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Author: Richard E Goldman
Publisher: Morgan James Publishing
ISBN: 1600374336
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
Goldman maintains that luck is something a person creates with hard work, determination, and good timing. He highlights the achievements of the Baby Boomers and reveals how to design luck into one's life.
Author: Richard E Goldman
Publisher: Morgan James Publishing
ISBN: 1600374336
Category : Business & Economics
Languages : en
Pages : 236
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Book Description
Goldman maintains that luck is something a person creates with hard work, determination, and good timing. He highlights the achievements of the Baby Boomers and reveals how to design luck into one's life.
Author: Kate Moross
Publisher: National Geographic Books
ISBN: 3791349104
Category : Design
Languages : en
Pages : 0
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Book Description
One of today’s most refreshing young creatives gives the inside scoop on how to make it as a graphic artist. From art school student to designer for Nike, Topshop, and Google, Kate Moross has lived the life that young graphic artists dream of. But it hasn’t always been a smooth ride, and in this informative memoir and guide Moross offers true insider’s tips on how to make it in a highly competitive field. Written in an approachable, forthright, and refreshingly honest tone, Make Your Own Luck features chapters on how to thrive in art school, developing your own style, how to self-promote, collaboration with other artists, how to deal with "copycats", and when to consider working for free. She also touches on the fine points of music packaging and videos, how to find an agent, and looks back on the touchstone moments that helped shape her career. Designed to mimic Moross’s signature bold, brightly colored style, this book is filled with dozens of examples of her work for publications including The Guardian, Vice and FACT Magazine, companies such as Adidas and Nokia, and musicians including Simian Mobile Disco, Jessie Ware, Zomby, and Pictureplane. Irreverent and packed with helpful tips for designers of all stripes, Make Your Own Luck is certain to become an indispensable guide for anyone interested in graphic art as a vocation or hobby.
Author: Leslie Gallery-Dilworth
Publisher: Archway Publishing
ISBN: 1452516898
Category : Self-Help
Languages : en
Pages : 155
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Book Description
A woman's story of making her life her masterpiece, integrating family and a career, and living her ideal life. Are you waiting for luck to start living your dream life? Do you think successful people are lucky and you aren't? In this book, Leslie uses her personal, and humorous, life stories to illustrate how we can apply the principles of architectural design to change our circumstances and create our ideal life right now. DISCOVER LESLIE'S PROVEN TECHNIQUES TO: - Make your life your masterpiece - Integrate family life and career- Attract more possibilities- Choose your stress - Connect to others + Create your own luck! From directing a successful international organization in Washington DC while living in her dream house (that she designed herself) in Santa Fe, to raising two talented sons, to traveling the world, Leslie has created a dream life that made people say "You're so lucky!" Here Leslie gives us the blueprint of how we can do it too!
Author: Bill Burnett
Publisher: Knopf
ISBN: 110187533X
Category : Self-Help
Languages : en
Pages : 274
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Book Description
#1 NEW YORK TIMES BEST SELLER • At last, a book that shows you how to build—design—a life you can thrive in, at any age or stage • “Life has questions. They have answers.” —The New York Times Designers create worlds and solve problems using design thinking. Look around your office or home—at the tablet or smartphone you may be holding or the chair you are sitting in. Everything in our lives was designed by someone. And every design starts with a problem that a designer or team of designers seeks to solve. In this book, Bill Burnett and Dave Evans show us how design thinking can help us create a life that is both meaningful and fulfilling, regardless of who or where we are, what we do or have done for a living, or how young or old we are. The same design thinking responsible for amazing technology, products, and spaces can be used to design and build your career and your life, a life of fulfillment and joy, constantly creative and productive, one that always holds the possibility of surprise.
Author: Steven J. Luck
Publisher: MIT Press
ISBN: 0262525852
Category : Science
Languages : en
Pages : 417
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Book Description
An essential guide to designing, conducting, and analyzing event-related potential (ERP) experiments, completely updated for this edition. The event-related potential (ERP) technique, in which neural responses to specific events are extracted from the EEG, provides a powerful noninvasive tool for exploring the human brain. This volume describes practical methods for ERP research along with the underlying theoretical rationale. It offers researchers and students an essential guide to designing, conducting, and analyzing ERP experiments. This second edition has been completely updated, with additional material, new chapters, and more accessible explanations. Freely available supplementary material, including several online-only chapters, offer expanded or advanced treatment of selected topics. The first half of the book presents essential background information, describing the origins of ERPs, the nature of ERP components, and the design of ERP experiments. The second half of the book offers a detailed treatment of the main steps involved in conducting ERP experiments, covering such topics as recording the EEG, filtering the EEG and ERP waveforms, and quantifying amplitudes and latencies. Throughout, the emphasis is on rigorous experimental design and relatively simple analyses. New material in the second edition includes entire chapters devoted to components, artifacts, measuring amplitudes and latencies, and statistical analysis; updated coverage of recording technologies; concrete examples of experimental design; and many more figures. Online chapters cover such topics as overlap, localization, writing and reviewing ERP papers, and setting up and running an ERP lab.
