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Author: Per Mollerup
Publisher: Phaidon Press
ISBN: 9780714834481
Category : Art
Languages : en
Pages : 240
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Book Description
The core of the book is a full classification of all the trade marks covering pictures, names and abbreviations. The author analyses and describes the history of trademarks and shows how they have transcended barriers of language and time.
Author: Per Mollerup
Publisher: Phaidon Press
ISBN: 9780714834481
Category : Art
Languages : en
Pages : 240
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Book Description
The core of the book is a full classification of all the trade marks covering pictures, names and abbreviations. The author analyses and describes the history of trademarks and shows how they have transcended barriers of language and time.
Author: Per Mollerup
Publisher: Chronicle Books
ISBN: 9780811832366
Category : Design
Languages : en
Pages : 242
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Book Description
Collapsibles are objects that fold out for use and then fold back in again to save space. They include anything from sofabeds to Swiss army knives. Per Mollerup identifies 12 essential principles of collapsibility and looks at examples of each.
Author: Per Mollerup
Publisher: Lars Muller Publishers
ISBN: 9783037780558
Category : Art
Languages : en
Pages : 333
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Book Description
Riffing on the techie term 'wayfinding', which designers and manufacturers use when talking about the function of signs and signage systems as they are used by the viewer, this book seeks to find a more precise visual language for what sign designers actually do, which is to show the way. Unfortunately, as Mollerup points out, many designers never master the art of wayshowing themselves. For wayshowing relates to wayfinding as writing relates to reading and as talking relates to hearing - The purpose of wayshowing is to facilitate wayfinding. In this accessible but invigorating investigation, Mollerup examines international sign systems and architectural landmarks in detail with his trademark candor and good humor. His analysis is at once pithy, scholarly, and historical.
Author: Per Mollerup
Publisher: MIT Press
ISBN: 0262039486
Category : Design
Languages : en
Pages : 219
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Book Description
How some design appears to be something that it is not—by beautifying, amusing, substituting, or deceiving. Pretense design pretends to be something that it is not. Pretense design includes all kinds of designed objects: a pair of glasses that looks like a fashion accessory rather than a medical necessity, a hotel in Las Vegas that simulates a Venetian ambience complete with canals and gondolas, boiler plates that look like steel but are vinyl. In this book, Danish designer Per Mollerup defines and describes a ubiquitous design category that until now has not had a name: designed objects with an intentional discrepancy between surface and substance, between appearance and reality. Pretense design, he shows us, is a type of material rhetoric; it is a way for physical objects to speak persuasively, most often to benefit users but sometimes to deceive them. After explaining the means and the meanings of pretense design, Mollerup describes four pretense design applications, providing a range of examples for each: beautification, amusement, substitution, and deception. Beautification, he explains, includes sunless tanning, high heels, and even sporty accessories for a family car. Amusement includes forms of irrational otherness—columns that don't hold anything up, an old building's façade that hides a new building, a new Chinese town that mimics an old European town. Substitution pretends to be a natural thing: plastic laminate is a substitute for wood, Corian a substitute for marble, and prosthetics substitute for human organs. Deception doesn't just bend the truth; it suspends it. Soldiers wear camouflage to hide; hunters use decoys to attract their prey; malware hides in a harmless program only to wreak havoc on a user's computer. With Pretense Design, Per Mollerup adds a new concept to design thinking.
Author: Per Mollerup
Publisher: BIS Publishers
ISBN: 9789063694029
Category : Design
Languages : en
Pages : 192
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Book Description
This book looks into the basics of simplicity and researches more in depth three aspects of simplicity in design.
Author: Per Mollerup
Publisher: Bis Publishers
ISBN: 9789063693237
Category : Advertising
Languages : en
Pages : 0
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Book Description
A standard reference book discussing problems, principles, and practices in wayshowing and wayfinding.
Author: Per Mollerup
Publisher: Bloomsbury Publishing
ISBN: 1408191881
Category : Art
Languages : en
Pages : 176
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Book Description
Aighly practical guide to the graphic representation of quantities, locations, connections and other forms of data, founded on solid design principles. Easy to understand, the book has been created to assist designers, researchers, and writers in expressing visually through points, lines, and areas that which by words, letters, and numbers alone often have difficulty communicating. It describes problems, principles, and solutions for the visual display of information, and presents real-world didactic examples, taken from, for example, the Financial Times and the Wall Street Journal. The book's theoretical basis is strong, but not at the expense of clarity; readers will understand both what to do and why. After a number of introductory chapters that describe what is common to all types of visual displays, the book continues with three main parts that deal with displays showing quantities, locations, and connections. Data Design is an essential guide to how data can, and should be, presented in order to effortlessly communicate information with clarity, elegance and style. Highly illustrated and with beautiful simplicity, Data Design is an indispensable guide to the clear and effective presentation of information.
Author: Per Mollerup
Publisher:
ISBN: 9780500513019
Category : Design, Industrial
Languages : en
Pages : 232
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Book Description
This entertaining book takes a quirky look at the world of flexible objects, those items that fold out for use and then fold back in again to save space. Per Mollerup identifies twelve principles of collapsibility and looks at examples of each in turn, before examining collapsibility in furniture of all kinds, from chairs and tables to sofas and storage.Over 500 illustrations bring together design classics, rare historical material, specially drawn diagrams and up-tothe- minute gadgetry in one absorbing and inspiring album.
Author: Per Mollerup
Publisher:
ISBN:
Category : Mærkevarer
Languages : en
Pages : 310
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Book Description
Author: Courtney Marchese
Publisher: Bloomsbury Publishing
ISBN: 1350117285
Category : Design
Languages : en
Pages : 217
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Book Description
This book explores the increasing altruistic impulse of the design community to address some of the world's most difficult problems including social, political, environmental, and global health causes at the local, national, and global scale. Each chapter strategically combines theory and practice to examine how to identify causes and locate accurate data, truth and integrity in information design, the information design/data visualization process, understanding audiences, crafting meaningful narratives, and measuring the impact of a design. A variety of international case studies and interviews with practitioners illustrate the challenges and impact of designing for social agendas. These range from traditional media outlets like The New York Times and The Guardian, popular science organizations like National Geographic and Scientific America, to health institutes like The World Health Organization and The Center for Disease Control. This book allows the novice information designer to create compelling human-centered information narratives which make a difference in our world.
