Marketing the Sports Organisation PDF Download
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Author: Alain Ferrand
Publisher: Routledge
ISBN: 1134053452
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
Drawing on both academic expertise and real life case studies, this book describes how to use relationship marketing in sports organisations. Its comprehensive and instructive approach makes it an essential manual for professionals and an invaluable resource for academics.
Author: Alain Ferrand
Publisher: Routledge
ISBN: 1134053452
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
Drawing on both academic expertise and real life case studies, this book describes how to use relationship marketing in sports organisations. Its comprehensive and instructive approach makes it an essential manual for professionals and an invaluable resource for academics.
Author: Trevor Slack
Publisher: Human Kinetics
ISBN: 1492594091
Category : Business & Economics
Languages : en
Pages : 538
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Book Description
The classic groundbreaking text for understanding organizational theory in the sport industry is back in an extensively revised new edition. With an added emphasis on organizational behavior and practical applications of the theory, Understanding Sport Organizations: Applications for Sport Managers, Third Edition, provides a logical progression to understanding the many components of and processes in sport organizations. Readers will gain a strong theoretical foundation while learning how it applies within the context of the ever-changing field of sport management. In this third edition, new chapters incorporate critical concepts that sport managers in the current era must be familiar with: Different policy types and the responses of sport organizations to policy Perspectives of marketing of sport and marketing through sport Control in sport organizations Sex and gender in sport organizations Volunteer management in sport Dimensions and assessment of governance in sport organizations Mental health difficulties and management strategies within sport environments Applying statistical analysis to support analytic decision making in sport Corporate social responsibility Procurement and sport organizations To facilitate comprehension and application, each chapter opens with a list of key concepts and a real-world, contemporary scenario to demonstrate the relevance of theory and behavior in the sport industry. Time Out sidebars offer accounts from actual sport organization situations or from research findings to further illustrate issues being discussed. Chapter summaries and review questions are provided to stimulate discussion about the central issues from each chapter. Key Issues for Sport Managers boxes highlight how chapter content is applied at the level of sport manager, and closing Case for Analysis examples allow readers to directly apply information from each chapter. Real-world examples throughout the text provide opportunities for additional exploration and application of relevant concepts. Every chapter references key articles that build on the foundational framework presented and includes suggestions for further reading within general management and sport management literature. This thorough presentation of subject matter will guide readers to a greater and more practical understanding of core issues. Synthesizing modern conceptual and empirical research from many fields of management into a practical, engaging look at the sport management field, Understanding Sport Organizations: Applications for Sport Managers, Third Edition, is an invaluable resource for students and current practitioners alike.
Author: Daniel Covell
Publisher: Routledge
ISBN: 041562679X
Category : Business & Economics
Languages : en
Pages : 418
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Book Description
Now in a fully revised and updated third edition, this book is a student-focused introduction to sport management. Bridging the gap between theory and practice, the book explores every key topic, issue and concept in contemporary sport management.
Author: Trevor Slack
Publisher: Human Kinetics
ISBN: 9780736056397
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
This reference offers an analysis of the issues and theoretical construction behind sport organisations. The practical case studies and profiles illustrate how the theory and knowledge can be applied to realistic examples. There is also information on strategic alliances and research in sports management.
Author: Daniel Covell
Publisher: Routledge
ISBN: 1136382119
Category : Business & Economics
Languages : en
Pages : 426
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Book Description
Managing Sport Organizations, second edition, is a newly updated and comprehensive introduction to the themes and elements surrounding sport management. The book teaches management theory and principles in a coherent manner, helping to reinforce these concepts for students in schools of business, and serving to introduce them to students in other school settings (kinesiology, exercise science, sport science). The features of this book include: Important industry segment information is introduced chapter by chapter, allowing students to wed theory and application throughout Effectively weaves sport industry issues with fundamental management theories and practices Provides informative introductions to all fundamental aspects of sport management- Leadership, Information Technology, Media, Facility management, HR and much more With an online Instructor's Manual and a Test Bank available as well, this book is an essential tool for students and teachers of sport management.
