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Author: Douglas Frechtling
Publisher: Routledge
ISBN: 113640242X
Category : Business & Economics
Languages : en
Pages : 279
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Book Description
'Forecasting tourism demand' is a text that no tourism professional can afford to be without. The tourism industry has experienced an overwhelming boom over recent years, and being able to predict future trends as accurately as possible is vital in the struggle to stay one step ahead of the competition. Building on the success of 'Practical Tourism Forecasting' this text looks at 13 methods of forecasting and with a user friendly style, 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry. 'Forecasting Tourism Demand' employs charts and tables to explain how to: * plan a forecasting project * analyse time series and other information * select the appropriate forecasting model * use the model for forecasting and evaluate its results Ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world.
Author: Douglas Frechtling
Publisher: Routledge
ISBN: 113640242X
Category : Business & Economics
Languages : en
Pages : 279
Get Book Here
Book Description
'Forecasting tourism demand' is a text that no tourism professional can afford to be without. The tourism industry has experienced an overwhelming boom over recent years, and being able to predict future trends as accurately as possible is vital in the struggle to stay one step ahead of the competition. Building on the success of 'Practical Tourism Forecasting' this text looks at 13 methods of forecasting and with a user friendly style, 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry. 'Forecasting Tourism Demand' employs charts and tables to explain how to: * plan a forecasting project * analyse time series and other information * select the appropriate forecasting model * use the model for forecasting and evaluate its results Ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world.
Author: Douglas C. Frechtling
Publisher: Routledge
ISBN: 9780750608770
Category : Business & Economics
Languages : en
Pages : 245
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Book Description
Practical Tourism Forecasting is the first step-by-step guide to forecasting tourism demand. It emphasizes how alternative forecasting methods organize information about the past to shed light on the future. It highlights the strengths and weaknesses of each of 13 different forecasting techniques and presents rules for determining the optimum model for a given tourism forecasting project. Using examples from the lodging, destination, airline and international tourism sectors, this book employs charts and tables to explain how to *plan a forecasting project *analyze time series and other information *select the appropriate forecasting model * use the model for forecasting and evaluate its results. 'Practical Tourism Forecasting' is ideal for postgraduate students in tourism and hospitality degree programs specializing in marketing, finance and operations. It is also well-suited to managers and administrators who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it will assist them in evaluating the validity and reliability of these predictions. Those engaged in analyzing business trends broadly will find it helpful in surveying the future of what has been called the largest industry in the world. Foreword written by J.Willard Marriott, Chairman and Chief Executive Officer, Marriott International, Washington DC. Step-by-step guide to forecasting tourism demand Extensive use of practical examples 'The principles can certainly be applied to other industries, so anyone looking for an exemplary textbook on forecasting can benefit from this book.' The Futurist,1997
Author: Stephen L J Smith
Publisher: CABI
ISBN: 1780648871
Category : Business & Economics
Languages : en
Pages : 286
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Book Description
Training in research methods is increasingly important for students of tourism, and this broad, accessible textbook outlines the concepts and tools essential to understand, manage, and conduct research. Taking a practical approach throughout, this new edition provides advice on the use and cautions associated with some of the more common research designs and tools used by tourism researchers. Also including an increased use of handy pedagogical features to aid learning, this new edition is an essential overview for undergraduate and postgraduate students of tourism research, as well as a useful resource for researchers, consultants and managers.
Author: Rob J Hyndman
Publisher: OTexts
ISBN: 0987507117
Category : Business & Economics
Languages : en
Pages : 380
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Book Description
Forecasting is required in many situations. Stocking an inventory may require forecasts of demand months in advance. Telecommunication routing requires traffic forecasts a few minutes ahead. Whatever the circumstances or time horizons involved, forecasting is an important aid in effective and efficient planning. This textbook provides a comprehensive introduction to forecasting methods and presents enough information about each method for readers to use them sensibly.
