medical doctors, as well as anyone interested in neuroscience, a comprehensive overview of the knowledge accumulated on the function of sense organs, sensory systems, and how the brain processes sensory input. As with the first edition, contributions from leading scholars from around the world will ensure The Senses offers a truly international portrait of sensory physiology. The set is the definitive reference on sensory neuroscience and provides the ultimate entry point into the review and original literature in Sensory Neuroscience enabling students and scientists to delve into the subject and deepen their knowledge. All-inclusive coverage of topics: updated edition offers readers the only current reference available covering neurobiology, physiology, anatomy, and molecular biology of sense organs and the processing of sensory information in the brain Authoritative content: world-leading contributors provide readers with a reputable, dynamic and authoritative account of the topics under discussion Comprehensive-style content: in-depth, complex coverage of topics offers students at upper undergraduate level and above full insight into topics under discussion
Author: John Eric Bellquist
Publisher: Psychology Press
ISBN: 1317781198
Category : Psychology
Languages : en
Pages : 217
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Book Description
Why another book on this topic? The author's experience editing leading journals in psychology suggests that publication manuals and books on writing about experimentation in psychology do not adequately address grammatical usage and style. Much of the advice published for scientific writers reads as if it had been written either by English teachers for writers who do not publish in scientific fields, or by scientific writers who think that the information already available in countless handbooks on grammar and style for student writers in English classes is enough. Unfortunately, such traditional handbooks do not offer the particular sorts of commentary that scientific writers need. This book offers specific advice on a host of issues ranging from the appropriate use of abbreviations to wordiness -- and how to avoid it. Dr. Bellquist's expertise in both the English language and the language of scientific writing ideally positions him to offer guidelines on the use of the passive, the best wording for statistical presentations, and just how to describe experimental procedures, among many other topics. Complete with examples and principles to guide writing decisions, this book will assist both students and seasoned professionals in presenting their work clearly for maximum impact. This book is intended as a guide to grammar and usage for writers in scientific fields -- particularly in experimental psychology and all fields related to experimental psychology. Features of the book include: * alphabetical entries and numerous cross references on grammar, usage, and style; * numerous examples taken from scientific papers or based on actual cases; * discussions of semantic problems of grammar such as modification, predication, and statement; * and discussions of usage specific to experimental psychology, statistics, and related fields.
Author: Kenneth H. Norwich
Publisher: San Diego, Calif. ; Toronto : Academic Press
ISBN:
Category : Medical
Languages : en
Pages : 360
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Book Description
One of the primary aims of this book is to show that nearly all of the empirical laws of sensory science discovered by laboratory measurement during the past 130 years can be derived theoretically from one fundamental equation. The other primary aim of the book is to demonstrate the philosophical origins of this single equation, and to show how it must change the way in which we view the nervous system and the process of perception. This fundamental equation and the philosophy of perception which it embodies comprise what Norwich and his colleagues term as the entropy theory of perception.
Author: Koen Lamberts
Publisher: SAGE
ISBN: 9780761972778
Category : Psychology
Languages : en
Pages : 488
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Book Description
The Handbook of Cognition provides a definitive synthesis of the most up-to-date and advanced work in cognitive psychology in a single volume. The editors have gathered together a team of world-leading researchers in specialist areas of the field, both traditional and `hot' new areas, to present a benchmark - in terms of theoretical insight and advances in methodology - of the discipline. This book contains a thorough overview of the most significant and current research in cognitive psychology that will serve this academic community like no other volume.
Author: Gordon E. Legge
Publisher: CRC Press
ISBN: 1482269481
Category : Medical
Languages : en
Pages : 246
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Book Description
Written by a leader in the field, this book discusses the role of vision in reading. The author describes the influence of physical properties of text on reading performance and the implications for information processing in the visual pathways. He explores different forms of low vision that affect reading, text characteristics that optimize reading for those with low vision, principles underlying the legibility of text, and guidelines for displaying text. Special topics include the role of the magnocellular pathway in reading and dyslexia, Braille reading, and fonts for highway signs. An accompanying CD contains reprints of the seminal series of articles by Gordon E. Legge and colleagues published between 1985 and 2001.
