Author: Laura Collinson
Publisher: Folens Limited
ISBN: 9780947882372
Category : Education
Languages : en
Pages : 76
Book Description
Ideas for activities covering the teaching of spelling, grammar, punctuation, comprehension, and composition. Also includes suggestions for using art to teach and display these topics.
Language on Display
Author: Laura Collinson
Publisher: Folens Limited
ISBN: 9780947882372
Category : Education
Languages : en
Pages : 76
Book Description
Ideas for activities covering the teaching of spelling, grammar, punctuation, comprehension, and composition. Also includes suggestions for using art to teach and display these topics.
Publisher: Folens Limited
ISBN: 9780947882372
Category : Education
Languages : en
Pages : 76
Book Description
Ideas for activities covering the teaching of spelling, grammar, punctuation, comprehension, and composition. Also includes suggestions for using art to teach and display these topics.
Language on Display
Author: Ingunn Lunde
Publisher: Edinburgh University Press
ISBN: 1474421571
Category : Social Science
Languages : en
Pages : 232
Book Description
Examines the effects of colonialism and independence on modern Arab autobiography written in Arabic, English and French.
Publisher: Edinburgh University Press
ISBN: 1474421571
Category : Social Science
Languages : en
Pages : 232
Book Description
Examines the effects of colonialism and independence on modern Arab autobiography written in Arabic, English and French.
Museums of Language and the Display of Intangible Cultural Heritage
Author: Margaret J.-M. Sönmez
Publisher: Routledge
ISBN: 0429958420
Category : Art
Languages : en
Pages : 229
Book Description
Museums of Language and the Display of Intangible Cultural Heritage presents essays by practitioners based in language museums around the world. Describing their history, mission, and modes of display, contributors demonstrate the important role intangible heritage can and should play in the museum. Arguing that languages are among our most precious forms of cultural heritage, the book also demonstrates that they are at risk of neglect, and of endangerment from globalisation and linguistic imperialism. Including case studies from across Europe, North America, Africa, and Asia, this book documents the vital work being done by museums to help preserve languages and make them objects of broad public interest. Divided into three sections, contributions to the book focus on one of three types of museums: museums of individual languages, museums of language groups – both geographic and structural – and museums of writing. The volume presents practical information alongside theoretical discussions and state-of-the-art commentaries concerning the representation of languages and their cultural nature. Museums of Language and the Display of Intangible Cultural Heritage is the first volume to address the subject of language museums and, as such, should be of interest to academics, researchers, and postgraduate students in the fields of museum and cultural heritage studies, applied linguistics, anthropology, tourism, and public education.
Publisher: Routledge
ISBN: 0429958420
Category : Art
Languages : en
Pages : 229
Book Description
Museums of Language and the Display of Intangible Cultural Heritage presents essays by practitioners based in language museums around the world. Describing their history, mission, and modes of display, contributors demonstrate the important role intangible heritage can and should play in the museum. Arguing that languages are among our most precious forms of cultural heritage, the book also demonstrates that they are at risk of neglect, and of endangerment from globalisation and linguistic imperialism. Including case studies from across Europe, North America, Africa, and Asia, this book documents the vital work being done by museums to help preserve languages and make them objects of broad public interest. Divided into three sections, contributions to the book focus on one of three types of museums: museums of individual languages, museums of language groups – both geographic and structural – and museums of writing. The volume presents practical information alongside theoretical discussions and state-of-the-art commentaries concerning the representation of languages and their cultural nature. Museums of Language and the Display of Intangible Cultural Heritage is the first volume to address the subject of language museums and, as such, should be of interest to academics, researchers, and postgraduate students in the fields of museum and cultural heritage studies, applied linguistics, anthropology, tourism, and public education.
