Maths and STATS for Web Analytics and Conversion Optimization

Maths and STATS for Web Analytics and Conversion Optimization PDF Author: Himanshu Sharma
Publisher: Blurb
ISBN: 9781364849184
Category : Computers
Languages : en
Pages : 430

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Book Description
The role of maths and statistics in the world of web analytics is not clear to many marketers. Not many talk or write about the usage of statistics and data science in conversion optimization. This book has been written to fill this knowledge gap.This expert guide will teach you exactly what you need to know. It will teach you how to leverage the knowledge of maths and statistics in order to accurately interpret data and take actions which can quickly improve the bottom-line of your online business. Every topic covered in this book has something to do directly with your day to day job. This book covers vital topics on maths and statistics which every internet marketer/web analyst should get familiar with in order to achieve optimum results from their analysis, marketing campaigns and conversion optimization efforts. It explains some of the most useful statistics terms/concepts one by one and will also show you their practical use in web analytics and conversion optimization, so that you can take advantage of them straightaway. "

Maths and STATS for Web Analytics and Conversion Optimization

Maths and STATS for Web Analytics and Conversion Optimization PDF Author: Himanshu Sharma
Publisher: Blurb
ISBN: 9781364849184
Category : Computers
Languages : en
Pages : 430

Get Book Here

Book Description
The role of maths and statistics in the world of web analytics is not clear to many marketers. Not many talk or write about the usage of statistics and data science in conversion optimization. This book has been written to fill this knowledge gap.This expert guide will teach you exactly what you need to know. It will teach you how to leverage the knowledge of maths and statistics in order to accurately interpret data and take actions which can quickly improve the bottom-line of your online business. Every topic covered in this book has something to do directly with your day to day job. This book covers vital topics on maths and statistics which every internet marketer/web analyst should get familiar with in order to achieve optimum results from their analysis, marketing campaigns and conversion optimization efforts. It explains some of the most useful statistics terms/concepts one by one and will also show you their practical use in web analytics and conversion optimization, so that you can take advantage of them straightaway. "

R For College Mathematics and Statistics

R For College Mathematics and Statistics PDF Author: Thomas Pfaff
Publisher: CRC Press
ISBN: 1000006972
Category : Business & Economics
Languages : en
Pages : 291

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Book Description
R for College Mathematics and Statistics encourages the use of R in mathematics and statistics courses. Instructors are no longer limited to ``nice'' functions in calculus classes. They can require reports and homework with graphs. They can do simulations and experiments. R can be useful for student projects, for creating graphics for teaching, as well as for scholarly work. This book presents ways R, which is freely available, can enhance the teaching of mathematics and statistics. R has the potential to help students learn mathematics due to the need for precision, understanding of symbols and functions, and the logical nature of code. Moreover, the text provides students the opportunity for experimenting with concepts in any mathematics course. Features: Does not require previous experience with R Promotes the use of R in typical mathematics and statistics course work Organized by mathematics topics Utilizes an example-based approach Chapters are largely independent of each other

Attribution Modelling in Google Ads and Facebook

Attribution Modelling in Google Ads and Facebook PDF Author: Himanshu Sharma
Publisher: Blurb
ISBN: 9780368079610
Category :
Languages : en
Pages : 478

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Book Description
Attribution modelling is the process of understanding the customer purchasing journey and determining the most effective marketing channels / campaigns for investment at a particular point in time. A lot has been said about attribution modelling over the years. However, talking about attribution is the easy bit, implementing it is the real challenge. This book has been written to help you implement attribution modelling in Google Ads (formerly Google AdWords) and Facebook. This expert guide will teach you, how to leverage the knowledge of attribution modelling in order to understand the customer purchasing journey and to determine the most effective marketing channels for investment.

Applied Statistics I

Applied Statistics I PDF Author: Rebecca M. Warner
Publisher: SAGE Publications
ISBN: 1506352820
Category : Social Science
Languages : en
Pages : 736

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Book Description
Rebecca M. Warner’s bestselling Applied Statistics: From Bivariate Through Multivariate Techniques has been split into two volumes for ease of use over a two-course sequence. Applied Statistics I: Basic Bivariate Techniques, Third Edition is an introductory statistics text based on chapters from the first half of the original book. The author′s contemporary approach reflects current thinking in the field, with its coverage of the "new statistics" and reproducibility in research. Her in-depth presentation of introductory statistics follows a consistent chapter format, includes some simple hand-calculations along with detailed instructions for SPSS, and helps students understand statistics in the context of real-world research through interesting examples. Datasets are provided on an accompanying website. Bundle and Save Applied Statistics I + Applied Statistics II: Basic Bivariate Techniques, Third Edition Bundle Volume I and II ISBN: 978-1-0718-1337-9 An R Companion for Applied Statistics I: Basic Bivariate Techniques + Applied Statistics I Bundle ISBN: 978-1-0718-1325-6

