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Author: Institut du commerce et de la consommation (France). Groupe de travail Attentes des consommateurs
Publisher:
ISBN:
Category :
Languages : fr
Pages : 20
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Book Description
Author: Institut du commerce et de la consommation (France). Groupe de travail Attentes des consommateurs
Publisher:
ISBN:
Category :
Languages : fr
Pages : 20
Get Book Here
Book Description
Author:
Publisher:
ISBN:
Category :
Languages : fr
Pages : 20
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Book Description
Author: Laurence Parisot
Publisher:
ISBN: 9782905036056
Category :
Languages : fr
Pages : 27
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Author:
Publisher: Odile Jacob
ISBN: 2738187560
Category :
Languages : en
Pages : 318
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Book Description
Author: Juliette Jarrin
Publisher:
ISBN:
Category :
Languages : fr
Pages : 0
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Book Description
Author: Sylvain Wickham
Publisher: FeniXX
ISBN: 270592356X
Category : Business & Economics
Languages : fr
Pages : 150
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Book Description
Le développement opéré depuis dix ans, d’un côté comme de l’autre de l’Atlantique, des actions publiques et privées pour la défense et l’information du consommateur doit être apprécié dans la perspective d’une réaction contre le marketing sauvage d’après-guerre. Le rééquilibre, en aval du système de production, du système commercial, se poursuit avec la croissance parallèle ou simultanée des quatre temps du consumérisme : temps de contestation, de juridiction, d’administration et de concertation. La revue de quelques grands dossiers contemporains, dont le contrôle de qualité des biens de consommation et la police de la publicité illustrent cette dimension nouvelle de la démocratie contemporaine.
Author: Françoise Maniet
Publisher:
ISBN:
Category : Consumer protection
Languages : fr
Pages : 316
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Book Description
Author: Hubert Bonin
Publisher: Plage
ISBN:
Category : Globalization
Languages : en
Pages : 1010
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Book Description
Transnational Companies (19th-20th centuries) gathers tests which were presented during the fourth convention of the European Business History Association in Bordeaux in September 2000. Most of them come from matured and well-known business historians or business schools specialists, but a bunch of texts were provided too by junior researchers, who found thus a way to promote their brand new inquiries ! Most branches are studied here, either heavy industries or agrobusiness and textile ; but specific areas are well approached : luxury firms, wine and beverages companies, for instance. The focus of Transnational Companies is to scrutinize the emergence of international policies among enterprises, whether through exports strategies or through direct investments in foreign countries, along branches, ways of development, entrepreneurial undertakings or competition's incentives. The book assesses too the move from internationalisation to transnationalisation in the interwar and mostly since the 1960s : owing to several case studies here presented, business schools and economic historians will be able to foster tuitions and seminars with fresh material. Lest several papers are earmarked to the argument about globalisation, that is the restructuring of firms'organisation towards internationalised internal divisions since the 1970s-1980s, as the book does cover the very last years of the 20th century.
Author: Technical Centre for Agricultural and Rural Cooperation (Ede, Netherlands)
Publisher:
ISBN:
Category : Exports
Languages : fr
Pages : 316
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Author: Bibliothèque centrale (Fonds Quetelet)
Publisher:
ISBN:
Category :
Languages : en
Pages : 932
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