Author: Deutscher Sportbund
Publisher:
ISBN:
Category : Sports
Languages : en
Pages : 76
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Book Description
DSB, Verwaltung, Verband, Organisation, BRD, NOK, Sportverwaltung, Sportverband, Sportorganisation.
Author: Christopher R. Barnhill
Publisher: Springer Nature
ISBN: 3030676129
Category : Business & Economics
Languages : en
Pages : 230
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Book Description
This textbook presents a comprehensive analysis of organizational behavior in sport organizations from a practitioner's perspective. It covers issues related to managing employees and work teams as well as organizational structure and culture in sport. The book has four sections: Organizational Behavior in the Sports Industry, Getting to Know Employees and Volunteers of Sport Organizations, Work Groups and Teams, and Understanding the Organization. Each chapter begins with a practitioner interview describing a challenge that was overcome by their organization. That example is used to highlight applicable theories and interventions used in the industry. Additional examples or theories are discussed to provide students a broad picture of managerial issues in the sports industry and provide alternative approaches to intervention illustrated in the practitioner interview. The case studies offer the opportunity to practice and apply the ideas to real-world scenarios in the sports industry. Students using this book will gain an understanding of how managers and leaders apply theory to communicate with and engage employees to foster desired organizational cultures while being challenged to address common issues using cases and hypothetical situations.
Author: James D. La Point
Publisher:
ISBN: 9780840321596
Category : Sports
Languages : en
Pages : 136
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Book Description
Author: Daniel Covell
Publisher: Routledge
ISBN: 1136382127
Category : Business & Economics
Languages : en
Pages : 425
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Book Description
Managing Sport Organizations, second edition, is a newly updated and comprehensive introduction to the themes and elements surrounding sport management. The book teaches management theory and principles in a coherent manner, helping to reinforce these concepts for students in schools of business, and serving to introduce them to students in other school settings (kinesiology, exercise science, sport science). The features of this book include: Important industry segment information is introduced chapter by chapter, allowing students to wed theory and application throughout Effectively weaves sport industry issues with fundamental management theories and practices Provides informative introductions to all fundamental aspects of sport management- Leadership, Information Technology, Media, Facility management, HR and much more With an online Instructor's Manual and a Test Bank available as well, this book is an essential tool for students and teachers of sport management.
Author: Packianathan Chelladurai
Publisher: Taylor & Francis
ISBN: 1351818139
Category : Sports & Recreation
Languages : en
Pages : 472
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Book Description
Managing Organizations for Sport and Physical Activity, fourth edition, presents a clear and concise treatment of managing organizations in sport and physical activity. The four functions of management--planning, organizing, leading, and evaluating--provide a general framework that represents the simplest and best approach for introducing readers to the intricacies of management. For each management function, Chelladurai presents relevant theories and their practical applications, citing those theoretical models that are most appropriate to the unique aspects of the sports industry. He uses the open systems perspective, placing organizations in the context of their environment and emphasizing the manager's role in adapting and reacting to changes in that environment. To apply theory to sport management practices, Chelladurai provides numerous examples from the fields of physical activity and sport, including professional sports, intercollegiate athletics, health and sports clubs, and recreation/fitness programs. New to the Fourth Edition A chapter on service quality, which describes the notion of quality in sport management services--from the local fitness center to the pro sport arena. It also discusses the measurement of service quality and the gaps in translating customer expectations into the desired service. A new feature providing "An Expert's View," which offers additional perspectives on relevant topics contributed by scholars who research and publish in a specific area. New sidebars on current topics relevant to the field of sport management; some examples include US Track and Field's SMART goal setting as well as genes and technology of leadership. Pedagogical Aids Developing Your Perspective. Thought-provoking questions ask learners to apply theoretical information to contexts relevant to them from their current experiences or in their future careers. Managing Your Learning. Key points from each chapter enhance comprehension. Strategic Concepts. Key terms lists provide for a shared vocabulary in discussing the major concepts of management. In Brief. Short summaries of the important points in a section help crystallize concepts. To Recap. Brief boxes revisit key concepts discussed earlier in the book. Extensive references to journals, scholarly texts, and relevant websites.
