Author: Laura Acklen
Publisher: Que Publishing
ISBN: 0134271661
Category : Computers
Languages : en
Pages : 372
Book Description
Book + Content Update Program Microsoft's Publisher 2016 enables you to create professional-quality publications that help you succeed! If you want to make the most of Publisher, My Publisher 2016 is your must-have companion. Friendly, quick, and packed with real-world advice, it walks you through every task you'll want to perform, including: Getting started with Publisher 2016, and understanding what's new in this release Creating a new publication from scratch, or starting with content from other sources Making the most of Publisher's professional layouts with wizards and templates Incorporating online and social media content into your publications Adding professional effects and backgrounds Creating great newsletters, fliers, brochures, forms, business and greeting cards, banners, and many other publications Building customized emails with Publisher's mail merge Discovering shortcuts to build your publications faster and more efficiently Every task is presented step-by-step, using carefully annotated, full-color screenshots, all numbered so there's no chance of getting lost of confused. Everything's clearly organized in modular, self-contained chapters designed to help you get more powerful results from Microsoft Publisher, and get them faster. Throughout, the book is packed with helpful tips and lists - plus quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Publisher 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
My Publisher 2016 (includes free Content Update Program)
Author: Laura Acklen
Publisher: Que Publishing
ISBN: 0134271661
Category : Computers
Languages : en
Pages : 372
Book Description
Book + Content Update Program Microsoft's Publisher 2016 enables you to create professional-quality publications that help you succeed! If you want to make the most of Publisher, My Publisher 2016 is your must-have companion. Friendly, quick, and packed with real-world advice, it walks you through every task you'll want to perform, including: Getting started with Publisher 2016, and understanding what's new in this release Creating a new publication from scratch, or starting with content from other sources Making the most of Publisher's professional layouts with wizards and templates Incorporating online and social media content into your publications Adding professional effects and backgrounds Creating great newsletters, fliers, brochures, forms, business and greeting cards, banners, and many other publications Building customized emails with Publisher's mail merge Discovering shortcuts to build your publications faster and more efficiently Every task is presented step-by-step, using carefully annotated, full-color screenshots, all numbered so there's no chance of getting lost of confused. Everything's clearly organized in modular, self-contained chapters designed to help you get more powerful results from Microsoft Publisher, and get them faster. Throughout, the book is packed with helpful tips and lists - plus quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Publisher 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
Publisher: Que Publishing
ISBN: 0134271661
Category : Computers
Languages : en
Pages : 372
Book Description
Book + Content Update Program Microsoft's Publisher 2016 enables you to create professional-quality publications that help you succeed! If you want to make the most of Publisher, My Publisher 2016 is your must-have companion. Friendly, quick, and packed with real-world advice, it walks you through every task you'll want to perform, including: Getting started with Publisher 2016, and understanding what's new in this release Creating a new publication from scratch, or starting with content from other sources Making the most of Publisher's professional layouts with wizards and templates Incorporating online and social media content into your publications Adding professional effects and backgrounds Creating great newsletters, fliers, brochures, forms, business and greeting cards, banners, and many other publications Building customized emails with Publisher's mail merge Discovering shortcuts to build your publications faster and more efficiently Every task is presented step-by-step, using carefully annotated, full-color screenshots, all numbered so there's no chance of getting lost of confused. Everything's clearly organized in modular, self-contained chapters designed to help you get more powerful results from Microsoft Publisher, and get them faster. Throughout, the book is packed with helpful tips and lists - plus quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Publisher 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
My PowerPoint 2016 (includes Content Update Program)
Author: Echo Swinford
Publisher: Que Publishing
ISBN: 0134273729
Category : Computers
Languages : en
Pages : 513
Book Description
