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Author: Joseph Jaffe
Publisher: John Wiley & Sons
ISBN: 0470187867
Category : Business & Economics
Languages : en
Pages : 320
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Book Description
With the continued fragmentation of the media and proliferation of media options, the balance of power has shifted from the marketer to the individual. In Join the Conversation, Jaffe discusses the changing role of the consumer and how marketers must adapt by joining the rich, deep and meaningful conversation already in progress. This book reveals what marketers must do to become a welcome and invited part of the dialogue, and how to leverage and integrate the resulting partnership in ways that provide win-win situations for businesses, brands and lives.
Author: Joseph Jaffe
Publisher: John Wiley & Sons
ISBN: 0470187867
Category : Business & Economics
Languages : en
Pages : 320
Get Book
Book Description
With the continued fragmentation of the media and proliferation of media options, the balance of power has shifted from the marketer to the individual. In Join the Conversation, Jaffe discusses the changing role of the consumer and how marketers must adapt by joining the rich, deep and meaningful conversation already in progress. This book reveals what marketers must do to become a welcome and invited part of the dialogue, and how to leverage and integrate the resulting partnership in ways that provide win-win situations for businesses, brands and lives.
Author: Mike Palmquist
Publisher: Macmillan Higher Education
ISBN: 1319243258
Category : Language Arts & Disciplines
Languages : en
Pages : 1294
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Book Description
Grounded in the best practices of effective writing instruction, Joining the Conversation’s rhetorical approach teaches students the key critical thinking skills they will draw on as they begin to explore and respond thoughtfully to the complex conversations around them. From reflective and informative to analytical and persuasive writing, chapters follow real student writers as they find a conversation, develop, revise, and document their writing. Thoroughly revised, the fourth edition includes new student projects and more support for academic reading, critical thinking, and assessing credibility and bias.
Author: Mike Palmquist
Publisher: Macmillan Higher Education
ISBN: 1319463142
Category : Language Arts & Disciplines
Languages : en
Pages : 1353
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Book Description
This ebook has been updated to provide you with the latest guidance on documenting sources in MLA style and follows the guidelines set forth in the MLA Handbook, 9th edition (April 2021). Grounded in the best practices of effective writing instruction, Joining the Conversation’s rhetorical approach teaches students the key critical thinking skills they will draw on as they begin to explore and respond thoughtfully to the complex conversations around them. From reflective and informative to analytical and persuasive writing, chapters follow real student writers as they find a conversation, develop, revise, and document their writing. Thoroughly revised, the fourth edition includes new student projects and more support for academic reading, critical thinking, and assessing credibility and bias.
Author: Barbara Hall
Publisher: Cowley Publications
ISBN: 9780936384252
Category : Religion
Languages : en
Pages : 120
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Book Description
Author: Elizabeth A. Laugeson
Publisher: Routledge
ISBN: 113524068X
Category : Family & Relationships
Languages : en
Pages : 444
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Book Description
This book is essential reading for any clinician or researcher working with teens with autism spectrum disorders. This parent-assisted intervention for teens is based on a comprehensive, evidence-based, 14-week program at UCLA’s Semel Institute for Neuroscience and Human Behavior, the manualization of the popular UCLA PEERS Program, and the success of the Children’s Friendship Training (Routledge, 2002) manual for children. After reviewing techniques designed to help parents and therapists tailor the manual to the needs of the teens with whom they are working, the text moves on to the individual treatment sessions and strategies for tackling issues such as developing conversational skills, choosing friends, using humor, get-togethers, teasing, bullying, gossiping, and handling disagreements. Each session chapter includes handouts, homework assignments, descriptions of what to expect (and how to handle challenges in delivering the intervention), and customized tips for both parents and therapists.
Author: Dave MacLeod
Publisher: John Wiley & Sons
ISBN: 1119764459
Category : Business & Economics
Languages : en
Pages : 53
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Book Description
Find out what your customers and employees are really thinking with this indispensable resource Scaling Conversations: How Leaders Access the Full Potential of People delivers invaluable strategies for how leaders can make their communications more inclusive and access the voices of those employees who rarely feel empowered to speak up. As constituent numbers scale, leaders have traditionally struggled to make communications a conversation with the entire organization, settling instead for small focus groups, talking at people in town halls, and delivering surveys after the fact. The result is exclusive, narrow decision-making that disengages and under-utilizes talent and human capital. And now, as the remote environment grows, the challenge and imperative for engaging conversations on a wider scale is even greater. Scaling Conversations provides the solution. Having led a remote team for over a decade and having worked with thousands of leaders across North America, Dave MacLeod teaches you how to: Scale your business by listening to the voices that really matter Access and maximize the human capital in your organization Make decisions that create unity and move the group forward Decrease employee turnover caused by poor communication Within these pages, you'll learn how to better facilitate conversations with a wider and more representative array of clients and employees, and not just the loudest ones in the town hall meeting or Slack channel. Perfect for any leader who's responsible for understanding what employees are really feeling and thinking, Scaling Conversations also belongs on the bookshelves of anyone who wants to learn how to discover what the “silent majority,” who are often drowned out by the loudest people in the room, actually believes.
