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Author: Ian Lamont
Publisher:
ISBN:
Category :
Languages : en
Pages : 158
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Book Description
Lean Media is an innovative framework and toolset for media managers and creative professionals. Using examples and easy-to-understand best practices, author and media veteran Ian Lamont describes how new ventures and established teams can leverage Lean Media to eliminate waste, focus creativity, and better understand their audiences. For individuals who make media, founders of media ventures, and media professionals working in experienced teams, the Lean Media book explains how to streamline processes, lower costs, reduce the risk of failure, and ultimately create media that matters. As noted by Automattic's head of design and inclusion John Maeda, "Lamont has successfully taken concepts from the Lean Startup movement and applied them to media production projects."
Author: Ian Lamont
Publisher:
ISBN:
Category :
Languages : en
Pages : 158
Get Book Here
Book Description
Lean Media is an innovative framework and toolset for media managers and creative professionals. Using examples and easy-to-understand best practices, author and media veteran Ian Lamont describes how new ventures and established teams can leverage Lean Media to eliminate waste, focus creativity, and better understand their audiences. For individuals who make media, founders of media ventures, and media professionals working in experienced teams, the Lean Media book explains how to streamline processes, lower costs, reduce the risk of failure, and ultimately create media that matters. As noted by Automattic's head of design and inclusion John Maeda, "Lamont has successfully taken concepts from the Lean Startup movement and applied them to media production projects."
Author: Ian Lamont
Publisher: Lean Media Series
ISBN: 9781939924995
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
Lean Media is an innovative framework for media managers and creative professionals. In this guide, author and media veteran Ian Lamont describes how new ventures and established teams can eliminate waste, focus creativity, better understand their audiences, and ultimately create media that matters.
Author: Alice M. Sapienza
Publisher: John Wiley & Sons
ISBN: 0471663581
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
This updated edition provides managers with a practical guide focused on the particular management needs for research and development in biotechnology and pharmaceutical industries. It offers a way to improve the quality of interactions and creativity output in R&D, with real life case studies to illustrate key points.
Author: Christoph Wiedenroth
Publisher: Cuvillier Verlag
ISBN: 3736969465
Category :
Languages : en
Pages : 256
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Book Description
Consumers and primary producers are identified as important stakeholders in the necessary evolution to more sustainable agri-food supply chains. To contribute to their sustainable development, this dis-sertation analyzes both consumers current sustainability led food consumption trends and complex interactions among primary producers in food supply chain networks (FSCN). With respect to con-sumers, the influence of consumer comprehension on purchasing behavior of food products that car-ry sustainable food labels is investigated. Furthermore, characteristics of food consumption trends receptive to technological innovations, namely social media marketing, and driven by social innova-tions, this being consumers’ motives to consume food products for health-related luxury reasons are analyzed. Among primary producers, this dissertation investigates the influence of multiplex relation-ship dynamics, i.e. the influence of business and personal relationship dynamics among social net-work members on farmers’ strategic FSCN decisions.
Author: Alistair Croll
Publisher: "O'Reilly Media, Inc."
ISBN: 1098168151
Category : Business & Economics
Languages : en
Pages : 403
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Book Description
Whether you're a startup founder trying to disrupt an industry or an entrepreneur trying to provoke change from within, your biggest challenge is creating a product people actually want. Lean Analytics steers you in the right direction. This book shows you how to validate your initial idea, find the right customers, decide what to build, how to monetize your business, and how to spread the word. Packed with more than thirty case studies and insights from over a hundred business experts, Lean Analytics provides you with hard-won, real-world information no entrepreneur can afford to go without. Understand Lean Startup, analytics fundamentals, and the data-driven mindset Look at six sample business models and how they map to new ventures of all sizes Find the One Metric That Matters to you Learn how to draw a line in the sand, so you'll know it's time to move forward Apply Lean Analytics principles to large enterprises and established products
Author: George P. Huber (ed)
Publisher: Oxford University Press, USA
ISBN: 0195072855
Category : Organization
Languages : en
Pages : 470
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Book Description
They also show how a variety of factors - including demographics, team structure, and communication processes influence the effectiveness of key managers.
