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Author: Michal Heron
Publisher: Simon and Schuster
ISBN: 1621532569
Category : Performing Arts
Languages : en
Pages : 612
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Book Description
Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer’s bookshelf.
Author: Michal Heron
Publisher: Simon and Schuster
ISBN: 1621532569
Category : Performing Arts
Languages : en
Pages : 612
Get Book Here
Book Description
Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer’s bookshelf.
Author: Michal Heron
Publisher: Allworth
ISBN: 9781581158885
Category : Performing Arts
Languages : en
Pages : 160
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Book Description
Written by successful freelance photographers, this classic trade reference tool provides photographers with a wealth of time-tested information on everything from estimating prices, identifying pricing factors, and negotiating fair deals. Topics discussed include practical information on the economics of photography, cutting-edge negotiation techniques, pricing guidance for photography buyers, how to structure prices to fit any type of market and usage, how to define prices in a way that guarantees long-term profitability, and the specifics of pricing electronic media. A must-have addition to every photographer’s bookshelf.
Author: David duChemin
Publisher: New Riders
ISBN: 032171685X
Category : Photography
Languages : en
Pages : 272
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Book Description
Within the Frame is a book about finding and expressing your photographic vision, specifically where people, places, and cultures are concerned. A personal book full of real-world wisdom and incredible images, author David duChemin (of pixelatedimage.com) shows you both the how and the why of finding, chasing, and expressing your vision with a camera to your eye. Vision leads to passion, and passion is a cornerstone of great photography. With it, photographs draw the eye in and create an emotional experience. Without it, a photograph is often not worth—and can’t capture—a viewer’s attention. Both instructional and inspirational, Within the Frame helps you on your photographic journey to make better images of the places and people you love, whether they are around the world or in your own backyard. duChemin covers how to tell stories, and the technology and tools we have at our disposal in order to tell those narratives. Most importantly, he stresses the crucial theme of vision when it comes to photographing people, places, and cultures—and he helps you cultivate and find your own vision, and then fit it within the frame.
Author: Victor Perlman
Publisher: Simon and Schuster
ISBN: 1581158440
Category : Performing Arts
Languages : en
Pages : 281
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Book Description
Today, photographers can make every image pay and pay again by controlling and pricing the rights to their work. In Licensing Photography, a veteran photographer and a respected attorney team up to present the complex subject of licensing of clear, understandable terms. With this step-by-step guide, readers will be able to forge successful, legally sound, and profitable agreements. Digitial imaging and Internet technology mean the market for licensing is bigger than ever—and Licensing Photography helps every photographer get a piece of the pie. • All the tools a photographer needs to craft licensing agreements, price licenses, and negotiate fees • Real-life examples, sample agreements, Q&A section, plus legal advice in layman's terms Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Michael F. O'Brien
Publisher:
ISBN: 9780871921932
Category : Photography
Languages : en
Pages : 287
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Book Description
An introduction to the camera, providing guidelines for composing and evaluating photographs, and exercises and examples for learning to use each element.
Author: Scott Kelby
Publisher: Pearson Education
ISBN: 0321934946
Category : Medical
Languages : en
Pages : 254
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Book Description
Furnishes an overview of digital photography, covering such topics as cameras, exposure, lighting, shutter speed, depth of field, and resolution--and tips on how to avoid hours of photo-editing by taking great photographs the first time.
Author: Tom Zimberoff
Publisher: Allworth Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 442
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Book Description
This book/CD-ROM package tells photographers how to generate profit and supplies them with software for a business-administration system. The book offers information on how to find the best location for a business, create a business plan, and generate business, and gives advice on everything from dealing with violation of copyright to stock photography. Beginning chapters explain the role of technology in a photography business and discuss fees for services, and later chapters cover business operations and record keeping. Software exercises let photographers create forms for tracking, agreements, and other tasks. Zimberoff is a commercial photographer and photojournalist. Annotation copyrighted by Book News, Inc., Portland, OR
Author: Richard Weisgrau
Publisher: Simon and Schuster
ISBN: 1581157266
Category : Performing Arts
Languages : en
Pages : 154
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Book Description
Selling Your Photography is the road map to help photographers find their way through the complexities of the marketplace and get their images published! This insider’s guide examines magazines, newspapers, books, posters, greeting cards, calendars, brochures, print and Web advertisements, annual reports, and more. Chapters cover how to: • Break into diverse markets • Shoot and sell stock and assignment photography • Find advertising, corporate, editorial, and merchandise segment clients • Work with photo editors, art directors, and communication directors • Market your photography • Develop good business habits • License and price your work • Get new clients through past publication • Make additional sales with the same photographs. Anyone who plans to have his or her images published will need this handy guide. Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.
Author: Sarah Petty
Publisher: Greenleaf Book Group
ISBN: 1608322823
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
A revelation for small business owners: creating a profitable business is possible without getting into a slash-and-burn price war with your competitors. Petty and Verbeck inspire you to live your passion and pass your enthusiasm on to your customers, without succumbing to the pressure to discount.
Author: Ellie Vayo
Publisher: Amherst Media
ISBN: 1584282770
Category : Photography
Languages : en
Pages : 249
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Book Description
A profitable, efficient senior portrait studio is made possible with the help of the invaluable information in this book. Whether revving up a slow studio, branching into the teen and senior market, or capitalizing on building a profitable studio from the bottom up, photographers will find all the how-to details in this updated edition. Pricing strategies to ensure the business can stay afloat even during slow times, how to craft successful marketing and advertising campaigns to get clients in the door, and the latest surefire ways for using social networking to reach clients are just some of the provided tips that help get a studio noticed. Far more than a business book, it also includes suggestions on creating images that appeal to this age group, posing basics for seated and standing portraits, and hints for how to handle perceived flaws using corrective posing and lighting techniques that make every subject look his or her very best. This updated edition features all-new images and captions, updated information on technical tools, and plenty of new ideas for maximizing the excitement level during a clients’ portrait session.