Book + Content Update Program If you want to deliver truly attention-grabbing presentations with PowerPoint 2016, My PowerPoint 2016 is your must-have companion. Friendly, quick, and packed with real-world advice, it walks you through every task you'll want to perform, including: Choosing the right design Creating and inserting shapes and pictures Incorporating effective animations, transitions, and multimedia content Finalizing and printing your presentation Setting up and delivering slide shows Modifying themes and templates to your precise needs And much more Every task is presented step-by-step, using carefully annotated, full-color screenshots, all numbered so there's no chance of getting lost of confused. Everything's clearly organized in modular, self-contained chapters designed to help you get more powerful results from Microsoft's PowerPoint 2016, and get them faster. Throughout, the book is packed with helpful tips and lists - plus quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of PowerPoint 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
Publisher: Que Publishing
ISBN: 0134273729
Category : Computers
Languages : en
Pages : 513
Book Description
Book + Content Update Program If you want to deliver truly attention-grabbing presentations with PowerPoint 2016, My PowerPoint 2016 is your must-have companion. Friendly, quick, and packed with real-world advice, it walks you through every task you'll want to perform, including: Choosing the right design Creating and inserting shapes and pictures Incorporating effective animations, transitions, and multimedia content Finalizing and printing your presentation Setting up and delivering slide shows Modifying themes and templates to your precise needs And much more Every task is presented step-by-step, using carefully annotated, full-color screenshots, all numbered so there's no chance of getting lost of confused. Everything's clearly organized in modular, self-contained chapters designed to help you get more powerful results from Microsoft's PowerPoint 2016, and get them faster. Throughout, the book is packed with helpful tips and lists - plus quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of PowerPoint 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
My OneNote 2016 (includes Content Update Program)
Author: Sherry Kinkoph Gunter
Publisher: Que Publishing
ISBN: 0134176421
Category : Computers
Languages : en
Pages : 555
Book Description
If you’re currently a OneNote user or thinking about upgrading to the latest version, My OneNote 2016 is your must-have companion. This friendly, quick, full-color, 100% practical tutorial walks you through the various tasks for building your own digital notebooks and filling them with notes, ideas, resources, artwork, lists, and more. If you’re ready to organize your note-taking projects, then My OneNote 2016 is ready to help.
Publisher: Que Publishing
ISBN: 0134176421
Category : Computers
Languages : en
Pages : 555
Book Description
If you’re currently a OneNote user or thinking about upgrading to the latest version, My OneNote 2016 is your must-have companion. This friendly, quick, full-color, 100% practical tutorial walks you through the various tasks for building your own digital notebooks and filling them with notes, ideas, resources, artwork, lists, and more. If you’re ready to organize your note-taking projects, then My OneNote 2016 is ready to help.
My Excel 2016 (includes Content Update Program)
Author: Tracy Syrstad
Publisher: Que Publishing
ISBN: 0134217209
Category : Computers
Languages : en
Pages : 682
Book Description
Book + Content Update Program My Excel 2016 is your must-have companion for getting most out of Excel 2016. This friendly, quick, full-color, 100% practical tutorial walks you through every task you'll want to do with Excel 2016. Get productive fast with Excel 2016’s updated interface Save time and make your data easier to work with Efficiently enter, insert, move, and manage data Use templates to reuse work and get a jumpstart on new projects Format worksheets and charts to make them clearer and more useful Use intuitive sparkline charts that fit in a single cell Build custom formulas using powerful built-in functions Sort, filter, and consolidate data and eliminate duplication Instantly group data and generate subtotals Quickly summarize huge data sets with PivotTables Find, fix, and avoid errors that break spreadsheets or cause inaccuracies Communicate more powerfully using visual tools such as SmartArt and WordArt Precisely control what you print and how it looks Securely share and distribute your workbooks Use Excel on the Web wherever you have Internet access Every task is presented step-by-step, using carefully annotated, colorful screenshots, all numbered so there's no chance of getting lost or confused. Everything's clearly organized in modular, self-contained chapters designed to help you get started quickly. Throughout, the book is packed with helpful tips, lists, and quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Excel 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the web edition: Follow the instructions in the book to learn how to register your book to access the FREE Web Edition.
