Communication PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Communication PDF full book. Access full book title Communication by Olivier Aim. Download full books in PDF and EPUB format.
Author: Olivier Aim
Publisher: Dunod
ISBN: 2100729357
Category : Business & Economics
Languages : fr
Pages : 301
Get Book Here
Book Description
Quels sont les champs pratiques et théoriques de la communication aujourd’hui ? Pourquoi la communication est-elle devenue une valeur centrale dans la société contemporaine et un enjeu de plus en plus stratégique pour les organisations ? Quel est l’impact des nouveaux médias sur les pratiques de communication ? En quoi les notions d’opinion, d’image, de réputation et, bien sûr, de relation, sontelles structurantes ? Pourquoi la communication devient-elle relationnelle, au risque d’être disqualifiée ? Profondément redéfinie par l’explosion des médias sociaux et l’émergence de nouveaux comportements, la communication ne peut être envisagée hors du contexte de société dans lequel elle se déploie. C’est l’objet de ce manuel d’ouvrir les perspectives économiques, sociologiques, sémiotiques et ethnologiques indispensables à l’étudiant pour réussir sa licence ou son bachelor. Ce manuel propose : des cas concrets pour introduire les concepts ; un cours en couleur, illustré d’exemples et de visuels ; l’actualité des concepts proposés par des enseignantschercheurs dont la contribution est prolongée par le témoignage de professionnels ; des exercices d’application pour faciliter l’acquisition des connaissances de manière ludique, s’évaluer et s’entraîner.
Author: Olivier Aim
Publisher: Dunod
ISBN: 2100729357
Category : Business & Economics
Languages : fr
Pages : 301
Get Book Here
Book Description
Quels sont les champs pratiques et théoriques de la communication aujourd’hui ? Pourquoi la communication est-elle devenue une valeur centrale dans la société contemporaine et un enjeu de plus en plus stratégique pour les organisations ? Quel est l’impact des nouveaux médias sur les pratiques de communication ? En quoi les notions d’opinion, d’image, de réputation et, bien sûr, de relation, sontelles structurantes ? Pourquoi la communication devient-elle relationnelle, au risque d’être disqualifiée ? Profondément redéfinie par l’explosion des médias sociaux et l’émergence de nouveaux comportements, la communication ne peut être envisagée hors du contexte de société dans lequel elle se déploie. C’est l’objet de ce manuel d’ouvrir les perspectives économiques, sociologiques, sémiotiques et ethnologiques indispensables à l’étudiant pour réussir sa licence ou son bachelor. Ce manuel propose : des cas concrets pour introduire les concepts ; un cours en couleur, illustré d’exemples et de visuels ; l’actualité des concepts proposés par des enseignantschercheurs dont la contribution est prolongée par le témoignage de professionnels ; des exercices d’application pour faciliter l’acquisition des connaissances de manière ludique, s’évaluer et s’entraîner.
Author: Daniel Chandler
Publisher: Oxford University Press
ISBN: 019105755X
Category : Performing Arts
Languages : en
Pages : 722
Get Book Here
Book Description
The most accessible and up-to-date dictionary of its kind, this wide-ranging A-Z covers both interpersonal and mass communication, in all their myriad forms, encompassing advertising, digital culture, journalism, new media, telecommunications, and visual culture, among many other topics. This new edition includes over 200 new complete entries and revises hundreds of others, as well as including hundreds of new cross-references. The biographical appendix has also been fully cross-referenced to the rest of the text. This dictionary is an indispensable guide for undergraduate students on degree courses in media or communication studies, and also for those taking related subjects such as film studies, visual culture, and cultural studies.
Author: John Vivian
Publisher: Pearson Educacion
ISBN: 9780205876457
Category : Communication
Languages : en
Pages : 504
Get Book Here
Book Description
Updated in its eleventh edition, The Media of Mass Communication engages readers in the pursuit of greater media literacy and provides accessible insight into the important issues that confront students as consumers and purveyors of mass media. Through exceptional coverage of contemporary media issues and trends, including the on-going transformations in mass media, this text balances the principles and foundations of media literacy with lively examples, streamlined coverage, and a robust media package.
Author: Tourya Guaaybess
Publisher: John Wiley & Sons
ISBN: 1119579791
Category : Social Science
Languages : en
Pages : 145
Get Book Here
Book Description
In early research work on international communication, the countries of North Africa and the Middle East were seen as part of the “Third World”, and the media had to be at the service of development. However, this situation is changing due to the transnationalization and liberalization of the media. Indeed, since the 1990s, the entry of the South – and Arab countries in this case – into the “information society” has become the dominant creed, although the vision is still globalizing and marked by stereotypes. Representations of these societies are closely associated with international relations and geopolitics, characterized by tensions and conflicts. However, a force has come to disrupt the traditional rules of the game: Arab audiences. Digital media, the dissemination of which has been enabled by the implementation of the “information society”, empowers them to participate fully in a media confluence. This liberation from the discourse has two major consequences: the media and journalism sector has become more strategic than ever, and action toward development must be reinvented.