Author: Rodney H. Jones
Publisher: Routledge
ISBN: 1000171078
Category : Education
Languages : en
Pages : 402
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Book Description
Routledge English Language Introductions cover core areas of language study and are one-stop resources for students. Assuming no prior knowledge, books in the series offer an accessible overview of the subject, with activities, study questions, sample analyses, commentaries, and key readings—all in the same volume. The innovative and flexible 'two-dimensional' structure is built around four sections—introduction, development, exploration, and extension— which offer self-contained stages for study. Each topic can also be read across these sections, enabling the reader to build gradually on the knowledge gained. This revised second edition of Language and Media: Provides an accessible introduction and comprehensive overview of the major approaches and methodological tools used in the study of language and media. Focuses on a broad range of media and media content from more traditional print and broadcast media formats to more recent digital media formats. Incorporates practical examples using real data, including newspaper articles, press releases, television shows, advertisements (print, broadcast, and digital), blogs, social media content, internet memes, culture jamming, and protest signs. Includes key readings from leading scholars in the field, such as Jan Blommaert, Sonia Livingstone, David Machin, Martin Montgomery, Ruth Page, Ron Scollon, and Theo van Leeuwen. Offers a wide range of activities, questions, and points for further discussion. The book emphasises the increasingly creative ways ordinary people are engaging in media production. It also addresses a number of urgent current concerns around media and media production/reception, including fake news, clickbait, virality, and surveillance. Features of the new edition include: Special attention on ‘new media’ forms such as websites, podcasts, YouTube videos, social media sites, and mobile apps such as Snapchat and Instagram; Additional material on: mobility and materiality in media, memes and virality, discourse processes in media production, collaborative production and user created content, reality TV, fake news, the role of algorithms and bots in media production and circulation, and media and resistance; Discussion of media surveillance, privacy boundaries, and the so-called ‘right to be forgotten’ related to Internet archiving; Brand new readings from key scholars in the field including Piia Varis, Jan Blommaert, Monika Bednarek and Martin Montgomery; Updated examples and references throughout, to reflect more contemporary issues. Written by three experienced teachers and authors, this accessible textbook is an essential resource for all students of English language and linguistics.
Author: Ana Tkalac Verčič
Publisher: Taylor & Francis
ISBN: 1000780082
Category : Business & Economics
Languages : en
Pages : 146
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Book Description
This book proposes a model of internal communication based on empirical research to demonstrate how contemporary organizations strategize, organize, perform, and measure it. Internal communication is the management of communication between an organization and its members to inform, motivate, engage, and cocreate meanings to make organizations more effective. The book presents key concepts defining the successful implementation and execution of internal communication: internal communication satisfaction, employee engagement, employer branding, organizational support, and psychological contract fulfillment. Including an extensive literature review and informed by in-depth interviews conducted with corporate communication directors and human resource management directors in 25 Croatian organizations, the book uses original research to give practical guidance on internal communication best practices. The book is an ideal resource for researchers and advanced students of public relations and corporate communication broadly and internal and employee communication specifically.
Author: Ned Kock
Publisher: Springer Science & Business Media
ISBN: 1441961399
Category : Computers
Languages : en
Pages : 391
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Book Description
This book is a compilation of chapters written by leading researchers from all over the world. Those researchers’ common characteristic is that they have investigated issues at the intersection of the elds of information systems (IS) and evoluti- ary psychology (EP). The main goal of this book is to serve as a reference for IS research building on EP concepts and theories (in short, IS-EP research). The book is organized in three main parts: Part I focuses on EP concepts and theories that can be used as a basis for IS-EP research; Part II provides several exemplars of IS-EP research in practice; and Part III summarizes emerging issues and debate that can inform IS-EP research, including debate regarding philosophical foundations and credibility of related ndings. IS-EP research is generally concerned with the use of concepts and theories from EP in the study of IS, particularly regarding the impact of modern information and communication technologies on the behavior of individuals, groups, and organi- tions. From a practitioners’ perspective, the most immediate consumers of IS-EP research are those who develop and use IS, of which a large contingent are in bu- nesses that employ IS to support marketing, order-taking, production, and delivery of goods and services. In this context, IS-EP ndings may be particularly useful due to the present need to design web-based interfaces that will be used by in- viduals from different cultures, and often different countries, and whose common denominator is their human nature.
Author: Andrea de Lucia
Publisher: Springer Science & Business Media
ISBN: 3540958878
Category : Business & Economics
Languages : en
Pages : 266
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Book Description
The International Summer School on Software Engineering trains future researchers and facilitates the exchange of knowledge between academia and industry. This volume contains papers from recent summer schools and contributions on latest findings in the field.