Publisher: Que Publishing
ISBN: 0134217209
Category : Computers
Languages : en
Pages : 682
Book Description
Book + Content Update Program My Excel 2016 is your must-have companion for getting most out of Excel 2016. This friendly, quick, full-color, 100% practical tutorial walks you through every task you'll want to do with Excel 2016. Get productive fast with Excel 2016’s updated interface Save time and make your data easier to work with Efficiently enter, insert, move, and manage data Use templates to reuse work and get a jumpstart on new projects Format worksheets and charts to make them clearer and more useful Use intuitive sparkline charts that fit in a single cell Build custom formulas using powerful built-in functions Sort, filter, and consolidate data and eliminate duplication Instantly group data and generate subtotals Quickly summarize huge data sets with PivotTables Find, fix, and avoid errors that break spreadsheets or cause inaccuracies Communicate more powerfully using visual tools such as SmartArt and WordArt Precisely control what you print and how it looks Securely share and distribute your workbooks Use Excel on the Web wherever you have Internet access Every task is presented step-by-step, using carefully annotated, colorful screenshots, all numbered so there's no chance of getting lost or confused. Everything's clearly organized in modular, self-contained chapters designed to help you get started quickly. Throughout, the book is packed with helpful tips, lists, and quick solutions to the problems you're most likely to encounter. In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Excel 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the web edition: Follow the instructions in the book to learn how to register your book to access the FREE Web Edition.
My Office 2016 (includes Content Update Program)
Author: Paul McFedries
Publisher: Que Publishing
ISBN: 0134136985
Category : Computers
Languages : en
Pages : 633
Book Description
Book + Content Update Program My Office 2016 introduces readers to this new version of the suite and shows them how to get the most out of the apps. The book clearly explains what to expect from the new version of Office, what the program limitations are, and discusses best practices for using the apps. My Office 2016 teaches readers how to use Word, Excel, PowerPoint, Outlook, Access, and OneDrive in an easy-to-follow, task-based format. Topics covered include how to use the main features that come with each Office application, how to synchronize documents between devices, and how to collaborate with others. • Master core skills you can use in every Office 2016 program • Quickly create visual documents with advanced formatting and graphics • Build complex documents with columns, footnotes, headers, and tables • Enter and organize Excel data more accurately and efficiently • Quickly move, copy, delete, and format large amounts of data with Excel ranges • Use charts to make data more visual, intuitively understandable, and actionable • Add pizzazz to PowerPoint slide shows with animations and transitions • Use Outlook 2016 to efficiently manage your email, contacts, and calendar • Bring all your ideas and notes together in a OneNote notebook • Start building useful Access 2016 databases • Customize your Office applications to work the way you do • Store and share your Office files in the cloud with Microsoft OneDrive • Collaborate with others, including people using other versions of Office In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Office 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
Publisher: Que Publishing
ISBN: 0134136985
Category : Computers
Languages : en
Pages : 633
Book Description
Book + Content Update Program My Office 2016 introduces readers to this new version of the suite and shows them how to get the most out of the apps. The book clearly explains what to expect from the new version of Office, what the program limitations are, and discusses best practices for using the apps. My Office 2016 teaches readers how to use Word, Excel, PowerPoint, Outlook, Access, and OneDrive in an easy-to-follow, task-based format. Topics covered include how to use the main features that come with each Office application, how to synchronize documents between devices, and how to collaborate with others. • Master core skills you can use in every Office 2016 program • Quickly create visual documents with advanced formatting and graphics • Build complex documents with columns, footnotes, headers, and tables • Enter and organize Excel data more accurately and efficiently • Quickly move, copy, delete, and format large amounts of data with Excel ranges • Use charts to make data more visual, intuitively understandable, and actionable • Add pizzazz to PowerPoint slide shows with animations and transitions • Use Outlook 2016 to efficiently manage your email, contacts, and calendar • Bring all your ideas and notes together in a OneNote notebook • Start building useful Access 2016 databases • Customize your Office applications to work the way you do • Store and share your Office files in the cloud with Microsoft OneDrive • Collaborate with others, including people using other versions of Office In addition, this book is part of Que’s exciting new Content Update Program. As Microsoft updates features of Office 2016, sections of this book will be updated or new sections will be added to match the updates to the software. The updates will be delivered to you via a FREE Web Edition of this book, which can be accessed with any Internet connection. To learn more, visit www.quepublishing.com/CUP. How to access the free web edition: Follow the instructions within the book to learn how to register your book to access the FREE Web Edition.
