Managing Creative Enterprises

Managing Creative Enterprises PDF Author: Xavier Greffe
Publisher: WIPO
ISBN: 9280517015
Category : Law
Languages : en
Pages : 154

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Book Description
This introductory booklet is intended to be used by creative individuals and business entrepreneurs both (1) as a tool to understand the specifics of the creative market and the major challenges facing creative enterprises in terms of financing, marketing or managing intellectual property assets, and (2) as a practical guide to assist managers and creators in addressing these challenges and setting up and running viable creative businesses.

Managing Creative Enterprises

Managing Creative Enterprises PDF Author: Xavier Greffe
Publisher: WIPO
ISBN: 9280517015
Category : Law
Languages : en
Pages : 154

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Book Description
This introductory booklet is intended to be used by creative individuals and business entrepreneurs both (1) as a tool to understand the specifics of the creative market and the major challenges facing creative enterprises in terms of financing, marketing or managing intellectual property assets, and (2) as a practical guide to assist managers and creators in addressing these challenges and setting up and running viable creative businesses.

The Eye for Innovation

The Eye for Innovation PDF Author: Robert M. Price
Publisher: Yale University Press
ISBN: 0300130554
Category : Medical
Languages : en
Pages : 351

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Book Description
Serf-era and provincial Russia heralded the spectacular turn in cultural history that began in the 1860s. Examining the role of arts and artists in society's value system, Richard Stites explores this dramatic shift in a groundbreaking history of visual and performing arts in the last decades of serfdom. Provincial town and manor house engaged the culture of Moscow and St. Petersburg while thousands of serfs and exserfs created or performed. Against this background, Mikhail Glinka raised Russian music to new levels and Anton Rubinstein struggled to found a conservatory. Long before the itinerants, painters explored town and country in genre scenes of everyday life. Serf actors on loan from their masters brought naturalistic acting from provincial theatres to the imperial stages. Drawing on extensive archival research, Stites's richly detailed book re-visualises the culture of a flamboyant era and offers new perspectives on the origins of Russia's nineteenth-century artistic prowess.

Managing Creative People

Managing Creative People PDF Author: Gordon Torr
Publisher: John Wiley & Sons
ISBN: 1119995310
Category : Business & Economics
Languages : en
Pages : 370

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Book Description
A clash between the ideology of growth and the growth of ideas, between control and creativity, between measurement and the immeasurable, between predictability and the fickle muses of inspiration in engulfing our boardrooms. In this scathing swipe at the institutionalised idiocy that is stifling creativity just at the time the world needs it most Gordon Torr draws from the leading lights of creativity research to demolish the myths that surround the generation of ideas in the modern organisation. The curse of the brainstorm, the commoditisation of creative talent, the deskilling of the imagination, the startling inadequacies of management theory – these and the many other horrors of idea-assassination that run rampant in creative sector companies are dissected and disembowelled in this hilarious expose of the drama that unfolds every time a new idea slides across the boardroom table. This book sets out to address the black hole that surrounds the management of creative people, debunking many myths of creativity, and outlining a revolutionary approach to the pressing issue of creative productivity in the contemporary creative sector company. A handbook of tools, techniques, methods and practical ideas whose USP is a framework for thinking about efficient creative management – how to extract value from creative time. Gordon Torr presents a logical argument that puts in place the building blocks of the author’s knowledge and experience towards the final architecture. “We need them as never before. And we know that they’re somehow different. Yet the productive management of creative people is an almost totally neglected science. I doubt if there’s a single industry that wouldn’t gain immediate advantage from Gordon Torr’s scrupulous and enlightening detective work.” - Jeremy Bullmore

Institute for the Management of Creative Enterprises

Institute for the Management of Creative Enterprises PDF Author:
Publisher:
ISBN:
Category : Arts
Languages : en
Pages :

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Book Description


Creative Business in Australia

Creative Business in Australia PDF Author: Lisa Andersen
Publisher: UTS ePRESS
ISBN: 0992451825
Category : Business & Economics
Languages : en
Pages : 133

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Book Description
As the largest ever Australian government investment in creative industries development, the Creative Industries Innovation Centre delivered tailored business services to more than 1500 creative businesses from 2009 to 2015 and provided industry intelligence and advice for public policy and peak sectoral activity. This collection gives an overview of the current ‘state of business’ in Australia’s creative industries – both as an industry sector in its own right and as an enabling sector and skills set for other industries – and reflects on business needs, creative industries policy and support services for the sector. With contributions from the Centre’s team of senior business advisers and from leading Australian researchers who worked closely with the Centre –including experts on design-led innovation and the creative economy – and case studies of leading Australia creative businesses, the book is intended as and industry-relevant contribution to business development and public policy. Content links to the publicly accessible Creative Industries Innovation Centre Collection Archive at the UTS Library, which holds material from Centre’s activities over its six years of operation.

