Lights! Camera! Advertising!

Lights! Camera! Advertising! PDF Author: Joy Satterwhite
Publisher: Amphoto Books
ISBN: 9780817442071
Category : Photography
Languages : en
Pages : 144

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Book Description
Describes the process of creating photographs for advertising, and discusses technical problems, special effects, stock photos, and location shooting

Lights! Camera! Advertising!

Lights! Camera! Advertising! PDF Author: Joy Satterwhite
Publisher: Amphoto Books
ISBN: 9780817442071
Category : Photography
Languages : en
Pages : 144

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Book Description
Describes the process of creating photographs for advertising, and discusses technical problems, special effects, stock photos, and location shooting

Lights, Camera, Campaign!

Lights, Camera, Campaign! PDF Author: David Andrew Schultz
Publisher: Peter Lang
ISBN: 9780820468310
Category : Language Arts & Disciplines
Languages : en
Pages : 348

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Book Description
Political scientists investigate the impact that political advertisements have on political campaigns and elections. They use case studies, interviews, and analysis of specific campaigns and ads--mostly in the US but also in Canada--to explain how ads are constructed, why some work and some fail, and the factors about political ads that allow them

Lights, Camera, Madison Avenue

Lights, Camera, Madison Avenue PDF Author: Robert Naud
Publisher: McFarland
ISBN: 1476622566
Category : Performing Arts
Languages : en
Pages : 208

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Book Description
This inside look at the production of 20th century television commercials begins with a review of advertising’s beginnings going through the 1960s and early 1970s. The author, a career “Mad man,” recounts lightheartedly his experiences on commercial productions—both live and film—in theaters and studios in New York City, at LBJ’s ranch, on the White House lawn, along Rome’s Appian Way, in Lady Astor’s dining room and on the Tryall Golf Course in Jamaica, among other places. The technical (and people) challenges involved in producing high-end commercials for major corporations are given in often funny detail.

Lights, Camera, Action

Lights, Camera, Action PDF Author: Amy Scruggs
Publisher: Morgan James Publishing
ISBN: 1631954962
Category : Business & Economics
Languages : en
Pages : 93

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Book Description
Conquer your stage fright and advance your career with these pro tips for improving your on-camera and communication skills. On-camera insecurities and fears are common for many professionals and can keep them from growing their confidence and their business through the power of the media. Lights, Camera, Action gives practical advice and techniques to help achieve on-camera and communication skills to be a leader in today’s virtual world. After completing Lights, Camera, Action, you’ll know how to deliver a concise message and be confident and ready for various media platforms—from network TV interviews to podcasts and video marketing. You’ll also be ready to stand out in virtual meetings with powerful introduction and messaging skills. Get ready to utilize media opportunities—for professional growth and visibility for your business. “Her techniques gave me the confidence I needed to handle any on-camera situation.” —Michael Steele, former US counterterrorism official and national news security consultant

Lights, Camera, War

Lights, Camera, War PDF Author: Johanna Neuman
Publisher: Johanna Neuman
ISBN: 0312140045
Category : Political Science
Languages : en
Pages : 327

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Book Description
Assesses the influence of worldwide media coverage on political decisions, and discusses how the political process adapts to new technologies

The Advertising Age Encyclopedia of Advertising

The Advertising Age Encyclopedia of Advertising PDF Author: John McDonough
Publisher: Routledge
ISBN: 1135949069
Category : Business & Economics
Languages : en
Pages : 2000

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Book Description
For a full list of entries and contributors, a generous selection of sample entries, and more, visit the The "Advertising Age" Encyclopedia of Advertising website. Featuring nearly 600 extensively illustrated entries, The Advertising Age Encyclopedia of Advertising provides detailed historic surveys of the world's leading agencies and major advertisers, as well as brand and market histories; it also profiles the influential men and women in advertising, overviews advertising in the major countries of the world, covers important issues affecting the field, and discusses the key aspects of methodology, practice, strategy, and theory. Also includes a color insert.

Lights, Camera, Action!

Lights, Camera, Action! PDF Author: Lisa O'Brien
Publisher: Maple Tree
ISBN: 9781897066898
Category : Motion pictures
Languages : en
Pages : 0

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Book Description
"Look behind-the-scenes! This inside glimpse at movies and television features meetings with the production people, activities, quizzes and more"--Cf. Our choice, 1998-1999.

Marketing in Action

Marketing in Action PDF Author: Simon Hudson
Publisher:
ISBN: 9781526446480
Category : Hawaii
Languages : en
Pages :

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Book Description
The case explains how the state of Hawaii is trying to encourage greater tourism to its islands through celebrating movies that were filmed in Hawaii. In particular, focusing on Kualoa ranch, which was the set for a number of famous films such as Jurassic Park and the Windtalkers.

Lights Camera Quince!

Lights Camera Quince! PDF Author: Veronica Chambers
Publisher: Hachette UK
ISBN: 1423146107
Category : Juvenile Fiction
Languages : en
Pages : 157

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Book Description
Amigas is officially open for business! Alicia, Jamie, Carmen and Gaz managed to throw an amazing quince for their new friend Sarita. But now that they are sophomores AND in the quince planning business, things are going to get more complicated. Luckily, one of their own is having a quince. Carmen is turning fifteen and the rest of the friends are determined to throw her the best party ever. But in Miami, the heat is always on--and so is the drama. When the group is asked to take part in a reality show featuring quinceanera parties, they all jump at the chance. But being under the spotlight brings out the true colors of the group and before anyone can even cry "action!", Alicia is fighting with Gaz, Carmen is worrying about her vows, and Jamie is feeling left out. With the cameras rolling, will Carmen's party go up in flames?

Lights, Camera, Fastball

Lights, Camera, Fastball PDF Author: Dan Taylor
Publisher: Rowman & Littlefield
ISBN: 1538138638
Category : Sports & Recreation
Languages : en
Pages : 399

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Book Description
The Hollywood Stars were the most inventive team in baseball history, known for their celebrity ownership and movie star following during the Golden Age of Hollywood. In Lights, Camera, Fastball: How the Hollywood Stars Changed Baseball, Dan Taylor delivers a fascinating look at the Hollywood Stars and their glorious twenty-year run in the Pacific Coast League. Led by Bob Cobb, owner of the heralded Brown Derby restaurant and known more famously as the creator of the Cobb salad, the Hollywood Stars took professional baseball to a new and innovative level. The team played in short pants, instigated rule changes, employed cheerleaders and movie-star beauty queens, pioneered baseball on television, eschewed trains for planes, and offered fans palatable delicacies not before served at ballparks. On any given night, Clark Gable, Jimmy Stewart, Barbara Stanwyck, Humphrey Bogart, and dozens more cheered on their favorite team from the boxes and grandstands of Gilmore Field. During the Hollywood Stars’ history, its celebrity owners pushed boundaries, challenged existing baseball norms, infuriated rivals, and produced an imaginative product, the likes of which the game had never before seen. Featuring interviews with former players, Lights, Camera, Fastball is an inside look at a team that was far ahead its time, whose innovations are still seen in professional baseball today.