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Author: Anne-Sophie Dubois
Publisher:
ISBN:
Category :
Languages : en
Pages : 437
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Book Description
C'est donc en agissant sur un meilleur niveau de satisfaction des clients, que ces deux éléments contribuent à améliorer la fidélité à l'enseigne. Les analyses statuent aussi sur les effets différenciés de chaque catégorie de marques propres identifiée, et sur une relation non continue entre la satisfaction et la fidélité déclarée à l'égard de chacune. L'importance du développement d'une fidélité à la marque propre est clairement démontrée. I1 apparaît aussi que l'amélioration de la satisfaction à l'égard de la carte de fidélité, encore non prise en compte dans les recherches, maximise son potentiel relationnel pour l'enseigne. Plusieurs dimensions psychologiques identifiées améliorent directement ces relations. La recherche conclut sur la nécessité de construire les offres en utilisant des approches segmentées selon les dimensions mises à jour, et qui vont permettre d'améliorer le potentiel relationnel des marques propres et de la carte de fidélité pour l'enseigne.
Author: Anne-Sophie Dubois
Publisher:
ISBN:
Category :
Languages : en
Pages : 437
Get Book Here
Book Description
C'est donc en agissant sur un meilleur niveau de satisfaction des clients, que ces deux éléments contribuent à améliorer la fidélité à l'enseigne. Les analyses statuent aussi sur les effets différenciés de chaque catégorie de marques propres identifiée, et sur une relation non continue entre la satisfaction et la fidélité déclarée à l'égard de chacune. L'importance du développement d'une fidélité à la marque propre est clairement démontrée. I1 apparaît aussi que l'amélioration de la satisfaction à l'égard de la carte de fidélité, encore non prise en compte dans les recherches, maximise son potentiel relationnel pour l'enseigne. Plusieurs dimensions psychologiques identifiées améliorent directement ces relations. La recherche conclut sur la nécessité de construire les offres en utilisant des approches segmentées selon les dimensions mises à jour, et qui vont permettre d'améliorer le potentiel relationnel des marques propres et de la carte de fidélité pour l'enseigne.
Author: Jeanne Dancette
Publisher: PUM
ISBN: 2760617769
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
Author:
Publisher: Odile Jacob
ISBN: 2738185142
Category :
Languages : en
Pages : 394
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Book Description
Author: Hollis Clayson
Publisher: Getty Publications
ISBN: 0892367296
Category : Art
Languages : en
Pages : 224
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Book Description
In this engrossing book, Hollis Clayson provides the first description and analysis of French artistic interest in women prostitutes, examining how the subject was treated in the art of the 1870s and 1880s by such avant-garde painters as Cézanne, Degas, Manet, and Renoir, as well as by the academic and low-brow painters who were their contemporaries. Clayson not only illuminates the imagery of prostitution-with its contradictory connotations of disgust and fascination-but also tackles the issues and problems relevant to women and men in a patriarchal society. She discusses the conspicuous sexual commerce during this era and the resulting public panic about the deterioration of social life and civilized mores. She describes the system that evolved out of regulating prostitutes and the subsequent rise of clandestine prostitutes who escaped police regulation and who were condemned both for blurring social boundaries and for spreading sexual licentiousness among their moral and social superiors. Clayson argues that the subject of covert prostitution was especially attractive to vanguard painters because it exemplified the commercialization and the ambiguity of modern life.
Author: Inge E. Boer
Publisher: BRILL
ISBN: 9401203717
Category : Law
Languages : en
Pages : 341
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Book Description
Tracing and theorizing the concept of the boundaries through literary works, visual objects and cultural phenomena, this book argues against the reification of boundaries as fixed and empty non-spaces that simply divide the world. Expanding on her previous work on gender and Orientalism, Inge Boer takes us into uncertain territories of fashion and art, tourism and travel, skilfully engaging the ambivalence of boundaries, as both protecting and confining, as bringing distinction while existing by virtue of their ability to be transgressed. In her close readings of that boundaries as desert, as frame, as home (or lack of it), Boer shows that boundaries are spaces within, through, and in the name of which negotiations take place. They are not lines but spaces ; neither fixed nor empty but flexible and inhabited. With the publication of this book, Boer’s intellectual legacy stretches beyond her untimely passing. The writings that she left behind can be said to have inaugurated the future of her work, presented in the latter part by several of Boer’s intellectual companions. In their original essays, the contributors elaborate on Boer’s theme of boundaries as spaces where opposition yields to negotiation. Committed to the artefact as cultural stimulant, as the embodiment of thought, their analyses span a multitude of artefacts and media, ranging from literature to photography, to art installation and presentation, to film and song. Fanning out from Boer ‘s central focus – Orientalism – to other places of contestation, boundaries are shown to mediate the relationship between self and other ; they are, ultimately, spaces of encounter.
