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Author: Dennis J. Smith
Publisher: Dennis J. Smith
ISBN:
Category : Computers
Languages : en
Pages : 180
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Book Description
Promote Your Business or Cause Using Social Media is a handbook for beginner's interested in using social media to grow a small business or take any cause to the internet. Learn how to create a blog, start a blog radio show,upload videos to YouTube, Tweet on Twitter, Pin your favorite stuff with Pinterest and build a fan page on Facebook with social apps and even eCommerce using Ecwid. - Learn how to add a shopping cart to your Facebook fan page and sell product right from your fan page - Updated! - Learn Google+ - Updated! - Learn how to get your own unique Facebook URL - Learn how to create a Facebook Fan Page - Updated! - Covers Facebook Insights - Pinterest for Business - New! - Learn social media tools - Updated! - How to get started with WordPress and your own blog
Author: Dennis J. Smith
Publisher: Dennis J. Smith
ISBN:
Category : Computers
Languages : en
Pages : 180
Get Book Here
Book Description
Promote Your Business or Cause Using Social Media is a handbook for beginner's interested in using social media to grow a small business or take any cause to the internet. Learn how to create a blog, start a blog radio show,upload videos to YouTube, Tweet on Twitter, Pin your favorite stuff with Pinterest and build a fan page on Facebook with social apps and even eCommerce using Ecwid. - Learn how to add a shopping cart to your Facebook fan page and sell product right from your fan page - Updated! - Learn Google+ - Updated! - Learn how to get your own unique Facebook URL - Learn how to create a Facebook Fan Page - Updated! - Covers Facebook Insights - Pinterest for Business - New! - Learn social media tools - Updated! - How to get started with WordPress and your own blog
Author: Dennis J. Smith
Publisher:
ISBN: 9781478240280
Category : Marketing
Languages : en
Pages : 170
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Book Description
Market and Promote Your Business Using Social Media with this award winning handbook for beginner's interested in using social media sites like Facebook, Twitter, Pinterest and Google+ to grow, market and promote a small business or take any cause to the internet. Learn how to create a WordPress blog, start a blog talk radio show, upload videos to YouTube, Tweet on Twitter and build a fan page on Facebook with social apps and even eCommerce. - Learn how to add a shopping cart to your Facebook fan page and sell product right from your fan page. - Learn how to get your own personal Facebook URL. - Updated for Facebook Timeline. - Updated Google+ - How to get started with WordPress and your own blog. - Twitter Tips! - Covers the hot new social media site Pinterest! Now featuring updated Facebook Fan Page creation, Facebook Insights, Google+ and Social Media Tools!What others are saying - This book has helped me define how to use Social Media beyond the simple uses I currently do, and at the same time to expand on how I can use Social Media to be more effective to Promote my Business and its events. - Brandon W.I've used Facebook as a marketing resource for years and "Promote Your Business or Cause using Social Media" taught me numerous NEW things I never used or maximized! - Johnna J.This book has been my most valuable tool in starting my own business. This book showed me step by step in an easy to understand format how to use different tools that I am already using to promote and grow my business. - Stephanie G.
Author: Shiv Singh
Publisher: John Wiley & Sons
ISBN: 1118985532
Category : Business & Economics
Languages : en
Pages : 432
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Book Description
The fast and easy way to get the most of out social media marketing Sharing the wisdom of social media voices Shiv Singh and Stephanie Diamond on the latest approaches to social media marketing, Social Media Marketing For Dummies presents the essence of planning, launching, managing, and assessing a social media marketing campaign. In an easy-to-read style that is perfect for time-pressed marketers, this essential guide covers all the newest and time-tested trends in social media, including reaching your audience via mainstream platforms; getting social with existing web properties like a company site, blog, mobile tools, and advertising; making the most of Facebook, Twitter, Google+, LinkedIn, and others; launching a campaign and developing a voice; reaching your audience on key and niche platforms, and embracing influencers; and much more. Social media marketing is a highly-effective way to make a big bang without spending big bucks—and it's an easy, way to enlarge your audience, reach your customers, and build your business. With the indispensable tools in this new edition of Social Media Marketing For Dummies, you'll find everything you need to make the most of low-cost, timely online marketing strategies that resonate with consumers and make your brand and business viable in a saturated market. Gives you an overview of your social media marketing choices Covers giving social license to employees and metrics Provides the latest trends in social media marketing Includes tips on creating a social media marketing campaign, avoiding common mistakes, and key resources If you're a busy marketer, small business owner, or entrepreneur looking to reach new markets with social media marketing initiatives, this hands-on, friendly guide has you covered.
Author: Marty Weintraub
Publisher: John Wiley & Sons
ISBN: 111860542X
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
A unique approach to today's hottest new job in social media Today's social community managers use social media platforms and act as brand evangelists and community advocates. From creating viral content to crisis communication to leveraging community content, social managers manage online social communities and deal with what comes. Luckily, The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success is the perfect resource for how to do this increasingly high-profile and crucial job. The book features proven tactics and techniques for effective management and includes more than 40 field-tested tools and templates. If you're a social community manager, learn how to grow a community and achieve the results you need. Topics include a detailed guide to today's social media platforms, how to organize and successfully share content, using metrics and reporting, and more. Helps social media community managers develop, cultivate, and convert their social media communities Does a deep dive into today's crucial social media platforms Provides a complete toolkit of over 40 field-tested tools and templates on everything from how to craft a plan to developing an editorial calendar, tracking results, and more Explains how you can organize and successfully share content among your target community and how to leverage that content to further amplify your message The Complete Social Media Community Manager's Guide: Essential Tools and Tactics for Business Success is a must-have resource for one of the hottest new careers in today's social world.
