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Author: Sc Moatti
Publisher:
ISBN: 9780369381293
Category : Electronic books
Languages : en
Pages : 252
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Book Description
Résumé : Including case studies from mobile pioneers such as Facebook, Uber, Tinder, WhatsApp, and more, this timely book presents an all-encompassing formula that makes it easy for any business to develop a strategy for creating winning mobile products. --
Author: Sc Moatti
Publisher:
ISBN: 9780369381293
Category : Electronic books
Languages : en
Pages : 252
Get Book Here
Book Description
Résumé : Including case studies from mobile pioneers such as Facebook, Uber, Tinder, WhatsApp, and more, this timely book presents an all-encompassing formula that makes it easy for any business to develop a strategy for creating winning mobile products. --
Author: Anastasia Shesterinina
Publisher: Cornell University Press
ISBN: 1501753789
Category : History
Languages : en
Pages : 258
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Book Description
Winner of the Davis Center Book Prize in Political and Social Studies Co-winner of the Charles Taylor Book Award How do ordinary people navigate the intense uncertainty of the onset of war? Individuals mobilize in different ways—some flee, some pick up arms, and some support armed actors. Drawing on nearly two hundred in-depth interviews with participants and nonparticipants in the Georgian-Abkhaz war of 1992–1993, Mobilizing in Uncertainty explores Abkhaz mobilization decisions during that conflict. Anastasia Shesterinina uncovers that to make sense of the violence, Abkhaz leaders, local authority figures, and others relied on shared understandings of the conflict and their roles in it—collective conflict identities—that they had developed before the war. People consolidated mobilization decisions within small groups of family and friends and based their actions on whom they understood to be threatened and mobilized to protect. Their decisions shaped how the Georgian-Abkhaz conflict unfolded. Mobilizing in Uncertainty sheds light on broader processes of violence, which have lasting effects on societies marked by intergroup conflict.
Author: Taeku Lee
Publisher: University of Chicago Press
ISBN: 0226470253
Category : Political Science
Languages : en
Pages : 302
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Book Description
List of Tables and Figures Introduction 1. Elite Opinion Theory and Activated Mass Opinion 2. Black Insurgency and the Dynamics of Mass Opinion 3. The Sovereign Status of Survey Data 4. Constituency Mail as Public Opinion 5. The Racial, Regional, and Organizational Bases of Mass Activation 6. Contested Meanings and Movement Agency 7. Two Nations, Separate Grooves Appendix One: Question Wording, Scales, and Coding of Variables in Survey Analysis Appendix Two: Bibliographic Sources for Racial Attitude Items, 1937-1965 Appendix Three: Sampling and Coding of Constituency Mail Appendix Four: Typology of Interpretive Frames Notes References Acknowledgments Index.
Author: Daniel Navon
Publisher: University of Chicago Press
ISBN: 022663809X
Category : Medical
Languages : en
Pages : 409
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Book Description
With every passing year, more and more people learn that they or their young or unborn child carries a genetic mutation. But what does this mean for the way we understand a person? Today, genetic mutations are being used to diagnose novel conditions like the XYY, Fragile X, NGLY1 mutation, and 22q11.2 Deletion syndromes, carving out rich new categories of human disease and difference. Daniel Navon calls this form of categorization “genomic designation,” and in Mobilizing Mutations he shows how mutations, and the social factors that surround them, are reshaping human classification. Drawing on a wealth of fieldwork and historical material, Navon presents a sociological account of the ways genetic mutations have been mobilized and transformed in the sixty years since it became possible to see abnormal human genomes, providing a new vista onto the myriad ways contemporary genetic testing can transform people’s lives. Taking us inside these shifting worlds of research and advocacy over the last half century, Navon reveals the ways in which knowledge about genetic mutations can redefine what it means to be ill, different, and ultimately, human.
Author: Ayşe Gül Altınay
Publisher: Columbia University Press
ISBN: 0231549970
Category : Social Science
Languages : en
Pages : 744
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Book Description
Women Mobilizing Memory, a transnational exploration of the intersection of feminism, history, and memory, shows how the recollection of violent histories can generate possibilities for progressive futures. Questioning the politics of memory-making in relation to experiences of vulnerability and violence, this wide-ranging collection asks: How can memories of violence and its afterlives be mobilized for change? What strategies can disrupt and counter public forgetting? What role do the arts play in addressing the erasure of past violence from current memory and in creating new visions for future generations? Women Mobilizing Memory emerges from a multiyear feminist collaboration bringing together an interdisciplinary group of scholars, artists, and activists from Chile, Turkey, and the United States. The essays in this book assemble and discuss a deep archive of works that activate memory across a variety of protest cultures, ranging from seemingly minor acts of defiance to broader resistance movements. The memory practices it highlights constitute acts of repair that demand justice but do not aim at restitution. They invite the creation of alternative histories that can reconfigure painful pasts and presents. Giving voice to silenced memories and reclaiming collective memories that have been misrepresented in official narratives, Women Mobilizing Memory offers an alternative to more monumental commemorative practices. It models a new direction for memory studies and testifies to a continuing hope for an alternative future.