Author: Anne Berest
Publisher: Doubleday
ISBN: 0385538669
Category : Self-Help
Languages : en
Pages : 249
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Book Description
From four stunning and accomplished French women—a charming bestseller about how to slip into your inner cool and be a Parisienne. In short, frisky sections, these Parisian women give you their very original views on style, beauty, culture, attitude and men. The authors—Anne Berest, Audrey Diwan, Caroline de Maigret, and Sophie Mas—unmarried but attached, with children—have been friends for years. Talented bohemian iconoclasts with careers in the worlds of music, film, fashion and publishing, they are untypically frank and outspoken as they debunk the myths about what it means to be a French woman today. Letting you in on their secrets and flaws, they also make fun of their complicated, often contradictory feelings and behavior. They admit to being snobs, a bit self-centered, unpredictable but not unreliable. Bossy and opinionated, they are also tender and romantic. You will be taken on a first date, to a party, to some favorite haunts in Paris, to the countryside, and to one of their dinners at home with recipes even you could do -- but to be out with them is to be in for some mischief and surprises. They will tell you how to be mysterious and sensual, look natural, make your boyfriend jealous, and how they feel about children, weddings and going to the gym. And they will share their address book in Paris for where to go: At the End of the Night, for A Birthday, for a Smart Date, A Hangover, for Vintage Finds and much more.
Author: Andrea Maloney Schara
Publisher:
ISBN: 9780615928791
Category : Families
Languages : en
Pages : 318
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Book Description
"Your Mindful Compass" takes us behind the emotional curtain to see the mechanisms regulating individuals in social systems. There is great comfort and wisdom in knowing we can increase our awareness to manage the swift and ancient mechanisms of social control. We can gain greater flexibility by seeing how social controls work in systems from ants to humans. To be less controlled by others, we learn how emotional systems influence our relationship-oriented brain. People want to know what goes on in families that give rise to amazing leaders and/or terrorists. For the first time in history we can understand the systems in which we live. The social sciences have been accumulating knowledge since the early fifties as to how we are regulated by others. S. Milgram, S. Ashe, P. Zimbardo and J. Calhoun, detail the vulnerability to being duped and deceived and the difficulty of cooperating when values differ. Murray Bowen, M.D., the first researcher to observe several live-in families, for up to three years, at the National Institute of Mental Health. Describing how family members overly influence one another and distribute stress unevenly, Bowen described both how symptoms and family leaders emerge in highly stressed families. Our brain is not organized to automatically perceive that each family has an emotional system, fine-tuned by evolution and "valuing" its survival as a whole, as much as the survival of any individual. It is easier to see this emotional system function in ants or mice but not in humans. The emotional system is organized to snooker us humans: encouraging us to take sides, run away from others, to pressure others, to get sick, to blame others, and to have great difficulty in seeing our part in problems. It is hard to see that we become anxious, stressed out and even that we are difficult to deal with. But "thinking systems" can open the doors of perception, allowing us to experience the world in a different way. This book offers both coaching ideas and stories from leaders as to strategies to break out from social control by de-triangling, using paradoxes, reversals and other types of interruptions of highly linked emotional processes. Time is needed to think clearly about the automatic nature of the two against one triangle. Time and experience is required as we learn strategies to put two people together and get self outside the control of the system. In addition, it takes time to clarify and define one's principles, to know what "I" will or will not do and to be able to take a stand with others with whom we are very involved. The good news is that systems' thinking is possible for anyone. It is always possible for an individual to understand feelings and to integrate them with their more rational brains. In so doing, an individual increases his or her ability to communicate despite misunderstandings or even rejection from important others. The effort involved in creating your Mindful Compass enables us to perceive the relationship system without experiencing it's threats. The four points on the Mindful Compass are: 1) Action for Self, 2) Resistance to Forward Progress, 3) Knowledge of Social Systems and the 4) The Ability to Stand Alone. Each gives us a view of the process one enters when making an effort to define a self and build an emotional backbone. It is not easy to find our way through the social jungle. The ability to know emotional systems well enough to take a position for self and to become more differentiated is part of the natural way humans cope with pressure. Now people can use available knowledge to build an emotional backbone, by thoughtfully altering their part in the relationship system. No one knows how far one can go by making an effort to be more of a self-defined individual in relationships to others. Through increasing emotional maturity, we can find greater individual freedom at the same time that we increase our ability to cooperate and to be close to others.
Author: Harriet Hulme
Publisher: UCL Press
ISBN: 1787352099
Category : Literary Criticism
Languages : en
Pages : 288
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Book Description
Ethics and Aesthetics of Translation engages with translation, in both theory and practice, as part of an interrogation of ethical as well as political thought in the work of three bilingual European authors: Bernardo Atxaga, Milan Kundera and Jorge Semprún. In approaching the work of these authors, the book draws upon the approaches to translation offered by Benjamin, Derrida, Ricœur and Deleuze to highlight a broad set of ethical questions, focused upon the limitations of the monolingual and the democratic possibilities of linguistic plurality; upon our innate desire to translate difference into similarity; and upon the ways in which translation responds to the challenges of individual and collective remembrance. Each chapter explores these interlingual but also intercultural, interrelational and interdisciplinary issues, mapping a journey of translation that begins in the impact of translation upon the work of each author, continues into moments of linguistic translation, untranslatability and mistranslation within their texts and ultimately becomes an exploration of social, political and affective (un)translatability. In these journeys, the creative and critical potential of translation emerges as a potent, often violent, but always illuminating, vision of the possibilities of differentiation and connection, generation and memory, in temporal, linguistic, cultural and political terms.
Author: Chanthalangsy, Phinith
Publisher: UNESCO Publishing
ISBN: 9231010069
Category : Philosophy
Languages : en
Pages : 236
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Book Description
Author: Charles de Secondat baron de Montesquieu
Publisher:
ISBN:
Category : Jurisprudence
Languages : en
Pages : 492
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Book Description