Author: Adriana Tapus
Publisher: Springer
ISBN: 3319255541
Category : Computers
Languages : en
Pages : 717
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Book Description
This book constitutes the refereed proceedings of the 7th International Conference on Social Robotics, ICSR 2015, held in Paris, France, in October 2015. The 70 revised full papers presented were carefully reviewed and selected from 126 submissions. The papers focus on the interaction between humans and robots and the integration of robots into our society and present innovative ideas and concepts, new discoveries and improvements, novel applications on the latest fundamental advances in the core technologies that form the backbone of social robotics, distinguished developmental projects, as well as seminal works in aesthetic design, ethics and philosophy, studies on social impact and influence pertaining to social robotics, and its interaction and communication with human beings and its social impact on our society.
Author: Alexandra Bernhardt
Publisher: Springer Nature
ISBN: 3658411937
Category : Social Science
Languages : en
Pages : 481
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Book Description
The study by Alexandra Bernhardt deals with coworking spaces and their atmospheres. In addition to a comprehensive consideration of the role of atmospheres, the special significance of community in the context of these work spaces is examined in more detail. Two case studies in urban coworking spaces form the core of the investigation, following a qualitative research design oriented towards ethnography and a plurality of methods. In the context of the analysis, on the one hand, what constitutes coworking in everyday life and thus the new communality at work is considered: relevant practices and rituals, spatial arrangements and atmospheres are elaborated in their composition. On the other hand, coworkers, their spatial actions, and the attitudes associated with them come into closer focus: It is shown how users access coworking spaces as work and community spaces and what role atmospheres play. In addition, social entities are highlighted that are taken up by coworkers in relation to their coworking space and that help shape everyday coworking space life. Tensions that arise from the coexistence of community and service logic are also uncovered, and how they are dealt with is examined in more detail.
Author: Leslie Ekas
Publisher: Pearson Education
ISBN: 0133375625
Category : Computers
Languages : en
Pages : 217
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Book Description
Break the Old, Waterfall Habits that Hinder Agile Success: Drive Rapid Value and Continuous Improvement When agile teams don't get immediate results, it's tempting for them to fall back into old habits that make success even less likely. In Being Agile, Leslie Ekas and Scott Will present eleven powerful techniques for rapidly gaining substantial value from agile, making agile methods stick, and launching a "virtuous circle" of continuous improvement. Drawing on their experience helping more than 100 teams transition to agile, the authors review its key principles, identify corresponding practices, and offer breakthrough approaches for implementing them. Using their techniques, you can break typical waterfall patterns and go beyond merely "doing agile" to actually thinking and being agile. Ekas and Will help you clear away silos, improve stakeholder interaction, eliminate waste and waterfall-style inefficiencies, and lead the agile transition far more successfully. Each of their eleven principles can stand on its own: when you combine them, they become even more valuable. Coverage includes Building "whole teams" that cut across silos and work together throughout a product's lifecycle Engaging product stakeholders earlier and far more effectively Overcoming inefficient "waterations" and "big batch" waterfall thinking Getting past the curse of multi-tasking Eliminating dangerous technical and project debt Repeatedly deploying "release-ready" software in real user environments Delivering what customers really need, not what you think they need Fixing the root causes of problems so they don't recur Learning from experience: mastering continuous improvement Assessing whether you're just "doing agile" or actually "being agile" Being Agile will be indispensable for all software professionals now adopting agi≤ for coaches, managers, engineers, and team members who want to get more value from it and for students discovering it for the first time.
Author: Erinne Paisley
Publisher: Orca Book Publishers
ISBN: 1459813111
Category : Young Adult Nonfiction
Languages : en
Pages : 153
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Book Description
Being a feminist can mean different things to different people, but one thing it always includes is the belief in equality and human rights. Whether you are talking with one close friend or hanging out with a group of classmates, it matters what you say and how you say it. Not everyone is going to agree with your opinions, especially when you are talking about social justice issues. Can Your Conversations Change the World? provides insight into the origins and history of feminism, how it plays out on the global stage and what it means to be a young feminist and activist today.
