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Metaphor in Economics and Specialised Discourse

Metaphor in Economics and Specialised Discourse PDF Author: Maurizio Gotti
Publisher: Peter Lang Gmbh, Internationaler Verlag Der Wissenschaften
ISBN: 9783034340489
Category :
Languages : en
Pages : 382

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Book Description
This book approaches metaphor in specialised discourses, covering various fields. The studies presented in the book adopt different research frameworks, ranging from pragmatics to conceptual metaphor theory, among others. The book is divided into three Sections that analyse major specialised discourses where metaphor is frequently found and the role that metaphor plays in these discourses. The first Section approaches the discourse of Business and Economics from different perspectives. The second Section addresses the use of metaphor in politics, diplomacy and law. Finally, Section three covers the use of metaphors in other specialised discourses such as marine, fashion, gender or health.