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Author: Trond Klevgaard
Publisher: Bloomsbury Publishing
ISBN: 1350112402
Category : Design
Languages : en
Pages : 281
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Book Description
This is the first monograph on Scandinavia's 'New Typography'. It provides a detailed account of the movement's lifespan in the region from the 1920s up until the 1940s, when it was largely incorporated into mainstream practice. The book begins by tracing how the New Typography, from its origins in the central and eastern European avant-garde, arrived in Scandinavia. It considers the movement's transformative impact on printing, detailing the cultural and technological reasons why its ability to act as a modernising force varied between different professional groups. The last two chapters look at how New Typography related to Scandinavian society more widely by looking at its ties to functionalism and social democracy, paving the way for a discussion of the reciprocal relationship between the culture of practitioners and the cultural work performed through their practice. Based on archival research undertaken at a number of Scandinavian institutions, the book brings a wealth of previously unpublished visual material to light and provides a fresh perspective on a movement of central and enduring importance to graphic design history and practice.
Author: Trond Klevgaard
Publisher: Bloomsbury Publishing
ISBN: 1350112402
Category : Design
Languages : en
Pages : 281
Get Book Here
Book Description
This is the first monograph on Scandinavia's 'New Typography'. It provides a detailed account of the movement's lifespan in the region from the 1920s up until the 1940s, when it was largely incorporated into mainstream practice. The book begins by tracing how the New Typography, from its origins in the central and eastern European avant-garde, arrived in Scandinavia. It considers the movement's transformative impact on printing, detailing the cultural and technological reasons why its ability to act as a modernising force varied between different professional groups. The last two chapters look at how New Typography related to Scandinavian society more widely by looking at its ties to functionalism and social democracy, paving the way for a discussion of the reciprocal relationship between the culture of practitioners and the cultural work performed through their practice. Based on archival research undertaken at a number of Scandinavian institutions, the book brings a wealth of previously unpublished visual material to light and provides a fresh perspective on a movement of central and enduring importance to graphic design history and practice.
Author: Trond Klevgaard
Publisher:
ISBN:
Category :
Languages : en
Pages :
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Book Description
Author: Shaoqiang Wang
Publisher:
ISBN: 9781584234630
Category : Commercial art
Languages : en
Pages : 0
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Book Description
Head North The True Taste of Nordic Design is a fresh collection that draws from the highly respected history of Scandinavian design to present contemporary graphic design from five Northern countries: Denmark, Finland, Iceland, Norway, and Sweden. Characterized by simple elegance, careful use of vibrant colors and space, minimalism, and functionality, Nordic design is also recognized by its heavy application of typography and illustration. The designers featured are at the vanguard of Nordic design, bucking trends and demonstrating that design can be simple but sophisticated, lovely but not nave, and cool yet engaging. This title showcases all genres of design, from graphic design, printed books, album covers, posters, product design, fashion, and promotional design to typographic and environmental design. If youre in need of inspiration, Head North! and discover one of the largest epicenters of design in the world, a region abundant with creativity in every realm of design and art.
Author: Patrick Sundqvist
Publisher: Laurence King Publishing
ISBN: 9781856693165
Category :
Languages : en
Pages : 184
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Book Description
Author: Paul Stirton
Publisher: Yale University Press
ISBN: 9780300243956
Category : Graphic arts
Languages : en
Pages : 0
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Book Description
An original account of the life and work of legendary designer Jan Tschichold and his role in the movement in Weimar Germany to create modern graphic design Richly illustrated with images from Jan Tschichold's little-known private collection of design ephemera, this important book explores a legendary figure in the history of modern graphic design through the artists, ideas, and texts from the Bauhaus that most influenced him. Tschichold (1902-1974), a prolific designer, writer, and theorist, stood at the forefront of a revolution in visual culture that made printed material more elemental and dynamic. His designs were applied to everyday graphics, from billboard advertisements and business cards to book jackets and invoices. This handsome volume offers a new understanding of Tschichold's work, and of the underlying theories of the artistic movement he helped to form, by analyzing his collections: illustrations, advertisements, magazines, and books by well-known figures, such as Kurt Schwitters, El Lissitzky, Aleksandr Rodchenko, and László Moholy-Nagy, and lesser-known artist-designers, including Willi Baumeister, Max Burchartz, Walter Dexel, and Piet Zwart. This book also charts the development of the New Typography, a broad-based movement across Central Europe that included "The Ring," a group formed by Schwitters in 1927. Tschichold played a crucial role in defining this movement, documenting the theory and practice in his most influential book, The New Typography (1928), still regarded as a seminal text of graphic design. Published in association with the Bard Graduate Center Exhibition Schedule: Bard Graduate Center, New York (02/15/19-07/07/19)
Author:
Publisher:
ISBN:
Category : Scandinavia
Languages : en
Pages : 882
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Book Description
Author:
Publisher:
ISBN:
Category : Scandinavia
Languages : en
Pages : 824
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Book Description
Author: Henry Goddard Leach
Publisher:
ISBN:
Category : Scandinavia
Languages : en
Pages : 662
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Book Description
Vol. 14, no. 5 (May 1926) is special issue devoted to John Ericsson.
Author: Gail Anderson
Publisher: Laurence King Publishing
ISBN: 1780679939
Category : Design
Languages : en
Pages : 128
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Book Description
This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Author:
Publisher:
ISBN:
Category : Printing
Languages : en
Pages : 714
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Book Description