Author: Dennis J. Smith
Publisher: Createspace Independent Pub
ISBN: 9781466288195
Category : Business & Economics
Languages : en
Pages : 126
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Book Description
Market and Promote Your Business Using Social Media with this award winning handbook for beginner's interested in using social media sites like Facebook, Twitter and Google+ to grow, market and promote a small business or take any cause to the internet. Learn how to create a blog, start a blog radio show, upload videos to YouTube, Tweet on Twitter and build a fan page on Facebook with social apps and even eCommerce. - Learn how to add a shopping cart to your Facebook fan page and sell product right from your fan page. - Learn how to get your own personal Facebook URL. - How to get started with WordPress and your own blog. - Twitter Tips!Now featuring updated Facebook Fan Page creation, Facebook Insights, Google+ and Social Media Tools!
Author: Paul Slack
Publisher:
ISBN: 9781604947984
Category : Business & Economics
Languages : en
Pages : 319
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Book Description
Why this book? There are plenty of books about social media marketing on the bookstore shelves; what makes this one different is that Paul Slack cuts through the hype and gets down to business basics that can come only from hands-on business successes. Paul speaks the language of business owners and CEOs and creates efficient and effective methods for capitalizing on social media marketing. Social Rules! provides strategic dos and don'ts and helps you determine how to implement the best tools. Whether you do this in-house by utilizing a current employee or hire a consultant to help you accomplish these goals, you'll learn the optimal rules of engagement and how to measure results. With Social Rules! you will understand and apply your new-found knowledge to answer these questions: How does social media relate directly to my business marketing? What are the best practices in social media and how can I use them effectively? Why is it so important from the consumer perspective? How can I effectively shift my advertising budget from nontraditional marketing to social media?
Author: Kipp Bodnar
Publisher: John Wiley & Sons
ISBN: 1118214307
Category : Business & Economics
Languages : en
Pages : 216
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Book Description
Advance your B2B marketing plans with proven social media strategies Learn social media's specific application to B2B companies and how it can be leveraged to drive leads and revenue. B2B marketers are undervalued and under appreciated in many companies. Social media and online marketing provide the right mix of rich data and reduction in marketing expenses to help transform a marketer into a superstar. The B2B Social Media Book provides B2B marketers with actionable advice on leveraging blogging, LinkedIn, Twitter, Facebook and more, combined with key strategic imperatives that serve as the backbone of effective B2B social media strategies. This book serves as the definitive reference for B2B marketers looking to master social media and take their career to the next level. Describes a methodology for generating leads using social media Details how to create content offers that increase conversion rates and drive leads from social media Offers practical advice for incorporating mobile strategies into the marketing mix Provides a step-by-step process for measuring the return on investment of B2B social media strategies The B2B Social Media Book will help readers establish a strong social media marketing strategy to generate more leads, become a marketing superstar in the eye of company leaders, and most importantly, contribute to business growth.
Author: Joe Waters
Publisher: John Wiley & Sons
ISBN: 1118119061
Category : Business & Economics
Languages : en
Pages : 336
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Book Description
Create a mutually beneficial partnership between nonprofit and for-profit enterprises Cause marketing creates a partnership with benefits for both a nonprofit entity and a business. Written by an expert on cause marketing whose blog, SelfishGiving.com, is a key resource on the subject, this friendly guide shows both business owners and marketers for nonprofits how to build and sustain such a partnership using social media such as Facebook and Twitter. It covers new online tools, how to identify potential partners, tips on engaging your fans, and how to model a campaign on proven successes. Cause marketing is not marketing a cause, but a partnership between business and nonprofit that benefits both This guide offers an easy-to-understand blueprint for finding appropriate partners, planning and setting up a campaign using Facebook, Twitter, and blogs, measuring campaign success, and more Explains online tools such as Quick Response Codes, services like Causon and The Point, and location marketing services including Foursquare, Whrrl, and Gowalla Features case studies that illustrate successful campaign techniques Cause Marketing For Dummies helps both businesses and nonprofits reap the benefits of effective cause marketing.
Author: Lee Odden
Publisher: John Wiley & Sons
ISBN: 1118167775
Category : Business & Economics
Languages : en
Pages : 259
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Book Description
Attract, engage, and inspire your customers with an "Optimize and Socialize" content marketing strategy Optimize is designed to give readers a practical approach to integrating search and social media optimization with content marketing to boost relevance, visibility, and customer engagement. Companies, large and small, will benefit from the practical planning and creative content marketing tactics in this book that have been proven to increase online performance across marketing, public relations, and customer service. Learn to incorporate essential content optimization and social media engagement principles thereby increasing their ability to acquire and engage relevant customers online. Optimize provides insights from Lee Odden, one of the leading authorities on Content and Online Marketing. This book explains how to: Create a blueprint for integrated search, social media and content marketing strategy Determine which creative tactics will provide the best results for your company Implement search and social optimization holistically in the organization Measure the business value of optimized and socialized content marketing Develop guidelines, processes and training to scale online marketing success Optimize offers a tested approach for a customer-centric and adaptive online marketing strategy that incorporates the best of content, social media marketing, and search engine optimization tactics.
Author: Shama Hyder Kabani
Publisher: BenBella Books
ISBN: 1937856151
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
From Shama Kabani, president of the web marketing firm Marketing Zen, comes an essential guide for using social media tools to help business succeed.
