Author: Marina Adshade
Publisher: Harper Collins
ISBN: 1443410578
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Economist Marina Adshade’s theories on the interplay of market forces in the matters of love and libido have brought her attention from around the globe. Bloomberg News, The New York Times, The Independent, The Globe and Mail, The Wall Street Journal, Chatelaine, Cosmopolitan, BuzzFeed, Fox News, CBC Radio and Canada AM, to name but a few, have sought out her expertise. Using engaging research and economic analysis, and no small dose of humour, Adshade unlocks the mysteries behind our actions, thoughts and preferences regarding sexual relationships, gender, love and power. She conclusively shows that every option, every decision and every outcome in matters of sex and love is better understood through economics.
The Love Market
Author: Marina Adshade
Publisher: Harper Collins
ISBN: 1443410578
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Economist Marina Adshade’s theories on the interplay of market forces in the matters of love and libido have brought her attention from around the globe. Bloomberg News, The New York Times, The Independent, The Globe and Mail, The Wall Street Journal, Chatelaine, Cosmopolitan, BuzzFeed, Fox News, CBC Radio and Canada AM, to name but a few, have sought out her expertise. Using engaging research and economic analysis, and no small dose of humour, Adshade unlocks the mysteries behind our actions, thoughts and preferences regarding sexual relationships, gender, love and power. She conclusively shows that every option, every decision and every outcome in matters of sex and love is better understood through economics.
Publisher: Harper Collins
ISBN: 1443410578
Category : Business & Economics
Languages : en
Pages : 250
Book Description
Economist Marina Adshade’s theories on the interplay of market forces in the matters of love and libido have brought her attention from around the globe. Bloomberg News, The New York Times, The Independent, The Globe and Mail, The Wall Street Journal, Chatelaine, Cosmopolitan, BuzzFeed, Fox News, CBC Radio and Canada AM, to name but a few, have sought out her expertise. Using engaging research and economic analysis, and no small dose of humour, Adshade unlocks the mysteries behind our actions, thoughts and preferences regarding sexual relationships, gender, love and power. She conclusively shows that every option, every decision and every outcome in matters of sex and love is better understood through economics.
Finding Love at the Christmas Market
Author: Jo Thomas
Publisher: Random House
ISBN: 1473573610
Category : Fiction
Languages : en
Pages : 259
Book Description
'It's Christmas in a book!' Katie Fforde 'Sprinkled with Christmas magic!' Milly Johnson 'A scrumptious seasonal treat!' Heidi Swain ------------------------------ Residential-home caterer Connie has had one online-dating disaster too many. Hurt in the past and with her son to consider, now she's feeling hesitant. Then one of Connie's residents sets her up on a date at a beautiful German Christmas market - with the promise she'll take a mini-bus full of pensioners along with her... Amongst the twinkling lights and smell of warm gingerbread in the old market square, Connie heads off on her date with a checklist of potential partner must-haves. Baker Henrich ticks all the boxes, but when Connie meets Henrich's rival William, she starts to wonder if ticking boxes is the answer. Will Connie's wish for love this Christmas come true, and if so - with who? ------------------------------- Readers are feeling enchanted by Finding Love at the Christmas Market: 'This book was a hot chocolate on a cold day, warming and satisfying.' 'I could smell the gingerbread and spices, a real hug of a book.' 'A beautiful book about finding what matters most at Christmas . . . such a heart-warming story.' If you loved Finding Love at the Christmas Market, pre-order Jo's newest Christmas novel, Countdown to Christmas, now!
Publisher: Random House
ISBN: 1473573610
Category : Fiction
Languages : en
Pages : 259
Book Description
'It's Christmas in a book!' Katie Fforde 'Sprinkled with Christmas magic!' Milly Johnson 'A scrumptious seasonal treat!' Heidi Swain ------------------------------ Residential-home caterer Connie has had one online-dating disaster too many. Hurt in the past and with her son to consider, now she's feeling hesitant. Then one of Connie's residents sets her up on a date at a beautiful German Christmas market - with the promise she'll take a mini-bus full of pensioners along with her... Amongst the twinkling lights and smell of warm gingerbread in the old market square, Connie heads off on her date with a checklist of potential partner must-haves. Baker Henrich ticks all the boxes, but when Connie meets Henrich's rival William, she starts to wonder if ticking boxes is the answer. Will Connie's wish for love this Christmas come true, and if so - with who? ------------------------------- Readers are feeling enchanted by Finding Love at the Christmas Market: 'This book was a hot chocolate on a cold day, warming and satisfying.' 'I could smell the gingerbread and spices, a real hug of a book.' 'A beautiful book about finding what matters most at Christmas . . . such a heart-warming story.' If you loved Finding Love at the Christmas Market, pre-order Jo's newest Christmas novel, Countdown to Christmas, now!