My Office Sway (includes Content Update Program)
Author: Patrice-Anne Rutledge
Publisher: Que Publishing
ISBN: 0134217241
Category : Computers
Languages : en
Pages : 384
Book Description
If want to learn how to use Microsoft Sway, My Office Sway is your must-have companion. This friendly, quick, full-color, 100% practical tutorial walks you through various tasks for building your own multimedia web presentations–even if you have no design skills. If you’re ready to start creating your own Sways on your computer, tablet, or phone, My Office Sway is ready to help. In addition, this book is part of Que’s Content Update Program. As Microsoft updates features of Sway, sections of this book will be updated or new sections will be added to match the updates to the software. Every task is presented step-by-step, using carefully annotated, colorful screenshots, all numbered so there's no chance of getting lost or confused. Everything's clearly organized in modular, self-contained chapters designed to help you get started quickly. Throughout, the book is packed with helpful tips, lists, and quick solutions to the problems you're most likely to encounter.
Publisher: Que Publishing
ISBN: 0134217241
Category : Computers
Languages : en
Pages : 384
Book Description
If want to learn how to use Microsoft Sway, My Office Sway is your must-have companion. This friendly, quick, full-color, 100% practical tutorial walks you through various tasks for building your own multimedia web presentations–even if you have no design skills. If you’re ready to start creating your own Sways on your computer, tablet, or phone, My Office Sway is ready to help. In addition, this book is part of Que’s Content Update Program. As Microsoft updates features of Sway, sections of this book will be updated or new sections will be added to match the updates to the software. Every task is presented step-by-step, using carefully annotated, colorful screenshots, all numbered so there's no chance of getting lost or confused. Everything's clearly organized in modular, self-contained chapters designed to help you get started quickly. Throughout, the book is packed with helpful tips, lists, and quick solutions to the problems you're most likely to encounter.
Ubuntu Unleashed 2017 Edition (Includes Content Update Program)
Author: Matthew Helmke
Publisher: Sams Publishing
ISBN: 0134511859
Category : Computers
Languages : en
Pages : 2176
Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Ubuntu Unleashed 2017 Edition is filled with unique and advanced information for everyone who wants to make the most of the Ubuntu Linux operating system, including the latest in Ubuntu mobile development. This new edition has been thoroughly updated by a long-time Ubuntu community leader to reflect the exciting new Ubuntu 16.10 and the forthcoming Ubuntu 17.04 and 17.08. Helmke presents up-to-the-minute introductions to Ubuntu’s key productivity and Web development tools, programming languages, hardware support, and more. This book will now be part of CUPs (the Content Update Program). Former Ubuntu Forum administrator Matthew Helmke covers all you need to know about Ubuntu 16.10 installation, configuration, productivity, multimedia, development, system administration, server operations, networking, virtualization, security, DevOps, and more—including intermediate-to-advanced techniques you won’t find in any other book. Helmke presents up-to-the-minute introductions to Ubuntu’s key productivity and Web development tools, programming languages, hardware support, and more. You’ll find new or improved coverage of Ubuntu’s Unity interface, various types of servers, software repositories, database options, virtualization and cloud services, development tools, monitoring, troubleshooting, Ubuntu’s push into mobile and other touch screen devices, and much more
Publisher: Sams Publishing
ISBN: 0134511859
Category : Computers
Languages : en
Pages : 2176
Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Ubuntu Unleashed 2017 Edition is filled with unique and advanced information for everyone who wants to make the most of the Ubuntu Linux operating system, including the latest in Ubuntu mobile development. This new edition has been thoroughly updated by a long-time Ubuntu community leader to reflect the exciting new Ubuntu 16.10 and the forthcoming Ubuntu 17.04 and 17.08. Helmke presents up-to-the-minute introductions to Ubuntu’s key productivity and Web development tools, programming languages, hardware support, and more. This book will now be part of CUPs (the Content Update Program). Former Ubuntu Forum administrator Matthew Helmke covers all you need to know about Ubuntu 16.10 installation, configuration, productivity, multimedia, development, system administration, server operations, networking, virtualization, security, DevOps, and more—including intermediate-to-advanced techniques you won’t find in any other book. Helmke presents up-to-the-minute introductions to Ubuntu’s key productivity and Web development tools, programming languages, hardware support, and more. You’ll find new or improved coverage of Ubuntu’s Unity interface, various types of servers, software repositories, database options, virtualization and cloud services, development tools, monitoring, troubleshooting, Ubuntu’s push into mobile and other touch screen devices, and much more