Fundamentals of Mathematical Statistics

Fundamentals of Mathematical Statistics PDF Author: S.C. Gupta
Publisher: Sultan Chand & Sons
ISBN: 9351611736
Category : Mathematics
Languages : en
Pages : 22

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Book Description
Knowledge updating is a never-ending process and so should be the revision of an effective textbook. The book originally written fifty years ago has, during the intervening period, been revised and reprinted several times. The authors have, however, been thinking, for the last few years that the book needed not only a thorough revision but rather a substantial rewriting. They now take great pleasure in presenting to the readers the twelfth, thoroughly revised and enlarged, Golden Jubilee edition of the book. The subject-matter in the entire book has been re-written in the light of numerous criticisms and suggestions received from the users of the earlier editions in India and abroad. The basis of this revision has been the emergence of new literature on the subject, the constructive feedback from students and teaching fraternity, as well as those changes that have been made in the syllabi and/or the pattern of examination papers of numerous universities. Knowledge updating is a never-ending process and so should be the revision of an effective textbook. The book originally written fifty years ago has, during the intervening period, been revised and reprinted several times. The authors have, however, been thinking, for the last few years that the book needed not only a thorough revision but rather a substantial rewriting. They now take great pleasure in presenting to the readers the twelfth, thoroughly revised and enlarged, Golden Jubilee edition of the book. The subject-matter in the entire book has been re-written in the light of numerous criticisms and suggestions received from the users of the earlier editions in India and abroad. The basis of this revision has been the emergence of new literature on the subject, the constructive feedback from students and teaching fraternity, as well as those changes that have been made in the syllabi and/or the pattern of examination papers of numerous universities. Knowledge updating is a never-ending process and so should be the revision of an effective textbook. The book originally written fifty years ago has, during the intervening period, been revised and reprinted several times. The authors have, however, been thinking, for the last few years that the book needed not only a thorough revision but rather a substantial rewriting. They now take great pleasure in presenting to the readers the twelfth, thoroughly revised and enlarged, Golden Jubilee edition of the book. The subject-matter in the entire book has been re-written in the light of numerous criticisms and suggestions received from the users of the earlier editions in India and abroad. The basis of this revision has been the emergence of new literature on the subject, the constructive feedback from students and teaching fraternity, as well as those changes that have been made in the syllabi and/or the pattern of examination papers of numerous universities. Some prominent additions are given below: 1. Variance of Degenerate Random Variable 2. Approximate Expression for Expectation and Variance 3. Lyapounov’s Inequality 4. Holder’s Inequality 5. Minkowski’s Inequality 6. Double Expectation Rule or Double-E Rule and many others

Introduction to Mathematical Statistics, Fifth Edition

Introduction to Mathematical Statistics, Fifth Edition PDF Author: Robert V. Hogg
Publisher:
ISBN: 9780132089357
Category : Mathematical statistics
Languages : en
Pages : 88

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Book Description


Statistics without Mathematics

Statistics without Mathematics PDF Author: David J. Bartholomew
Publisher: SAGE
ISBN: 1473934338
Category : Social Science
Languages : en
Pages : 193

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Book Description
This is a book about the ideas that drive statistics. It is an ideal primer for students who need an introduction to the concepts of statistics without the added confusion of technical jargon and mathematical language. It introduces the intuitive thinking behind standard procedures, explores the process of informal reasoning, and uses conceptual frameworks to provide a foundation for students new to statistics. It showcases the expertise we have all developed from living in a data saturated society, increases our statistical literacy and gives us the tools needed to approach statistical mathematics with confidence. Key topics include: Variability Standard Distributions Correlation Relationship Sampling Inference An engaging, informal introduction this book sets out the conceptual tools required by anyone undertaking statistical procedures for the first time or for anyone needing a fresh perspective whilst studying the work of others.