Dollars and Sex
Author: Marina Adshade
Publisher: Chronicle Books
ISBN: 145212695X
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Like Freakonomics, Dollars and Sex takes economics and converts it into a sexy science by applying the principles of supply and demand, and other market forces, to matters of love, courtship, sex, and marriage. As she does in her hugely popular blog, author Marina Adshade explores the marketplace for sex and love using research, economic analysis, and humor to reveal just how central the interplay of libido, gender, love, power, and economic forces is to the most important choices we make in our lives. Call it "Sexonomics."
Publisher: Chronicle Books
ISBN: 145212695X
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Like Freakonomics, Dollars and Sex takes economics and converts it into a sexy science by applying the principles of supply and demand, and other market forces, to matters of love, courtship, sex, and marriage. As she does in her hugely popular blog, author Marina Adshade explores the marketplace for sex and love using research, economic analysis, and humor to reveal just how central the interplay of libido, gender, love, power, and economic forces is to the most important choices we make in our lives. Call it "Sexonomics."
Back on the Market
Author: Holly Parker
Publisher: Simon and Schuster
ISBN: 1948677474
Category : Family & Relationships
Languages : en
Pages : 256
Book Description
A hilarious view of life after divorce; you’ll never look at properties again without thinking of your dating life. Back on the Market is a Realtor’s guide to life, love, and dating and the multitude of challenges that come with it all. Holly Parker has sold 8 billion dollars of luxury real estate throughout her career as one of Manhattan’s most successful brokers. Through her humor and quick wit, she connects common real estate terms to everyday life, making Back on the Market a fun and unforgettable read. After seven years of marriage, Holly found herself “falling out of contract,” as a newly divorced woman reluctantly facing the prospect of being “back on the market.” She understands that life is transactional, whether it’s a business decision or those we spend our time with, so she took her skills as a master real estate agent and applied everything she knew to getting her life back. Cleverly told through the eyes of a Realtor, Holly depicts the perils of life, love, and dating—whether it’s dealing with first-time buyers (those who have a romanticized version of what they think they want and what they can actually have), the value of curb appeal, fixing the foundation of a damaged home, not listing before you’re ready to sell, staging, and so much more. Hilarious and emotional, Holly shares her dating experiences with “fixer uppers,” the guys with “good bones,” and the “forever renters.” Back on the Market is a story of hope and the pursuit of happiness. Full of memorable takeaways, lessons, and anecdotes, Holly will help you find your perfect “home” and fall in love with life all over again.
Publisher: Simon and Schuster
ISBN: 1948677474
Category : Family & Relationships
Languages : en
Pages : 256
Book Description
A hilarious view of life after divorce; you’ll never look at properties again without thinking of your dating life. Back on the Market is a Realtor’s guide to life, love, and dating and the multitude of challenges that come with it all. Holly Parker has sold 8 billion dollars of luxury real estate throughout her career as one of Manhattan’s most successful brokers. Through her humor and quick wit, she connects common real estate terms to everyday life, making Back on the Market a fun and unforgettable read. After seven years of marriage, Holly found herself “falling out of contract,” as a newly divorced woman reluctantly facing the prospect of being “back on the market.” She understands that life is transactional, whether it’s a business decision or those we spend our time with, so she took her skills as a master real estate agent and applied everything she knew to getting her life back. Cleverly told through the eyes of a Realtor, Holly depicts the perils of life, love, and dating—whether it’s dealing with first-time buyers (those who have a romanticized version of what they think they want and what they can actually have), the value of curb appeal, fixing the foundation of a damaged home, not listing before you’re ready to sell, staging, and so much more. Hilarious and emotional, Holly shares her dating experiences with “fixer uppers,” the guys with “good bones,” and the “forever renters.” Back on the Market is a story of hope and the pursuit of happiness. Full of memorable takeaways, lessons, and anecdotes, Holly will help you find your perfect “home” and fall in love with life all over again.