My Facebook for Seniors
Author: Michael R. Miller
Publisher: Que Publishing
ISBN: 0134589076
Category : Computers
Languages : en
Pages : 487
Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. The perfect book to help anyone 50+ learn Facebook--in full color! Whether you are new to Facebook or would like to explore more of its features, My Facebook for Seniors makes learning to use the world’s most popular social media site simple and fun. The full-color, step-by-step instructions make it easy to connect with family, friends, and colleagues; share digital photos; play social games on Facebook; and much more. Veteran author Michael Miller has written more than 100 nonfiction books and is known for his ability to explain complex topics to everyday readers. Michael wrote this book from the 50+ point of view, using relevant examples and covering all the most popular tasks. Here are just a few things you will learn how to do in this top-selling book: • Sign up for Facebook (it’s free!) and create a new account • Use Facebook on your computer, smartphone, or tablet • Configure Facebook’s privacy settings to keep your personal information private • Find old friends who are also on Facebook • Use the News Feed to discover what your friends are up to • Discover how best to use Facebook to keep in touch with your kids and grandkids • Update your friends and family on your current activities • Use the Facebook Messenger app to text your Facebook friends • View your friends’ digital photos—and share your photos with friends and family • Personalize the Timeline page that your friends see • Use Facebook to schedule and manage real-world events—including birthdays • Chat privately with friends and family—via text or video • Find and follow pages from your favorite public figures and companies • Discover interesting topic-specific groups • Find out what you should—and shouldn’t—share on Facebook
Publisher: Que Publishing
ISBN: 0134589076
Category : Computers
Languages : en
Pages : 487
Book Description
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. The perfect book to help anyone 50+ learn Facebook--in full color! Whether you are new to Facebook or would like to explore more of its features, My Facebook for Seniors makes learning to use the world’s most popular social media site simple and fun. The full-color, step-by-step instructions make it easy to connect with family, friends, and colleagues; share digital photos; play social games on Facebook; and much more. Veteran author Michael Miller has written more than 100 nonfiction books and is known for his ability to explain complex topics to everyday readers. Michael wrote this book from the 50+ point of view, using relevant examples and covering all the most popular tasks. Here are just a few things you will learn how to do in this top-selling book: • Sign up for Facebook (it’s free!) and create a new account • Use Facebook on your computer, smartphone, or tablet • Configure Facebook’s privacy settings to keep your personal information private • Find old friends who are also on Facebook • Use the News Feed to discover what your friends are up to • Discover how best to use Facebook to keep in touch with your kids and grandkids • Update your friends and family on your current activities • Use the Facebook Messenger app to text your Facebook friends • View your friends’ digital photos—and share your photos with friends and family • Personalize the Timeline page that your friends see • Use Facebook to schedule and manage real-world events—including birthdays • Chat privately with friends and family—via text or video • Find and follow pages from your favorite public figures and companies • Discover interesting topic-specific groups • Find out what you should—and shouldn’t—share on Facebook
Self Publishing Success
Author: Nigel George
Publisher: GNW Independent Publishing
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 207
Book Description
This is not another book about book marketing - this book is about the things that are actually critical to your success as an author. Trying to become a successful author by only concentrating on marketing is like trying to become a body-builder by only doing bicep curls with your left arm. The fundamental principles that will take you from zero to making a good living have nothing to do with money or luck or your lack of 3 million fans on Facebook. These principles applied before social media existed, and will continue to be the foundation of authors' success long after the current crop of social platforms have faded into history. This book will teach you these underlying principles. It will show you how to sift through the noise and misinformation online and learn what every successful modern author knows---becoming a successful author is not as hard as you think.
