Opportunities in Public Relations Careers

Opportunities in Public Relations Careers PDF Author: Morris B. Rotman
Publisher: McGraw Hill Professional
ISBN: 9780658016325
Category : Business & Economics
Languages : en
Pages : 168

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Book Description
This series represents the best and most comprehensive source of basic information on careers! Each 160-page guide offers in-depth information on the size and scope, opportunities and limitations of a career field, salary, trends, long-term job outlook, and much more!

Opportunities in Public Relations Careers

Opportunities in Public Relations Careers PDF Author: Morris B. Rotman
Publisher: McGraw Hill Professional
ISBN: 9780658016325
Category : Business & Economics
Languages : en
Pages : 168

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Book Description
This series represents the best and most comprehensive source of basic information on careers! Each 160-page guide offers in-depth information on the size and scope, opportunities and limitations of a career field, salary, trends, long-term job outlook, and much more!

Making It in Public Relations

Making It in Public Relations PDF Author: Leonard Mogel
Publisher: Routledge
ISBN: 1135641781
Category : Business & Economics
Languages : en
Pages : 364

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Book Description
Mogel describes everything from the basics of vocational guidance, for those wanting to break into the public relations industry, to how different strategies have sparked the growth and enhancement of the industry in various corporate and industrial fields.

Careers in Public Relations

Careers in Public Relations PDF Author:
Publisher:
ISBN: 9781585111367
Category : Public relations personnel
Languages : en
Pages : 19

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Book Description


Careers in Public Relations

Careers in Public Relations PDF Author: Institute For Institute For Career Research
Publisher: CreateSpace
ISBN: 9781511995481
Category :
Languages : en
Pages : 34

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Book Description
PUBLIC RELATIONS PROFESSIONALS ARE image makers. They painstakingly craft the way the public views businesses, organizations, celebrities - anyone or anything of note. If people know about it, chances are the credit goes to a public relations professional working hard behind the scenes. PR specialists crave the spotlight for someone else. They mark success by seeing their client's name in lights. Publicists never hesitate to sing the praises about anyone or anything they represent. A PR pro cannot wait to get asked the question: So what's new? When you are in the public relations field, if there is one person who does not know about your client, you have work to do. Public relations is a hard-charging, nonstop, take-no-prisoners business, where you get the buzz going about your client and keep it going day after day. Your goal is to set the trends, not follow them. People who work in public relations shy away from nothing. Pushing the envelope is par for the course. You are encouraged to come up with innovative, over-the-top ways of getting the word out. The business thrives on fresh ideas, and cannot get enough of them. Each day presents a new opportunity to get your client's brand out to the public. If those opportunities don't present themselves, you make them happen. Creative excitement is always in the air, because groundbreaking ways of communicating with the public rule the day in this field. In public relations you take the mundane and make it exciting. You turn the ordinary into the exceptional. It's discovering those hidden gems that make the field so rewarding. People often ask, "What will they think of next?" Whatever it is, as a public relations professional, you are the one who will let folks know about it. A whole range of talents and skills are required to practice public relations, from crisp, imaginative writing to precise planning and superior organization. This is a job where you will be tested every day. If you like encountering the unexpected, you will definitely find it in this business, where coming up with inspired solutions to unforeseen events makes you a marquee player. In public relations, you will never be just another employee. Your insights and advice have a major impact on the company or organization you work for, or the clients you represent. You are a pivotal cog in the wheel, right in the middle of the action. When something goes awry, you are the one called in to fix it. When everything is going well, you are the one who gets the nod. When the time comes to take a bold step, you are the one everyone looks to for a new idea. There is no job better suited for this information age than one that has been relied on for decades to get the word out to the masses. Whether it is referred to as public information, media relations, public affairs, corporate communications, or, as it is more commonly known, public relations, this is a career that speaks for itself and many others.

Careers as a Marketing and Public Relations Specialist

Careers as a Marketing and Public Relations Specialist PDF Author: Daniel E. Harmon
Publisher: The Rosen Publishing Group, Inc
ISBN: 1477717978
Category : Juvenile Nonfiction
Languages : en
Pages : 80

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Book Description
This book examines the career of a marketing and public relations specialist. Topics cover marketing campaigns, running a marketing firm, client relations, connecting with the community, putting together a resume, working as a freelancer, pitching a client, and business-building strategies.