The Market Loves You
Author: Jeffrey A. Tucker
Publisher: American Institute for Economic Research
ISBN: 1630691682
Category : Business & Economics
Languages : en
Pages : 456
Book Description
The marketplace is commonly described as brutish, greed-based, cutthroat, or unrelentingly exploitative. The Market Loves You – Jeffrey Tucker’s latest collection of evocative observations of everyday products, services, and life in the market – rejects this characterization. He argues that benevolence characterizes trading relationships, entrepreneurship, work contracts, and the effects of decisions by market players. These are a civilizing, evenly lovely, institutions that embed complex human relationships that extend all over the world, involving potentially billions of people. Every unforced decision to trade represents a spark of insight, a hope for a better future, and the instantiation of a human relationship that affirms the dignity of everyone involved, he writes. Sometimes that relationship is personal; it is even more awesome to consider the enormously complex impersonal relationships that make up the vast global networks of exchange that make our lives wonderful. We take the results for granted because they are so much part of our daily experience. If they suddenly went missing, any aspect of what we depend on to live a better life, we would experience demoralization and even devastation. The lights go out. The gas stations close. The shelves are empty. The doctors run out of medicine. There is no one to fix the plumbing, no one to repair the heater, no one to do the surgery on my heart. This is a world that is less lovely than the world of plenty we’ve come to expect. The institutional setting in which human relationships become real in our lives is the market. This does not entail reducing human life to dollars and cents. It is about the recognition that our value as human beings is bound up with our associations with others, our trading relationships, and the opportunities we have to value and be valued by others. Looked at this way, the moral aesthetic of the market is lovely. It fosters love. It needs love. “Economics, love, and life – these are all the same topic in the creative intelligence of Jeffrey Tucker. His writing sweeps you into a world of beautiful stories about the material world, infused with his gift for seeing the underlying human element in every exchange (as well as the brutality of the political means of social control). His new hymn to market forces brings what economics too often lacks, a vivid celebration of life and love as real human beings experience it. To see the world as Tucker does is a gift that few writers in economics have ever possessed.” ~ Helio Beltrão, President, Mises Institute Brazil "If you want to understand the plain sense of real economics, as against the fairy tales of fake economics, Tucker is your main man. In scores of charming little essays, free of pomp or pretense, he brings you to understand how a free people can live without coercion. He's a liberal 2.0, a sweet egalitarian, a generous, open-hearted spirit, yet realistic and tough-minded, too." ~ Deirdre McCloskey, University of Illinois at Chicago “Jeffrey Tucker is always a delight to read because he understands and appreciates the market’s invisible heart as well as its invisible hand.” ~ Art Carden, Samford University “Jeffrey Tucker writes with a rare mix of economic understanding, historical awareness, philosophical depth, and unaffected humanity. And oh, also on display in these pages is a fearlessness in going to wherever the logic of his reasoning brings him. I learned something important from each of the 91 essays collected here.” ~ Donald Boudreaux, George Mason University The American Institute for Economic Research in Great Barrington, Massachusetts, was founded in 1933 as the first independent voice for sound economics in the United States. Today it publishes ongoing research, hosts educational programs, publishes books, sponsors interns and scholars, and is home to the world-renowned Bastiat Society and the highly respected Sound Money Project. The American Institute for Economic Research is a 501c3 public charity.