Author: Jeff Hasen
Publisher: John Wiley & Sons
ISBN: 1118243269
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
Integrate your mobile marketing program and take your brand to the next level Mobile marketing is finally entering the forefront of the marketing realm as megabrands roll out million-dollar budgets and small businesses have turned to the channel for its affordability, measurability, and repeatable successes in producing sales and driving engagement and loyalty. Through insights from bold industry visionaries and fellow mobile pioneers, Mobilized Marketing takes readers through campaigns worth repeating and others that are not. Learn the many roads that marketers can take and the proven strategies and tactics that move products and build loyalty through the consumer's most personal device. With examples from the more than 130,000 campaigns developed by mobile marketing leader Hipcricket, Mobilized Marketing breaks down how brands of all sizes have performed in their mobile efforts—why some have failed and how others bravely turned to mobile. Demonstrates how to integrate mobile into marketing programs and how to effectively measure it Explains how to make your existing marketing spends work harder Delivers step-by-step instructions on how to optimize campaigns in real-time Shows how to determine which mobile tactics are keepers and which are not It's time to mobilize your marketing programs and drive your profits to new heights.
Author: Jóhanna Kristín Birnir
Publisher: Cambridge University Press
ISBN: 1108419844
Category : Political Science
Languages : en
Pages : 317
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Book Description
This book examines underexplored features of identity and their influence on group mobilization in violent and non-violent political settings. It contains improved empirical descriptions of what the tapestry of ethnicity and religion in the world looks like and offers new explanations for how religion leads to conflict within cultural traditions.
Author: Hannah L. Walker
Publisher: Oxford University Press
ISBN: 0190940670
Category : Political Science
Languages : en
Pages : 193
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Book Description
Activated by injustice, members of over-policed communities lead the current movement for civil rights in the United States. Responding to decades of abuse by law enforcement and an excessive criminal justice system, activists protested police brutality in Ferguson, organized against stop-and-frisk in New York City, and fueled the rise of Black Lives Matter. Yet, scholars did not anticipate this resistance, instead anticipating the political withdrawal of marginalized citizens. In Mobilized by Injustice, Hannah L. Walker excavates the power of criminal justice to inspire political action. Mobilization results from the belief that one's experiences are a consequence of policies that target people like one's self on the basis of group affiliation like race, ethnicity and class. In order to identify how individuals connect their experiences to a collective struggle, Walker centralizes the voices of those most impacted by criminal justice, pairing personal narratives with analysis of several surveys. She finds that the mobilizing power of the criminal justice system is broad, crosses racial boundaries and extends to the loved ones of custodial citizens. Mobilized by Injustice offers a compelling account of the criminal justice system as a spark for the formation of a movement with the potential to remake American politics.
Author: Grzegorz Ekiert
Publisher: Cambridge University Press
ISBN: 9781108745611
Category : Social Science
Languages : en
Pages : 348
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Book Description
What do states gain by sending citizens into the streets? Ruling by Other Means investigates this question through the lens of State-Mobilized Movements (SMMs), an umbrella concept that includes a range of (often covertly organized) collective actions intended to advance state interests. The SMMs research agenda departs significantly from that of classic social movement and contentious politics theory, focused on threats to the state from seemingly autonomous societal actors. Existing theories assume that the goal of popular protest is to voice societal grievances, represent oppressed groups, and challenge state authorities and other powerholders. The chapters in this volume show, however, that states themselves organize citizens (sometimes surreptitiously and even transnationally) to act collectively to advance state goals. Drawn from different historical periods and diverse geographical regions, these case studies expand and improve our understanding of social movements, civil society and state-society relations under authoritarian regimes.
Author: Christian Joppke
Publisher: Univ of California Press
ISBN: 0520912527
Category : History
Languages : en
Pages : 525
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Book Description
In the past two decades young people, environmentalists, church activists, leftists, and others have mobilized against nuclear energy. Anti-nuclear protest has been especially widespread and vocal in Western Europe and the United States. In this lucid, richly documented book, Christian Joppke compares the rise and fall of these protest movements in Germany and the United States, illuminating the relationship between national political structures and collective action. He analyzes existing approaches to the study of social movements and suggests an insightful new paradigm for research in this area. Joppke proposes a political process perspective that focuses on the interrelationship between the state and social movements, a model that takes into account a variety of forces, including differential state structures, political cultures, movement organizations, and temporal and contextual factors. This is an invaluable work for anyone studying the dynamics of social movements around the world.