Author:
Publisher:
ISBN: 9780987515421
Category :
Languages : en
Pages :
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Book Description
A guide to designing luck in other people's lives
Author: David Kadavy
Publisher: John Wiley & Sons
ISBN: 1119999014
Category : Computers
Languages : en
Pages : 359
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Book Description
Discover the techniques behind beautiful design by deconstructing designs to understand them The term 'hacker' has been redefined to consist of anyone who has an insatiable curiosity as to how things work—and how they can try to make them better. This book is aimed at hackers of all skill levels and explains the classical principles and techniques behind beautiful designs by deconstructing those designs in order to understand what makes them so remarkable. Author and designer David Kadavy provides you with the framework for understanding good design and places a special emphasis on interactive mediums. You'll explore color theory, the role of proportion and geometry in design, and the relationship between medium and form. Packed with unique reverse engineering design examples, this book inspires and encourages you to discover and create new beauty in a variety of formats. Breaks down and studies the classical principles and techniques behind the creation of beautiful design Illustrates cultural and contextual considerations in communicating to a specific audience Discusses why design is important, the purpose of design, the various constraints of design, and how today's fonts are designed with the screen in mind Dissects the elements of color, size, scale, proportion, medium, and form Features a unique range of examples, including the graffiti in the ancient city of Pompeii, the lack of the color black in Monet's art, the style and sleekness of the iPhone, and more By the end of this book, you'll be able to apply the featured design principles to your own web designs, mobile apps, or other digital work.
Author: Tommye McClure Scanlin
Publisher:
ISBN: 9780764361562
Category :
Languages : en
Pages : 192
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Book Description
Once ideas and images come to mind, the next step in weaving your tapestry--interpreting these into effective compositions--may be challenging. Learn here, in ways that relate specifically to tapestry art, the design basics you need to make your best work. Renowned master weaver Scanlin offers 60 step-by-step "explorations" that lead you from understanding design concepts in your head to using them on your loom. Be inspired to explore "weavable" ways to manage line, shape, color, texture, emphasis, balance, rhythm, and more for results that bring your tapestries to a new level. In Part 1, dive into the fundamentals of design. Parts 2 and 3 hold explorations--exercises with a tapestry twist. Part 4 teaches ways to turn designs into cartoons. A resource treasure trove offers ideas for finishing tapestries (essential to the design's completeness), helpful templates, glossaries, and other core information to carry forward on your creative path.
Author: Chris Nodder
Publisher: John Wiley & Sons
ISBN: 1118654811
Category : Computers
Languages : en
Pages : 322
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Book Description
How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride — use social proof to position your product in line with your visitors’ values Sloth — build a path of least resistance that leads users where you want them to go Gluttony — escalate customers’ commitment and use loss aversion to keep them there Anger — understand the power of metaphysical arguments and anonymity Envy — create a culture of status around your product and feed aspirational desires Lust — turn desire into commitment by using emotion to defeat rational behavior Greed — keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use — but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.
Author: Beth Goldstein
Publisher: Dog Ear Publishing
ISBN: 9781457508066
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Beth Goldstein has taken her years of real world business experience and created a practical guide to help entrepreneurs navigate a lucky path to success. This book is a must-read if you want to accelerate growth at your company. Brian Moran, Executive Director/Sales Development - The Wall Street Journal This book is a must read for any entrepreneur who has wondered why some people seem to consistently benefit from lucky breaks while others seem to just miss. There are a number of things that an entrepreneur can do to improve their odds of success and in this book, Beth provides a clear and easy-to-follow process for any small business. Peter R. Russo, Director, Entrepreneurship Programs - Boston University School of Management This book shows that anyone can create luck in business with the right tools and effort. I feel lucky just to have read it! Barbara Weltman, Publisher - Big Ideas for Small Business Why Do Some Business Owners Appear To Have An Abundance Of Luck While Others Can't Get a Break? What Are Their Secrets? In her latest book, Lucky By Design, Beth Goldstein (author of The Ultimate Small Business Marketing Toolkit) exposes the fallacies and dangers of underestimating your own ability to create powerful 'lucky' business opportunities. Working with thousands of entrepreneurs around the world, Goldstein reveals solid evidence that it's simply not enough to work hard, but you have to work smart and perform key growth activities that impact your business's success. Packed with proven tools, tactics and strategies that you can use to create a solid business roadmap, Goldstein demonstrates how you can prepare for, recognize and take advantage of lucky opportunities. Whether you've just launched a company or have been running one for years, Lucky By Design will give you the insight and knowledge to navigate a path to success. Author, consultant, educator and founder of Marketing Edge Consulting Group, Beth Goldstein has empowered hundreds of entrepreneurs to successfully grow their companies. She helps companies gain an understanding of how their customers think and what influences their purchasing decisions, then applies this knowledge to create targeted business growth initiatives that drive revenue and fundamental growth while increasing profitability and customer loyalty. Her first book, The Ultimate Small Business Marketing Toolkit (McGraw-Hill) is used in 30+ cities around the U.S. to teach business owners the critical skills they need to accelerate growth. In addition, Beth conducts small business growth workshops around the U.S. and abroad, teaches Entrepreneurial Sales and Marketing at the Boston University School of Management and runs the university's $50K New Venture Competition. Beth has over 25 years of direct industry experience and holds an MBA from Boston University and a BA in economics and sociology from Brandeis University.