T-Shirts and Suits: A Guide to the Business of Creativity

T-Shirts and Suits: A Guide to the Business of Creativity PDF Author:
Publisher: David Parrish
ISBN: 0953825450
Category :
Languages : en
Pages : 117

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Book Description


The Creative Enterprise

The Creative Enterprise PDF Author: Tony Davila
Publisher: Greenwood
ISBN: 9780275986858
Category : Creative ability in business
Languages : en
Pages : 0

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Book Description
Cutting-edge perspectives on the art and science of business creativity--from generating new ideas to transforming your company.

The Business of Creativity

The Business of Creativity PDF Author: Keith Granet
Publisher: Chronicle Books
ISBN: 1616895535
Category : Design
Languages : en
Pages : 191

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Book Description
Long known as the go-to management consultant of the design world, Keith Granet reveals more of his clear-eyed insights about running a creative business in this follow-up to his book The Business of Design. While aimed at creative enterprises, Granet's advice, quickly summarized as "know what you do best and focus on that," applies to any organization, small or large, commercial or nonprofit. He delves into the skill sets and people needed to grow a business, as well as the things you don't need (bad clients, bad employees, negative energy), in an engaging and easy-to-implement manner. His shrewd understanding, gleaned from decades of consulting for brands like Harrods, Pantone, John Varvatos, and Urban Archeology, makes this essential reading for anyone managing a business or thinking of starting one.

How to Make a Living in the Creative Industries

How to Make a Living in the Creative Industries PDF Author: World Intellectual Property Organization
Publisher: WIPO
ISBN:
Category : Law
Languages : en
Pages : 20

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Book Description
This booklet explains simply and clearly how copyright helps creative people to earn money from their original works. It is designed for people who may already work in the cultural and creative industries, or who may be contemplating a career in them, as well as for individual creators, policy makers, academics, and business support agencies working in the field. It is accessible to non-specialists or newcomers to the subject of copyright and intellectual property rights.

Innovative products in creative companies: how to manage to develop them

Innovative products in creative companies: how to manage to develop them PDF Author: Julia Dall
Publisher: GRIN Verlag
ISBN: 3656084181
Category : Business & Economics
Languages : de
Pages : 21

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Book Description
Studienarbeit aus dem Jahr 2010 im Fachbereich BWL - Unternehmensführung, Management, Organisation, Freie Universität Berlin, Sprache: Deutsch, Abstract: Environment, both social and institutional, plays nearly the main part in establishment of creativity in the company. It exists on every enterprise and can serve as the base for spreading the ideas and attitudes to work among the staff, especially in the hands of experienced leaders. Technology in terms of our topic is an educational element in the system of management. Openness and Diversity represent the collective of the company, when different people, sometimes employees of different positions and statuses are open for communication and equal collaboration in the name of the firm’s progress and prosperity. And of course the main part in creativity is Human Capital. They are part of the environment, they can alter the environment and together in cooperation they can create innovative ideas. Usually human capital is most flexible and therefore most creative at the time of the company’s start up, when there is no gap between the leaders of the company and the other staff. Leaders think globally and with their own example infect the ordinary staff in close communication with ideas and with the need to innovate. But with the company’s growth, the amount of the staff grows, there appears the middle layer – managers, who become the connecting link between the leaders of the firm and the staff, and the feeling of unity usually weakens and finally disappears. After analyzing information about how creational the management system of big market players is we found that not every company’s creational environment can fight the crisis of becoming a solid corporation. Information technology in its turn is the field which has more opportunities for innovation and creation than any other due to the fact that it is a new and still developing sphere. That is why we were interested to study an example of a company dealing with a more traditional field where usually success means to follow a prevailing standard. Now we can conclude that creative management can be achieved with the help of two nearly opposite and a little bit contradictive approaches. And we can call them Western-American approach and Eastern-Japanese one. Both have the right to exist and be implemented, both can bring impressive results. The difference between them is in where to put them into practice. Each cultural and geographical environment has the prerequisites to chose one or another depending on which is closer to their mentality: the examples of Google Way or the Toyota Way.