Author: Douglas Frechtling
Publisher: Routledge
ISBN: 1136402411
Category : Business & Economics
Languages : en
Pages : 305
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Book Description
'Forecasting tourism demand' is a text that no tourism professional can afford to be without. The tourism industry has experienced an overwhelming boom over recent years, and being able to predict future trends as accurately as possible is vital in the struggle to stay one step ahead of the competition. Building on the success of 'Practical Tourism Forecasting' this text looks at 13 methods of forecasting and with a user friendly style, 'Forecasting Tourism Demand' guides the reader through each method, highlighting its strengths and weaknesses and explaining how it can be applied to the tourism industry. 'Forecasting Tourism Demand' employs charts and tables to explain how to: * plan a forecasting project * analyse time series and other information * select the appropriate forecasting model * use the model for forecasting and evaluate its results Ideal for marketing managers and strategic planners in business, transportation planners and economic policy makers in government who must project demand for their products among tourists. Executives who rely on forecasts prepared by others will find it invaluable in assisting them to evaluate the validity and reliability of predictions and forecasts. Those engaged in analysing business trends will find it useful in surveying the future of what has been called the largest industry in the world.
Author: Rodolfo Baggio
Publisher: Channel View Publications
ISBN: 1845411730
Category : Business & Economics
Languages : en
Pages : 250
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Book Description
This book goes beyond the methods usually covered in introductory textbooks on quantitative methods in tourism. It considers key issues in data selection, approaches to factor and cluster analysis and regression before covering advanced topics including structural equation modelling, maximum likelihood estimation, simulation and agent-based modelling. The result is a guide to quantitative methods in tourism that de-mystifies both simple and apparently complex techniques and makes them more accessible to tourism researchers.
Author:
Publisher:
ISBN:
Category : Business forecasting
Languages : en
Pages : 108
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Book Description
Author: Haiyan Song
Publisher: Routledge
ISBN: 0080436730
Category : Tourism
Languages : en
Pages : 183
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Book Description
A textbook for a graduate or final-year undergraduate course in tourism studies that might also find interest among researchers and practitioners who want to apply recent developments in econometric modeling and forecasting to tourism demand analysis. Song and Witt (both management in the service sector, U. of Surrey, Britain) begin with the fundamentals of tourism demand analysis, and the problems of traditional modeling and forecasting. Then they explore the general- to-specific approach, the time-varying parameter model, and the panel- data approach. Annotation copyrighted by Book News, Inc., Portland, OR
Author: Larry Dwyer
Publisher: Edward Elgar Publishing
ISBN: 1781001294
Category : Business & Economics
Languages : en
Pages : 529
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Book Description
'This is an excellent book which significantly contributes to tourism research and education. It takes a rigorous yet readable style to address twenty five of the most pertinent quantitative and qualitative techniques applied in tourism research. the book will appeal to a wider readership of social scientists as well as to scholars of tourism as each chapter provides a thorough overview and explanation of the techniques irrespective of their tourism application.' – Dimitrios Buhalis, Bournemouth University, UK This insightful book explores the most important established and emerging qualitative and quantitative research methods in tourism. the authors provide a detailed overview of the nature of the research method, its use in tourism, the advantages and limitations, and future directions for research. Each chapter is structured to provide information on: the nature of the technique and its evolution; background and types of problems that the technique is designed to handle; applications of the technique to tourism, including discussion of studies that have used the technique and their findings; advantages and limitations of the technique conceptually and for policy formulation; and further developments and applications of the technique in tourism research. Handbook of Research Methods in Tourism will appeal to social scientists, students as well as researchers in tourism who use quantitative and qualitative research techniques.
Author: Stephen L J Smith
Publisher: Routledge
ISBN: 1317890906
Category : Science
Languages : en
Pages : 337
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Book Description
Provides practical advice on the use of quantitative techniques used in tourism. Thoroughly revised and updated, the new edition includes new guidelines for domestic and international statistics produced by the World Tourism Organization. The book provides practical tools for both market planning as well as for product assessment, especially regional and environmental planning.