Author: Nahon-Serfaty, Isaac
Publisher: IGI Global
ISBN: 1466650362
Category : Language Arts & Disciplines
Languages : en
Pages : 326
Get Book Here
Book Description
"This book offers a unique opportunity in both the social sciences, humanities, and communication fields to provide concrete concepts and notions in the areas of inter-religious and inter-cultural dialogue"--
Author: Joëlle Rouanet-Laplace
Publisher: Editions Bréal
ISBN: 9782842918293
Category : Business communication
Languages : en
Pages : 164
Get Book Here
Book Description
Author: Klaus Bruhn Jensen
Publisher: Routledge
ISBN: 1136997881
Category : Performing Arts
Languages : en
Pages : 294
Get Book Here
Book Description
The development of digital media presents a unique opportunity to reconsider what communication is, and what individuals, groups, and societies might hope to accomplish through new as well as old media. At a time when digital media still provoke both utopian and dystopian views of their likely consequences, Klaus Bruhn Jensen places these ‘new’ media in a comparative perspective together with ‘old’ mass media and face-to-face communication, restating the two classic questions of media studies: what do media do to people, and what do people do with media? Media Convergence makes a distinction between three general types of media: the human body enabling communication in the flesh; the technically reproduced means of mass communication; and the digital technologies facilitating interaction one-to-one, one-to-many, as well as many-to-many. Features include: case studies, including mobile phones in everyday life, the Muhammad cartoons controversy and climate change as a global challenge for human communication and political action diagrams, figures, and tables summarizing key concepts beyond standard ‘models of communication’ systematic cross-referencing. Major terms are highlighted and cross-referenced throughout, with key concepts defined in margin notes.
Author: Tarleton Gillespie
Publisher: MIT Press
ISBN: 0262525372
Category : Computers
Languages : en
Pages : 340
Get Book Here
Book Description
Scholars from communication and media studies join those from science and technology studies to examine media technologies as complex, sociomaterial phenomena. In recent years, scholarship around media technologies has finally shed the assumption that these technologies are separate from and powerfully determining of social life, looking at them instead as produced by and embedded in distinct social, cultural, and political practices. Communication and media scholars have increasingly taken theoretical perspectives originating in science and technology studies (STS), while some STS scholars interested in information technologies have linked their research to media studies inquiries into the symbolic dimensions of these tools. In this volume, scholars from both fields come together to advance this view of media technologies as complex sociomaterial phenomena. The contributors first address the relationship between materiality and mediation, considering such topics as the lived realities of network infrastructure. The contributors then highlight media technologies as always in motion, held together through the minute, unobserved work of many, including efforts to keep these technologies alive. Contributors Pablo J. Boczkowski, Geoffrey C. Bowker, Finn Brunton, Gabriella Coleman, Gregory J. Downey, Kirsten A. Foot, Tarleton Gillespie, Steven J. Jackson, Christopher M. Kelty, Leah A. Lievrouw, Sonia Livingstone, Ignacio Siles, Jonathan Sterne, Lucy Suchman, Fred Turner
Author: FOURNOUT Olivier
Publisher: Lavoisier
ISBN: 2746282968
Category :
Languages : en
Pages : 290
Get Book Here
Book Description
Théorie de la communication et éthique relationnelle montre, à travers des études de cas, que les discours sur la communication sont marqués d'une structure relationnelle qui prend son origine dans la perception de l'espace, dans le langage, dans l'esprit, mais aussi dans les formes graphiques et mises en page textuelles en circulation dans la société. Cet ouvrage met cette matrice relationnelle à l'épreuve, notamment, de la pensée systémique, de la complexité en science, du dialogisme en littérature, du traitement journalistique des conflits, de l'éthique managériale, des méthodes d'apprentissage de la communication, de campagnes de publicité, d'oeuvres d'artistes, de scénographies, de communications par internet.
Author: Philip M. Napoli
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 311048112X
Category : Language Arts & Disciplines
Languages : en
Pages : 696
Get Book Here
Book Description
Media scholarship has responded to a rapidly evolving media environment that has challenged existing theories and methods while also giving rise to new theoretical and methodological approaches. This volume explores the state of contemporary media research. Focusing on Intellectual Foundations, Theoretical Perspectives, Methodological Approaches, Context, and Contemporary Issues, this volume is a valuable resource for media scholars and students.
