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Author: Johanna M. Lockhart
Publisher: iUniverse
ISBN: 0595361331
Category : School management and organization
Languages : en
Pages : 291
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Book Description
Is your school or district facing increased competition, diminishing resources, changing demographics, media scrutiny, and declining employee retention? How to Market Your School is a comprehensive guide that provides school administrators with the essential tools to create a positive public image; attract students, qualified personnel, and volunteers; and build community support through a strategic marketing effort. Author Johanna Lockhart draws on her extensive marketing and public relations experience to cover topics such as: School marketing: What it is and why it matters Developing a marketing strategy Marketing research and database marketing Marketing and electronic communication Media relations Building community partnerships Public relations and much more Although originally intended for public school administrators, How to Market Your School is equally valuable to private and charter schools. It will help principals, assistant principals, business managers, and district administrators apply the knowledge and tools used successfully in the private sector to organize, implement, and maintain an integrated marketing program to achieve their particular goals. Lockhart presents the fundamentals of integrated marketing in clear and concise terms and uses actual case studies to illustrate each aspect of successful school marketing.
Author: Carolyn Warner
Publisher: Corwin Press
ISBN: 1452273952
Category : Education
Languages : en
Pages : 265
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Book Description
To help schools develop community support, this third edition offers practical communication strategies to strengthen the partnership between schools, parents, businesses, and the community.
Author: Johanna Lockhart
Publisher: R&L Education
ISBN: 1607097699
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
How to Take Monster Bucks will reveal the secret strategies of men who consistently bag older age-class deer each season. There is a price to pay to be the best at any sport, and trophy deer hunting is no different. But this book will save you thousands of hunting hours in your pursuit of monster bucks.
Author: William D. Parker
Publisher: Solution Tree
ISBN: 9781945349096
Category : Education
Languages : en
Pages : 0
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Book Description
Harness the power of messaging to create a positive school culture and increase school and community collaboration. Written for school leaders, this title is divided into three parts. Each part helps readers to maximize their role as chief communicators with different stakeholders: students, teachers, and parents and community. Each chapter includes suggestions for using digital tools to enhance communication and ends with reflection questions and practical next steps. How this book will help you foster school community and improve your communication strategy: Comprehend the power of messaging and public relations in school. Gain tips for how to best use available technology tools, including online platforms, for messaging purposes. Inspect scenarios and real anecdotes that show communication strategies and messaging tactics in action in schools. Learn how to implement positive communication with parents and students from the start of the school year. Explore special strategies for communicating with challenging students or in difficult school climates. Contents: Introduction: Why Messaging Matters Chapter 1: Building a Positive Culture for Messaging Chapter 2: Cultivating a Positive Message With Teachers Chapter 3: Using Technology to Message With Teachers Chapter 4: Cultivating a Positive Message With Students Chapter 5: Using Technology to Message With Students Chapter 6: Cultivating a Positive Message With the Community, Parents, and Beyond Chapter 7: Using Technology to Message With the Community, Parents, and Beyond Epilogue References and Resources Index
Author: John Devine
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 152
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Book Description
We are in an era where security measures have become commonplace in our schools--metal detectors, school safety officers, and even armed police in the hallways. However, despite all these precautions, many of our schools are still not considered safe. In this book, experts on school violence provide guidelines for incorporating the principles of social and emotional learning and character education into school safety and crisis-preparedness programs. They cover widespread concerns, ranging from bullying and social exclusion to gang-related violence, as well as major catastrophic events--like 9/11.
Author: Raymond J. Pasi
Publisher: Teachers College Press
ISBN: 0807770566
Category : Education
Languages : en
Pages : 116
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Book Description
Calls for the integration of social emotional learning into school curricula, providing assistance for the process and including sample programs from which to model.
Author: Shannon M. Suldo
Publisher: Guilford Publications
ISBN: 1462526802
Category : Education
Languages : en
Pages : 288
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Book Description
Grounded in cutting-edge research, this book shows how interventions targeting gratitude, kindness, character strengths, optimistic thinking, hope, and healthy relationships can contribute to improved academic and social outcomes in grades 3-12. It provides a 10-session manual for promoting subjective well-being--complete with vivid case examples--that can be implemented with individuals, small groups, or whole classes. Factors that predict youth happiness are discussed, evidence-based assessment tools presented, and ways to involve teachers and parents described. In a large-size format for easy photocopying, the volume includes 40 reproducible handouts and forms. Purchasers get access to a companion website where they can download and print these materials, plus online-only fidelity checklists and parent and teacher notes. This book is in The Guilford Practical Intervention in the Schools Series, edited by Sandra M. Chafouleas.
Author: Ryan McLane
Publisher:
ISBN: 9780986155529
Category :
Languages : en
Pages : 122
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Book Description
"Nothing..". How many times each week do your students respond to the question, "What happened at school today?" with that single, uninspiring, and untrue word? As school principals, Ryan McLane and Eric Lowe know that if schools rely on students to keep their parents informed, they risk parents believing that nothing special is happening at school - when quite the opposite is true. Great things are happening in your school every day! It's time to tell people! Your School Rocks... So Tell People! is a practical guide to using social media tools to keep your students' families and community connected, informed, and excited about what's going on in your school. Packed with tips and insights from educators who are effectively using social media, Your School Rocks... So Tell People! will inspire you to find the communication tools that work best for your school community. You'll learn: Where you'll find your "audience" online How video newsletters can help you save time (and paper) Why you don't have to be afraid of Facebook and blog comments How to engage students in learning activities outside normal school hours How simple images and words can inspire students How to save money using powerful and free social media tools And much more! With more than 70 immediately actionable tips, easy to follow instructions, and links to video tutorials, Your School Rocks... So Tell People! equips teachers and administrators to create communication strategies that are doable and effective.
Author: Scott McCormick
Publisher: Bookbaby
ISBN: 9781543979169
Category :
Languages : en
Pages : 300
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Book Description
Meet Nigel: digger of latrines, shoveler of poop, and the single greatest threat to all the humans, elves, dwarves, and halflings of Esteria. Desperate to escape from military school and return to his carefree life as the village no-goodnik, Nigel sees the king's declaration of war on the gorks as the perfect opportunity to flee, since he's pretty sure his latrine-digging skills aren't going to do much good on the front line. But his escape efforts have a habit of backfiring, and by the time he and his arch-frenemy are banished from the kingdom and sent on an impossible quest for a (probably bogus) magical artifact, the humans of Amerigorn find themselves longing for the good old days when they were merely being annihilated by Lord Smoron. The Dragon Squisher is a fantasy novel for teens that spoofs the tropes of the genre and will appeal to teens, young adults, and adults who love the humor of Terry Pratchett and Douglas Adams. If this is the kind of book you've been searching for--and who hasn't?--look no further than Book One of the Nigel Chronicles: The Dragon Squisher. Funnier than Lord of the Rings! Shorter than Harry Potter! This coming of age fantasy novel is an epic fantasy treat for all fans of humorous fantasy.
Author: Douglas B. Reeves
Publisher: ASCD
ISBN: 1416608923
Category : Education
Languages : en
Pages : 194
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Book Description
Guide for becoming a leader in making changes in the educational field.
Author: David H. Hendrickson
Publisher:
ISBN: 9781948134064
Category : Language Arts & Disciplines
Languages : en
Pages : 110
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Book Description
Have you ever dreamed of an entire school reading your book? Would you like to double (or more!) your writing income? With advice and insights that are adaptable to getting your book in front of audiences ranging from middle grade to high school to college, and even to corporations, this book is for you!
