Author: Autocontrol de la Publicidad
Publisher:
ISBN:
Category :
Languages : es
Pages : 15

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Book Description

Author: Zaheer-Ud-Din Babar
Publisher: Springer
ISBN: 3319516736
Category : Medical
Languages : en
Pages : 425

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Book Description
A comprehensive and granular insight into the challenges of promoting rational medicine, this book serves as an essential resource for health policy makers and researchers interested in national medicines policies. Country-specific chapters have a common format, beginning with an overview of the health system and regulatory and policy environments, before discussing the difficulties in maintaining a medicines supply system, challenges in ensuring access to affordable medicines and issues impacting on rational medicine use. Numerous case studies are also used to highlight key issues and each chapter concludes with country-specific solutions to the issues raised. Written by highly regarded academics, the book includes countries in Africa, Asia, Europe, the Middle East and South America.

Author: Daniel Terrón Santos
Publisher:
ISBN: 9788413902081
Category :
Languages : es
Pages : 217

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Book Description
La complicada relación material que existe entre la publicidad en general con la propia del ámbito sanitario (en parte, legislación mercantil, pero también en parte, intervenida por razones de salud pública por las administraciones), la complejidad de las acciones judiciales aplicables (legislación procesal) y la tutela de los intereses de los consumidores, también pacientes (sustancialmente, competencia autonómica), genera un panorama normativo que difícilmente ampara un marco claro. -- Analizar la respuesta del derecho positivo con cierto detenimiento se antoja necesario para el operador jurídico, en aras de ofrecerle una sistematización con la que hacer frente a la amalgama de normas, competencias, aspectos y actores de un mismo problema. La protección de la salud frente al puro interés comercial de productos y servicios que se nos presentan cotidianamente, en la publicidad comercial, con propiedades, indicaciones o cualidades a veces próximas a lo milagroso, ya sea en la vertiente cosmética, nutritiva, o simplemente saludable, es determinante. -- La presente obra presenta un ánimo clarificador de este sistema complejo, poniendo al alcance del lector una sistemática cierta que ayuda a comprender los mecanismos de regulación de la publicidad, en particular en el ámbito sanitario, desde la doble perspectiva de productos y servicios. Sin olvidar la defensa de los consumidores, que por su caracterización como pacientes, han de ver reforzadas sus garantías.--Todo ello desde una visión global a nivel nacional con referencias a otras regulaciones que pueden servir de inspiración para una futura regulación.

Author:
Publisher:
ISBN:
Category :
Languages : es
Pages : 9

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Book Description

Author: Daniel Terrón Santos
Publisher:
ISBN: 9788413902104
Category :
Languages : es
Pages : 217

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Book Description

Author: Natanael Méndez Matos
Publisher: Lulu.com
ISBN: 1304482790
Category : Law
Languages : es
Pages : 372

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Book Description
Resulta irónico pensar, que los académicos e historiadores dominicanos en su visión general sobre la historia de la vida republicana de la nación, solamente reconozcan los siguientes períodos históricos; a saber: a).- Primera República del 1844; b).- Segunda República del 1865; c).- Tercera República del 1924; y d).- Cuarta República del 1966 hasta nuestros días presentes.. Ignorar en los anales de la histórica de la nación dominicana, el proceso político de la reconstrucción de la vida republicana, es ignorar el resurgimiento de la vida republicana, que conocemos como la Cuarta República comprendido en el período 1962-1963. Por Tanto, el Proyecto Político la Sexta República, es la única oportunidad que tiene el pueblo soberano de conquistar y restablecer el ordenamiento jurídico y los derechos conculcados en la Constitución del año 1963, mediante la Reconstrucción de un proyecto Nación definido en el contrato social proclamado en la "Sexta República".

Author: Dorwock
Publisher:
ISBN: 9780079111562
Category : Spanish language
Languages : en
Pages :

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Book Description
This video is aimed at the beginning, intermediate and advanced level spanish student. It contains 48 commercial advertisements taken from spanish TV.

Author: Simon Singh
Publisher: Anchor
ISBN: 0385495323
Category : History
Languages : en
Pages : 434

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Book Description
In his first book since the bestselling Fermat's Enigma, Simon Singh offers the first sweeping history of encryption, tracing its evolution and revealing the dramatic effects codes have had on wars, nations, and individual lives. From Mary, Queen of Scots, trapped by her own code, to the Navajo Code Talkers who helped the Allies win World War II, to the incredible (and incredibly simple) logisitical breakthrough that made Internet commerce secure, The Code Book tells the story of the most powerful intellectual weapon ever known: secrecy. Throughout the text are clear technical and mathematical explanations, and portraits of the remarkable personalities who wrote and broke the world's most difficult codes. Accessible, compelling, and remarkably far-reaching, this book will forever alter your view of history and what drives it. It will also make you wonder how private that e-mail you just sent really is.

Author: Barrie Gunter
Publisher:
ISBN:
Category : Performing Arts
Languages : en
Pages : 202

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Book Description
On gender stereotyping on television.

Author: Miguel Santesmases Mestre
Publisher:
ISBN: 9788436825435
Category : Business & Economics
Languages : en
Pages : 0

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Book Description
This is the English edition of the first marketing book in Spanish to be adapted to the European Space for Higher Education, which has been written with the new requirements of the recent official degrees in mind. In addition to its theoretical presentation illustrated with many examples, each chapter starts with a business situation, and closes with a case study with practice topics, key terms and review questions, along with related Internet links and specific bibliography. In addition, teachers and students are provided with complementary on-line material on the book’s website: www.miguelsantesmases.com/fm.htm This textbook presents the fundamentals of marketing, the market, the consumer’s environment and behaviour, the marketing research, and the information systems. It later goes deeper into the marketing tools (product and services management, pricing, communication, sales, distribution and, lastly, the marketing plan), all supported by examples and case studies. Chapters dealing with relationship marketing, customer relations management, new communication technologies and emerging marketing techniques have also been included. Fundamentals of Marketing offers a modern approach, adapted to the new teaching methodologies which will make both the teaching and learning of the principles of marketing much easier.