Publisher: American Institute for Economic Research
ISBN: 1630691682
Category : Business & Economics
Languages : en
Pages : 456
Book Description
The marketplace is commonly described as brutish, greed-based, cutthroat, or unrelentingly exploitative. The Market Loves You – Jeffrey Tucker’s latest collection of evocative observations of everyday products, services, and life in the market – rejects this characterization. He argues that benevolence characterizes trading relationships, entrepreneurship, work contracts, and the effects of decisions by market players. These are a civilizing, evenly lovely, institutions that embed complex human relationships that extend all over the world, involving potentially billions of people. Every unforced decision to trade represents a spark of insight, a hope for a better future, and the instantiation of a human relationship that affirms the dignity of everyone involved, he writes. Sometimes that relationship is personal; it is even more awesome to consider the enormously complex impersonal relationships that make up the vast global networks of exchange that make our lives wonderful. We take the results for granted because they are so much part of our daily experience. If they suddenly went missing, any aspect of what we depend on to live a better life, we would experience demoralization and even devastation. The lights go out. The gas stations close. The shelves are empty. The doctors run out of medicine. There is no one to fix the plumbing, no one to repair the heater, no one to do the surgery on my heart. This is a world that is less lovely than the world of plenty we’ve come to expect. The institutional setting in which human relationships become real in our lives is the market. This does not entail reducing human life to dollars and cents. It is about the recognition that our value as human beings is bound up with our associations with others, our trading relationships, and the opportunities we have to value and be valued by others. Looked at this way, the moral aesthetic of the market is lovely. It fosters love. It needs love. “Economics, love, and life – these are all the same topic in the creative intelligence of Jeffrey Tucker. His writing sweeps you into a world of beautiful stories about the material world, infused with his gift for seeing the underlying human element in every exchange (as well as the brutality of the political means of social control). His new hymn to market forces brings what economics too often lacks, a vivid celebration of life and love as real human beings experience it. To see the world as Tucker does is a gift that few writers in economics have ever possessed.” ~ Helio Beltrão, President, Mises Institute Brazil "If you want to understand the plain sense of real economics, as against the fairy tales of fake economics, Tucker is your main man. In scores of charming little essays, free of pomp or pretense, he brings you to understand how a free people can live without coercion. He's a liberal 2.0, a sweet egalitarian, a generous, open-hearted spirit, yet realistic and tough-minded, too." ~ Deirdre McCloskey, University of Illinois at Chicago “Jeffrey Tucker is always a delight to read because he understands and appreciates the market’s invisible heart as well as its invisible hand.” ~ Art Carden, Samford University “Jeffrey Tucker writes with a rare mix of economic understanding, historical awareness, philosophical depth, and unaffected humanity. And oh, also on display in these pages is a fearlessness in going to wherever the logic of his reasoning brings him. I learned something important from each of the 91 essays collected here.” ~ Donald Boudreaux, George Mason University The American Institute for Economic Research in Great Barrington, Massachusetts, was founded in 1933 as the first independent voice for sound economics in the United States. Today it publishes ongoing research, hosts educational programs, publishes books, sponsors interns and scholars, and is home to the world-renowned Bastiat Society and the highly respected Sound Money Project. The American Institute for Economic Research is a 501c3 public charity.
The Romantic Economist
Author: William Nicolson
Publisher: Simon and Schuster
ISBN: 1476730415
Category : Biography & Autobiography
Languages : en
Pages : 208
Book Description
A wise and humorous memoir about a young economist trying to apply the rules of the market to his own floundering love life. A wise and humorous memoir about a young economist trying to apply the rules of the market to his own floundering dating life. "I know that this sounds like a bit of a clich , but really, it's not you..." The woman who said this to William Nicolson was funny, talented and unbearably beautiful. His mother said he ought to marry that girl. And he lost her in a personal best time of six weeks. It was when he found himself being dumped like this yet again that he decided something had to be done. William is an economist, which means he's good at reducing an infinitely complex world into a set of clear, rational principles about the way people and markets behave. Unfortunately, he has never been able to replicate this in the world of romance. Girls confuse him; they're the very definition of infinite complexity. In this book, he sets out to apply the rules of economics to his shaky love life. For a time, everything seems to be clearer. Want to play hard to get? Reduce your supply. Want a girlfriend? Find an undervalued asset. Why are all the good ones taken? That'll be the Efficient Market Hypothesis. But things don't work out quite as he'd hoped, and he's more isolated than ever. Can he find the perfect economic theory to rescue him from a future of lonely nights, or is the dating game too intricate to be won by logical, rational thinking?
