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Author: Daniel Bouweraerts
Publisher: Cognella Academic Publishing
ISBN: 9781793542793
Category :
Languages : en
Pages :
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Book Description
Introduction to Graphic Arts and Media Technologies provides students with an accessible and informative overview of various facets of and opportunities within the graphic arts and media technologies industry. The text provides readers with the knowledge and skillsets required to help them to succeed in their future careers, whether in graphic design, advertising design, printing technologies, web design, video and sound design, or 3D modeling and animation. The opening chapter offers students a brief history of the industry and describes a variety of jobs available to them. Additional chapters examine historical reference points that can influence and inspire today's artists, from the cave paintings of Lascaux to the art style of Walt Disney to modern web design aesthetics. Students learn how to expand their creativity, think like a designer, and apply key design elements and principles to produce effective media solutions. Dedicated chapters cover imagery in graphics, type and typography, industry workflows, and media and communication options. The closing chapter speaks to building a professional portfolio, leveraging industry resources, and tapping into future educational opportunities. Featuring vibrant, full-color images and enlightening interviews with professionals in the industry, Introduction to Graphic Arts and Media Technologies is an ideal resource for courses and programs in the visual arts.
Author: Daniel Bouweraerts
Publisher: Cognella Academic Publishing
ISBN: 9781793542793
Category :
Languages : en
Pages :
Get Book Here
Book Description
Introduction to Graphic Arts and Media Technologies provides students with an accessible and informative overview of various facets of and opportunities within the graphic arts and media technologies industry. The text provides readers with the knowledge and skillsets required to help them to succeed in their future careers, whether in graphic design, advertising design, printing technologies, web design, video and sound design, or 3D modeling and animation. The opening chapter offers students a brief history of the industry and describes a variety of jobs available to them. Additional chapters examine historical reference points that can influence and inspire today's artists, from the cave paintings of Lascaux to the art style of Walt Disney to modern web design aesthetics. Students learn how to expand their creativity, think like a designer, and apply key design elements and principles to produce effective media solutions. Dedicated chapters cover imagery in graphics, type and typography, industry workflows, and media and communication options. The closing chapter speaks to building a professional portfolio, leveraging industry resources, and tapping into future educational opportunities. Featuring vibrant, full-color images and enlightening interviews with professionals in the industry, Introduction to Graphic Arts and Media Technologies is an ideal resource for courses and programs in the visual arts.
Author: John F. Stover
Publisher: University of Chicago Press
ISBN: 0226776603
Category : Transportation
Languages : en
Pages : 327
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Book Description
Few scenes capture the American experience so eloquently as that of a lonely train chugging across the vastness of the Great Plains, or snaking through tortuous high mountain passes. Although this vision was eclipsed for a time by the rise of air travel and trucking, railroads have enjoyed a rebirth in recent years as profitable freight carriers. A fascinating account of the rise, decline, and rebirth of railroads in the United States, John F. Stover's American Railroads traces their history from the first lines that helped eastern seaports capture western markets to today's newly revitalized industry. Stover describes the growth of the railroads' monopoly, with the consequent need for state and federal regulations; relates the vital part played by the railroads during the Civil War and the two World Wars; and charts the railroads' decline due to the advent of air travel and trucking during the 1950s. In two new chapters, Stover recounts the remarkable recovery of the railroads, along with other pivotal events of the industry's recent history. During the 1960s declining passenger traffic and excessive federal regulation led to the federally-financed creation of Amtrak to revive passenger service and Conrail to provide freight service on bankrupt northeastern railroads. The real savior for the railroads, though, proved to be the Staggers Rail Act of 1980, which brought prosperity to rail freight carriers by substantially deregulating the industry. By 1995, renewed railroad freight traffic had reached nearly twice its former peak in 1944. Bringing both a seasoned eye and new insights to bear on one of the most American of industries, Stover has produced the definitive history of railroads in the United States.
Author: Mortimer Leach
Publisher: New York : Reinhold Publishing Corporation
ISBN:
Category : Advertising layout and typography
Languages : en
Pages : 204
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Book Description
This is the only book that covers all three major sources of letter forms - type, hand lettering, and photo-process lettering - in terms of their esthetic value and their application in the graphic arts. Many advertising posters and package designs are reproduced in full.
Author: Gail Anderson
Publisher: Laurence King Publishing
ISBN: 1780679939
Category : Design
Languages : en
Pages : 196
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Book Description
This book serves as an introduction to the key elements of good design. Broken into sections covering the fundamental elements of design, key works by acclaimed designers serve to illustrate technical points and encourage readers to try out new ideas. Themes covered include narrative, colour, illusion, ornament, simplicity, and wit and humour. The result is an instantly accessible and easy to understand guide to graphic design using professional techniques.
