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Author: Conrad C. Fink
Publisher: SIU Press
ISBN: 9780809313334
Category : Business & Economics
Languages : en
Pages : 420
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Book Description
The time is right for bright, aggressive newspaper managers to influence and prosper, but bleak indeed for those newspapers whose managers lack the requisite knowledge. Using case studies and examples from the business, Fink shows why some newspapers change with the times and surge ahead and why some continue to publish to an eroding market base and fail. The difference between success and failure, he concludes, is in "long-range planning and in daily operating methodology—in, simply, the professionalism of management at all levels."
Author: Conrad C. Fink
Publisher: SIU Press
ISBN: 9780809313334
Category : Business & Economics
Languages : en
Pages : 420
Get Book Here
Book Description
The time is right for bright, aggressive newspaper managers to influence and prosper, but bleak indeed for those newspapers whose managers lack the requisite knowledge. Using case studies and examples from the business, Fink shows why some newspapers change with the times and surge ahead and why some continue to publish to an eroding market base and fail. The difference between success and failure, he concludes, is in "long-range planning and in daily operating methodology—in, simply, the professionalism of management at all levels."
Author: H. Yeo
Publisher:
ISBN:
Category : Newspaper editors
Languages : en
Pages : 126
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Book Description
Author: James E. Pollard
Publisher: Read Books Ltd
ISBN: 1447485661
Category : Business & Economics
Languages : en
Pages : 558
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Book Description
Written by the once Director of the School of Journalism at the Ohio State University, this is a fascinating guide for anybody interested in becoming a journalist or involved in the world of the printed media. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.
Author: Alan Albarran
Publisher: Routledge
ISBN: 1135611688
Category : Business & Economics
Languages : en
Pages : 746
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Book Description
This comprehensive Handbook provides a synthesis of current work and research in media management and economics. The volume has been developed around two primary objectives: assessing the state of knowledge for the key topics in the media management and economics fields; and establishing the research agenda in these areas, ultimately pushing the field in new directions. The Handbook's chapters are organized into parts addressing the theoretical components, key issues, analytical tools, and future directions for research. Each chapter offers the current state of theory and scholarship of a specific area of study, and the volume contributors--all well established in their areas of specialty--represent domestic and international scholarship. With its unparalleled breadth of content from expert authors, the Handbook provides background knowledge of the various theoretical dimensions and historical paradigms, and establishes the direction for the next phases of research in this growing arena of study. The Handbook of Media Management and Economics will serve to stimulate future thought and research in the media management and economics disciplines. As such, this volume will be a required reference for students, professors, and industry practitioners for years to come.
Author: Andrew Kreig
Publisher: Peregrine Press, Publishers
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 256
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Book Description
Author: George Sylvie
Publisher: Routledge
ISBN: 1135658099
Category : Business & Economics
Languages : en
Pages : 218
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Book Description
This volume combines the study of newspaper management & operation with the leadership of change in organizations, providing a unique perspective on change in media organizations. For scholars & students in journalism & media management.
Author: Rachele Kanigel
Publisher: John Wiley & Sons
ISBN: 1444332384
Category : Language Arts & Disciplines
Languages : en
Pages : 326
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Book Description
The Student Newspaper Survival Guide has been extensively updated to cover recent developments in online publishing, social media, mobile journalism, and multimedia storytelling; at the same time, it continues to serve as an essential reference on all aspects of producing a student publication. Updated and expanded to discuss many of the changes in the field of journalism and in college newspapers, with two new chapters to enhance the focus on online journalism and technology Emphasis on Web-first publishing and covering breaking news as it happens, including a new section on mobile journalism Guides student journalists through the intricate, multi-step process of producing a student newspaper including the challenges of reporting, writing, editing, designing, and publishing campus newspapers and websites Chapters include discussion questions, exercises, sample projects, checklists, tips from professionals, sample forms, story ideas, and scenarios for discussion Fresh, new, full color examples from award winning college newspapers around North America Essential reading for student reporters, editors, page designers, photographers, webmasters, and advertising sales representatives
Author: Christine Y. Ferdinand
Publisher: Oxford University Press
ISBN: 9780198206521
Category : Business & Economics
Languages : en
Pages : 284
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Book Description
Behind these news networks was the entrepreneurial spirit of Benjamin Collins, a figure of national importance, who set up Salisbury's first bank, established newspapers in London and the provinces, wrote children's books with John Newbery, and whose publishing interests brought him into contact with the literary and commercial life of London. This fascinating study of the information networks of eighteenth-century provincial life will be interest to literary students and biographers as well as historians.
Author: United States. Congress. House. Committee on the Judiciary. Subcommittee No. 5
Publisher:
ISBN:
Category : Antitrust law
Languages : en
Pages : 548
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Book Description
Author: United States. Congress. House. Committee on the Judiciary
Publisher:
ISBN:
Category :
Languages : en
Pages : 584
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Book Description