Applied Language Learning
Author:
Publisher:
ISBN:
Category : Applied linguistics
Languages : en
Pages : 258
Book Description
Publisher:
ISBN:
Category : Applied linguistics
Languages : en
Pages : 258
Book Description
Foreign Languages in Advertising
Author: Jos Hornikx
Publisher: Springer Nature
ISBN: 3030316912
Category : Language Arts & Disciplines
Languages : en
Pages : 263
Book Description
This book presents a comprehensive account of the use and effects of foreign languages in advertising. Based on consumer culture positioning strategies in marketing, three language strategies are presented: foreign language display to express foreignness, English to highlight globalness, and local language to appeal to ethnicity (for instance, Spanish for Hispanics in the USA). The book takes a multidisciplinary approach, integrating insights from both marketing and linguistics, presenting both theoretical perspectives (e.g., Communication Accommodation Theory, Conceptual Feature Model, Country-of-origin effect, Markedness Model, Revised Hierarchical Model) and empirical evidence from content analyses and experimental studies. The authors demonstrate that three concepts are key to understanding foreign languages in advertising: language attitudes, language-product congruence, and comprehension. The book will appeal to students and researchers in the fields of sociolinguistics, applied linguistics, psycholinguistics, marketing and advertising.
Publisher: Springer Nature
ISBN: 3030316912
Category : Language Arts & Disciplines
Languages : en
Pages : 263
Book Description
This book presents a comprehensive account of the use and effects of foreign languages in advertising. Based on consumer culture positioning strategies in marketing, three language strategies are presented: foreign language display to express foreignness, English to highlight globalness, and local language to appeal to ethnicity (for instance, Spanish for Hispanics in the USA). The book takes a multidisciplinary approach, integrating insights from both marketing and linguistics, presenting both theoretical perspectives (e.g., Communication Accommodation Theory, Conceptual Feature Model, Country-of-origin effect, Markedness Model, Revised Hierarchical Model) and empirical evidence from content analyses and experimental studies. The authors demonstrate that three concepts are key to understanding foreign languages in advertising: language attitudes, language-product congruence, and comprehension. The book will appeal to students and researchers in the fields of sociolinguistics, applied linguistics, psycholinguistics, marketing and advertising.
Author:
Publisher: Arihant Publications India limited
ISBN: 9325798743
Category :
Languages : en
Pages :
Book Description
Publisher: Arihant Publications India limited
ISBN: 9325798743
Category :
Languages : en
Pages :
Book Description
Language and Languages
Author: Frederic William Farrar
Publisher:
ISBN:
Category : Language and languages
Languages : en
Pages : 454
Book Description
Publisher:
ISBN:
Category : Language and languages
Languages : en
Pages : 454
Book Description
Adolescent Literacies
Author: Kathleen A. Hinchman
Publisher: Guilford Publications
ISBN: 146253452X
Category : Education
Languages : en
Pages : 528
Book Description
Showcasing cutting-edge findings on adolescent literacy teaching and learning, this unique handbook is grounded in the realities of students' daily lives. It highlights research methods and instructional approaches that capitalize on adolescents' interests, knowledge, and new literacies. Attention is given to how race, gender, language, and other dimensions of identity--along with curriculum and teaching methods--shape youths' literacy development and engagement. The volume explores innovative ways that educators are using a variety of multimodal texts, from textbooks to graphic novels and digital productions. It reviews a range of pedagogical approaches; key topics include collaborative inquiry, argumentation, close reading, and composition.ÿ
Publisher: Guilford Publications
ISBN: 146253452X
Category : Education
Languages : en
Pages : 528
Book Description
Showcasing cutting-edge findings on adolescent literacy teaching and learning, this unique handbook is grounded in the realities of students' daily lives. It highlights research methods and instructional approaches that capitalize on adolescents' interests, knowledge, and new literacies. Attention is given to how race, gender, language, and other dimensions of identity--along with curriculum and teaching methods--shape youths' literacy development and engagement. The volume explores innovative ways that educators are using a variety of multimodal texts, from textbooks to graphic novels and digital productions. It reviews a range of pedagogical approaches; key topics include collaborative inquiry, argumentation, close reading, and composition.ÿ
A Dictionary of the English Language
Author: Samuel Johnson
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1118
Book Description
Publisher:
ISBN:
Category : English language
Languages : en
Pages : 1118
Book Description
International University Lectures: History. Language
Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 372
Book Description
Publisher:
ISBN:
Category :
Languages : en
Pages : 372
Book Description