Publisher: Simon and Schuster
ISBN: 1476730415
Category : Biography & Autobiography
Languages : en
Pages : 208
Book Description
A wise and humorous memoir about a young economist trying to apply the rules of the market to his own floundering love life. A wise and humorous memoir about a young economist trying to apply the rules of the market to his own floundering dating life. "I know that this sounds like a bit of a clich , but really, it's not you..." The woman who said this to William Nicolson was funny, talented and unbearably beautiful. His mother said he ought to marry that girl. And he lost her in a personal best time of six weeks. It was when he found himself being dumped like this yet again that he decided something had to be done. William is an economist, which means he's good at reducing an infinitely complex world into a set of clear, rational principles about the way people and markets behave. Unfortunately, he has never been able to replicate this in the world of romance. Girls confuse him; they're the very definition of infinite complexity. In this book, he sets out to apply the rules of economics to his shaky love life. For a time, everything seems to be clearer. Want to play hard to get? Reduce your supply. Want a girlfriend? Find an undervalued asset. Why are all the good ones taken? That'll be the Efficient Market Hypothesis. But things don't work out quite as he'd hoped, and he's more isolated than ever. Can he find the perfect economic theory to rescue him from a future of lonely nights, or is the dating game too intricate to be won by logical, rational thinking?
In the Market for Love
Author: Megan Squires
Publisher:
ISBN: 9781095301081
Category : California
Languages : en
Pages : 235
Book Description
"Sophie Potters' life is in full bloom. Running both a thriving flower farm and successful Farmers' Market, she's living out her dreams in the idyllic Northern California town of Fairvale. While Sophie might be able to create stunning bouquets, she withers when it comes to romance. Content with her single status, she resolves to focus on her work, until a lost piece of luggage lands a handsome stranger on her porch. Landscape architect, Cole Blankenship, has always lived in his father's shadow. When he's selected as the designer for a popular backyard contest, a trip out west offers an opportunity to finally prove himself. He meets the charismatic florist who farms the same plot of land and tensions grow, along with unexpected feelings. But any sort of relationship is prohibited and could cost Cole the first place title and Sophie, her livelihood..."--Back cover.
Publisher:
ISBN: 9781095301081
Category : California
Languages : en
Pages : 235
Book Description
"Sophie Potters' life is in full bloom. Running both a thriving flower farm and successful Farmers' Market, she's living out her dreams in the idyllic Northern California town of Fairvale. While Sophie might be able to create stunning bouquets, she withers when it comes to romance. Content with her single status, she resolves to focus on her work, until a lost piece of luggage lands a handsome stranger on her porch. Landscape architect, Cole Blankenship, has always lived in his father's shadow. When he's selected as the designer for a popular backyard contest, a trip out west offers an opportunity to finally prove himself. He meets the charismatic florist who farms the same plot of land and tensions grow, along with unexpected feelings. But any sort of relationship is prohibited and could cost Cole the first place title and Sophie, her livelihood..."--Back cover.
Love and Work
Author: Marcus Buckingham
Publisher: Harvard Business Press
ISBN: 164782124X
Category : Business & Economics
Languages : en
Pages : 264
Book Description
A Wall Street Journal bestseller World-renowned researcher and New York Times bestselling author Marcus Buckingham helps us discover where we're at our best—both at work and in life. You've long been told to "Do what you love." Sounds simple, but the real challenge is how to do this in a world not set up to help you. Most of us actually don't know the real truth of what we love—what engages us and makes us thrive—and our workplaces, jobs, schools, even our parents, are focused instead on making us conform. Sadly, no person or system is dedicated to discovering the crucial intersection between what you love to do and how you contribute it to others. In this eye-opening, uplifting book, Buckingham shows you how to break free from this conformity—how to decode your own loves, turn them into their most powerful expression, and do the same for those you lead and those you love. How can you use love to reveal your unique gifts? How can you pinpoint what makes you stand out from anyone else? How can you choose roles in which you'll excel? Love and Work unlocks answers to these questions and others, so you can: Choose the right role on the team. Describe yourself compellingly in job interviews. Mold your existing role so that it calls upon the very best of you. Position yourself as a leader in such a way that your followers quickly come to trust in you. Make lasting change for your team, your company, your family, or your students. Love, the most powerful of human emotions, the source of all creativity, collaboration, insight, and excellence, has been systematically drained from our lives—our work, teams, and classrooms. It's time we brought love back in. Love and Work shows you how.