Lectures on Probability Theory and Mathematical Statistics - 3rd Edition

Lectures on Probability Theory and Mathematical Statistics - 3rd Edition PDF Author: Marco Taboga
Publisher: Createspace Independent Publishing Platform
ISBN: 9781981369195
Category : Mathematical statistics
Languages : en
Pages : 670

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Book Description
The book is a collection of 80 short and self-contained lectures covering most of the topics that are usually taught in intermediate courses in probability theory and mathematical statistics. There are hundreds of examples, solved exercises and detailed derivations of important results. The step-by-step approach makes the book easy to understand and ideal for self-study. One of the main aims of the book is to be a time saver: it contains several results and proofs, especially on probability distributions, that are hard to find in standard references and are scattered here and there in more specialistic books. The topics covered by the book are as follows. PART 1 - MATHEMATICAL TOOLS: set theory, permutations, combinations, partitions, sequences and limits, review of differentiation and integration rules, the Gamma and Beta functions. PART 2 - FUNDAMENTALS OF PROBABILITY: events, probability, independence, conditional probability, Bayes' rule, random variables and random vectors, expected value, variance, covariance, correlation, covariance matrix, conditional distributions and conditional expectation, independent variables, indicator functions. PART 3 - ADDITIONAL TOPICS IN PROBABILITY THEORY: probabilistic inequalities, construction of probability distributions, transformations of probability distributions, moments and cross-moments, moment generating functions, characteristic functions. PART 4 - PROBABILITY DISTRIBUTIONS: Bernoulli, binomial, Poisson, uniform, exponential, normal, Chi-square, Gamma, Student's t, F, multinomial, multivariate normal, multivariate Student's t, Wishart. PART 5 - MORE DETAILS ABOUT THE NORMAL DISTRIBUTION: linear combinations, quadratic forms, partitions. PART 6 - ASYMPTOTIC THEORY: sequences of random vectors and random variables, pointwise convergence, almost sure convergence, convergence in probability, mean-square convergence, convergence in distribution, relations between modes of convergence, Laws of Large Numbers, Central Limit Theorems, Continuous Mapping Theorem, Slutsky's Theorem. PART 7 - FUNDAMENTALS OF STATISTICS: statistical inference, point estimation, set estimation, hypothesis testing, statistical inferences about the mean, statistical inferences about the variance.

Foundation Mathematics and Statistics

Foundation Mathematics and Statistics PDF Author: Thomas Bending
Publisher:
ISBN: 9781844806119
Category : Mathematics
Languages : en
Pages : 0

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Book Description
Foundation Mathematics and Statistics provides the reader with a firm understanding of the maths and stats they will need for a computing degree or diploma. The book will give the reader competency in a range of mathematical tools required for technical subjects, and the confidence they will need in the classroom. Explanations of mathematical tools are supported by real world examples to make this subject accessible. Graded exercises enable the reader to practice and revise each topic. Starting with the basics of arithmetic and algebraic manipulation, the book covers everything from exponentials to logarithms. Providing a general grounding in proportions, ratios and percentages, this book will also help readers to understand probability and set theory. Finally, coverage includes the summary and presentation of statistical data and the drawing of histograms.

Examples and Problems in Mathematical Statistics

Examples and Problems in Mathematical Statistics PDF Author: Shelemyahu Zacks
Publisher: John Wiley & Sons
ISBN: 1118605837
Category : Mathematics
Languages : en
Pages : 499

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Book Description
Provides the necessary skills to solve problems in mathematical statistics through theory, concrete examples, and exercises With a clear and detailed approach to the fundamentals of statistical theory, Examples and Problems in Mathematical Statistics uniquely bridges the gap between theory andapplication and presents numerous problem-solving examples that illustrate the relatednotations and proven results. Written by an established authority in probability and mathematical statistics, each chapter begins with a theoretical presentation to introduce both the topic and the important results in an effort to aid in overall comprehension. Examples are then provided, followed by problems, and finally, solutions to some of the earlier problems. In addition, Examples and Problems in Mathematical Statistics features: Over 160 practical and interesting real-world examples from a variety of fields including engineering, mathematics, and statistics to help readers become proficient in theoretical problem solving More than 430 unique exercises with select solutions Key statistical inference topics, such as probability theory, statistical distributions, sufficient statistics, information in samples, testing statistical hypotheses, statistical estimation, confidence and tolerance intervals, large sample theory, and Bayesian analysis Recommended for graduate-level courses in probability and statistical inference, Examples and Problems in Mathematical Statistics is also an ideal reference for applied statisticians and researchers.