Author: Jack Gieck
Publisher: Kent State University Press
ISBN: 9780873383530
Category : Biography & Autobiography
Languages : en
Pages : 350
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Book Description
This book is a profusely illustrated interpretation of life along Ohio's 19th-century canal system: the Miami & Erie Canal with its multiple feeders in central and eastern Ohio. Gieck recounts the efforts of people involved in the planning and building of the canal system and draws an admiring yet candid picture of the canalers who made their livelihood upon the canal waters. Designed in an oversized format, this beautiful volume will be welcomed by historians and engineers as well as by all those who find in the surviving canals a fascinating symbol of Ohio's heritage.
Author: Liam O'Donnell
Publisher: Orca Book Publishers
ISBN: 1554690668
Category : Juvenile Fiction
Languages : en
Pages : 65
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Book Description
While learning about media consolidation and the power of money over truth, Bounce, Pema and Jagroop decide to take on the developers and the media. When Karl Reed, Owner of Oasis Developments, tries to force the sale of a local fruit farm—through whatever means necessary—Pema, Bounce and Jagroop decide to expose him through the media. Little do they realize that when it comes to the news and the advertisers who make it possible, the truth is not always part of the story and nothing can be taken at face value.
Author: Ingrid Volkmer
Publisher: John Wiley & Sons
ISBN: 1119061121
Category : Social Science
Languages : en
Pages : 582
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Book Description
Bringing together the perspectives of more than 40 internationally acclaimed authors, The Handbook of Global Media Research explores competing methodologies in the dynamic field of transnational media and communications, providing valuable insight into research practice in a globalized media landscape. Provides a framework for the critical debate of comparative media research Posits transnational media research as reflective of advanced globalization processes, and explores its roles and responsibilities Articulates the key themes and competing methodological approaches in a dynamic and developing field Showcases the perspectives and ideas of 30 leading internationally acclaimed scholars Offers a platform for the discussion of crucial issues from a variety of theoretical, methodical and practical viewpoints
Author: John Bidwell
Publisher: Penn State University Press
ISBN: 9780271071114
Category : Antiques & Collectibles
Languages : en
Pages : 0
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Book Description
"Recounts the publication history of nearly fifty books illustrated by Henri Matisse, including Lettres portugaises, Mallarmae's Poaesies, and Matisse's own Jazz. Explores his illustration methods, typographic precepts, literary sensibilities, and opinions about the role of the artist in the publication process"--Provided by publisher.
Author: Gösta Arvastson
Publisher: Museum Tusculanum Press
ISBN: 9788763503723
Category : Political Science
Languages : en
Pages : 164
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Book Description
In the planning of city development, it is important that different groups should be able to live in peaceful coexistence. This is how the concept 'multicultural' came about. During the 1970s, multiculturalism was developed into a model of political democracy-a strategy for society's rapid change. The term multiculturalism suggests that contemporary urban cultures somehow co-exist in a condition of mutual respect and possible equality. The new multiculturalism seems very different from the migration that took place in the 1960s and 1970s. The essays in this collection address the general themes of ethnicity and contemporary European urbanism in many different ways, examining a wide variety of cities and city pairings. The common bond in these writings is the impact that a contemporary merging of ethnicity and culture is having on the new urbanity that is now widely accepted as driving the new Europe. The effect is far greater than might be predicted from the relative social powerlessness of many of the bearers of these cultures. At the same time, existing urban processes continue to ensure the marginality of these groups.
Author: Jessica Helfand
Publisher: Princeton Architectural Press
ISBN: 9781568983202
Category : Architecture
Languages : en
Pages : 206
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Book Description
Designer and critic Jessica Helfand has emerged as a leading voice of a new generation of designers. Her essays--at once pithy, polemical, and precise--appear in places as diverse as Eye, Print, ID, The New Republic, and the LA Times. The essays collected here decode the technologies, trends, themes, and personalities that define design today, especially the new media, and provide a road map of things to come. Her first two chapbooks--Paul Rand: American Modernist and Six (+2) Essays on Design and New Media--became instant classics. This new compilation brings together essays from the earlier publications along with more than twenty others on a variety of topics including avatars, the cult of the scratchy, television, sex on the screen, and more. Designers, students, educators, visual literati, and everyone looking for an entertaining and insightful guide to the world of design today will not find a better or more approachable book on the subject.