Publisher: Harvard Business Press
ISBN: 164782124X
Category : Business & Economics
Languages : en
Pages : 264
Book Description
A Wall Street Journal bestseller World-renowned researcher and New York Times bestselling author Marcus Buckingham helps us discover where we're at our best—both at work and in life. You've long been told to "Do what you love." Sounds simple, but the real challenge is how to do this in a world not set up to help you. Most of us actually don't know the real truth of what we love—what engages us and makes us thrive—and our workplaces, jobs, schools, even our parents, are focused instead on making us conform. Sadly, no person or system is dedicated to discovering the crucial intersection between what you love to do and how you contribute it to others. In this eye-opening, uplifting book, Buckingham shows you how to break free from this conformity—how to decode your own loves, turn them into their most powerful expression, and do the same for those you lead and those you love. How can you use love to reveal your unique gifts? How can you pinpoint what makes you stand out from anyone else? How can you choose roles in which you'll excel? Love and Work unlocks answers to these questions and others, so you can: Choose the right role on the team. Describe yourself compellingly in job interviews. Mold your existing role so that it calls upon the very best of you. Position yourself as a leader in such a way that your followers quickly come to trust in you. Make lasting change for your team, your company, your family, or your students. Love, the most powerful of human emotions, the source of all creativity, collaboration, insight, and excellence, has been systematically drained from our lives—our work, teams, and classrooms. It's time we brought love back in. Love and Work shows you how.
Everything I Ever Needed to Know about Economics I Learned from Online Dating
Author: Paul Oyer
Publisher: Harvard Business Press
ISBN: 1422191672
Category : Business & Economics
Languages : en
Pages : 255
Book Description
Conquering the dating market—from an economist’s point of view After more than twenty years, economist Paul Oyer found himself back on the dating scene—but what a difference a few years made. Dating was now dominated by sites like Match.com, eHarmony, and OkCupid. But Oyer had a secret weapon: economics. It turns out that dating sites are no different than the markets Oyer had spent a lifetime studying. Monster.com, eBay, and other sites where individuals come together to find a match gave Oyer startling insight into the modern dating scene. The arcane language of economics—search, signaling, adverse selection, cheap talk, statistical discrimination, thick markets, and network externalities—provides a useful guide to finding a mate. Using the ideas that are central to how markets and economics and dating work, Oyer shows how you can apply these ideas to take advantage of the economics in everyday life, all around you, all the time. For all online daters—and for anyone else swimming in the vast sea of the information economy—this book uses Oyer’s own experiences, and those of millions of others, to help you navigate the key economic concepts that drive the modern age.
Publisher: Harvard Business Press
ISBN: 1422191672
Category : Business & Economics
Languages : en
Pages : 255
Book Description
Conquering the dating market—from an economist’s point of view After more than twenty years, economist Paul Oyer found himself back on the dating scene—but what a difference a few years made. Dating was now dominated by sites like Match.com, eHarmony, and OkCupid. But Oyer had a secret weapon: economics. It turns out that dating sites are no different than the markets Oyer had spent a lifetime studying. Monster.com, eBay, and other sites where individuals come together to find a match gave Oyer startling insight into the modern dating scene. The arcane language of economics—search, signaling, adverse selection, cheap talk, statistical discrimination, thick markets, and network externalities—provides a useful guide to finding a mate. Using the ideas that are central to how markets and economics and dating work, Oyer shows how you can apply these ideas to take advantage of the economics in everyday life, all around you, all the time. For all online daters—and for anyone else swimming in the vast sea of the information economy—this book uses Oyer’s own experiences, and those of millions of others, to help you navigate the key economic concepts that drive the modern age.
Write to Market
Author: Chris Fox
Publisher: Createspace Independent Publishing Platform
ISBN: 9781548220396
Category : Authorship
Languages : en
Pages : 0
Book Description
Many authors write, then market. Successful authors write TO market Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write, then market. Successful authors write TO market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave. Don't leave the success of your novel up to chance. Deliver the kind of book that will have your fans hounding you for the next one.
Publisher: Createspace Independent Publishing Platform
ISBN: 9781548220396
Category : Authorship
Languages : en
Pages : 0
Book Description
Many authors write, then market. Successful authors write TO market Have you written a book that just isn't selling? Would you like to write a book that readers eagerly devour? Many authors write, then market. Successful authors write TO market. They start by figuring out how to give readers what they want, and that process begins before writing word one of your novel. This book will teach you to analyze your favorite genre to discover what readers are buying, to mine reviews for reader expectations, and to nail the tropes your readers subconsciously crave. Don't leave the success of your novel up to chance. Deliver the kind of book that will have your fans hounding you for the next one.