Publisher: GNW Independent Publishing
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 207
Book Description
This is not another book about book marketing - this book is about the things that are actually critical to your success as an author. Trying to become a successful author by only concentrating on marketing is like trying to become a body-builder by only doing bicep curls with your left arm. The fundamental principles that will take you from zero to making a good living have nothing to do with money or luck or your lack of 3 million fans on Facebook. These principles applied before social media existed, and will continue to be the foundation of authors' success long after the current crop of social platforms have faded into history. This book will teach you these underlying principles. It will show you how to sift through the noise and misinformation online and learn what every successful modern author knows---becoming a successful author is not as hard as you think.
Sugar rush
Author: Karen Throsby
Publisher: Manchester University Press
ISBN: 1526151537
Category : Social Science
Languages : en
Pages : 198
Book Description
In the second decade of the twenty-first century, the crusade against sugar rose to prominence as an urgent societal problem about which something needed to be done. Sugar was transformed into the common enemy in a revived ‘war on obesity’ levelled at ‘unhealthy’ foods and the people who enjoy them. Are the evils of sugar based on purely scientific fact, or are other forces at play? Sugar rush explores the social life of sugar in its rise to infamy. The book reveals how competing understandings of the ‘problem’ of sugar are smoothed over through appeals to science and the demonization of fatness, with politics and popular culture preying on our anxieties about what we eat. Drawing on journalism, government policy, public health campaigns, self-help books, autobiographies and documentaries, the book argues that this rush to blame sugar is a phenomenon of its time, finding fertile ground in the era of austerity and its attendant inequalities. Inviting readers to resist the comforting certainties of the attack on sugar, Sugar rush shows how this actually represents a politics of despair, entrenching rather than disrupting the inequality-riddled status quo.
Publisher: Manchester University Press
ISBN: 1526151537
Category : Social Science
Languages : en
Pages : 198
Book Description
In the second decade of the twenty-first century, the crusade against sugar rose to prominence as an urgent societal problem about which something needed to be done. Sugar was transformed into the common enemy in a revived ‘war on obesity’ levelled at ‘unhealthy’ foods and the people who enjoy them. Are the evils of sugar based on purely scientific fact, or are other forces at play? Sugar rush explores the social life of sugar in its rise to infamy. The book reveals how competing understandings of the ‘problem’ of sugar are smoothed over through appeals to science and the demonization of fatness, with politics and popular culture preying on our anxieties about what we eat. Drawing on journalism, government policy, public health campaigns, self-help books, autobiographies and documentaries, the book argues that this rush to blame sugar is a phenomenon of its time, finding fertile ground in the era of austerity and its attendant inequalities. Inviting readers to resist the comforting certainties of the attack on sugar, Sugar rush shows how this actually represents a politics of despair, entrenching rather than disrupting the inequality-riddled status quo.