How to Succeed in a PR Agency

How to Succeed in a PR Agency PDF Author: Kristin Johnson
Publisher: Routledge
ISBN: 0429785542
Category : Business & Economics
Languages : en
Pages : 146

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Book Description
Learning how to be successful in a public relations (PR) agency is a stressful on-the-job, sink-or-swim, immersive experience. While other texts teach PR theory and practice, no other book guides early to mid-career PR professionals through the day-to-day life of working in an agency and the skills required to excel and build a career. This text demystifies the PR agency experience with foundational information to simplify and clarify agency life. Authors Kristin Johnson and Shalon Roth, who each grew successful careers in PR agencies, share secrets that no one will teach in a class or a seminar. This is real talk about real life in an agency – punctuated by anecdotes from leaders in the industry. This is a must-read for communications students and PR professionals looking to grow their career and become indispensable to teams and clients.

Public Relations and the Power of Creativity

Public Relations and the Power of Creativity PDF Author: Sarah Bowman
Publisher: Emerald Group Publishing
ISBN: 178769299X
Category : Business & Economics
Languages : en
Pages : 256

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Book Description
This volume demonstrates a range of possibilities for creative thinking about public relations management and collaboration in different settings and with different purposes. The chapters hint at opportunities, point towards innovation, and challenge our thinking about the power of creativity.

The Scribe Method

The Scribe Method PDF Author: Tucker Max
Publisher: Lioncrest Publishing
ISBN: 1544514050
Category : Reference
Languages : en
Pages : 300

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Book Description
Ready to write your book? So why haven’t you done it yet? If you’re like most nonfiction authors, fears are holding you back. Sound familiar? Is my idea good enough? How do I structure a book? What exactly are the steps to write it? How do I stay motivated? What if I actually finish it, and it’s bad? Worst of all: what if I publish it, and no one cares? How do I know if I’m even doing the right things? The truth is, writing a book can be scary and overwhelming—but it doesn’t have to be. There’s a way to know you’re on the right path and taking the right steps. How? By using a method that’s been validated with thousands of other Authors just like you. In fact, it’s the same exact process used to produce dozens of big bestsellers–including David Goggins’s Can’t Hurt Me, Tiffany Haddish’s The Last Black Unicorn, and Joey Coleman’s Never Lose a Customer Again. The Scribe Method is the tested and proven process that will help you navigate the entire book-writing process from start to finish–the right way. Written by 4x New York Times Bestselling Author Tucker Max and publishing expert Zach Obront, you’ll learn the step-by-step method that has helped over 1,500 authors write and publish their books. Now a Wall Street Journal Bestseller itself, The Scribe Method is specifically designed for business leaders, personal development gurus, entrepreneurs, and any expert in their field who has accumulated years of hard-won knowledge and wants to put it out into the world. Forget the rest of the books written by pretenders. This is the ultimate resource for anyone who wants to professionally write a great nonfiction book.

Opportunities in Public Relations Careers

Opportunities in Public Relations Careers PDF Author: Morris B. Rotman
Publisher: Contemporary Books
ISBN: 9780844244174
Category : Public relations
Languages : en
Pages : 142

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Book Description
Provides an overview of public relations and discusses educational requirements, necessary skills, and career opportunities.

Public Relations Strategies and Tactics

Public Relations Strategies and Tactics PDF Author: Dennis L. Wilcox
Publisher: Pearson Higher Ed
ISBN: 020589724X
Category : Language Arts & Disciplines
Languages : en
Pages : 625

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Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Updated in a 10th edition, Public Relations: Strategies and Tactics, Tenth Edition, clearly explains to students the basic concepts, strategies, and tactics of today’s public relations practice. This comprehensive text is grounded in scholarship and includes references to landmark studies and time-honored public relations techniques. The tenth edition emphasizes the application of the Internet and social media for programs and campaigns.